Reposted by Gianluca FiorelliSitebulb @sitebulb.com · 30/09/2026Guide to Images & Visual Search - AWR SEO Guide - via @gfiorelli1.bsky.social #seoadvancedwebranking.comGuide to Images & Visual Search - AWR SEO GuideStop optimizing images for text alone. Learn how shoppers use visual queries, Google Lens, and camera search to find products without typing a single word. 002
Reposted by Gianluca FiorelliSitebulb @sitebulb.com · 25/09/2026Tackling Technical Debt, Query Drift, and Site Architecture for AI Search | Grant Simmons - via @gfiorelli1.bsky.social #seoadvancedwebranking.comTackling Technical Debt, Query Drift, and Site Architecture for AI Search | Grant SimmonsVeteran Grant Simmons explores practical SEO and AI search strategies, from technical SEO and site architecture to query drift, information gain, and ROI. 011
Reposted by Gianluca FiorelliSitebulb @sitebulb.com · 31/08/2026A Reality Check on Structured Data | Jarno van Driel - via @gfiorelli1.bsky.social #seoadvancedwebranking.comA Reality Check on Structured Data | Jarno van DrielJarno van Driel explains the real role of structured data, Schema.org, knowledge graphs, and semantic SEO in the age of AI, LLMs, and agentic search. 021
Reposted by Gianluca FiorelliAleyda Solis @aleyda.bsky.social · 15/08/2026📹 How to optimize your content for AI Search? We go through it in the latest episode of Crawling Monday's AI search roadmap series with @suzzicks.bsky.social @gfiorelli1.bsky.social @yourfavoriteseo.bsky.social! Watch in full now here: www.youtube.com/watch?v=o2I3...youtube.comHow to Optimize your Content for AI Search (GEO, AEO)YouTube video by Crawling Mondays by Aleyda 144
Reposted by Gianluca FiorelliSitebulb @sitebulb.com · 18/06/2026From Patents to Practice: Diagnosing, Auditing, and Recovering from Core Updates - via @gfiorelli1.bsky.social #seoadvancedwebranking.comFrom Patents to Practice: Diagnosing, Auditing, and Recovering from Core UpdatesLearn how Google core updates assess quality, diagnose ranking drops, reduce quality debt, and build authority that drives lasting SEO and AI search resilience. 011
Reposted by Gianluca FiorelliAnton Shulke @antonshulke.bsky.social · 23/06/2026My cat of the day! Credit to @gfiorelli1.bsky.social #seocharity #catoftheday www.seocharity.com/upcoming-con... 051
Gianluca Fiorelli @gfiorelli1.bsky.social · 08/06/2026Today new episode of The #Search Session. This week, @whitespark.ca joins me to discuss how #AI is reshaping local search: from prominence and reviews to reputation, Merchant Center, schema, multilingual visibility, and preparing for agentic search. Enjoy! www.advancedwebranking.com/blog/local-s...advancedwebranking.comThe New Rules of Local Search: Reviews, Community Signals, and Brand Prominence | Darren ShawDarren Shaw explains how AI, reviews, community signals, Merchant Center and brand prominence are reshaping local SEO, visibility, and discovery today. 020
Reposted by Gianluca FiorelliAleyda Solis @aleyda.bsky.social · 28/05/2026🚨 Spam in the age of AI Search - A must read piece by @gfiorelli1.bsky.social warning about manipulative tactics from traditional search that are making a reappearance with AI search... that you should stay away from 👇 Check it out: www.iloveseo.net/spam-in-the-... 022
Reposted by Gianluca FiorelliAleyda Solis @aleyda.bsky.social · 07/05/2026🌎 How to use Google and LLM insights to improve international SEO - a practical guide by @gfiorelli1.bsky.social 👌 Check it out 👀 searchengineland.com/google-llm-i... 063
Reposted by Gianluca FiorelliAsh Nallawalla @ashnallawalla.bsky.social · 19/04/2026@gfiorelli1.bsky.social 's analysis of Sundar Pichai's interview. www.iloveseo.net/search-as-ag...iloveseo.netSearch as Agent Manager”: what Pichai’s interview really means for SEO, commerce, and the open webGoogle CEO Sundar Pichai redefines Search as an "agent manager". Explore the shift toward agentic workflows and what this means for the future of SEO and digital commerce. 111
Reposted by Gianluca FiorelliAleyda Solis @aleyda.bsky.social · 11/04/2026Transmedia Storytelling in the Age of AI Search: Building Worlds For and With Machines - A 🔥 new guide from @gfiorelli1.bsky.social about a key topic for AI search. Take a look: www.iloveseo.net/transmedia-s... 011
Reposted by Gianluca FiorelliSitebulb @sitebulb.com · 30/03/2026SaaS Visibility Beyond Google in the AI Era | Bengü Sarıca Dinçer - via @gfiorelli1.bsky.social #seobit.lySaaS Visibility Beyond Google in the AI Era | Bengü Sarıca DinçerExplore modern SaaS SEO beyond Google: aligning visibility with revenue, leveraging AI, GA4, and multi-channel strategy to drive real business impact. 021
Reposted by Gianluca FiorelliMajestic @majestic.com · 13/03/2026Gianluca Fiorelli (@gfiorelli1.bsky.social) encourages you to target the entire customer journey with “micro-moments” (I want to go, buy, know) and cluster content around these specific needs & deliver preferred formats for better user signals & rankings. maj.to/4ahV6Yn 001
Reposted by Gianluca FiorelliBengü Sarıca Dinçer @bngsrc.bsky.social · 09/03/2026We had a wonderful conversation with @gfiorelli1.bsky.social recently and talked about modern SaaS SEO beyond Google: aligning visibility with revenue, leveraging AI, GA4, and multi-channel strategy to drive real business impact. ✨ www.advancedwebranking.com/blog/saas-vi...advancedwebranking.comSaaS Visibility Beyond Google in the AI Era | Bengü Sarıca DinçerExplore modern SaaS SEO beyond Google: aligning visibility with revenue, leveraging AI, GA4, and multi-channel strategy to drive real business impact. 242
Reposted by Gianluca FiorelliAleyda Solis @aleyda.bsky.social · 24/01/2026🚨 Must read: A Fantastic Guide to Generative AI by @gfiorelli1.bsky.social going through: * The Model: Architecture and Mechanics of LLMs * The Agent: Reasoning, Planning, and Action * The Library: Neural Search and Retrieval Architectures * The Strategy: SEO for AI Search ... 151
Reposted by Gianluca FiorelliAleyda Solis @aleyda.bsky.social · 15/01/2026Why Google Will Win the AI Search War (And ChatGPT Will Have to Be Content With Silver) - Interesting analysis from @gfiorelli1.bsky.social going through data. Read: www.advancedwebranking.com/blog/google-... 174
Reposted by Gianluca FiorelliCyrus Maxx @zyppy.com · 02/12/2025A great SEO convo with one of our favorite peeps, @gfiorelli1.bsky.social where we talk about • What hurts/helps rankings most • Patterns uncovered by testing • The truth about AI visibility tools • How to shape brand signals for SEO • Backward books www.advancedwebranking.com/blog/what-dr... 2101
Reposted by Gianluca FiorelliMajestic @majestic.com · 28/11/2025The second part of hour three will feature Cathryn Stormont, Christopher Hofman Laursen, @gfiorelli1.bsky.social, Ivana Flynn, Joshua Squires, Julia-Carolin Zeng, Reena Bowden and Victoria Olsina 121
Reposted by Gianluca FiorelliAleyda Solis @aleyda.bsky.social · 10/11/2025Must read 👀 The Architecture of Authority: An actionable guide featuring an 8-Task Workflow for Engineering a High-Performance Content Hub by @gfiorelli1.bsky.social, going through: * The 360-Degree Audit * Mapping Intent * Internal Linking * Much more … Read: www.iloveseo.net/the-architec... 194
Reposted by Gianluca FiorelliAleyda Solis @aleyda.bsky.social · 16/10/2025💸 How to Create an Intelligent Store: Transforming E-commerce with Knowledge Graphs, Search Intelligence, and AI Agents - Actionable guide for ecommerce sites by the awesome @gfiorelli1.bsky.social . A must read. Take a look: www.iloveseo.net/transforming... 042
Reposted by Gianluca FiorelliIan Lurie @ianlurie.bsky.social · 22/09/2025I crashed @gfiorelli1.bsky.social's podcast and talked about chunking, why we can't use maps anymore, the difference between discoverability and value, and why SEO is dead. OK, I didn't say that last part. But I made ya look. www.advancedwebranking.com/blog/build-v... Also, my god, that photo.advancedwebranking.comSEO Post-AI: Build Value, Measure Lift | Ian LurieListen to Ian Lurie's SEO insights post-AI: using AI as a collaborator, chunking optimization, quick performance wins, and lift-based measurement strategies. 064
Reposted by Gianluca FiorelliSitebulb @sitebulb.com · 17/08/2025What framework to use for increasing visibility in AI Search - via @gfiorelli1.bsky.social #seobit.lyWhat framework to use for increasing visibility in AI SearchDiscover how to boost your visibility. Align content for search engines and AI to captivate audiences and grow your brand. 011
Reposted by Gianluca FiorelliAleyda Solis @aleyda.bsky.social · 28/08/2025Web Guide, AI Mode/Overviews, and the Rise of AI Search SEO: How Query Fan-Out is Reshaping Google Search - A comprehensive actionable guide by @gfiorelli1.bsky.social - Going through: * How Web Guide works compared to AI Mode and AI Overviews. ... 132
Reposted by Gianluca FiorelliBarry Adams 📰 @polemicdigital.com · 05/09/2025Why Informational Content Still Matters in the AI Search Era Great stuff from @gfiorelli1.bsky.social: www.advancedwebranking.com/blog/informa...advancedwebranking.comWhy Informational Content Still Matters in the AI Search EraLearn why informational content is still vital for visibility, brand authority, and trust—shaping awareness and driving conversions in the AI search era. 252
Reposted by Gianluca FiorelliSitebulb @sitebulb.com · 26/07/2025Optimizing the New Search: How Relevance Engineering Is Reshaping SEO | Mike King - via @gfiorelli1.bsky.social #seobit.lyOptimizing the New Search: How Relevance Engineering Is Reshaping SEO | Mike KingMike King joins The Search Session to reveal how relevance engineering and AI tools are reshaping SEO—from passages to omnimedia, and metrics to mindshare. 001
Reposted by Gianluca FiorelliBarry Adams 📰 @polemicdigital.com · 23/06/2025I had a great conversation with @gfiorelli1.bsky.social as part of his Search Sessions podcast series. We spoke about Google's embrace of AI in its SERPs, and specifically what this means for news and publishing on the web and the future of SEO: www.advancedwebranking.com/blog/news-se...advancedwebranking.comNews SEO: Challenges, Revenue Models, and Unchanging Truths | Barry AdamsExplore the future of news SEO with Barry Adams: challenges, AI’s impact, business model shifts, and strategies for publishers to stay visible and thrive. 052
Gianluca Fiorelli @gfiorelli1.bsky.social · 17/06/2025I asked ChatGPT to analyze my LinkedIn profile, and to create a definition for my “LinkedIn personality” in the style of the classic “SEO Jedi”/“Wizard of Search” so common in the early days of #SEO. I asked it to make it ironic, because I meant this as a joke. So, which one I should use? ⬇️⬇️😅 310
Gianluca Fiorelli @gfiorelli1.bsky.social · 12/06/2025Visibility leads to awareness. Awareness leads to attention. Attention leads to memorability. Memorability leads to direct and branded traffic. Discover how to optimize for visibility watching my webinar here: www.iloveseo.net/0-click-seo-... #SEO 150
Gianluca Fiorelli @gfiorelli1.bsky.social · 11/06/2025Nobody in the #SEO industry can say that has organized a conference in the Senate of Galactic Republic / Empire in Coruscant. Only me 😀😅 160
Reposted by Gianluca FiorelliLily Ray 😏 @lilyray.nyc · 10/06/2025Thank you for having me, @gfiorelli1.bsky.social and Advanced Web Ranking! www.advancedwebranking.com/blog/ai-sear...advancedwebranking.comHow Publishers Can Survive (and Thrive) in the Age of AI Search | Lily RayExplore how publishers can thrive as AI reshapes search. Lily Ray shares SEO insights for surviving AI Overviews, LLMs, and the cross-platform future of search. 092
Gianluca Fiorelli @gfiorelli1.bsky.social · 10/06/2025Just saying. Check the slides of my latest talk: speakerdeck.com/gfiorelli1/0... #SEO 140
Gianluca Fiorelli @gfiorelli1.bsky.social · 03/06/2025The question is not if AI Mode will substitute classic Search (hence, also AI Overview), but when it will substitute it. #Google #SEO #AI 110
Gianluca Fiorelli @gfiorelli1.bsky.social · 03/06/2025Sincerely, I could not resist myself: www.linkedin.com/posts/gianlu... #SEO #Google 010
Gianluca Fiorelli @gfiorelli1.bsky.social · 02/06/2025The #Search Session puts its focus on Video Marketing. It is no news that the importance of videos has grown exponentially during the past few years, so I thought that no other person was better than @philnottingham.bsky.social for talking about it. www.advancedwebranking.com/blog/video-m... #SEOadvancedwebranking.comFrom Organic to AI: Navigating the Video Marketing Landscape | Phil NottinghamJoin a deep dive discussion on video marketing with Phil Nottingham, covering organic growth, creator strategies, AI tools, and the future of video content. 010
Gianluca Fiorelli @gfiorelli1.bsky.social · 26/05/2025Today, more than ever and after the announcements #Google did at Google I/O 2025, I recommend you to watch the new episode of The Search Session. The guest is Duane Forrester and we discussed how to make our work still valuable in the #AI #Search. www.advancedwebranking.com/blog/attenti...advancedwebranking.comThe Attention Economy: AI, Search, and the Future of Measurement | Duane ForresterDuane Forrester and Gianluca Fiorelli discuss the future of search, AI attention mechanisms, their SEO impact, and the new role of digital professionals. 042
Reposted by Gianluca FiorelliAleyda Solis @aleyda.bsky.social · 22/05/2025🚨 Overwhelmed wit all the AI Search releases and stories? Follow up with the latest news with the #SEOFOMO News Aggregator AI Search category, featuring the top AI search news, guides and resources, submitted by the community as they happen 👇 Check it out: news.seofomo.co/story-catego... 141
Reposted by Gianluca FiorelliAleyda Solis @aleyda.bsky.social · 22/05/2025How publishers can adapt to AI Mode and LLMs: a strategic framework beyond classic SEO 👀 A fantastic piece by @gfiorelli1.bsky.social going through how search is changing with AI Mode and the different main strategies moving forward. Read: www.iloveseo.net/how-publishe... 052
Gianluca Fiorelli @gfiorelli1.bsky.social · 22/05/2025Preview of the article I will publish today on my website #SEO #Search 010
Gianluca Fiorelli @gfiorelli1.bsky.social · 20/05/2025The era of Agentic Search has been officially announced #GoogleIO 010
Gianluca Fiorelli @gfiorelli1.bsky.social · 20/05/2025Today starts #Google I/O. Let’s see if all the prophecies (included mine) are confirmed or denied or simply postponed 😅 020
Gianluca Fiorelli @gfiorelli1.bsky.social · 20/05/2025Second recommendation of the day: A content hub isn’t just #SEO. It’s an ecosystem of meanings, answering different intents, layered by micro-moment, format, & emotional tone. For this reason we should not build content hubs only targeting one intent (e.g., informational) but all the search journey. 010
Gianluca Fiorelli @gfiorelli1.bsky.social · 20/05/2025Suggestion: Stop clustering by keywords. Start clustering by intent, tone, decision stage, emotional drivers. That’s how you group meaning, not just words. 050
Gianluca Fiorelli @gfiorelli1.bsky.social · 13/05/2025Hi @johnmu.com! I hope everything’s fine. I know you’re a busy man, but on LinkedIn I asked you a question that also a few others seem to have: www.linkedin.com/posts/gianlu... When you can 😀linkedin.comHola John Mueller. A question: If I remember well, Search Console… | Gianluca FiorelliHola John Mueller. A question: If I remember well, Search Console indicates as position 1 all the URL linked in AI Overview. Am I correct? If it is so, their traffic position is recorded only for the ... 1122
Reposted by Gianluca FiorelliBarry Schwartz @rustybrick.com · 12/05/2025Google Search "Discussions" beta feature may one day replace Reddit results in Google... Maybe... www.seroundtable.com/google-searc... via @Callmenicholi and @glenngabe.bsky.social #google #reddit #search 032
Reposted by Gianluca FiorelliHeather Harvey 🏎 @fizzle-up.bsky.social · 09/05/2025My Android phone just got a huge OS update. It's now full of AI this, that & the other. Not really a fan (I don't want it snooping), however, I can see some of the stuff mentioned in this chat with @gfiorelli1.bsky.social & Cindy Krum coming to fruition. Google is definitely moving to merging thingsadvancedwebranking.comJourney Optimization, Not Just Keywords: The Future of Google Search | Cindy KrumExplore the shift from keyword optimization to journey optimization in Google SERPs with Cindy Krum, as she discusses AI, personalized search, and SEO's future. 031
Reposted by Gianluca FiorelliAleyda Solis @aleyda.bsky.social · 09/05/2025Google is getting ready to replace the traditional search results page with a conversational, personalised, AI-powered experience: AI Mode - A comprehensive analysis and prediction by @gfiorelli1.bsky.social 👇 Read: www.iloveseo.net/why-ai-mode-... 073
Gianluca Fiorelli @gfiorelli1.bsky.social · 08/05/2025A new post from me where I explain why #Google AI Mode isn’t just a test — it’s the future of #Search. Here’s why it matters for SEO & biz. 👇 www.iloveseo.net/why-ai-mode-...iloveseo.netWhy AI Mode will became the new default for Google SearchDiscover the future of search with AI Mode. Learn why AI Mode will replace traditional search as the primary interface. 022
Gianluca Fiorelli @gfiorelli1.bsky.social · 08/05/2025A teaser of what I will publish tonight or tomorrow. #Google 020