Ben Steele @steeletype.bsky.social · 16/10/2025Me, posting on LinkedIn about how I think it's weird that OpenAI is announcing "erotica" amidst ongoing child safety concerns, and it seems like grooming. LinkedIn people: Uh wow jumping to conclusions much? Sure, an AI bot COULD chat up an 8 year old, but isn't that the parents' fault? 010
Ben Steele @steeletype.bsky.social · 16/10/2025I haven't used this app in 9 months, but aggressive enshittification everywhere is pulling me back here. Uh. What's up? Is this still a great place for SEO chats? 010
Reposted by Ben SteeleSearch Engine Journal @sejournal.bsky.social · 01/01/2025Email marketing is still a vital tool for digital marketers. Check out this guide for practical tips on creating successful email campaigns. via @steeletype.bsky.social #marketingsearchenginejournal.comEmail Marketing: An In-Depth GuideEmail marketing is still a vital tool for digital marketers. Check out this guide for practical tips on creating successful email campaigns. via @steeletype.bsky.social #marketing 091
Reposted by Ben SteeleSearch Engine Journal @sejournal.bsky.social · 26/12/2024Learn the essential elements of a successful YouTube strategy for businesses. Find out how to create captivating videos and avoid common pitfalls. via @steeletype.bsky.social #businesssearchenginejournal.comWhy Making A Good YouTube Video Is Hard (For Businesses)Learn the essential elements of a successful YouTube strategy for businesses. Find out how to create captivating videos and avoid common pitfalls. via @steeletype.bsky.social #business 031
Reposted by Ben SteeleSearch Engine Journal @sejournal.bsky.social · 20/12/2024A careful analysis of Google's HCU signals and how they may relate to a core algorithm or spam update. via @martinibuster.bsky.social #seonews #Googlesearchenginejournal.comThe HCU Effect In Google UpdatesA careful analysis of Google's HCU signals and how they may relate to a core algorithm or spam update. via @martinibuster.bsky.social #seonews #Google 051
Reposted by Ben SteeleMatt G. Southern @mattgsouthern.bsky.social · 20/12/2024🤖 AI bots are crawling your website right now - and they make up 28% of all crawler traffic. Is your site optimized, or are you missing out on potential AI search traffic? Watch to learn 3 ways to get your website AI-ready before your competitors do. youtube.com/shorts/lTNtx...youtube.com3 Ways To Optimize For AI Search #SEO #chatgptYouTube video by Matt G. Southern 131
Reposted by Ben SteeleChuck Wendig @chuckwendig.bsky.social · 20/12/2024"Sorry, we can't make this technology that sucks and nobody wants and that uses enough power to blow up the moon unless we *also* steal people's shit to throw into our content woodchipper in order to produce mediocre digital particleboard out of the cumulative artbarf." futurism.com/the-byte/ope...futurism.comOpenAI Pleads That It Can’t Make Money Without Using Copyrighted Materials for FreeOpenAI is begging Parliament to allow it to use copyrighted works because it's "impossible" for the company to make money without them. 22062412084
Ben Steele @steeletype.bsky.social · 20/12/2024Listen, I know "toxic" is a little dramatic but it can also be apt. I used to link build. It's big business for a reason, and the financial incentive still generates bad practices. I've been part of great campaigns, and I've also seen all sorts of justifications for bad links.searchenginejournal.comBad & Toxic Backlinks You Should AvoidAvoid bad and toxic links with this comprehensive guide on effective link building strategies. Don't risk your website's reputation with unreliable tactics. 041
Ben Steele @steeletype.bsky.social · 20/12/2024I went pretty in-depth on YouTube's algorithm. Imo it's a really good idea for SEOs to understand it even if you're not focused on video. It's a look at what a Google property does when it has complete control over the platform. P.S. Tags don't matter.searchenginejournal.comYouTube SEO: How To Rank Higher On YouTubeLearn how to optimize your videos for better ranking on YouTube. Drive brand awareness, engage your audience, and unlock new revenue streams with an effective video strategy. 091
Ben Steele @steeletype.bsky.social · 18/12/2024The great lie of ommission from Google seems to have always been: create high-quality content (so that we can steal it and show it to users without benefitting you) 100
Ben Steele @steeletype.bsky.social · 18/12/2024What the heck where are all these followers coming from! Hi friends, I haven't been posting much because I'm head down at work prepping for the holidays but I'll post something cool soon (depending on your definition) 030
Reposted by Ben SteeleMark Williams-Cook @markwilliamscook.com · 06/12/2024Some SEOs: "UsE ChaTGpT fOr EnTITy AnALysis" Me: "ChatGPT, do entity analysis on this 404 URL" ChatGPT: "nO pRObLem!" 🤡 Inspired by @jessthebp.bsky.social brilliant video which is linked below and you should watch if you haven't! 35212
Reposted by Ben SteeleAlan Bleiweiss @alanbleiweiss.bsky.social · 06/12/2024SEO PRO TIP Be consistent with signals. Just saw this article by @mattgsouthern.bsky.social I've always said in my audit work "be consistent across signals". Here, a Google rep says it about canonicalization. Reinforces what @johnmu.com has always been advocating.searchenginejournal.comGoogle Uses About 40 Signals To Determine Canonical URLsGoogle reveals it uses about 40 different signals to choose canonical URLs when dealing with duplicate web content. 0218
Ben Steele @steeletype.bsky.social · 29/11/2024In the spirit of Thanksgiving I will make one (1) positive comment about LLMs: They've made it very easy to identify overused language and clichés. They build sentences with statistical probability. So if it "sounds like AI" that probably means it's overused. 010
Ben Steele @steeletype.bsky.social · 28/11/2024I used to cook turkey with Delia Smith's method but last year I tried Padma Lakshmi's buttermilk brine recipe and it's so darn good. So I've developed a weird process somewhere between the two because I just can't give up Delia's stuffing. 010
Ben Steele @steeletype.bsky.social · 26/11/2024However this turns out, it's going to be wild. There are two concurrent cases against Google that could end up forcing it to give up significant assets and advantages. I'd be a little more sympathetic to its arguments if it hadn't spent the last year ramping up AI theft and siphoning traffic.searchenginejournal.comDOJ Says Google Controls 91% Of Ad Market; Google Says 10%The US Department of Justice and Google present closing arguments in antitrust case regarding alleged monopoly of digital ad market. 030
Reposted by Ben SteeleBarry Schwartz @rustybrick.com · 25/11/2024'Tis the season to change your article headlines from 2024 to 2025 🫤 7654
Ben Steele @steeletype.bsky.social · 25/11/2024Me at the gym: hell yeah. Healthy habits. I'm gonna lose so much weight. The Del Taco on the way home: you dumb bitch 070
Ben Steele @steeletype.bsky.social · 25/11/2024I prefer to make my own but I have a can on the table for people who prefer that :> 000
Reposted by Ben SteeleCasey Stegman @caseystegman.com · 24/11/2024This story by @barlowadams.bsky.social is so well done. Damn. 3123
Reposted by Ben SteeleShiv Ramdas Mens Rice Activist @nameshiv.bsky.social · 24/11/2024swans are just geese in evening gowns 1528836
Ben Steele @steeletype.bsky.social · 24/11/2024Reckoning with things I've said and done that hurt people is a difficult part of personal development and growth. 010
Reposted by Ben SteeleRichie Holland @richieholland.bsky.social · 23/11/2024People often ask me how to know for sure if an image was created by artificial intelligence. So I marked in the attached photo (in the red circles) some clues that make me suspect that it's a fabricated photo, although it's not possible to say with absolute certainty in this case. 135120
Reposted by Ben SteeleJohn Mueller @johnmu.com · 23/11/2024For something that only thinks in binary, computers seem to attract a lot of people saying "it depends." 3201
Ben Steele @steeletype.bsky.social · 24/11/2024One thing I value so much about @sejournal.bsky.social is the team's commitment to leadership development and learning how to have hard conversations. I'm using skills I picked up at work in my daily life. 040
Ben Steele @steeletype.bsky.social · 24/11/2024Optimist: the cup is half full Pessimist: the cup is half empty SEO: how full the cup is depends on the quality of the water 040
Ben Steele @steeletype.bsky.social · 23/11/2024It's been a few more days and the experience on Bluesky is still... really good. This is weird. 150
Reposted by Ben SteeleSarah Mae (she/her) @sarahmae.me · 23/11/2024Optimist: The cup is half full. Pessimist: The cup is half empty. Marketing & Brand Strategist: What story are we telling about the cup? 0103
Ben Steele @steeletype.bsky.social · 23/11/2024I'm an editor and almost exclusively listen to audiobooks for my pleasure reading these days. Anyone dunking on audiobook listeners has no god damn idea what they're talking about. 000
Ben Steele @steeletype.bsky.social · 23/11/2024Christmas lights are up! I hate getting on the roof but I did it! 110
Reposted by Ben SteeleSarah Mae (she/her) @sarahmae.me · 22/11/2024Storytelling is overrated—your audience doesn’t care about your brand’s journey, they care about their own. (1/6) Just kidding, I love storytelling but... 231
Reposted by Ben SteeleDirk Bannion, Author @author-dirkbannion.bsky.social · 22/11/2024Today is most definitely the day that I will open Scrivener, find that blank scene that's been haunting me, turn on my focus Spotify playlist, take a deep breath, and reread half my book while making tiny unnecessary tweaks. Let's friggin' GOOOOO!!!! #writerscommunity #horrorwriters 🪐📚 5334
Ben Steele @steeletype.bsky.social · 22/11/2024I have to buy several extra every year because, well, I buy them to give to people and then eat them. 000
Ben Steele @steeletype.bsky.social · 22/11/2024The unfortunate reality being forced upon creatives in marketing is that we must understand gen AI and LLMs in order to compete. Check your outlines and briefs against LLM outputs. Don't USE the outputs, but check them. It sucks. But these are the algos modern search is built on. Know them. 120
Reposted by Ben SteeleChuck Wendig @chuckwendig.bsky.social · 22/11/2024Yesterday was foxes. Today is -- *spins the photo wheel* -- squirrels. *immediately drops you into a pit full of squirrels* (all photos by me) (don't forget to use alt text, folks, alt text is good) 4152169
Reposted by Ben SteeleShelley Walsh @shelleywalsh.bsky.social · 21/11/2024Alli Berry: AI Overviews & The Impact On Search in Finance IMHO just published on YouTube I asked Alli: "In your opinion, what do you think about AI Overviews, how will they impact the industry and where is this going?" 184
Reposted by Ben SteeleBugs, Yaoist @bugsmaytrix.bsky.social · 20/11/2024being on twitter: this site is unusable 🤬🤬🤬 being on bluesky: this site is unusable ☺️☺️☺️ 111038119
Ben Steele @steeletype.bsky.social · 21/11/2024Oh jeeze I've been posting about books and my kids all day I should probably post some SEO advice or something. Uhhh. Do helpful content. How? What do you mean how? Fuck you, that's how. 110
Ben Steele @steeletype.bsky.social · 21/11/2024The vibe is so different here. So many people seem more willing to follow back and engage with accounts they don't know. I've only been here a day but this is very cool so far. 110
Reposted by Ben Steele🎃Autopsy of Ashley Lynch 🔪🎞️ @ashleylynch.bsky.social · 20/11/2024There's something I need people to understand. The studio that made this released some numbers. They had to produce 85 minutes of footage to find 15 usable seconds for this ad. The machine that creates moving images out of nothing has a failure rate of 340:1 and the best 15 seconds... is this. 658199167460
Reposted by Ben Steelethomas @perfectsweeties.bsky.social · 20/11/2024uber eats: u look hungry me: ya uber eats: but ur so fuckin lazy me: ya uber eats: i bet little piggy wants a 15 dollar ice cream cone delivered me: ya 534180310
Ben Steele @steeletype.bsky.social · 21/11/2024There are so many authors on here and that's really freaking cool. 010
Reposted by Ben Steeleceej @ceej.online · 20/11/2024marking myself "tentative" for this next meeting because I just ate a big plate of spaghetti 829915