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SorryWatch @sorrywatch.bsky.social · 22/09/2026

Bad apology. Say how this happened...and in TWO SEPARATE IMAGES (a fact that has been under-reported; it's not just one!) that BOTH evoke this horrifying history? Where was the oversight? How will you ensure these racist visuals won't recur?

wwd.com

EXCLUSIVE: Converse Responds After Campaign Ad Draws KKK and Lynching Comparisons Online: ‘We’re Sorry’

FN reached out to Converse for a statement and the brand released an apology after campaign ad receives KKK comparisons.

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SorryWatch @sorrywatch.bsky.social · 05/06/2026

Good apology from Wim Wenders to Nastassja Kinski, one that involves action as well as words. He's sorry for the topless scene filmed when she was 13, and he's withdrawing the film until it can be reedited in a way that works for her. 1/

wimwendersstiftung.de

Wim Wenders Stiftung

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SorryWatch @sorrywatch.bsky.social · 10/02/2026

This statement from Deepak Chopra (whose MANY emails to Epstein, post-2008 conviction, included "bring your girls") is crap. "Saddened" and "regret" are about CHOPRA, not about how others have been harmed. All he's guilty of is poor judgment! He's a hero! 0/6 in our framework for a good apology.

LinkedIn post from Deepak Chopra, reading: "I am deeply saddened by the suffering of the victims in this case, and I unequivocally condemn abuse and exploitation in all forms. I want to be clear: I was never involved in, nor did I participate in, any criminal or exploitative conduct. Any contact I had was limited and unrelated to abusive activity. Some past email exchanges have surfaced that reflect poor judgment in tone. I regret that and understand how they read today, given what was publicly known at the time. My focus remains on supporting accountability, prevention, and efforts that protect and support survivors."

List of the six and a half steps to a good apology: 1. Say you're sorry. 2. For what you did. 3. Show you understand why it was bad. 4. Don't make excuses. 5. Say why this won't happen again. 6. Make amends. 6.5. LISTEN to those you harmed.

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SorryWatch @sorrywatch.bsky.social · 29/01/2026

Re: Kanye West's apology: Brain injuries and bipolar disorder do not cause antisemitism. Blaming those things for separating you from your “true self” means not taking responsibility for what you've done ... which is one of the key elements of a good apology.

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SorryWatch @sorrywatch.bsky.social · 06/01/2026

This is a good apology. Takes ownership, names the offense, acknowledges the harm done, uses the word “apologies” (not “regret,” which is about self rather than other). Also, we generally prefer media not to delete a record of what was published; Kruse preserved AND shared what he did wrong. Bravo.

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Reposted by SorryWatch

Nina Badzin @dearninafriendship.bsky.social · 29/09/2025

I got to interview the wise and wonderful @marjorieingall.bsky.social who knows everything there is to know about saying “I’m sorry,” accepting apologies, and soliciting one when necessary. This was such a good (and useful!) conversation. ninabadzin.com/2025/09/29/1...

ninabadzin.com

#166 - Friendship Repair: How to Say I'm Sorry, Accept Apologies, and Ask for One

Marjorie Ingall joins Dear Nina this week to discuss how to apologize to a friend and how to accept an apology.

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SorryWatch @sorrywatch.bsky.social · 03/09/2025

Via @evgrieve.bsky.social; a group of fratty fellows were caught on video stealing an East Village empanada shop's sign. The shop shamed them on Insta & asked for help ID'ing them. The next night, a person in a hoodie, sunglasses & ski mask returned the sign...with an apology Post-It.

Photo of an orange street sign that reads "Titi's Empanadas, Coffee & More!", with a cute cartoon of a woman with her hair tied back with a kerchief, holding a plate of stylized orange and yellow empanadas. A small blue Post-It can be seen on the sign.

Photo of a close-up of the Post-It on the Titi's Empanadas sign. It reads, in childlike handwriting, "So sorry It was a dick move ..."

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SorryWatch @sorrywatch.bsky.social · 13/08/2025

The Flannery O'Connor Apology Response

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Reposted by SorryWatch

Dave Clarkin @daveclarkin.bsky.social · 07/08/2025

I do not know who else needs to hear this @sorrywatch.bsky.social @aoc.bsky.social @chrisccuomo.bsky.social , but “Thank you for correcting me” is not an Apology.

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SorryWatch @sorrywatch.bsky.social · 26/07/2025

Time to add "as a girl dad" to a Bad Apology Bingo card! (We already had "behind the scenes," "this has caused," "going forward," "learn from," "source of negativity" and "what was said on the Internet" as bingo squares.) awfulannouncing.com/espn/pat-mca...

awfulannouncing.com

Pat McAfee issues on-air apology to Mary Kate Cornett

Months after publicly joking about Ole Miss student Mary Kate Cornett and a since-disproven alleged affair, Pat McAfee apologized on-air.

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SorryWatch @sorrywatch.bsky.social · 18/07/2025

Blaming Coldplay in your apology is certainly a choice.

Photo of Byron and employee canoodling at Coldplay concert juxtaposed with Byron’s apology: “What was supposed to be a night of music and joy turned into a deeply personal mistake playing out on a very public stage. I want to sincerely apologize to my wife, my family, and the team at Astronomer. You deserve better from me as a partner, as a father, and as a leader.

“This is not who I want to be or how I want to represent the company I helped build. I'm taking time to reflect, to take accountability, and to figure out the next steps, personally and professionally. I ask for privacy as I navigate that process.

“I also want to express how troubling it is that what should have been a private moment became public without my consent. I respect artists and entertainers, but I hope we can all think more deeply about the impact of turning someone else's life into a spectacle.fi

“As a friend once sang: 'Lights will guide you home, and ignite your bones, and I will try to fix you.’"

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SorryWatch @sorrywatch.bsky.social · 15/07/2025

Unjustly jailed grad student Mahmoud Khalil is suing the Trump administration for $20M, but "would accept, in lieu of payment, an official apology and abandonment of the administration’s unconstitutional policy." abcnews.go.com/US/mahmoud-k...

abcnews.go.com

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SorryWatch @sorrywatch.bsky.social · 06/02/2025

Pro tip: When you've been accused of racism after posting racist things about George Floyd and Muslims, maybe don't say "I don't even kill spiders" as evidence of your lack of racism

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SorryWatch @sorrywatch.bsky.social · 22/01/2025

Apology experts here <checking research>: No apology owed.

January 22 post from 45, made on another platform (with untruthful statements, incorrect capitalization and grammatical errors preserved): "The so-called Bishop who spoke at the National Prayer Service on Tuesday morning was a Radical Left hard line Tr*mp hater. She brought her church into the World of politics in a very ungracious way. She was nasty in tone, and not compelling or smart. She failed to mention the large number of illegal migrants that came into our Country and killed people. Many were deposited from jails and mental institutions. It is a giant crime wave that is taking place in the USA. Apart from her inappropriate statements, the service was a very boring and uninspiring one. She is not very good at her job! She and her church owe the public an apology!

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SorryWatch @sorrywatch.bsky.social · 13/01/2025

Today we learned that former Jets QB Mark Sanchez apologized for eating a hot dog on the sidelines during a 2009 game. And it was a good apology! 1/

Image by the incredible award-winning children's book illustrator Duncan Tonatiuh, depicting Mark Sanchez (rendered in Tonatiuh's distinctive style, influenced by historic Mexican codex art) in a Jets uniform with a football in one hand and a yummy hot dog in the other.

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SorryWatch @sorrywatch.bsky.social · 03/01/2025

Banish "Sorry not sorry" b/c it's a cliche, but not b/c it's "a half-hearted apology masquerading as bold honesty" or "disingenuous." We think most speakers & listeners actually understand it, in real-world use, to mean "I'm not sorry at all."

lssu.edu

Banished Words | Lake Superior State University 2025

The wordsmiths at Lake Superior State University have released LSSU's newest annual List of Words Banished from the Queen's English for Mis-use, Over-use and General Uselessness.

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SorryWatch @sorrywatch.bsky.social · 31/12/2024

Every December there's a raft of worst-celebrity-apology stories, so they must generate clicks ... but doesn't this one seem half-hearted? (Don't most of them?) wapo.st/3DzkMmu

wapo.st

The most bizarre celebrity apologies of 2024

Larry David, Bowen Yang, Madonna and others atoned for embarrassing gaffes.

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SorryWatch @sorrywatch.bsky.social · 02/12/2024

Thanks to those who sent us this godawful apology. It uses passive voice, doesn't name the offense, takes no responsibility ... plus those quotation marks around "deemed 'late' or 'unnecessary'"? Chef's kiss. www.nbcnews.com/news/amp/rcn...

nbcnews.com

Texans safety Azeez Al-Shaair apologizes for hit on Jaguars quarterback Trevor Lawrence

"I would never want to see any player hurt because of a hit I put on them," he wrote on X.

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SorryWatch @sorrywatch.bsky.social · 11/11/2024

How is Oliver "devastated to hear [he's] caused offence" NOW?? Where was the oversight during the publishing process? Who wrote the thing? Why were there no sensitivity or authenticity readers along the way, especially when reading the plot description makes one want to die?

theguardian.com

Jamie Oliver apologises after his children’s book is criticised for ‘stereotyping’ First Nations Australians

Exclusive: Publisher takes responsibility for the failure to consult Indigenous groups, who say the fantasy novel trivialises complex and painful histories

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SorryWatch @sorrywatch.bsky.social · 08/11/2024

Catching up on apologies, now using our Bluesky account! This is a good one: Uses the word "apologize" (instead of "regret"), actually names what she did (no "the unfortunate incident"), shows she understands the impact of her actions, doesn't offer excuses, takes ownership.

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SorryWatch @sorrywatch.bsky.social · 08/11/2024

Sorry for ignoring this account for months; we totally forgot it existed. (Sadly, the truth.) (But we're off evil Twitter now and will be posting here more often!)

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SorryWatch @sorrywatch.bsky.social · 17/07/2024

Carolyn Hax is always sound on apologies! Behold, a good thing to say after you go inappropriately nuclear on a teacher who perhaps made a small if well-intentioned error in judgment ... but DID NOT DESERVE TO BE COMPLAINED ABOUT TO THE DISTRICT SUPERINTENDENT JEEZ! wapo.st/464rvzf

wapo.st

Advice | Carolyn Hax: Parent hits the ceiling over ‘egregious’ class superlatives

A parent who complained about “egregious” class superlatives got an unsatisfying response, and now wants a reality check.

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SorryWatch @sorrywatch.bsky.social · 25/06/2024

Sorry we've been quiet! Behold, a fascinating historical apology. It's not a GOOD apology, but it is a meaningful one ... in response to an act of courage by an incredible woman who should be better known in the USA. sorrywatch.com/why-did-i-sa...

sorrywatch.com

Why did I say that? I’m going to be court-martialed, aren’t I? | SorryWatch

“Working with you has been quite an education for me. ..."

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SorryWatch @sorrywatch.bsky.social · 02/01/2024

Hey, all, our gorgeously-reviewed book is out in paperback —with a new snazzy cover and a new title, GETTING TO SORRY — AND we just looked and the Kindle version is $1.99 today! Link to all the ways to buy the book here:

sorrywatch.com

Our paperback is here! | SorryWatch

Sorry, Sorry, Sorry's far more affordable paperback iteration is out today! It’s called Getting to Sorry, and it’s full of the same humor and helpfulness as its predecessor. Learn how to elicit be...

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SorryWatch @sorrywatch.bsky.social · 18/12/2023

Bicoastal unboxing (with bonus guest preschooler) of our new paperback, on sale January 2, with new title and new cheaper price!

Susan’s granddaughter peruses Susan’s new paperback,cowritten with Marjorie Ingall

Susan, looking like a Renaissance painting in deep luminous golden light, surrounded by rich red fabric, her sideswept hair cascading over one shoulder, unboxes the paperback version of Sorry, Sorry, Sorry, now called Getting to Sorry

Box of books! The new cover is beige, black and orange

Marjorie, in her kitchen, unboxes Getting to Sorry

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SorryWatch @sorrywatch.bsky.social · 01/12/2023

This awesome librarian at the Grafton Public Library in MA dressed as a zombie (see bite mark on arm!) for book group, to represent Rebecca Johnson's "by zombies" test we discuss in Sorry, Sorry, Sorry.

Picture depicts librarian dressed as zombie in wispy gray rags!

picture depicts the cover of the book Sorry Sorry Sorry: The Case for Good Apologies by Marjorie Ingall and Susan McCarthy

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SorryWatch @sorrywatch.bsky.social · 16/10/2023

Hi! We're on Bluesky! We're journalists with a book on apology (SORRY, SORRY, SORRY: The Case for Good Apologies) and a web site (SorryWatch.com) where we've been examining research on apology and discussing good/crapola apologies since 2012.

sorrywatch.com

SorryWatch - Analyzing apologies in the news

Our Book! Sorry, Sorry, Sorry: The Case for Good Apologies is a synthesis of everything we’ve learned from working on this site for the last decade. It's out now; it's getting really good reviews; a...

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