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Jordan Moon

@jordanmoon.bsky.social
777 followers 248 following 23 posts

Social psychologist @ University of Southampton. Formerly at Brunel University of London and Institute for Advanced Study in Toulouse. PhD from Arizona State University. Religion, morality, etc. W: www.jordanwmoon.com

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Reposted by Jordan Moon
Thomas Talhelm @thomastalhelm.bsky.social · 16/09/2026
🚨 It's published! 🚨 This is the big one. 100 cultures, 12,000 people, 108 researchers. Why people (and our most-used surveys) get collectivism wrong and how to fix it. www.nature.com/articles/s41... @natureportfolio.nature.com
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Nava Caluori @ncaluori.bsky.social · 08/09/2026
The Religion & Spirituality Preconference at @spspnews.bsky.social 2027 is now accepting applications! We're excited for a full day of programming, including talks from @conradhackett.bsky.social, Patty Van Cappellen, Kristin Laurin, & @lfitouchi.bsky.social. More here! 📣 spsp.org/events/annua...
Poster describing the Religion & Spirituality preconference for SPSP 2027, listing speakers and planned programming.
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Mikey Pasek @mikeypasek.bsky.social · 04/09/2026
We’re thrilled to have such a wonderful lineup this year! Please consider submitting your work, we’ll have open slots for full length and blitz talks, as well as posters! We’re also working to organize a session on translational science, so if you care about bridging theory and impact, stay tuned!
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Gordon Hodson @gordonhodsonphd.bsky.social · 03/09/2026
#AcademicSky #PsychSciSky #MetaScience Article worth reading, & sharing w/ your student researchers. Can't get this out of my head: "Bishop’s law: The better designed a study is, the more likely it is to obtain a null result" journals.sagepub.com/doi/10.1177/... Meimoun & @lakens.bsky.social
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Raymond Hames @rayhames.bsky.social · 19/11/2025
A very important study. Many figured that chimp warfare was adaptive. Now we have proof. Lethal displacement of a neighbor doubled fertility and even had a greater impact on survivorship. However, as usual we need more details as other questions emerge. www.pnas.org/doi/full/10....
pnas.org
PNAS
Proceedings of the National Academy of Sciences (PNAS), a peer reviewed journal of the National Academy of Sciences (NAS) - an authoritative source of high-impact, original research that broadly spans...
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Conrad Hackett @conradhackett.bsky.social · 06/02/2026
MY NEW OP-ED: Why I doubt surveys suggesting a quiet revival among young adults in Britain www.premierchristianity.com/opinion/why-...
We may be seeing anecdotal evidence of some growing, lively churches, says Dr Conrad Hackett. But that doesn’t mean the data shows an increase in church attendance or people identifying as Christian. As a demographer, he explains why the survey methodology is as important as its findingsIt’s my job to assess religion data. And in my expert judgement, the survey evidence for a Christian resurgence among young adults in Britain is weak. 

As a demographer of religion at Pew Research Center, I analyse census and survey data from around the world to understand how religious landscapes are changing. Between 2010 and 2020, the United Kingdom saw a 13 percentage point drop in the Christian share of its population (from 62% to 49%). Other countries experiencing such large drops included Australia, Canada and the United States.

In such places, younger generations typically are less religious than their parents’ and grandparents’ generations. This pattern is often how religion declines around the world.

However, reports have appeared in the British media about surveys that find surprisingly high levels of religious commitment among young adults. For example, in 2021, the BBC reported on a Savanta poll that found monthly worship attendance among 18 to 34-year olds was three times the rate among people over 55. This poll was commissioned by the Eternal Wall of Answered Prayer.

Last year, Bible Society described a “The Quiet Revival” in which “Gen Z leads an exciting turnaround in church attendance.” This claim was based on a YouGov survey commissioned by Bible Society in 2024. It found that the share of churchgoing Christians in England and Wales was higher among 18-to-24-year-olds than among adults as a whole.

And, according to a Savanta poll commissioned by Tearfund, most British adults under 45 planned to attend church last Christmas, while a majority of older adults did not.

It is important to understand that none of these surveys recruited respondents at random from the general population. Instead, they canvassed members of opt-in panels who signed up to take the surveys. These respondents were recruited through methods such as online advertising, self-enrolment and email lists.It is important to understand that none of these surveys recruited respondents at random from the general population. Instead, they canvassed members of opt-in panels who signed up to take the surveys. These respondents were recruited through methods such as online advertising, self-enrolment and email lists.

My colleagues at Pew Research Center have previously demonstrated that opt-in surveys may be biased by “bogus respondents” who, instead of answering questions honestly, answer with the minimal effort required to complete surveys quickly and receive monetary rewards. Bogus respondents are often a large share of those who claim to be young adults in opt-in surveys. Therefore, the results for young adults may be especially dubious.

Opt-in polls have generated surprising headlines about young adults - and not just in the religious realm. For example, a recent story in Fortune magazine announced an opt-in survey found that 77% of Gen Z job seekers have brought a parent to an interview.

If opt-in polls may lead us astray, what kind of polls should we trust? The gold standard in social science research is surveys that use random samples of the population. In such surveys, you can participate only if the researchers randomly select you. You can’t volunteer (opt in). You have to be chosen randomly on the basis of your telephone number or home address.

Surveys based on random samples show that Christian identity and practice are not increasing among young adults in Britain.

For example, the Labour Force Survey (LFS) measures religious self-identification among more than 50,000 individuals in a typical quarter across more than 20,000 randomly sampled UK households. In summer 2025, the LFS showed that 44% of adults in Britain identified as Christian, down from 54% in early 2018.Moreover, Christian identification is declining across age groups. In the LFS, 28% of 18-to-34-year-olds identified as Christian in summer 2025, down from 37% in early 2018. Throughout this period, older British adults consistently identified as Christian at higher levels than young adults.

Of course, many self-identified Christians are not regular churchgoers. Since the LFS doesn’t measure worship attendance, we can turn to another long-standing survey that uses random population samples to see how the churchgoing Christian share of the adult population has changed.

The annual British Social Attitudes (BSA) survey measures religious identity and worship attendance in Britain, based on a random sample of more than 3,000 adults. BSA data shows no clear evidence of a Christian revival. Among all adult respondents, the share who identify as Christians and who go to church at least once a month was 12% in 2018 and 9% in 2024.

Similarly, the share of young adults who are Christian churchgoers has not risen above pre-pandemic levels, according to the BSA survey. Among 18-to-34-year-olds, 6% were in this category in 2024, compared to 8% in 2018.
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Jordan Moon @jordanmoon.bsky.social · 17/12/2025
University of Southampton is hiring for FIVE permanent positions, including in social psychology. Please share with anyone on the job market! Three positions in social/clinical/health psychology: www.jobs.ac.uk/job/DPW618/l... Two cognitive/clinical neuro: www.jobs.ac.uk/job/DPW615/l...
jobs.ac.uk
Lecturers in Health/Clinical (mental health)/Social Psychology x 3 at University of Southampton
Looking for a new job opportunity in academia? Check out this job opening for a Lecturers in Health/Clinical (mental health)/Social Psychology x 3 on jobs.ac.uk!
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Simon J. Greenhill @simongreenhill.bsky.social · 15/12/2025
New paper: Three evolutionary radiations shaped the evolution of global religious diversity
cambridge.org
Three evolutionary radiations shaped the evolution of global religious diversity | Evolutionary Human Sciences | Cambridge Core
Three evolutionary radiations shaped the evolution of global religious diversity - Volume 7
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Aiyana Koka Willard @aiyanakoka.bsky.social · 03/12/2025
This video was made about our folk medicine project. It talks about our recent PNAS project, and also this study we did in Mauritius www.tandfonline.com/doi/full/10....
tandfonline.com
God, witchcraft, and beliefs about illness in Mauritius
Why do people use supernatural concepts to explain and treat illness? In a Mauritian sample, we examined how uncertainty around the cause of symptoms, illness severity, and knowledge about past mor...
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samuel mehr @mehr.nz · 28/11/2025
New in Science, Macaques tap to the beat. Very cool study for its main result and its null one: consistent with nearly every other comparative study of music, monkeys don't differentiate beats by their relative strength—which even young children do innately. Monkeys have rhythm but not meter!
science.org
Monkeys have rhythm
Synchronizing movements to music is a hallmark of human culture, but its evolutionary and neurobiological origins remain unknown. This ability requires (i) extracting a steady rhythmic pulse, or beat,...
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Aiyana Koka Willard @aiyanakoka.bsky.social · 28/11/2025
I wrote a paper on my least favourite theory of religion: HADD It’s good, you should read it! 😆
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Smut Clyde, X-Ray Haruspex @smutclyde.bsky.social · 26/11/2025
Rate your score on Factor Fexcectorn. Well done, Scientific Reports. pubpeer.com/publications...
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Paul Bloom @paulbloomatyale.bsky.social · 03/11/2025
A fascinating and deeply thoughtful analysis of the different motivations for faculty diversity by @azimshariff.bsky.social --essential reading for anyone interested in this issue (either pro- or anti-DEI) www.nature.com/articles/s44...
nature.com
Taking faculty diversity seriously means asking why it matters - Nature Reviews Psychology
Increasing faculty diversity is a key priority in faculty hiring across many countries, but the rationales behind it are often left undiscussed. Explicitly clarifying diversity rationales — and ensuri...
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Hampton Gaddy @hggaddy.bsky.social · 06/10/2025
🚨 The Economist has been telling you for years that polygamy causes civil war by locking men out of marriage. A new article with @rebeccasear.bsky.social and @anthrolog.bsky.social explains that the demography of marriage markets doesn't actually work that way. 🧵 www.pnas.org/doi/10.1073/...
pnas.org
High rates of polygyny do not lock large proportions of men out of the marriage market | PNAS
There is a widespread belief, in both the scholarly literature and the popular press, that polygyny prevents large numbers of men from marrying by ...
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Mikey Pasek @mikeypasek.bsky.social · 17/09/2025
Excited to be co-organizing this year's religion and spirituality preconference with @ncaluori.bsky.social, Cindel White, and @jordanmoon.bsky.social. See Nava's great thread below for our awesome group of invited speakers. We are accepting applications for talks, data blitzes, and posters!
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Jim AC Everett @jimaceverett.bsky.social · 24/04/2025
There is a lot of hype about AI and empathy, but what role do we really want AI to play in enhancing empathy? 🤖 Here, Ethan Landes and I argue that AI should only develop human empathy as a tool for moral growth, not replace it 👇 osf.io/preprints/ps... @ethanlandes.bsky.social
osf.io
OSF
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Jordan Moon @jordanmoon.bsky.social · 17/03/2025
New paper out in SPPS w/ @jaimiekrems.bsky.social (open access) doi.org/10.1177/1948... People who oppose abortion typically suggest that their position is motivated by concern for the unborn. But is there more going on?
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Paul Bloom @paulbloomatyale.bsky.social · 10/03/2025
Are women morally wonderful? Excited by this paper, with @jowylie.bsky.social, @anagantman.bsky.social, @lianeleeyoung.bsky.social, Peter Mende-Siedlecki, and Heleni Singer. osf.io/preprints/ps...
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Centre for Culture and Evolution @brunelcce.bsky.social · 11/03/2025
1/ 🌟📢 Applications for our MSc in Psychology, Culture & Evolution at @brunelpsy.bsky.social @brunelgradschool.bsky.social are OPEN for 2025/26 🎓 📢 Ever wondered how culture 🌍 and evolution 🧬 shape human behaviour? 🤔 This interdisciplinary program might be for you 🧵
brunel.ac.uk
Psychology, Culture and Evolution MSc | Brunel University of London
A research-intensive psychology master's course, allowing you to understand how culture and evolution can influence human behaviour.
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Léo Fitouchi @lfitouchi.bsky.social · 11/02/2025
Where do moralizing religions come from? Useless cognitive by-products?Cultural group selection for complex societies? Our Psych Review paper argues: neither. Let’s rethink their cognitive & evolutionary origins🧵 w/ @manvir.bsky.social @nbaumard @jbaptistandre.bsky.social doi.org/10.1037/rev0...
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Laura Schlingloff-Nemecz @laurasn.bsky.social · 27/11/2024
The Manybabies4 paper is out! Infants' Social Evaluation of Helpers and Hinderers: A Large-Scale, Multi-Lab, Coordinated Replication Study onlinelibrary.wiley.com/doi/abs/10.1... 1000 babies tested in 37 labs; "Overall, 49.34% of infants preferred Helpers over Hinderers in the social condition"
onlinelibrary.wiley.com
Infants’ Social Evaluation of Helpers and Hinderers: A Large‐Scale, Multi‐Lab, Coordinated Replication Study
Evaluating whether someone's behavior is praiseworthy or blameworthy is a fundamental human trait. A seminal study by Hamlin and colleagues in 2007 suggested that the ability to form social evaluatio...
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Maxime Derex @maximederex.bsky.social · 19/11/2024
1/ 🌟 @PNASNews Special Feature: Half a Century of Cultural Evolution 🎉 With @amesoudi.bsky.social, @glupyan.bsky.social & Pierce Edmiston, we review the field's key experimental methods, findings, and critiques—and present a new lab experiment. 👇 www.pnas.org/doi/epdf/10....
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Centre for Culture and Evolution @brunelcce.bsky.social · 23/09/2024
📢📢📢💫 CCE's seminar series is kicking off in November with some amazing speakers lined up 💫📢📢📢 These are 🔓 open to all - in person and online - joining information shared closer to the date 📅 ⏲️ Talks are scheduled between 12:30 - 14:00 @Bruneluni
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Dr Emily Emmott @ehemmott.bsky.social · 19/09/2024
Our Evolutionary Anthropology seminars are starting up again in October at UCL Anthropology. Free/open to all, and we're a friendly bunch! evoanthucl.wixsite.com/blog/post/op... #EvoAnth #BioAnth
evoanthucl.wixsite.com
Open Events: UCL Evolutionary Anthropology Term 1 Seminars 2024
Join us for our UCL Evolutionary Anthropology in-person seminars this term! These seminars are free to attend & open to all, and takes place in the Daryll Forde Seminar Room on Floor 2 of the UCL Anth...
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manvir singh @manvir.bsky.social · 17/09/2024
My book SHAMANISM: THE TIMELESS RELIGION will be out on May 20, 2025! Shamanism characterized the earliest religions, echoes in often unappreciated ways in the world around us, and will long outlive us. Pre-order it here: www.penguinrandomhouse.com/books/730339...
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Centre for Culture and Evolution @brunelcce.bsky.social · 16/09/2024
✨📢 To all the new people joining 💙 BlueSky 💙 in recent days I think a introduction is in order The Brunel Uni Centre for Culture and Evolution is a hub of world-leading (yes I do say myself 💅) researchers in evolutionary and cross-cultural approaches to psychology and behaviour We DO IT ALL (ish)
brunel.ac.uk
Centre for Culture and Evolution (CCE)
Centre for Culture and Evolution (CCE) at Brunel explores powerful influences on human behaviour
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Centre for Culture and Evolution @brunelcce.bsky.social · 19/06/2024
📢 Applications for our MSc in Psychology, Culture and Evolution are open for 24-25 at Psychology in Brunel University brunel.ac.uk/study/postgr... interested in an interdisciplinary take on psychology and behaviour using cross-cultural and evolutionary approaches? Then come study with us 🤓
brunel.ac.uk
Psychology, Culture and Evolution MSc | Brunel University London
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Jim AC Everett @jimaceverett.bsky.social · 24/04/2024
Come do a postdoc with me in beautiful Canterbury, England and do cool stuff about the moral psychology of trust in AI 🤖 jobs.kent.ac.uk/vacancy.aspx...
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Jordan Moon @jordanmoon.bsky.social · 11/12/2023
osf.io/preprints/ps... New preprint with @jaimiekrems.bsky.social looking at how people evaluate different policies about abortion.
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Jordan Moon @jordanmoon.bsky.social · 06/11/2023
Lots of people I know got sick last week, starting Monday. On October 30, across the world there were huge increases in searches for COVID (4x as the day before), flu (nearly 4x), and common cold (1.5x), just on that day. You see the same thing in most countries I tested, even southern hemisphere
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Jaimie Arona Krems @jaimiekrems.bsky.social · 17/10/2023
My social psych lab has moved to UCLA, + we're looking for driven graduate student applicants! (Especially those interested in human friendship.) More on the *NEW* UCLA Social Minds Lab👇. Please RT + share with your students! www.kremslab.com #psych #gradschool 🧪 #Stilldontunderstand#shere
kremslab.com
UCLA Social Minds Lab
Social Psychology lab at UCLA. We do psychological science exploring friendship, women's cooperation & competition, reputation, stereotyping and prejudice.
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EHBEA @ehbea.bsky.social · 17/10/2023
We are thrilled to announce that the Call for Abstracts for #EHBEA2024 is now open! Come join us in the picturesque and sunny city of Montpellier! To submit an abstract and/or register for the conference go to our dedicated website ehbea2024.com #BioAnth #CuluralEvolution #EvPsych
EHBEA2024 logo
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