iiinova — where your digital self keeps evolving

Reposted by Hans van Gent

Owain Lloyd-Williams @owainlloydwilliams.com · 07/05/2026

Thank you to @martijnhoving.bsky.social and @hansvangent.bsky.social for inviting me on the SEO Brein podcast last Friday following my talk at brightonSEO. I distill a few key points from my talk on technical SEO traps in ecommerce migrations among a few other things. This was a lot of fun!

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Hans van Gent @hansvangent.bsky.social · 14/04/2025

lol, building your own crawler thinking it starts to do an okay enough job. Than comparing the output to a crawl run by screamingfrog seeing you’ve got only half the internal pages that screaming frog finds….

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Hans van Gent @hansvangent.bsky.social · 29/03/2025

When vibe coding NEVER assume that it works straight out of the box always verify before moving one…

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Hans van Gent @hansvangent.bsky.social · 21/03/2025

Don’t fix bugs until there are customers to experience them

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Hans van Gent @hansvangent.bsky.social · 17/03/2025

Keyword research using n8n and dataforseo ✅ Clustering and categorising of all keywords and coming up with content ideas using n8n ✅ Creating content using a unique brand tone of voice and styleguide and the NLP terms from neuronwriter together with n8n ✅

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Hans van Gent @hansvangent.bsky.social · 01/03/2025

AI for everything… if you can’t even create your own fake testimonials anymore AI has got your back

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Hans van Gent @hansvangent.bsky.social · 19/02/2025

simplicity scales and complexity fails.

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Hans van Gent @hansvangent.bsky.social · 14/02/2025

Never start your cold email with "Hi, my name is..." You're not Eminem. Plus, there's a signature in your emails.

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Hans van Gent @hansvangent.bsky.social · 13/02/2025

💡 SEO isn't about creating more content. It's about creating the right content.

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Hans van Gent @hansvangent.bsky.social · 10/02/2025

Every career starts with no work experience and no salary. Every business starts with no customers and no revenue. Every social media account start with no followers or likes. Every website starts with zero visitors and conversions. Start at zero. That's where every life-changing journey begins.

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Hans van Gent @hansvangent.bsky.social · 08/02/2025

In today’s AI powered code editor world your competitive advantage isn’t how you write your code, it is how you serve your customers #indiehackers

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Hans van Gent @hansvangent.bsky.social · 07/02/2025

Ever had an 'oh no' moment turn into an easy SEO win? Just found a no-index tag on a new client’s top page. 😅 One quick fix later, and they're back in the game. 🚀

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Hans van Gent @hansvangent.bsky.social · 04/02/2025

Migrating away from custom notifications in Slack to a private supergroup on Telegram with different topics for my business updates and some more advanced flows with n8n

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Hans van Gent @hansvangent.bsky.social · 30/01/2025

Not ready to jump ship to the block editor and use the fancy block Table of Content from RankMath? Don't want another plugin slowing you down? Just pushed an update to a simple class that can be embedded into your functions.php, it fixes:

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Reposted by Hans van Gent

Hans van Gent @hansvangent.bsky.social · 28/01/2025

Funny cuz it's true #agencylife #seo

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Hans van Gent @hansvangent.bsky.social · 28/01/2025

For those DeepSeek lovers be aware, it's NOT FOR FREE!

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Hans van Gent @hansvangent.bsky.social · 24/01/2025

Do cold emails and DMs really work? Who is responding to these things?

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Hans van Gent @hansvangent.bsky.social · 20/01/2025

In the meantime, a new version of the Sprout SEO extension has been submitted for review and, hopefully, will go live soon, and a great new feature is coming that shows the correlation between rankings and Core Web Vitals!

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Hans van Gent @hansvangent.bsky.social · 16/01/2025

Curious how many people are using their browser in another language than English and if translating the Sprout 🌱 #SEO browser extension would maken sense 🤔

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Hans van Gent @hansvangent.bsky.social · 16/01/2025

The worst part of SEO? The cold-pitch spam every site owner receives constantly through their contact forms and public email. 🫠 Yes, I receive them too. Worst yet, they’re genuinely awful pitches. How they are selling backlinks on websites you’ve never heard of, or that they can fix your issues.

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Hans van Gent @hansvangent.bsky.social · 15/01/2025

The most beautiful day in an #SEO life 😎

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Hans van Gent @hansvangent.bsky.social · 14/01/2025

When the company's junior SEO strategy backfires... 😅

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Hans van Gent @hansvangent.bsky.social · 12/01/2025

Will you finally start building your topical clusters in 2025?

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Reposted by Hans van Gent

Chris Messina @chrismessina.me · 10/01/2025

On YouTube, "You can now choose if you want to allow third-party companies to use your content to train AI models in Studio Settings under "Third-party training". support.google.com/youtube/answ... #NewYouTube

A screenshot of the "Advanced settings" tab within the "Channel" settings of YouTube Studio. It shows options for:

1. **Clips** - A checkbox for "Allow viewers to clip my content," currently checked.
2. **Third-party training** - A checkbox for "Allow third-party companies to train AI models using my channel content," currently unchecked. A description explains that enabling this option allows YouTube to share videos with third-party companies for training purposes via a publicly accessible interface.

Below are two links:
- "Manage YouTube account"
- "Remove YouTube content"

The interface also includes a navigation menu on the left side for other settings like "General," "Upload defaults," and "Permissions."

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Hans van Gent @hansvangent.bsky.social · 09/01/2025

Blogging is far from dead. But unoriginal content, keyword stuffing, and writing just to meet a word count? Those days are over. In 2025, a successful blog strategy means creating authoritative, unique content that matches user intent.

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Reposted by Hans van Gent

Hans van Gent @hansvangent.bsky.social · 09/01/2025

Working on something new for the Sprout #seo extension, a way to quickly spot how web performance matters to SEO for your keywords with inline Google performance scores and correlation metrics. What do you think?

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Hans van Gent @hansvangent.bsky.social · 09/01/2025

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Hans van Gent @hansvangent.bsky.social · 07/01/2025

How many of you #seo folks are using monitoring software to get notified about technical issues or website changes? If yes, which software are you using?

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Hans van Gent @hansvangent.bsky.social · 06/01/2025

Which team are you? Left or right?

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Reposted by Hans van Gent

Matt Wright 🤞 @honed.co · 03/01/2025

Ross Brawn on F1 rule changes of old sounds like where SEOs are at with AI: "teams start to look at the designs [of the cars] , and problems with the regulations. Or they see opportunities"

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Hans van Gent @hansvangent.bsky.social · 05/01/2025

Dear LinkedIn, it’s 2025 now. How difficult can it be to change the notification “X just messaged you, 1 new message awaits your response” to also include the actual message that is awaiting me into that email?

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Hans van Gent @hansvangent.bsky.social · 27/12/2024

Who needs Spotify Wrapped when you've got Git Wrapped? 🏆 Universal Rank: Top 20% 🛠️ Total Commits: 417 🔥 Longest Streak: 13 days 📅 Most Active Month: February 📈 Most Active Day: Monday 💻 Top Language: PHP ⚡ Power Level: Adventurer 2025, let's level up!🚀 How are you stacking up?

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Hans van Gent @hansvangent.bsky.social · 26/12/2024

Targeting ‘zero search volume’ keywords? Welcome to the hipster side of #SEO, where we rank before it’s cool.

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Hans van Gent @hansvangent.bsky.social · 23/12/2024

@simonhoiberg.com good to see you here, does that mean that Bluesky support is coming soon to Feedhive?

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Reposted by Hans van Gent

Stuart Robson @sturobson.com · 22/12/2024

happy “I’m gonna start a side project” holidays

A two panel comic book style drawing. The first panel is a console with two red buttons labelled - “admit to yourself your dream is dead” and “pay $12”. A white gloved hand is hovering betwixt the two options. The second panel is a white man, holding a cloth to their forehead. They are sweating and look anxious. There is text that reads “domain renewal”

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Hans van Gent @hansvangent.bsky.social · 16/12/2024

Trying to find a needle in a haystack ;-) New more secure version out soon!

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Reposted by Hans van Gent

Duane Forrester @duaneforrester.bsky.social · 14/12/2024

This will be very useful for folks, I think. We tend to gloss over and forget core parts of search that the engines work with for years. We often want the next new toy, and don’t play with the ones we have. searchengineland.com/google-eeat-...

searchengineland.com

Decoding Google's E-E-A-T: A comprehensive guide to quality assessment signals

Unpack the complexity of Google's quality assessments with a deep dive into E-E-A-T's influence on content, domains, and entities.

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Reposted by Hans van Gent

Google Search Liaison @searchliaison.bsky.social · 12/12/2024

The Dec. 2024 core update is rolling out, and we expect it will complete in two weeks. If you're wondering why there's a core update this month after one last month, we have different core systems we're always improving. This past blog post explains more: developers.google.com/search/blog/...

developers.google.com

A Q&A on Google Search updates | Google Search Central Blog | Google for Developers

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Hans van Gent @hansvangent.bsky.social · 12/12/2024

The November update just finished, but here is the December core update: status.search.google.com/incidents/V9... Have a good ride everyone!

status.search.google.com

Google Search Status Dashboard

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Reposted by Hans van Gent

Nick LeRoy @nickleroy.com · 11/12/2024

Your past SEO success? It’s irrelevant. In today’s Google landscape, there are no silver bullets, only solid strategies and consistent investment. Here’s the reality: If you’re not all-in on SEO, you’re setting yourself up to lose. Commit to the channel, or don’t. The choice is yours.

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Reposted by Hans van Gent

Alan Bleiweiss @alanbleiweiss.bsky.social · 11/12/2024

Victory for the WP community! Step one in teaching Matt Mullenweg he can't abuse his position to extort or undermine WPEngine mafia-style

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Hans van Gent @hansvangent.bsky.social · 10/12/2024

Looking for ways to spice up your content? Copy and paste your entire article you’ve just written into an AI assistant like ChatGPT or Claude with the following prompt:

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Hans van Gent @hansvangent.bsky.social · 25/11/2024

Gotta love coding together with Cursor, this speeds up development a 100x. Just coded my first OpenAI API script and it took me 5 minutes

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