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Giles Edwards

@gilesedwards.bsky.social
208 followers 51 following 51 posts

Overrated founder of the Proper Marketing Agency …Gasp! + The Chutes 🪂 + ISOLATED Talks®, Host of Call to Action® 🏴󠁧󠁢󠁷󠁬󠁳󠁿 COYS

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Giles Edwards @gilesedwards.bsky.social · 18/02/2025
“…part of me wants to meet Mary Wells Lawrence (her picture graces the desktop of my computer) and part of me is terrified that she’d eat me for lunch.” Love this entire piece Martin ❤️👏🏼
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Giles Edwards @gilesedwards.bsky.social · 09/02/2025
Thank you Steve, appreciate your ears :) ps. Couldn’t agree more re The Muppets
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Steve Doherty @stevedoherty.bsky.social · 08/02/2025
I post this without fear or favour: The Muppet Movie (1979) is as charming and entertaining a film as almost any. Comedy, romance, pathos, comedian bears driving taxi cabs.
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Vic Polkinghorne @vicpolky.bsky.social · 07/02/2025
Please share this far and wide, gang
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Patrick Freyne @patrickfreyne.bsky.social · 07/02/2025
I really enjoyed talking to Giles for the Call to Action podcast about writing and also the recent piece I wrote about burnout and becoming a demotivational speaker (we kind of expanded on all that quite a bit)
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Giles Edwards @gilesedwards.bsky.social · 07/02/2025
Imagine an aggressively-filtered Instagram photo of a gym wall mural that’s basically just the words 'Believe. Achieve. Receive' painted in some gloopy old Huel. Well, this week's CTA episode is the exact opposite of that, thanks to our guest @patrickfreyne.bsky.social 📣 gasp.agency/media/call-t...
gasp.agency
Patrick Freyne is here to save us from a Productive life
A proper marketing agency. Who practice what we preach. Not like the others. Creatively Memorable & Boringly Effective™ since 2009.
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Carole Cadwalladr @carolecadwalla.bsky.social · 26/01/2025
NEW: Why not calling a Nazi salute a Nazi salute puts us in a whole new place of danger. We have to call spades spades or what else is there? open.substack.com/pub/broligar...
open.substack.com
Seig heil Tesla
Yes, you did see what you think you saw. Here's an idea, let's call a Nazi salute a Nazi salute.
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Amanda Knox @amandaknox.com · 18/01/2025
At the urgent care, nurse looks at my chart: "Amanda Knox...too bad that other one ruined your name." "I am that other one," I said.
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Gillian Rightford @gillianrightford.bsky.social · 19/01/2025
I may make this into a banner for my office.
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Paul F. Tompkins @pftompkins.bsky.social · 17/01/2025
Just remembered that The Muppet Show theme song contains the line “it’s time to put on makeup” and it makes me wonder what they look like without it, maybe they look normal
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Jon Blyth @disappointment.bsky.social · 12/01/2025
Oooh, look at Sainsbury’s, with their fancy new Latin motto like they’re bleedin hogwarts Grow up
A large Sainsbury’s Store Front with the signs for the other shops laid out underneath. They are Argos Habitat Tu. sounds a bit Latin dunnit. lol eh

The fact they left out Specsavers leads me to think they knew what they were doing, and I’m probably just explaining their own joke to them
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Giles Edwards @gilesedwards.bsky.social · 09/01/2025
“Endearingly angry” is my spirit animal. Love this review. Fair in its criticism too. Ish ;) Thanks Martin. 🤡 ❤️
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The Agency Review @theagencyreview.bsky.social · 08/01/2025
Ryan Wallman and Giles Edwards have somehow managed to write a book about advertising that is both serious and entertaining. No, really. Check out our review here: the-agency-review.com/how-brands-b... #advertising #marketing #business @Giles_Edwards @dr_draper
the-agency-review.com
How Brands Blow
There’s a challenge right out of the blocks when you decide to write a book about advertising: Do you make it serious or do you make it entertaining? If you choose the former – in a desperate attem…
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Keerti @keerti.bsky.social · 28/12/2024
Gonna borrow this phrase next time “appropriate and necessary”
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Giles Edwards @gilesedwards.bsky.social · 28/12/2024
Thanks Auntie G x ps. Cheers from us both in Perth!
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Gillian Rightford @gillianrightford.bsky.social · 28/12/2024
An absolute classic from @dr-draper.bsky.social and @gilesedwards.bsky.social book How Brands Blow. There’s a gut punch and a wry chortle on every page.
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Marko Kloos @markokloos.bsky.social · 25/12/2024
Remember the victims of the Nakatomi Plaza attack, 36 years ago today.
A picture of 2121 Avenue of the Stars in Los Angeles, the skyscraper formerly known as FOX Plaza, which served as "Nakatomi Tower" in the movie DIE HARD.
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Giles Edwards @gilesedwards.bsky.social · 21/12/2024
This is for all those BMW drivers with BMW in their number plate. Everyone else can scroll on. #Perth
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Giles Edwards @gilesedwards.bsky.social · 21/12/2024
Terms and conditions always apply Mario, you know this
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Giles Edwards @gilesedwards.bsky.social · 20/12/2024
Also, if you say “G’day” in front a mirror 3 times a man in a mullet appears and shoves a shrimp up your barbie.
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Giles Edwards @gilesedwards.bsky.social · 20/12/2024
Yes thanks. Just. But, we had a false dawn and mother in law has been struck down with a bad migraine so we’re still not a fully fit team 🤦 but @dr-draper.bsky.social has just arrived in town so maybe he can remedy us all :)
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Giles Edwards @gilesedwards.bsky.social · 20/12/2024
media.tenor.com
a man in a colorful shirt is standing in front of a truck and says `` why thank you '' .
ALT: a man in a colorful shirt is standing in front of a truck and says `` why thank you '' .
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Giles Edwards @gilesedwards.bsky.social · 20/12/2024
I’ll see your 15, and raise you 22 to Sydney (for a few days) and then 5 to Perth. With no northern lights. 🤦
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J.J. (Tottenham ‘till they kill me) @c0nvertc0ys.bsky.social · 19/12/2024
Pretty much. #COYS #THFC
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Craig Sanderson @craig-san.bsky.social · 19/12/2024
A reminder that MF DOOM has a Christmas album. Sort of. Cookin Soul beats with a mix of old DOOM accapellas and his Adult Swim Xmas idents. One of my faves. www.youtube.com/watch?v=EwzB...
youtube.com
MF DOOM x Cookin Soul - DOOM XMAS (full tape)
YouTube video by Cookin Soul
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Giles Edwards @gilesedwards.bsky.social · 18/12/2024
Fucktardiest Snucklechump
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Giles Edwards @gilesedwards.bsky.social · 18/12/2024
Ha! Speaking of small things that are surprisingly bad for your health ;) nice one pal
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Giles Edwards @gilesedwards.bsky.social · 18/12/2024
Apparently you can die before you even realise the tiny tosspot has got you. This map springs to mind…
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Giles Edwards @gilesedwards.bsky.social · 18/12/2024
Rumours that Daniel Levy is working on 50 Cent dropping to 49 Cent are as yet unconfirmed. #THFC #COYS
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Giles Edwards @gilesedwards.bsky.social · 18/12/2024
It’s what marine biologists would call “an absolute twat of a little bastard”
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Giles Edwards @gilesedwards.bsky.social · 18/12/2024
We’ve had red backs and Huntsmen already. Don’t worry. Opposite levels of deadliness and big/hairiness ;)
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Giles Edwards @gilesedwards.bsky.social · 18/12/2024
We flew 5 hours to get from Sydney to Perth. This place is absurd. 5 hours. That’s London to Baghdad distances. And instead of being 11 hours ahead it’s now 3 hours back. And at the aquarium earlier we met a snail that can kill you. This place is ridiculous.
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Tom Fishburne @marketoonist.bsky.social · 16/12/2024
“Product/Market Fit” - new cartoon and post marketoonist.com/2024/12/prod... #marketing #cartoon #marketoon
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Giles Edwards @gilesedwards.bsky.social · 15/12/2024
media.tenor.com
a man with a beard is wearing a hat and a leather jacket and says not even close
ALT: a man with a beard is wearing a hat and a leather jacket and says not even close
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Giles Edwards @gilesedwards.bsky.social · 15/12/2024
Sing 2 is the greatest sequel ever made. Fact.
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Giles Edwards @gilesedwards.bsky.social · 12/12/2024
I still have mine. It’s on the studio bookcase sitting proud ❤️
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Sebastian Groebner @sgroebner.bsky.social · 09/12/2024
*Looking at Sinek* “The Farce is strong with this one.” Great article @dr-draper.bsky.social and @gilesedwards.bsky.social.
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Giles Edwards @gilesedwards.bsky.social · 09/12/2024
Banger Tingle-Twat sir yes sir!
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Giles Edwards @gilesedwards.bsky.social · 07/12/2024
Obscure hip hop is my happy place. Obscure French hip hop is my chosen subject
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Giles Edwards @gilesedwards.bsky.social · 07/12/2024
😂 sorry pal, it was said for emphasis on my side not for judgement of yours ;)
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Giles Edwards @gilesedwards.bsky.social · 07/12/2024
Finally. A hard agree. Though Primitive Plus is the one. Saw him live in about ‘03. Incredible oddball
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Giles Edwards @gilesedwards.bsky.social · 06/12/2024
Yes. TBH we’re a marketing agency so not comparable to many agencies. Advertising is barely a fraction of what we do. Sometimes we’ll go months without doing any.
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Giles Edwards @gilesedwards.bsky.social · 06/12/2024
Exactly. For a long time too. We set up 15+ years ago because of this. Hard to see the wood when you work among the trees I guess.
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Vic Polkinghorne @vicpolky.bsky.social · 05/12/2024
This made me chuckle for way too long
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Giles Edwards @gilesedwards.bsky.social · 05/12/2024
Perfect
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Giles Edwards @gilesedwards.bsky.social · 05/12/2024
Parklife.
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Giles Edwards @gilesedwards.bsky.social · 03/12/2024
He might like this poster! Ryan Wallman and I improved Simon’s golden circle (of piss) in Delusions of Brandeur…
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Giles Edwards @gilesedwards.bsky.social · 03/12/2024
Thanks Ian, really appreciate that
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Ian Truscott @iantruscott.me · 03/12/2024
This is jolly good - @gilesedwards.bsky.social on Gasp! Call to Action Podcast - chats with Peter Weinberg of LinkedIn's The B2B Institute fame and is now synthesizing customer research... audioboom.com/posts/861498...
audioboom.com
Peter Weinberg on humans, AI and a creative future for B2B
This week we strapped on a Motorola pager and stole a briefcase off our dad in order to look businessy enough to chat to the Batman of the B2B world, LinkedIn legend and co-founder of Evidenza, Peter ...
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