iiinova — where your digital self keeps evolving

Craig Sanderson @craig-san.bsky.social · 28/04/2026

Man: discovers a stable wormhole through time challenging everything we understand about physics and the very fabric of reality. Also man: uses it to double dip.

010

Craig Sanderson @craig-san.bsky.social · 11/03/2026

I’m fascinated by these Vintage Topps trading card ‘wax packs’ from the 80s and early 90s. The waxed wrappers feel incredible, even after 40-odd years and the stylised spot colour artwork is a nostalgic joy to look at.

010

Craig Sanderson @craig-san.bsky.social · 02/03/2026

Finally found the last of this super limited Pantone x Hot Wheels collab in the wild just in time before the spring refresh.

000

Craig Sanderson @craig-san.bsky.social · 20/01/2026

Probably late to this but it seems Apple is using photo to video AI tech to give motion to classic albums. I can’t say it added to the experience other than being a bit of an uncanny start to listening to the album

000

Craig Sanderson @craig-san.bsky.social · 12/01/2026

Oh. So all the plot holes, inconsistencies, missed characters and continuity errors were just shoddy writing and production. - On a $400m 10hr epic - That they had 3 years to make - And was so spenny they asked the young cast to voluntarily reduce their fee

000

Craig Sanderson @craig-san.bsky.social · 10/12/2025

You will be visited by three spirits

010

Craig Sanderson @craig-san.bsky.social · 08/12/2025

Fray Bentos should do a Christmas TV ad for their tinned festive pies. “Fray Bentos Presents - A Crustmas Carol” Yes, I am available. Hmu.

000

Craig Sanderson @craig-san.bsky.social · 21/09/2025

Amazing find at the local college summer fair! An 80s Weetabix badge. £1 well spent.

000

Craig Sanderson @craig-san.bsky.social · 31/07/2025

Recruiters. We have to stop this obsession with specific experience. I can assure you that an artworker does not care about the content, only the format.

010

Craig Sanderson @craig-san.bsky.social · 27/07/2025

1996 was an absolute banger of a year for new music so this was an almost impossible choice. Just know that if I had one more slit I’d put Spice Girls in there for sure.

010

Craig Sanderson @craig-san.bsky.social · 26/07/2025

It’s genuinely so sad to see a company that banged on relentlessly about being disruptive + changing the industry from the front hire someone making the same generic shit that every dude on every substack / corner of Reddit is making in their spare time. Creativity isn’t an app.

000

Craig Sanderson @craig-san.bsky.social · 13/07/2025

Does anyone know if the Lily Allen mobile club is still going? Apparently you need WAP which sounds so wrong in a post Cardi-B world.

010

Craig Sanderson @craig-san.bsky.social · 16/06/2025

Mapping out possible outcomes for when the luxury lions shortlist drops tomorrow…

010

Craig Sanderson @craig-san.bsky.social · 15/05/2025

YES BRUV! Woke up to the news I won a bronze cube at the One Club for Creativity’s ADC awards in New York last night. Big love to everyone that worked with me on this crazy cool project.

010

Craig Sanderson @craig-san.bsky.social · 13/05/2025

Fuck yes. I am ready. Bring those cameos on.

000

Craig Sanderson @craig-san.bsky.social · 07/05/2025

This is actually a great feature. I hope Apple Music adapts it. It’s easy to mess up a perfect algorithm as any parent whose kids listen to music on their accounts will tell you.

000

Craig Sanderson @craig-san.bsky.social · 04/05/2025

Some say you never truly know when you’ve made it. To them I say…

010

Craig Sanderson @craig-san.bsky.social · 26/04/2025

Noice! My Harrods takeover for The Macallan TIME:SPACE Collection smashed its way to the finals of the ADC awards. Results in a few weeks 🤞

010

Craig Sanderson @craig-san.bsky.social · 26/04/2025

I’m late to this but just discovered Google have discontinued the incredible Nest Protect smart smoke alarms. This is a bad move, I’ve used protects for years and they are wayyyyy better than the competition.

100

Craig Sanderson @craig-san.bsky.social · 23/04/2025

I say this as a middle-aged dad who works a lot of hours and goes to the cinema alone sometimes. There’s no greater bond than catching the eye of another middle-aged dad who works a lot of hours and goes to the cinema alone sometimes.

010

Craig Sanderson @craig-san.bsky.social · 22/04/2025

I let my eldest play Breath of the Wild this weekend for the first time. The look on his face when I helped him with a guardian and destroyed it with a pot lid shield parry. Hopefully a few more years when I can wow him before he becomes better than me at literally everything.

010

Craig Sanderson @craig-san.bsky.social · 14/04/2025

UK Freelancers: Can someone kindly explain the absolute bullshit requirement to use an umbrella company when booking through recruiters if you’re already set up as a limited company?

media.tenor.com

a man wearing an umbrella on his head with a microphone

ALT: a man wearing an umbrella on his head with a microphone

000

Craig Sanderson @craig-san.bsky.social · 09/04/2025

I finished reading The Worst Witch series to my kids last night. I do love rediscovering books of my childhood through them. Sad when I realised we will never get to see Mildred as head girl in her final year as Jill Murphy died before writing the last book.

010

Craig Sanderson @craig-san.bsky.social · 05/04/2025

Took a combination of 16 dads and kids to see the Minecraft movie then get Minecraft McDonalds. It was mayhem but everyone loved it. Not sure what all the hate is about 🪨 ⛏️

000

Craig Sanderson @craig-san.bsky.social · 04/04/2025

Anybody who knows me knows this was inevitable.

000

Craig Sanderson @craig-san.bsky.social · 27/03/2025

If you see this, QRP with your animal art! Some of my faves from my last film. A spiky peacock coloured with whisky tones, surrounded by hedgehogs. (And not a drop of AI just to be clear)

140

Craig Sanderson @craig-san.bsky.social · 26/03/2025

Yeah ok that’s pretty cool 🥰

000

Craig Sanderson @craig-san.bsky.social · 22/03/2025

Ordered McDonalds for the kids today and got sent the Minecraft Happy Meal toys a week early! First time I’ve seen a collectible plastic toy in the UK meals in years.

010

Craig Sanderson @craig-san.bsky.social · 13/03/2025

Conspiracy theory / dark patterns time! I have a hunch that Deliveroo tell you your driver has another drop on the way regardless of if they really have or not in order to push you into the £2.40+ priority delivery fee next time. Pick up to delivery seems to be the same amount of time regardless.

000

Craig Sanderson @craig-san.bsky.social · 04/03/2025

Well played Nintendo. Well played. I shall, of course, continue to buy games on release and not play them for months / years.

020

Craig Sanderson @craig-san.bsky.social · 01/03/2025

It might say Lando Calrissian to you. But to me this was the chance to buy a Childish Gambino action figure for a quid.

020

Craig Sanderson @craig-san.bsky.social · 23/02/2025

I’m not sure it’s legal to work in advertising and say this but I’m finally watching Mad Men and it’s not as great as I was led to believe - part way through season 5 and looking forward to it being over. Apart from the lawnmower scene, that made me snort. Am I the only one who wasn’t enamoured?

media.tenor.com

a man in a suit is sitting on a green lawn mower in an office .

ALT: a man in a suit is sitting on a green lawn mower in an office .

330

Craig Sanderson @craig-san.bsky.social · 22/02/2025

For a quid it would be rude not to.

110

Craig Sanderson @craig-san.bsky.social · 19/02/2025

Im so ready for a #TheOffice Ryan spin off. He’s 40+ relying on his boyish charm which is fading by the second and still trying to make it big. His whole life is a lie and he’s the only one that doesn’t know it. Paging @bjnovak.bsky.social this would be amazing!

000

Reposted by Craig Sanderson

Sebas @ohlookbirdies.bsky.social · 31/01/2025

I'm a Riggs I'm a Glover I'm a Getz I'm a Murtaugh I'm Joe Pesci I'm Jet Li I'm Lethal Weapon 3

824478

Craig Sanderson @craig-san.bsky.social · 17/01/2025

Pretty good start to the year! Great to see our campaign featured as The Macallan won "Best Luxury Launch of the Year" at the Luxuo Asia Awards 2024 for TIME:SPACE Mastery 🎉

140

Craig Sanderson @craig-san.bsky.social · 12/01/2025

Yes I know Xmas is over but I just found out this existed. How is this not “D’oh Come All Ye Faithlful”? It was right there!

000

Craig Sanderson @craig-san.bsky.social · 05/01/2025

At least 89 people sat at home and thought “you know what, I’d like to order mediocre snacks at the highest possible price and have them delivered to my sofa” Now if this came with a free movie rental code it would make sense.

130

Craig Sanderson @craig-san.bsky.social · 01/01/2025

To round out a wonderful #comicschristmas with @zackdavisson.com here’s Slimer to wish you all a Happy New Year! Really enjoyed seeing everyone’s comics ❤️

140

Craig Sanderson @craig-san.bsky.social · 31/12/2024

Just weighing up my New Year’s resolutions.

040

Craig Sanderson @craig-san.bsky.social · 29/12/2024

Locking eyes with his beloved, Douglas plays one final somber note on his trombone as he steps onto the steaming hot crumpet. The pain comes as sweet relief. Society won’t accept them, but they can’t stop him. He will live forever in her (or at least a couple of days depending on hydration levels).

020

Craig Sanderson @craig-san.bsky.social · 28/12/2024

Oooohhhhh awesome prezzie from my brother and sister in law.

010

Craig Sanderson @craig-san.bsky.social · 27/12/2024

One more #comicschristmas for today. This is 1990’s ‘Michaelangelo Christmas Special’ one shot from Mirage Studios.

020