An AI agent buys the list, but real revenue lives in the basket.
As Go-To-Market lead Jess Graham highlights, pure task execution kills the "candy aisle"—the discovery moments that drive LTV.
The smartest GTM move? A 10% margin for surprise.
Hear her out: www.codewordagency.com/the-feed/the...
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The candy aisle in the Age of AI - Codeword
Recently, I made the mistake of going into Target during peak back-to-school week. I don’t...