iiinova — where your digital self keeps evolving

Clara Greo @claragt.bsky.social · 23/09/2026

@georgeaye.bsky.social opening #sdingov is exactly what I needed this morning 🌶️🌶️🌶️🌶️ "The cost of speaking up is high. The cost of not speaking up is higher."

George in front of a slide that says:

Four Social Contracts

Epstein Class
White Americans
People of Color
Black Americans

When you are in need, you are offered a conditional promise.
Perform the right values. Achieve the right credentials.
Don't make demands as a group.
Don't seek solidarity with other groups.
The contract may honor you, but the terms can be changed when you no longer prove useful.

0153

Reposted by Clara Greo

Caroline Jarrett @cjforms.bsky.social · 28/05/2026

Recently, I've been thinking a lot about people living in poverty especially because of the workshop that I'm doing with @socialsoup.bsky.social and @claragt.bsky.social at #SDinGOV #JTBD can work well for people where a #GovDesign service ...

111

Clara Greo @claragt.bsky.social · 27/05/2026

I ran my 100th training course recently 💐 17 courses, 2000+ people. It's been a privilege to meet and learn with so many wonderful people. Instead of the clichéd "top 5 things I've learnt" post, I was wondering if anyone had any questions for me? Serious and silly questions are equally welcome!

A screenshot of a zoom training course with Clara and 12 people from Opencast, smiling and holding up plants and flowers.

182

Clara Greo @claragt.bsky.social · 20/05/2026

Earlier today, I saw a post about how important it is for people to be "easy to work with" and we need to talk about how deeply problematic and harmful this idea is. Please, lets take a moment to think about it. Who does this idea exclude? What types of behaviours does it reward?

110

Clara Greo @claragt.bsky.social · 20/05/2026

Service mapping is an important and useful tool in service design and a core skill for service designers. @ignacia orellana are running a training course on Service mapping in September. www.tickettailor.com/events/ignac...

A photo of a part of a service map on a desk with sharpies and post-its and the corner of a smartphone

163

Clara Greo @claragt.bsky.social · 13/05/2026

Would you like to level up your workshop facilitation skills? I'm running Workshop facilitation training course & clinic online on 19 June www.tickettailor.com/events/clara... - planning & running workshops - facilitation tips - a clinic for you to discuss your current workshop challenges

tickettailor.com

Buy tickets – Workshop facilitation training and clinic – Zoom

Workshop facilitation training and clinic – Zoom, Fri 19 Jun 2026 - Learn to run great workshops and facilitate effectively Facilitating workshops and groups of people is a wonderful skill, an...

130

Reposted by Clara Greo

Martin Jordan @martinjordan.com · 20/03/2026

It’s on! @claragt.bsky.social, @karakane-kk.bsky.social & I gathered to regroup our #StrongDesign book writing efforts. We have a fresh topic list, a value proposition for the book, a writing plan, and a next date for each of us to bring a written section. This post is for public accountability.

A selfie of 3 people – a man and two women – in an office setting with a big window in the background; notes, sheets and pens are on the table they sit around; all 3 are smiling into the camera

2301

Clara Greo @claragt.bsky.social · 01/10/2025

Next week, I'll be starting a new role at @publicdigital.bsky.social as a consultant. I'm excited and also apprehensive. I've been thinking about it a lot, and trying to prepare for a good start. Here's my pre-new-job weeknotes claragreo.com/posts/weekno...

A photo of a hexagonal building with a glass arched ceiling. It's a library with wooden desks in a start shape. It looks peaceful and beautiful.

5240

Clara Greo @claragt.bsky.social · 26/09/2025

“Alistair, do you know what season Pup Pup Boogie is in?” “Season 1, around episode 4” “You are exactly right and I’m so sad that you know that.”

000

Clara Greo @claragt.bsky.social · 23/09/2025

I love facilitating. But lots of people don't. I'm running a 3 hour Workshop facilitation training & clinic online on Weds 8 Oct If you're preparing for a workshop or if you'd like to build skills and confidence in facilitation, I'd love to see you there! www.tickettailor.com/events/clara...

Photo of Clara speaking into a handheld microphone, gesturing with her fingers as she speaks. There are blurry people in the foreground. She's facilitating and having a great time.

261

Clara Greo @claragt.bsky.social · 22/09/2025

We're running Intro to Service design in Government training online this week and next - it might be the last time we run it for while There's a few tickets left, so grab yours now if you'd like to join Ignacia Orellana and I on the course. www.tickettailor.com/events/ignac...

tickettailor.com

Buy tickets – Introduction to service design in Government: remote training course (£600 ex VAT) - Sept 2025 – Zoom

Introduction to service design in Government: remote training course (£600 ex VAT) - Sept 2025 – Zoom, Thu 25 Sep 2025 - Fri 3 Oct 2025 - Where: Online, on Zoom This is an introductory course into ser...

2105

Clara Greo @claragt.bsky.social · 19/09/2025

I had a wonderful time delivering a workshop on Ending gracefully at #sdingov with @imhuyorks.bsky.social this morning. The room was gentle, reflective and intentional. Thank you to everyone who joined us and to Imran for showing me a different mode to facilitate in.

Imran and I at the font of a workshop, folks beind us chatting

1191

Clara Greo @claragt.bsky.social · 19/09/2025

Can we all have a round of applause for @karakane-kk.bsky.social and all the amazing work she does 🌟 Kara delivered 3 sessions at #sdingov this year:

Photo of Kara presenting a workshop with Martin Jordan. The slide behind them says "HANDS, PLEASE
Who of you has successfully transformed a service end-to-end?"

Kara presenting with Omar Idris on Test and learn

3191

Clara Greo @claragt.bsky.social · 19/09/2025

Brilliant keynote from @rdietkus.bsky.social at #sdingov about public services as care. She also talked about hypernormalisation. This world were living in and what were witnessing is not normal. “There's wo truths, what we feel in our bodies and what the world insists we perform”

Photo of Rachael speaking. The slide behind her says "the chaos is not normal." With an illustration of a pink elephant.

071

Clara Greo @claragt.bsky.social · 19/09/2025

Fantastic talk from @elmosmoe.bsky.social about AI. "AI doesn't automatically serve the public good because it's new" I'm so glad discussions about equity and justice in AI are in a keynote at #sdingov Also, great link to artist created images of AI: betterimagesofai.org

betterimagesofai.org

Better Images of AI

We are a non-profit creating more realistic and inclusive images of artificial intelligence. Visit our growing repository available for anyone to use for free under CC licences, or just to use as insp...

062

Clara Greo @claragt.bsky.social · 17/09/2025

Loving @maredwards.bsky.social talk at #sdingov. There's some tough lessons in this slide for me.

A photo of a slide that says:
You can't win their support if they feel they're at risk
- Empathy and curiosity are not just for users
- Be bold, but not obnoxious
- Take responsibility for the energy you bring and its impact
- Sometimes the best way to be an advocate is by playing the game

1232

Clara Greo @claragt.bsky.social · 28/08/2025

Friends, using gen AI to create user personas is a *really* awful idea. 🚩☹️🚩 This suggestion comes from the AI Knowledge Hub prompt library on GOV .uk. Here's the problem: AI is designed to give you back only what you already know. It will generate what it thinks you want to hear.

a section of an HTML page showing the text:

Persona-Based User Stories
Develops user stories tailored to different personas based on their goals and challenges

User Research - Stakeholder Engagement - Project Planning
Usage notes
This prompt is intended to support early thinking and ideation. Use it as a companion to spark discussions. It is not a substitute for user research. Always validate insights through real engagement with users.
The prompt
Copy prompt
Project Overview: [BRIEF, 1-2 SENTENCE SUMMARY OF YOUR PROJECT]

Personas: [PROVIDE PERSONAS]

Instructions: Using the provided personas, create a set of user stories that will guide the development of this project.

User Story Format: As a <type of user>, I want to <feature/function> so that <reason/benefit>.

INVEST Criteria:

Independent: User stories should be independent of each other.
Negotiable: The specific details of a user story can be negotiated.

12 equity and justice questions about AI

These questions help teams think through and talk about the consequences of using AI.

This will help mitigate possible harms, consider hidden effects and check in against organisational values.

43314

Clara Greo @claragt.bsky.social · 27/08/2025

Filling out supplier information forms fills me with such a deep rage. I think suppliers must be the user group that people care the least about designing well for. "you wanna get paid?? deal with THIS, sucker!"

030

Clara Greo @claragt.bsky.social · 07/08/2025

I'm running my course on Advocating for UCD in government online in October. In this course, we will look at the biggest barriers to UCD in government and how to navigate them. www.tickettailor.com/events/clara...

121

Clara Greo @claragt.bsky.social · 05/08/2025

Are you looking to develop your workshop planning and facilitation skills? Do you have a workshop coming up soon that you're not sure about, or you'd like some help with? Come to my new, short, online workshop facilitation training and clinic! www.tickettailor.com/events/clara...

tickettailor.com

Buy tickets – Workshop facilitation - 3 hour training - online - £185 – Zoom

Learn to run great workshops and facilitating effectively. This is a 3 hour, online training workshop where we will cover some...

085

Clara Greo @claragt.bsky.social · 28/07/2025

I'm going to run Advocating for UCD training course online in October. If you'd like to attend, please fill in this survey to let me know which of these dates works for you forms.gle/nUVUTxu1Lriz... If you have any colleagues who might be interested, please send it on to them as well.

forms.gle

Choosing a date for Advocating for UCD online training

Thank you for expressing an interest in an online version of the training course Advocating for UCD! I want to make sure I schedule it on a date that works for the folks who are interested in…

002

Clara Greo @claragt.bsky.social · 23/07/2025

The new Public Design Evidence Review is interesting and so important We must document and talk about design and research in the public sector, how it works and what it does. I can't wait to sink my teeth into the Case Study Bank in particular! www.gov.uk/government/p...? @karakane-kk.bsky.social

gov.uk

Public Design Evidence Review: Case Study Bank (HTML)

092

Clara Greo @claragt.bsky.social · 21/07/2025

Goodness me, some more interesting race, ethnicity and nationality questions today from the FCA's job website, using myworkdayjobs. What does the (United Kingdom) bit mean? Why do they all say it? What on earth is "Mixed / multiple ethnic group (United Kingdom)" supposed to mean?? 🤯

A form, the field label is "Race/Ethnicity", The options we can see in the dropdown are "Black / Black British - Caribbean (United Kingdom)
Mixed /multiple ethnic groups - Any other Mixed / multiple ethnic group (United Kingdom)
Mixed /multiple ethnic groups - White and Asian (United Kingdom)
Mixed /multiple ethnic groups - White and Black
African (United Kingdom)"

210

Clara Greo @claragt.bsky.social · 09/07/2025

Leaders: the most important questions will only ever come to you anonymously. Do you truly care about morale? Do you want to know if you've really created a "safe space"? Do you have enough integrity to hear the truth? Thanks for the article Ben 👏🏽

111

Clara Greo @claragt.bsky.social · 08/07/2025

Last week I ran a workshop called Money talks: Estimating the Cost and Value of Service Design with @ignaciaorellana.bsky.social at #campDigital. We've run the workshop 5 times now and it's always really fun and immediately useful for people. Some of biggest take aways from the workshop: 1/4

2132

Clara Greo @claragt.bsky.social · 04/07/2025

Thanks also @jukes.ie for putting @vickytnz.bsky.social's name on a slide yesterday 💖 you are missed Vicky

2260

Clara Greo @claragt.bsky.social · 04/07/2025

Some excellent ideas for how to use your privilege to make it safer for others to work in the open 👇🏼

070

Clara Greo @claragt.bsky.social · 03/07/2025

Thank you @jukes.ie for your talk at #campDigital this morning! Hera is a tough act to follow but your talk was interesting and funny. Thanks also for acknowledging how much your privilege has allowed you to be open and has protected you from the fallout. I have a question:

190

Clara Greo @claragt.bsky.social · 03/07/2025

DO YOU NEED A MID CAREER MOT Some great slides from Jane Bowyer at A studio called Jane #campDigital

Jane presenting, slide says "DO YOU NEED A MID CAREER MOT?" with painting of a Victorian woman dramatically swooning on a lounge

260

Clara Greo @claragt.bsky.social · 03/07/2025

The flipping legend @herahussain.bsky.social kicks off #campDigital with her 3 month old in a pram by her side 🌟💪🏽

Hera on stage with a pram, the slide says "The transformative power of participatory and trauma-informed design" and the wall says "Camp digital"

4427

Clara Greo @claragt.bsky.social · 02/07/2025

Antipodean as an Ethnic background? Well that's a new one. It's weirdly specific and general at the same time, still very othering and totally meaningless 👍🏼 (from Better uk sports centres registration form)

A screenshot of a form with a dropdown titled "Ethnic background", and the first option in the drop down is "Antipodean"

141

Clara Greo @claragt.bsky.social · 24/06/2025

Many factors can become blockers to user-centred design (UCD). Here are 12 common barriers in the public sector. Which are significant for you? Are there any others not listed? 1. Teams and stakeholders lack understanding or awareness of UCD 1/4

283

Clara Greo @claragt.bsky.social · 19/06/2025

I'm excited! Tomorrow I'm running my first in-person training course since 2020. It's a tough industry (and a tough world) for many of us at the moment. Many wonderful people are looking for work. Many training and development budgets have been cut.

a photo of a stack of spiral bound books on a wooden desk, the cover of the book says "Introduction to user-centred design in governmentTraining course workbookClara Greo 2025claragreo.co.uk"Next to the books there is a plastic squeeky rhino, two pens, some post its and a slide clicker.

130

Clara Greo @claragt.bsky.social · 11/06/2025

There's spaces left on my Intro to User-centred design in government, Friday next week in Brighton ✨ www.tickettailor.com/events/clara... We'll talk about: ✏️ What is user-centred design? ✏️ What is service design? ✏️ How does user research work? ...

tickettailor.com

Introduction to user-centred design in government training

122

Clara Greo @claragt.bsky.social · 11/06/2025

I'm sorry, what? Really demonstrates how you can get survey results to prove anything you like.

Screenshot of a Guardian article with the headline "Almost half of young people would prefer a world without internet, UK study finds" and sub title "Half of 16- to 21-year-olds support ‘digital curfew’ and nearly 70% feel worse after using social media"

000

Clara Greo @claragt.bsky.social · 06/06/2025

Advocating for UCD is a big part of our roles as UCD practitioners, but it's not a skill we often focus on learning and building. Looking at the DDAT skills for UCD roles, these are just some of the points that jump out as being directly tied to influencing, convincing and advocating...

110

Clara Greo @claragt.bsky.social · 05/06/2025

I'm developing a training course on how apply a Test and Learn approach in the UK government — something practical, focused on real examples and how to actually do it in day-to-day work. If this sounds interesting to you, please help us by filling in this survey docs.google.com/forms/d/e/1F...

docs.google.com

Practical Test and Learn

Clara Greo and Jo Carter are planning to develop a workshop series that helps people working in government and third sector organisations to adopt a test and learn approach to policy and service…

012

Clara Greo @claragt.bsky.social · 03/06/2025

We need to be better at having conversations about the equity and justice implications of our use of AI. I'm working on a set of 10 equity and justice reflection prompts for teams who are using or considering AI. (prompts in thread) claragreo.com/posts/10-equ...

claragreo.com

10 equity and justice prompts for AI

We need to be better at having conversations about the equity and justice implications of our use of AI. I'm working on a set of 10 equity and justice reflection prompts for teams who are using or…

3155

Clara Greo @claragt.bsky.social · 02/06/2025

Not sure if one of my current courses is right for you or your team? Please get in touch! I'm happy to have a chat, understand your needs better and work out if they're aligned

111

Clara Greo @claragt.bsky.social · 23/05/2025

Job hunting advice for women and people of the global majority: apply for the job. - You're worried that you don't quite meet the requirements? - That your experience doesn't exactly match what they're looking for? - The conditions aren't quite what you need (part time, location or remote)? 1/3

132

Clara Greo @claragt.bsky.social · 21/05/2025

We hosted a discussion earlier this month about Decolonising service design in government. It was a beautiful chat to be a part of, cathartic and energising. We dove deep and swam wide. claragreo.com/posts/notes-...

A photo of an orange, starry night sky. People and trees are silhouetted in the foreground.

Photo Nightime Wanderers by Lenny K Photography on flickr and shared under CC BY 2.0 Attribution 2.0 Generic

110

Clara Greo @claragt.bsky.social · 20/05/2025

What is the purpose of government? What is gov for? Answers to questions are the foundations of user-centred design, and of advocating for UCD in your organisation. Is it to make and enforce laws and regulations? Is it to enact democracy? ...

Illustration of fem people holding hands at the front line of a protest. Silhouette of police in the foreground.

Illustration by Ayush Kumar on Unsplash

122

Reposted by Clara Greo

Dean Vipond @deanvipond.bsky.social · 13/05/2025

I am buying a couple of opportunity tickets for people to attend this awesome course. Are you, or do you know, someone who’d like to get into UCD and are from a group traditionally marginalised in the industry? Hit me up!

01418

Clara Greo @claragt.bsky.social · 13/05/2025

A training course on Advocating for UCD in government 🌱 1.5 days in July Brighton & online How do we: - Influence decision makers to fund research? - Convince stakeholders that users are important? - Advocate for design throughout a service lifecycle? www.tickettailor.com/events/clara...

A man in a greenhouse, holding some capsicums. One side of the greenhouse has rows of productive plants and the other side is ready to grow

110

Clara Greo @claragt.bsky.social · 09/05/2025

I reported a hate crime to the police today. (I'm ok and we're not perusing it) I don't have any big insights or revelations to share, just a reminder that racism is alive and well and all around us. Thanks to @annagoss.co for encouraging me to report it.

340

Clara Greo @claragt.bsky.social · 09/05/2025

A few people have asked me if the Intro to user-centred design (UCD) in government training is good for folks who are already design & research practitioners or leaders There'll only be a few things that are brand new. But lots of practitioners & leaders have found the course very useful because:

120

Clara Greo @claragt.bsky.social · 09/05/2025

My son loves history. Ancient greeks and world wars. He's absorbing everything. Today he asked me "mum, why are you always so negative about history?" I'm always talking about colonisation, exploitation, violence, trauma, women and children etc. How would you respond?

000

Clara Greo @claragt.bsky.social · 08/05/2025

Just imagine all the things I'll be able to do when I'm not spending 3 hours every night putting kids to bed

010