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"What can you do?" Donatello says, instructively. "How about not eating so much meat in the first place?"

The image: A Teenage Mutant Ninja Turtle named Donatello is eating a delicious and nutritious salad full of diverse plant-based ingredients. A genuinely happy cow munches grass in the background.

Above the image is a caption that explains: "M is for Meat.

Some animals are injected with artificial hormones to make them grow faster. But some of these hormones cause cancer. A lot of the world's cereal crop is fed to cattle, when it could be used to feed starving people instead. And cattle expel methane, a gas that makes the greenhouse effect worse."

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I think that if I'd read that book as a kid, given that I loved TMNT, I'd have gone vegan even sooner. 🐢 bsky.app/profile/xoii...

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That TMNT "Whoa! Way Cool!" is in reference to finding out about the Teenage Mutant Ninja Turtles ABC's for a Better Planet book. 🐢

The image: A Teenage Mutant Ninja Turtle is eating a delicious and nutritious salad full of diverse plant-based ingredients. A genuinely happy cow munches grass in the background.

Above the image is a caption that explains: "M is for Meat.

Some animals are injected with artificial hormones to make them grow faster. But some of these hormones cause cancer. A lot of the world's cereal crop is fed to cattle, when it could be used to feed starving people instead. And cattle expel methane, a gas that makes the greenhouse effect worse."

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Our World in Data: "If the world adopted a plant-based diet, we would reduce global agricultural land use from 4 to 1 billion hectares" Project Drawdown: "A bit more than one-third of all food produced for human consumption is lost or wasted before it can be eaten." bsky.app/profile/xoii...

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Q: Complicit in what? A: Ecocide. en.wikipedia.org/wiki/Ecocide

en.wikipedia.org

Ecocide - Wikipedia

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"Smith also singled out cutting methane emissions as one of the quickest ways to alter the course of global heating." Yet, despite livestock emitting a lot of methane, there wasn't any direct mention of a just transition to plant-based diets as a positive "tipping point". bsky.app/profile/xoii...

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Revealed: How the meat industry funds the ‘greenhouse gas guru’

"The documents show that the CLEAR Center is a product of an agreement between UC Davis and the Institute for Feed Education & Research (IFEEDER), the charity arm of the American Feed Industry Association (AFIA)." The merchants of doubt are complicit. unearthed.greenpeace.org/2022/10/31/f...

unearthed.greenpeace.org

Internal documents chronicle the livestock sector's deep ties to leading academic Dr Frank Mitloehner

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That paper is excellent, it details how the National Cattlemen’s Association and merchants of doubt like Frank Mitloehner, are complicit in creating decades of delay, denial, distraction, and disinformation. And yet, I still think our strongest argument is deliciousness. bsky.app/profile/xoii...

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"While this study examined only 1986–1996, NCA’s strategic communications did not end in 1996, and we have now spent four decades listening to the trade association for cattlemen tell their “terrific story” [49] as methane emissions from U.S. cattle have continued to rise." bsky.app/profile/jand...

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Reduce Food Loss and Waste is a Highly Recommended climate solution. It avoids the GHG emissions embodied in produced but uneaten food.

Reducing food loss and waste is an important climate solution. I don't know of any data suggesting that eliminating FLW alone would "cut land use in half", without also transitioning to plant-based, plant-rich, or plant-forward diets. Ref: @projectdrawdown.bsky.social drawdown.org/explorer/red...

drawdown.org

Reduce Food Loss & Waste

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Xoiiku @xoiiku.bsky.social · 07/10/2026

7/7 How can you help? Whenever practicable and possible, stop consuming fish. bsky.app/profile/sent...

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Xoiiku @xoiiku.bsky.social · 07/10/2026

This episode was excellent, and I look forward to reading some of Magnus's writing. I particularly liked the conversation around the importance of epistemology, and his observation that, "I don't think it's enough to just have good intentions and good motives." bsky.app/profile/xoii...

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This article by @bjornjohann.bsky.social is excellent. It clearly explains carbon opportunity costs, uses GWP-20 for the methane emissions from livestock, mentions zoonotic pandemic risks, then focuses on solutions and advocates for a shift to plant-forward diets. bsky.app/profile/sent...

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I look forward to this webinar tonight, and I'm curious to find out if the solutions discussed will have synthesized the best available data on agricultural systems, while considering land use opportunity costs, and integrating science with traditional ecological knowledge. bsky.app/profile/proj...

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That is an unsolvable mystery, what could possibly be the reason? bsky.app/profile/xoii...

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There are reasons why my books aren't available on Amazon. And it will remain that way, until all of the workers can unionize, CEO pay is capped at 10x average worker pay, the Amazon Climate Pledge is far more robust, and several other unethical business practices stop. bsky.app/profile/xoii...

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It's good to see several people in this thread suggesting a boycott, and a few advocating for freeing ourselves from habits of mindless consumerism. I would like to add an emphasis on creating ethically and ecologically coherent alternatives to meeting our material needs. bsky.app/profile/xoii...

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