YouTube video by Laugh Hard

A practical guide to LinkedIn outreach. Learn how to make your profile work for you, send better connection requests, and build real relationships through consistent, human engagement — without soundi...

B2B marketing is getting more engaging, but in return, we’re drowning in buzzwords—'actionable' being one of the worst. In this word-of-the-month article, see how it jumped from a legal term to a grou...

YouTube video by ick

We explore which buzzwords creatives want to banish and look into a useful new app that might just be the answer to our prayers. Ah, the creative industries—where everyone is an innovator, a disru...

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AI can help, but it doesn’t know your audience like you do. ick is the writing app made for B2B content, with clear feedback and a simple editor that lets you stop and think.

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Leading tech firms are said to have committed £14bn towards the project, which could create more than 13,000 jobs.

I’ve been in this B2B SaaS world for a while. And I’ve noted that by and large, there are three ways of creating value in B2B SaaS. But some are more often used than others. Most SaaS vendors will talk about how they save you time. Many will talk about how they save you money. But there’s one that i