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Rachel Janfaza

@racheljanfaza.bsky.social
834 followers 136 following 55 posts

Founder of upandupstrategies.com | theupandup.us | Gen Z political analyst and writer

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Rachel Janfaza @racheljanfaza.bsky.social · 13/01/2026
Gen Z 1.0: school walkouts against gun violence Gen Z 2.0: school walkouts against ICE Photos: longfellow_nokomis_messenger
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Rachel Janfaza @racheljanfaza.bsky.social · 06/01/2026
My latest: Gen Z barely remembers Iraq but has watched war live-streamed for years. Now, many young voters are wary of foreign conflicts and skeptical of ‘America First’ promises as crises mount at home and abroad. www.theupandup.us/p/genz-voter...
theupandup.us
Young Voters Say Fear of War Shaped Their 2024 Vote
“Wasn’t this the guy who’s supposed to stop forever wars?”
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Rachel Janfaza @racheljanfaza.bsky.social · 18/12/2025
Nearly 50 Gen Z voters share their POV on what's coming in 2026. SOME HIGHLIGHTS: - The political figures, creators, or movements gaining traction - The issues being ignored - My analysis on a hunger for heterodoxy www.theupandup.us/p/2026-polit...
theupandup.us
Trump is all Gen Z knows. They're ready for what's next.
Winning in 2026 means breaking from the past decade’s playbook.
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Rachel Janfaza @racheljanfaza.bsky.social · 08/12/2025
See you soon, @alivitali.bsky.social !
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Rachel Janfaza @racheljanfaza.bsky.social · 04/12/2025
In today’s edition of The Up and Up, I look at two new polls showing notable acceptance of political violence among gen z and break down a growing compassion recession. It’s an important window into a chilling way to grow up. I hope you’ll give it a read. www.theupandup.us/p/vigilante-...
theupandup.us
'Vigilante justice' and a compassion recession
New polls show notable acceptance of political violence among gen z. The Up and Up Community weighs in.
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Rachel Janfaza @racheljanfaza.bsky.social · 04/12/2025
Perhaps the most striking part of this fall's @harvardiop.bsky.social youth poll is that nearly 40% of young Americans say political violence is sometimes acceptable.
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Rachel Janfaza @racheljanfaza.bsky.social · 03/12/2025
Just last night, a 19-year-old told me the biggest generational divide in his community is "support for vigilante justice" or "to just go all out and burn it down." Today, new Gallup/Kettering data shows nearly 1 in 3 young Americans say political violence is sometimes OK.
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Rachel Janfaza @racheljanfaza.bsky.social · 02/12/2025
According the News Literacy Project: ▪️84% of teens describe news media negatively If we want the generation that was raised to question everything they see online to trust news, we need to rewire their habits, centering agency in the process. More here: www.theupandup.us/p/teens-amer...
theupandup.us
756 teens reveal America’s news crisis
Plus, Sabrina Carpenter claps back at the White House, YouTube’s clout, and a 14-year-old gubernatorial candidate.
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Rachel Janfaza @racheljanfaza.bsky.social · 25/11/2025
AI literacy should be the *bare minimum* for all future members of Congress. Our generation is counting on it. So I spoke with next-gen candidate @alexbores.nyc about becoming the first target of a push from an $100M AI super PAC. www.theupandup.us/p/its-the-fi...
theupandup.us
It’s the first AI election. But it won’t be the last.
Q&A with congressional candidate Alex Bores, the first target of an AI super PAC. “Let's have the debate. Let me know the time and the place,” he told The Up and Up.
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Rachel Janfaza @racheljanfaza.bsky.social · 24/11/2025
Isolationism (yes, 'America First' ideology) is rising in gen z men, but not just amongst gen z conservatives, per @ymriofficial.bsky.social. I've heard this over and over in my listening sessions: 'America has enough issues at home. Why focus on problems abroad?' It's a generational shift.
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Rachel Janfaza @racheljanfaza.bsky.social · 23/11/2025
The political parenting gap amongst young women is big, and it’s relatively new.
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Rachel Janfaza @racheljanfaza.bsky.social · 20/11/2025
Everyone has a take on whether Gen Z is “screwed.” So I asked them. www.theupandup.us/p/is-gen-z-s...
theupandup.us
Everyone has a take on whether young people are “screwed.” So I asked them.
"I feel like I’m playing by rules that may change halfway through the game," one told me.
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Rachel Janfaza @racheljanfaza.bsky.social · 19/11/2025
GEN Z TIDBITS FROM NEW MARIST POLL - D+34 on generic 2026 ballot - Most likely gen cohort to say peace between Israel & Gaza should be top priority for Trump admin - Least likely to say lowering prices should be top priority - Most likely gen cohort to say Trump was responsible for the govt shutdown
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Rachel Janfaza @racheljanfaza.bsky.social · 18/11/2025
Today in The Up and Up: Teen Girls’ Interest in Marriage Has Collapsed Since the ’90s. There’s been a 22-point drop ⬇️ in teen girls’ desire to get married over the past three decades. And teen girls are now LESS likely than teen boys to say they want to get married, according to data from Pew.
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Rachel Janfaza @racheljanfaza.bsky.social · 15/11/2025
I talk a lot about the two Gen Zs. Tech is a huge dividing line. Pre-COVID kids and post-COVID kids grew up in two different worlds. We’re about to say the same for pre-AI vs. post-AI.
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Rachel Janfaza @racheljanfaza.bsky.social · 14/11/2025
Can’t wait for this with the one and only @katiephang.bsky.social !! Hope to see you all soon.
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The Bulwark @thebulwark.com · 08/11/2025
Progressive Gen Z women recognize the existence of male loneliness, but aren't so sure that the solutions aren't also progressive. @racheljanfaza.bsky.social discuss that and more with @sarahlongwell25.bsky.social on The Focus Group:
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Rachel Janfaza @racheljanfaza.bsky.social · 07/11/2025
Always talking about the two gen Zs. Loved joining @arimelber.bsky.social with @mollyjongfast.bsky.social last night to discuss young voters in the 2025 elections.
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Rachel Janfaza @racheljanfaza.bsky.social · 07/11/2025
By blaming young women for election outcomes, Republicans risk further alienating them.
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Rachel Janfaza @racheljanfaza.bsky.social · 06/11/2025
There are plenty of reasons why young women prefer Democrats (more on that below)... But one thing’s for sure. Republicans aren’t helping themselves win them over. www.theupandup.us/p/genz-women...
theupandup.us
Young women are the story
And here's how to piss them off...
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Rachel Janfaza @racheljanfaza.bsky.social · 06/11/2025
FYI, it’s this kind of thing that pisses off young women
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George Conway ⚖️🇺🇸 @gtconway.bsky.social · 05/11/2025
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Rachel Janfaza @racheljanfaza.bsky.social · 06/08/2025
Gen Alpha 1.0’s politics are forming, and fast. Their worldview is being shaped by a completely different set of events than the generation before them. That will impact how they vote.
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Rachel Janfaza @racheljanfaza.bsky.social · 03/07/2025
Ahead of July 4th, I checked in with young Americans about patriotism. Like Gallup, I found that less than half of Gen Z feels proud to be American. But they don't hate America. In fact, they want to love it. 🧵
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Rachel Janfaza @racheljanfaza.bsky.social · 20/06/2025
We’ve entered the gloomcycle. I spoke to more than 50 members of Gen Z. Not one felt fully confident about the direction our country is going in. So what can we do about it? Thanks to @sulliview.bsky.social for sharing more. www.theguardian.com/commentisfre...
theguardian.com
Welcome to a new ‘gloomcycle’ of news. Here’s how to stop compulsive scrolling | Margaret Sullivan
As Americans, we need to know what’s happening so we can act. But that doesn’t mean constant online immersion
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Brian Stelter @brianstelter.bsky.social · 18/06/2025
"Gloomcycle" That's what we're trapped in A new term enters the lexicon... Thanks to @racheljanfaza.bsky.social theupandup.us/p/welcome-to...
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Rachel Janfaza @racheljanfaza.bsky.social · 10/06/2025
After an intense college experience, the class of 2025 is graduating into chaos.
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Rachel Janfaza @racheljanfaza.bsky.social · 09/06/2025
Beyond this, @chiosse.bsky.social is part of the demo he’s trying to reach. It’s not just that he’s young… He gets the internet. He grew up on it. He knows what feels cringe vs. what doesn’t. That’s part of the authenticity he talks about. It’s lived, not just performed.
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Rachel Janfaza @racheljanfaza.bsky.social · 06/06/2025
4 takeaways from listening sessions with young adults under 30: 1. The FOMO effect is real. 2. Love isn't just emotional, it's financial. 3. Saving isn't always possible amid economic headwinds. 4. Women are closing the investing gap.
theupandup.us
How Gen Z spends, saves, and invests
A look at Gen Z's financial habits, in partnership with Visible Ventures.
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Rachel Janfaza @racheljanfaza.bsky.social · 04/06/2025
The danger for Democrats and Republicans is less that young people will vote for the other side, it’s that they’ll stop believing electoral politics can deliver the change they need. That’s a much bigger problem as we look to 2028 than any poll number suggests. www.theupandup.us/p/warning-si...
theupandup.us
Warning Signs for 2028
Polls paint a picture. But conversations with young Americans reveal a deeper crisis.
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Rachel Janfaza @racheljanfaza.bsky.social · 22/04/2025
Critical context in the gender gap convo
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Rachel Janfaza @racheljanfaza.bsky.social · 15/04/2025
More than 1 in 10 Gen Z Americans view political violence as a viable path to change, per new CIRCLE/Protect Democracy data.
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Tara Palmeri @tarapalmeri.bsky.social · 14/04/2025
Gen Z guru @racheljanfaza.bsky.social says people under 27 were motivated to vote for President Trump out of frustration with the status quo, economic concerns and cancel culture. But now that we’re living in what Dave Portnoy calls “tariff city,” are they sticking with him?
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Rachel Janfaza @racheljanfaza.bsky.social · 14/04/2025
Gen Z is frustrated by the status quo — and that drives their voting habits. As I told @tarapalmeri.bsky.social, young people are hungry for change. Politics is just one part of that equation. And yes, I think they'll vote in the midterms.
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Rachel Janfaza @racheljanfaza.bsky.social · 13/04/2025
Bernie Sanders 🤝 Coachella, a smart move. In 2024, Republicans were successful at politically coding culture, while Democrats tried to culturally code politics. I expect to see more organic engagement like this from Dems this year as they work to rebrand.
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Rachel Janfaza @racheljanfaza.bsky.social · 07/04/2025
Gen Z is not a monolith. Here's why ⤵️. Thanks to @postopinions.bsky.social for the video.
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Rachel Janfaza @racheljanfaza.bsky.social · 03/04/2025
Spoke with the latest Gen Zer to run for Congress, Deja Foxx, for @vanityfair.com. . We discussed: - Why the moment is ripe for a generational shake-up - Building community online - Influencer candidates - And her first political memory (it's powerful) www.vanityfair.com/news/story/g...
vanityfair.com
She Was a Gen Z Influencer for Kamala Harris. Now She’s Running for Congress
Deja Foxx, the 24-year-old activist vying to represent Arizona’s Seventh District, discusses how Democrats can resist Donald Trump’s “billionaire boy club” with a hyperlocal approach to organizing tha...
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Rachel Janfaza @racheljanfaza.bsky.social · 20/03/2025
Covid tore Gen Z in two. The idealistic early tendencies of my peers are being challenged by a rising cohort characterized more by distrust, cynicism and a glib view of the future, to the point that they feel like a distinct generation. My latest: www.washingtonpost.com/opinions/202...
washingtonpost.com
Opinion | A divided Gen Z is crying for mercy
Even small age differences meant a very different pandemic experience. It’s affecting how Zoomers see the world today.
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Melissa Deckman @melissadeckman.bsky.social · 20/03/2025
If you want to understand Gen Z, you need to read the work of @racheljanfaza.bsky.social -- here is a great op-ed she penned that considers the impact of the pandemic on younger Zoomers. www.washingtonpost.com/opinions/202...
washingtonpost.com
Opinion | A divided Gen Z is crying for mercy
Even small age differences meant a very different pandemic experience. It’s affecting how Zoomers see the world today.
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Rachel Janfaza @racheljanfaza.bsky.social · 07/03/2025
Democrats, we need to talk. This week’s social media attempts were rough. If you want to connect with young voters and gain their trust, you need to change what you’re doing. www.theupandup.us/p/emergency-...
theupandup.us
Emergency Edition: Democrats, Stop Being So Cringe
Young voters want truth and authenticity.
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Rachel Janfaza @racheljanfaza.bsky.social · 03/02/2025
There are two Gen Z’s
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