The holiday path to purchase is becoming longer, more fragmented and more influenced by social video, creators, retail platforms and, increasingly, artificial intelligence.

To celebrate the launch of Muck Rack’s new feature Newsjacking Opportunities, Muck Rack invited David Meerman Scott, who coined the term “newsjacking” to moderate a discussion about the tactic with P...

A media portal shows how making credible experts and clear information easy to find can help reporters get tough stories right. Social Security is a topic almost every working American has a stake in....

We’re renaming the AI creator label to AI-generated profile to make it more clear to people when a profile features an AI-generated person rather than a human.

Five checks reveal whether your AI visibility depends too heavily on any single source.

Bill Vass of Booz Allen Hamilton and Ameya Kanitkar of Larridin discuss how they are responding to escalating AI costs while keeping AI on track.

Each LLM system does not behave the same way. Here’s what communicators need to know about how ChatGPT, Claude and Gemini cite sources to help impact your generative engine optimization strategy.

Cheaper, more customizable and able to generate code nearly as well as the best from Anthropic and OpenAI, open artificial intelligence models from China have taken Silicon Valley by storm this year. ...

For our 2026 research report, Closing the AI Visibility Gap, Agility PR Solutions analyzed 24,480 prompt-and-answer pairs across ChatGPT, Perplexity, Gemini, and Claude, capturing 183,004 brand mentio...

When someone Googled "Anna Mae's Bakery," an AI overview served up a summary mistakenly identifying that the business was officially closing on July 31.

The "Seems like AI slop" button will help LinkedIn train its AI-detection tools.

“The AI ecosystem in China is probably much better than people thought."

Inference is become a commodity except for frontier models

The winners will be the ones who can deliver trusted and economically sustainable infrastructure for the next generation of systems.

San Francisco Boutique Public Relations Agency

K3 might undermine the conventional wisdom that U.S. firms can maintain their extended lead by simply outspending Chinese competitors on computing power.

Meta has inserted a slew of AI features into its ad products. Brands say the tools are clunky and generate misrepresentations and absurdities.

AI-native development is changing how engineering teams create value. Here's why traditional productivity frameworks are no longer enough, what new metrics leaders should track, and how CIOs and CTOs ...

Does PR only enter the room after important decisions have been made?

Meltwater released new research showing LinkedIn is the #2 most cited source by AI models, second only to YouTube.

We shared the next step in our journey to bring together the best of a search engine with the best of AI.