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Misty Heggeness

@mlheggeness.bsky.social
2.8K followers 880 following 883 posts

Author of SWIFTYNOMICS: How Women Mastermind and Redefine Our Economy 📚 Order here: a.co/d/dDydwxe. Currently: co-director Kansas Pop Center & associate professor, KU. Formerly: Census|NIH|USDOL.

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Misty Heggeness @mlheggeness.bsky.social · 03/10/2026
A total Mastermind ❤️ music.apple.com/us/music-vid...
music.apple.com
Patient Zero (Expanded Video) by Taylor Swift on Apple Music
Music Video · 2026 · Duration 8:12
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Misty Heggeness @mlheggeness.bsky.social · 02/10/2026
At breakfast, lunch, and dinner 🤩
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Misty Heggeness @mlheggeness.bsky.social · 28/09/2026
📚📚📚
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Misty Heggeness @mlheggeness.bsky.social · 26/09/2026
We all deserve an encore. 🙌🏼🙌🏼🙌🏼
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Misty Heggeness @mlheggeness.bsky.social · 24/09/2026
👀👀👀
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Misty Heggeness @mlheggeness.bsky.social · 24/09/2026
She dropped patient zero in the middle of my “The Academic Lore of Taylor Swift” class! Who doesn’t love an encore? Can’t wait!
static.klipy.com
Girl Happy Clapping Enthusiastically
ALT: Girl Happy Clapping Enthusiastically
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Layla A. Jones @laylaayanna.bsky.social · 04/09/2026
Right-wingers have spun a complex statistical method (that they don't understand) into a completely baseless conspiracy theory that has spread from the courts, to social media, to the White House. talkingpointsmemo.com/news/how-a-b...
talkingpointsmemo.com
How a Baseless, Right-Wing Social Media Panic Led to Dramatic Changes at the Census Bureau
When longtime Indiana politician Sen. Jim Banks (R-IN) lobbed a powerful allegation...
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Feminist Economics @feministeconomics.bsky.social · 11/08/2026
Clara Mendonça Saliba reviews "Swiftynomics: How Women Mastermind and Redefine Our Economy" by Misty L. Heggeness.  www.tandfonline.com/doi/full/10....
tandfonline.com
Swiftynomics: How Women Mastermind and Redefine Our Economy
Published in Feminist Economics (Ahead of Print, 2026)
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Misty Heggeness @mlheggeness.bsky.social · 28/08/2026
“Workin’ 5 to 9 - that’s no way to make a living…”
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Misty Heggeness @mlheggeness.bsky.social · 28/08/2026
www.usatoday.com/story/news/p... "Workin' 5 to 9" 🤪Check out this very interesting piece on being a female caregiver while press secretary-ing...
usatoday.com
Karoline Leavitt and the moms who’ve quit before her
The last six White House press secretaries were moms of young kids. They left a year earlier than the men who came before them.
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Misty Heggeness @mlheggeness.bsky.social · 29/07/2026
I googled near Google…
Picture of Google office building.
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Misty Heggeness @mlheggeness.bsky.social · 19/07/2026
The Next Gen
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Misty Heggeness @mlheggeness.bsky.social · 06/07/2026
substack.com/@mistyheggen...
substack.com
Wedding Economics (T&T Version)
Who Stands to Gain When the Most Famous Millennial Singer/Artist Marries the Greatest Tight End in the NFL?
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A Public Affair @apublicaffair.bsky.social · 03/03/2026
🎙️Taylor Swift is economist @mlheggeness.bsky.social's muse. Her new book, Swiftynomics, from @ucpress.bsky.social blends a data-driven approach to women’s work with gender analysis and pop culture. The message: women have serious economic power. Listen here: www.wortfm.org/economic-emp...
wortfm.org
Economic Empowerment, Babe - WORT-FM 89.9
Dana Pellebon is in conversation with Misty L. Heggeness about her new book, Swiftynomics: How Women Mastermind and Redefine Our Economy.
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Misty Heggeness @mlheggeness.bsky.social · 19/06/2026
👏👏👏
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Guy Kawasaki @guykawasaki.bsky.social · 08/06/2026
Misty Heggeness joins Guy to unpack the ideas behind Swiftynomics—and why women are increasingly building their own paths instead of waiting for old systems to change. 🎙️ New episode out now: guykawasaki.com/why-...
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Misty Heggeness @mlheggeness.bsky.social · 18/06/2026
I was there…❤️⚽️🏟️🤩 Everything we thought it would be and more. 💙💙💙 #bucketlist #WorldCup2026
Picture of the World Cup 2026 Argentina v. Algeria game
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Erzo F.P. Luttmer @erzoluttmer.bsky.social · 30/05/2026
Last chance -- Nomination opportunity for AEA coeditors and board of editors closes on Sunday May 31st. We welcome your suggestions! @aeajournals.bsky.social #EconSky
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Misty Heggeness @mlheggeness.bsky.social · 29/05/2026
Thank you. I was thinking “on the margin of change” in terms of on the threshold of being willing to, wanting to, or needing to make a change in behavior, but economic margin and cultural margin are very relevant here. 👍
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Misty Heggeness @mlheggeness.bsky.social · 28/05/2026
thecareboard.ku.edu/blogs/labor-...
thecareboard.ku.edu
Labor Force Participation Tracker: Parents with Children Under 5
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Misty Heggeness @mlheggeness.bsky.social · 28/05/2026
The biggest changes we have seen are not men’s employment but rather women’s (specifically mother’s) employment.
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Misty Heggeness @mlheggeness.bsky.social · 28/05/2026
💯 but they are not on the margin and if they are that is probably not enough to invoke a behavioral change - the interesting question is what is shifting in the environment causing the behavior of men to change on the margin…making them act in a different way than they were before.
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Noam Ross @noamross.net · 27/05/2026
The National Science Foundation is terminating and suspending grants again, and at Grant Witness we need you to help to track them! 🧪 We can only identify research being suppressed by under-the-radar suspensions directly from researchers. Please report! grant-witness.us/posts/2026-0... #NSF
grant-witness.us
New Grant Disruptions at NSF - We Need Your Help to Report! – Grant Witness
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Misty Heggeness @mlheggeness.bsky.social · 27/05/2026
finance.yahoo.com/economy/arti...
finance.yahoo.com
3 Ways Taylor Swift Drives Economic Growth — And How Other Women Can, Too
Taylor Swift’s economic impact shows how women drive growth. Learn about the lessons other women can use to build income and influence.
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Misty Heggeness @mlheggeness.bsky.social · 27/05/2026
Hear me out…educated men are doing more because they have partnered with equally educated women - and it is the women’s increased bargaining power that has shifted these men’s behavior. 💡💡💡
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Misty Heggeness @mlheggeness.bsky.social · 18/05/2026
open.substack.com/pub/mistyheg...
open.substack.com
Dads Stepping Up? Thank Millennial Women
Women's Increased Bargaining Power Is Likely Shifting Household Labor
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Misty Heggeness @mlheggeness.bsky.social · 13/05/2026
Sorry but…where is the dads.gov ???
static.klipy.com
Disappointed Disappointed Fan
ALT: Disappointed Disappointed Fan
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Misty Heggeness @mlheggeness.bsky.social · 06/05/2026
privilege of care and its relationship to the economy academic.oup.com/oxrep/articl...
academic.oup.com
The privilege of care and its relationship to the economy
Abstract. This paper provides a conceptual overview and exploration of formal and informal care provisions and their implications on economic measurement r
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Misty Heggeness @mlheggeness.bsky.social · 01/05/2026
Promoted to full 💪🏼💪🏼💪🏼
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Misty Heggeness @mlheggeness.bsky.social · 25/04/2026
Check out my latest substack with data on moms & subscribe for more of the same content! substack.com/@mistyheggen...
substack.com
Moms Are Working More; Who Is Taking Care of The Kids? (Surprise! Probably Moms...)
Post-pandemic labor force participation of mothers of kids under 5 is up (and staying up) - anywhere from 2 to 4 percentage points
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Misty Heggeness @mlheggeness.bsky.social · 20/04/2026
Book tour ends on a high note at the @latimes.com Festival of Books!
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Misty Heggeness @mlheggeness.bsky.social · 03/04/2026
Boston peeps! I will be in town tonight giving a book talk at 7pm. Please come and hang out with us! RSVP below… brooklinebooksmith.com/event/2026-0...
brooklinebooksmith.com
Misty L. Heggeness: Swiftynomics
A feminist romp through pop culture that illuminates how women influence and shape the economy.Taylor Swift isn't just a pop megastar. She is a working woman whose astounding accomplishments defy patriarchal norms. And while not all women can be Beyoncé or Dolly Parton or Reese Witherspoon, the successes of these trailblazing stars help us understand the central role of women in today's economy.Swiftynomics assesses the complex economic lives of everyday American women through the stories of groundbreakers like Taylor Swift, Misty L. Heggeness digs into the data, revealing women's hidden contributions and aspirations—the unexamined value they create by pursuing their own ambitions. She highlights the abundance of productive activity in their daily lives and acknowledges the barriers they still face.Exploring critical reforms regarding caregiving and gendered labor, this book offers advice for women to thrive in an economy that was not built for them.
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Mrs. Betty Bowers @mrsbettybowers.bsky.social · 28/03/2026
To whoever did this at the #NoKings in Boston: Thank you.❤️ It made me tear up. And we must to be reminded of needless damage to humanity that results directly from the careless, bellicose bluster coming from the Pentagon and White House.
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Misty Heggeness @mlheggeness.bsky.social · 27/03/2026
🙌🏼🙌🏼🙌🏼
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Jessica Pellien @jessicapellien.bsky.social · 25/03/2026
What can Taylor Swift teach us about the economy? @mlheggeness.bsky.social explains how her concept of Swiftynomics shines a light on the true value of women’s work and influence, today on BBC Woman's Hour! @ucpress.bsky.social www.bbc.com/audio/play/m... 💙📚 #booksky
bbc.com
BBC Audio | Woman's Hour | First female Archbishop of Canterbury, Schiaparelli exhibition, Swiftynomics
Reaction to the first female Archbishop of Canterbury in the Church of England.
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Misty Heggeness @mlheggeness.bsky.social · 24/03/2026
🤩🤩🤩
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Misty Heggeness @mlheggeness.bsky.social · 23/03/2026
Does he understand how non-US citizens become “undocumented”??? It’s definitely not by getting on a plane to the US with a valid visa…which is the only way they let you on the plane. 🙄
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Misty Heggeness @mlheggeness.bsky.social · 23/03/2026
In Chicago? Come see me!
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Oxford Econ Policy @oxrepjournal.bsky.social · 09/03/2026
In their OxREP article, Misty L. Heggeness, Joseph Bommarito, and Pilar McDonald introduce the concept of ‘care privilege’. Those with easy access to care provision often control policymaking, while caregivers struggle to influence social policies. doi.org/10.1093/oxre...
doi.org
The privilege of care and its relationship to the economy
Abstract. This paper provides a conceptual overview and exploration of formal and informal care provisions and their implications on economic measurement r
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B9 @b9.com.br · 14/03/2026
No @sxsw, a economista Misty Heggeness usou o fenômeno Taylor Swift para explicar algo maior: mulheres não apenas consomem, elas movem mercados. O chamado “efeito Taylor” já impacta turismo, audiência, streaming e receita em escala. Um exemplo de como cultura, fandom e estratégia… #SXSW #B9noSXSW
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NBER @nber.org · 22/03/2026
When jobs are scarce, both men and women prefer that men work—but exposure to just six weeks of women working is enough to shift both partners' support for women's labor supply, from Yueh-ya Hsu, Reshmaan N. Hussam, Erin M. Kelley, and Gregory Lane www.nber.org/papers/w34969
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Misty Heggeness @mlheggeness.bsky.social · 21/03/2026
In today’s episode of leadership 101… www.kansascity.com/opinion/read...
kansascity.com
KU leaders bully faculty instead of listening to them. That must change | Opinion
Leadership chose a strategy commonly used to deflect responsibility. That’s the reason behind the no-confidence vote. | Opinion
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Pitchfork Economics @pitchforkeconomics.bsky.social · 18/03/2026
If the people writing policy have “care privilege,” what are they missing? In this week's episode, Misty Heggeness uses “Swiftynomics” to expose what economics still refuses to see—and why it matters for how our economy actually works. 🎧 Listen at the following link: buff.ly/3mSrkn2
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Karen Benjamin Guzzo @karenguzzo.bsky.social · 15/03/2026
The Heritage Foundation's New Policy Guidebook Wants to Push Women Out of Public Life
msmagazine.com
The Heritage Foundation's New Policy Guidebook Wants to Push Women Out of Public Life
Heritage Foundation ties declining birthrates to women’s independence, proposes policies to steer them back toward early marriage and motherhood.
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Misty Heggeness @mlheggeness.bsky.social · 14/03/2026
Worry more about your learning than your grades.
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Ben Casselman @bencasselman.bsky.social · 13/03/2026
Do you work at BEA, BLS or any of the other stats agencies? I'd love to talk to you. You can reach me on Signal at bencasselman.96.
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Misty Heggeness @mlheggeness.bsky.social · 13/03/2026
We talked all about it! www.kvue.com/article/ente...
kvue.com
SXSW 2026 panel focuses on the economic and marketing power of Taylor Swift
Misty L. Heggeness, the author of "Swiftynomics: How Women Mastermind and Redefine Our Economy," discussed why Swift's brand works.
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Heidi Shierholz @hshierholz.bsky.social · 06/03/2026
A SNAPSHOT OF TRUMP'S ECONOMY—judged by his own goals: manufacturing jobs are down 100,000 since Trump took office, private-sector job growth is the weakest we’ve seen outside a recession in more than 20 years, and the unemployment rate for U.S.-born workers has increased.
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Misty Heggeness @mlheggeness.bsky.social · 02/03/2026
@swiftynomics.bsky.social meets NY, NY 🍎 @cbsnews.com.web.brid.gy @rutgersupress.bsky.social
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University of California Press @ucpress.bsky.social · 02/03/2026
Don't miss @mlheggeness.bsky.social on @cbssaturday.bsky.social discussing tips like "authenticity" that everyone can take from Taylor Swift's rise to success, detailed in her new book SWIFTYNOMICS: How Women Mastermind and Redefine Our Economy: www.cbsnews.com/video/breaki...
cbsnews.com
Breaking down the mastermind economics of Taylor Swift
Misty Heggness, an economist and professor, joins "CBS Saturday Morning" to discuss her new book "Swiftynomics: How Women Mastermind and Redefine Our Economy."
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