iiinova — where your digital self keeps evolving

Kenneth C Wilbur @kennethcwilbur.bsky.social · 27/04/2025

I disliked LinkedIn at first, but with a *lot* of strategic tuning I now find it OK. It's good if you want engagement with practitioners. Have yet to encounter any nazis there, it has that going for it

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Kenneth C Wilbur @kennethcwilbur.bsky.social · 10/04/2025

just posted: "Advertising is an Emergent Property of Successful Platforms" Short and sweet. With @dade_us platformpapers.substack.com/p/advertisin...

platformpapers.substack.com

Advertising is an Emergent Property of Successful Platforms

Plus a public wager

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Kenneth C Wilbur @kennethcwilbur.bsky.social · 21/03/2025

I want a structure in which authors input seed projects with open code, data and prose ; and a second stage that enables reviewers to make direct contributions within a consensus-building mechanism and receive secondary credits. Goal: maximizing project quality rather than maintaining author control

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Kenneth C Wilbur @kennethcwilbur.bsky.social · 12/03/2025

We're looking forward to another great Workshop on Platform Analytics in San Diego! Registrations close March 23. platformanalytics.org

platformanalytics.org

Workshop on Platform Analytics

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Hannes Ullrich @hannesullrich.com · 01/03/2025

This is an *amazing* IO conference coming up end of May, organized by @guenter-hitsch.bsky.social, Ali Hortaçsu, @sanjog.bsky.social, and Chad Syverson: econincubator.uchicago.edu/events/indus...

econincubator.uchicago.edu

The University of Chicago

Event single page

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Khoa @khoavuumn.bsky.social · 23/02/2025

Replacing "I hope this email finds you well" with "Failure to respond will be taken as a resignation." in all emails from now on.

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Dean Eckles @eckles.bsky.social · 24/02/2025

"The bottom 80% of earners spent 25% more than they did four years earlier, barely outpacing price increases of 21% over that period. The top 10% spent 58% more." www.wsj.com/economy/cons...

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Kenneth C Wilbur @kennethcwilbur.bsky.social · 06/02/2025

I say "morning" to most strangers I pass by at any time of day and night, and even worse I'm starting to think it's OK

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Jeremy Merrill @jeremybmerrill.com · 04/02/2025

... ... did you know the US government has a dad joke website? www.fatherhood.gov/for-dads/dad...

fatherhood.gov

Dad Jokes | Fatherhood.gov

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Mike Masnick @masnick.com · 04/02/2025

More people building alternatives on ATprotocol is important! It helps protect against enshittification and an evil takeover. Exciting to see more people embrace an "I can build it" approach. Also this is why open protocols are so important.

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Kenneth C Wilbur @kennethcwilbur.bsky.social · 30/01/2025

Program posted: 2025 Workshop on Platform Analytics platformanalytics.org

platformanalytics.org

Workshop on Platform Analytics

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Jimbo Brand @jamesbrandecon.bsky.social · 17/01/2025

New paper with @adam-n-smith.bsky.social papers.ssrn.com/sol3/papers.... Our paper develops a new approach for estimating demand nonparametrically while imposing economic constraints and comes with a new package, NPDemand.jl! Some things we do in the paper 1/

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Jūra Liaukonytė @jurawho.bsky.social · 31/12/2024

🚨Closing out 2024 with a new paper with @hristakeva.bsky.social and @leofeler.com: How GLP-1 medications like Ozempic are reshaping food demand and changing the rules of the game for the food industry.

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Andrey Fradkin @andreyfradkin.bsky.social · 11/01/2025

It's a good time to mention that Seth Benzell and I have a podcast called Justified Posteriors discussing the economics of AI and other technologies. Our latest episode considers @timobres.bsky.social's paper on AI and Aggregate Growth. empiricrafting.substack.com/p/beyond-tas...

empiricrafting.substack.com

Beyond Task Replacement

Artificial Intelligence Technologies and Aggregate Growth Prospects by Tim Bresnahan

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Kenneth C Wilbur @kennethcwilbur.bsky.social · 02/01/2025

natural experiment alert www.mass.gov/news/ag-camp...

mass.gov

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Kenneth C Wilbur @kennethcwilbur.bsky.social · 20/12/2024

This is a remarkable paper www.steven-hamilton.com/s/241208_100... Especially if you're interested in consumption, financial management and heterogeneity.

steven-hamilton.com

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Kenneth C Wilbur @kennethcwilbur.bsky.social · 19/12/2024

Hard disagree. I'm leaving anywhere that platforms Nazis. Paradox of tolerance

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MarketectureTV @marketecture.tv · 12/12/2024

There are so many types of identity signals it can be hard to keep track (see what I did there, LOL). Our latest in depth explainer: "Identity Signals Explained" www.adtechexplained.com/p/identity-s...

adtechexplained.com

Identity Signals Explained

A field guide for the evolving advertising identity landscape

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Giovanni Compiani @giocompiani.bsky.social · 11/12/2024

🚨📜CALL FOR PAPERS 📜🚨 *New Data for Consumer Insights Conference* When: May 30-31, 2025 Where: Chicago Booth Submission Deadline: Jan 6, 2025 Keynotes: @susanathey.bsky.social and Greg Lewis Both methodological and empirical submissions are welcome. Submit here: ndconference2025.hotcrp.com

ndconference2025.hotcrp.com

New Data Conference 2025

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John A. List @johnlist.bsky.social · 08/12/2024

Field Experiments have matured from academic curiosity to bona fide contributor to knowledge in the past few decades. Yet, the political economy of their deployment in government remains ill-understood. We provide insights in a new working paper, available here: ideas.repec.org/p/feb/natura...

ideas.repec.org

Toward an Understanding of the Political Economy of Using Fi

Field experiments provide the clearest window into the true impact of many policies, allowing us to understand what works, what does not, and why. Yet, their widespread use has not been accompanied by

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Brett Hollenbeck @bretthollenbeck.bsky.social · 05/12/2024

Very cool to see my research with Poet Larsen and Davide Proserpio cited in this week's Economist. www.economist.com/briefing/202...

economist.com

Gambling is growing like gangbusters in America

Technology and legal changes are spurring a betting bonanza

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Kenneth C Wilbur @kennethcwilbur.bsky.social · 03/12/2024

Hire a baseball player (for the proposition likely to miss a ball thrown over home plate)

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Kenneth C Wilbur @kennethcwilbur.bsky.social · 01/12/2024

I wonder if rejecting amazon prime on every transaction hardens consumer refusals. Do expected returns go negative after say 100+ offer rejections? Curious if amzn tested with long-term metrics, or if reanalysis of initial experiments would reveal. Ofc, cart abandonment is the obvious downside.

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Kenneth C Wilbur @kennethcwilbur.bsky.social · 27/11/2024

Part of it is the ads revenue model and short run metrics. How crazy is it for a platform to show a post to those whom it will upset the most, in service to engagement. Hopefully we won't encounter the same here, but we may eventually. Advertising seems to be an emergent property of platforms.

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Erik Brynjolfsson @erikbryn.bsky.social · 26/11/2024

Most misinformation is funded by advertising. Most advertisers who fund misinformation don't realize where their ad dollars go. When they learn the truth, they stop funding misinformation. Sunlight is the best disinfectant. Link in next post

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Kenneth C Wilbur @kennethcwilbur.bsky.social · 27/11/2024

It's great to see you getting interested in marketing topics!

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Anirban Mukhopadhyay @nomologic.bsky.social · 27/11/2024

A hundred years after Hotelling, researchers in Northern India hatched the Restauranting Model.

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Kenneth C Wilbur @kennethcwilbur.bsky.social · 26/11/2024

It could be slightly less messy when the attribution team reports to the CFO instead of the CMO Still messy though.

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Kenneth C Wilbur @kennethcwilbur.bsky.social · 26/11/2024

This is pretty much my take too, with the caveat that it isn't true everywhere.

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Benjamin @benjaminschneider.ch · 26/11/2024

An empirical econ paper needs two things: 738 robustness checks concluding we can’t really ever fully be sure of internal validity in the appendix, and one (1) wild back of the envelope calculation indicating that the result is world-changing in the discussion section

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Kenneth C Wilbur @kennethcwilbur.bsky.social · 26/11/2024

About WoPA submissions. We ask authors not to submit papers that are accepted or invited for revision. PC will screen for this. We hope the workshop enables productive feedback. Authors of invited revisions focus primarily on review team feedback, not workshop feedback. platformanalytics.org

platformanalytics.org

Workshop on Platform Analytics

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Kenneth C Wilbur @kennethcwilbur.bsky.social · 26/11/2024

Academic overview of the drama kennethcwilbur.github.io/mgta451mktg/...

kennethcwilbur.github.io

Causality & Advertising

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Travis Lusk @travis.adlingo.org · 26/11/2024

At its core, it is the ultimate conflict of interest. Someone with a personal financial incentive is searching for a measurement tool to tell them that their media is working. According to [insert vendor] we delivered [insert KPI]. Now pay me my bonus. Measurement companies line up to serve.

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