iiinova — where your digital self keeps evolving

Jonathan Berthold @jonberthold.bsky.social · 07/05/2026

Searching "mozcon" on Google pushes users to "Amazon" SERPs....um why? @johnmu.com any guidance? This has started to happen recently and it's frustrating...

021

Reposted by Jonathan Berthold

Moz @mozseo.bsky.social · 29/04/2026

Coming to @brightonSEO? Stop by the Moz booth to talk shop, grab some legendary swag, and play for your very own beach cruiser. 🚲 👇 Tag your pal with lightning-fast reflexes and bring them to the booth to see if they can take home the big prize! ⚡ #BrightonSEO #SEO #reflextest

084

Jonathan Berthold @jonberthold.bsky.social · 19/02/2026

New @mozseo.bsky.social research from @chimammeje.bsky.social 👇 Chima analyzed ~40,000 queries to see how Google’s AI Mode selects citations. Only 12% of AI Mode citations match exact URLs in the organic top 10. 88% come from elsewhere. Ranking still matters, but it’s clearly not the whole story

111

Jonathan Berthold @jonberthold.bsky.social · 16/12/2025

My official top 25 albums of 2025....lots of good music this year & I'm still discovering gold as I comb through my "must listen to" list. That said, the top 2 albums for me were the new records from Deafheaven & Messa. The Spin by Messa, in particular, is phenomenal. 🔥

020

Jonathan Berthold @jonberthold.bsky.social · 13/11/2025

2025 was chaotic for SEO: Brand visibility in LLMs, AI Mode, traffic drops, & everyone rewriting playbooks mid-flight. I joined 20 experts to share predictions for the state of SEO in 2026, ranging from Relevance Engineering to Web Guide and brand visibility in AI search.

120

Jonathan Berthold @jonberthold.bsky.social · 06/11/2025

Very excited to host SEOs and marketers at our #MozCon Roadshow event in New York City!

161

Jonathan Berthold @jonberthold.bsky.social · 06/10/2025

We here at @mozseo.bsky.social are excited to announce that 𝐀𝐈 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐁𝐫𝐢𝐞𝐟 is now in beta inside Moz Pro’s Keyword Research suite! This new feature helps you turn keyword research into ready-to-write content briefs powered by Moz’s industry-leading SEO data and AI insights.

131

Jonathan Berthold @jonberthold.bsky.social · 03/09/2025

Excited to share that I recently joined Kyle James on the AI Chronicles podcast from GPT-trainer to talk all things SEO & AI! If you’re curious about how AI is reshaping SEO and marketing, this episode is packed with ideas you can put into practice. aichronicles.castos.com/episodes/jon...

aichronicles.castos.com

Jonathan Berthold: How Moz Is Using AI to Rewrite the Rules of SEO

In this episode of AI Chronicles, host Kyle James speaks with Jonathan Berthold, VP of Revenue at Moz, about the integration of AI in marketing and SEO. They discuss Jonathan's journey to Moz, the imp...

000

Reposted by Jonathan Berthold

STAT Search Analytics @getstat.bsky.social · 12/08/2025

What's this we spy? More STAT data on the #MozCon stage? 😍 Shoutout to @tcapper.co.uk for the great talk.

001

Reposted by Jonathan Berthold

STAT Search Analytics @getstat.bsky.social · 12/08/2025

If you were at #MozCon and want to revisit @tcapper.co.uk’s talk (or if you missed it and are curious), the full deck is now available to download. Lots of solid, data-backed SEO insights in there: bit.ly/4mcPDa3

022

Jonathan Berthold @jonberthold.bsky.social · 28/07/2025

MozCon London is officially only two weeks away! ⚡ 🤔 What: The *premiere* SEO conference making its debut internationally 🕰️ When: August 12, 2025 📌 Where: The Mermaid, London, U.K.

100

Jonathan Berthold @jonberthold.bsky.social · 23/07/2025

Vibe coding is the latest trend, so I jumped headfirst into the newest hype and built a web app using the Moz API. ⚡ I wanted a fast and visual way to show clients what kind of data our API can pull in real-time, while also having my own tool for internal research and analysis.

100

Jonathan Berthold @jonberthold.bsky.social · 15/07/2025

Moz Pro continues to evolve as the search landscape changes. Here’s a quick recap of what @mozseo.bsky.social shipped last quarter to help digital marketers stay ahead: 🚀 AI Overviews in Keyword Research 🧠 Keyword Suggestions by Topic 🎯 Expanded Keyword Coverage 🧭 A Refreshed Menu in Moz Pro

110

Jonathan Berthold @jonberthold.bsky.social · 26/06/2025

🔍 Google’s SERPs are evolving, and so is Moz. AI Overviews are revolutionizing how content is surfaced, clicked, & viewed. Recognizing that the search environment is evolving, Moz Pro now displays when an AI Overview appears for your keywords, directly within Explore by Keyword's SERP Analysis.

100

Jonathan Berthold @jonberthold.bsky.social · 16/06/2025

🚨 Just dropped: 5 AI-Powered Workflows Every SEO Should Be Using Today We teamed up with Relevance AI to build a fleet of SEO agents powered by the Moz API to automate the SEO tasks that consume your time. Link to the blog post: 👇 moz.com/blog/automat...

moz.com

5 AI-Powered Workflows Every SEO Should Be Using Today

With LLMs becoming savvier and faster, more marketing teams are looking for ways to implement AI solutions to unlock creativity and untapped potential. Here are five AI-powered workflows that combine ...

100

Jonathan Berthold @jonberthold.bsky.social · 29/03/2025

While I had fun with ChatGPT's Image Generation earlier this week, Gemini just blew me away this morning. It took me less than 30 minutes to build a basic Google Sheets prototype that uses the Moz API. 🤯

120

Reposted by Jonathan Berthold

Aleyda Solis @aleyda.bsky.social · 29/03/2025

The #SEOFOMO Newsletter just reached 37K subscribers and coincidentally, my Moz Whiteboard Friday about how I'm growing it, along with #MarketingFOMO and #AImarketers has been just published 🙌📬 If you want to start or grow your newsletter, go and check it out: moz.com/blog/email-n...

1147

Jonathan Berthold @jonberthold.bsky.social · 29/03/2025

Listening to Sia right after Cannibal Corpse...gotta hand it to Spotify, that makes an electrifying gym playlist. 🔥

000

Jonathan Berthold @jonberthold.bsky.social · 19/02/2025

MozCon is hitting the road in 2025. 🚗 More details to follow, but you can circle these two dates on your calendar: 📍 London – August 12 📍 New York – October 8 We're excited to meet SEOs & marketers on the road this year. More information below. 👇 moz.com/blog/mozcon-...