iiinova — where your digital self keeps evolving

Jesse Cannon @jessecannon.bsky.social · 07/05/2026

My dear friend and mentor @steveevetts lost his recording studio due to his neighbors neglect. Steve has made so many records you probably love with The Cure, The Wonder Years, Snapcase, Dillinger Escape Plan, Misfits, Saves The Day,Every Time I Die, The Used + countless others.

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andy™ @andylevy.net · 23/12/2025

you can tell so much about people by whom they give the benefit of the doubt to

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Molly Jong-Fast @mollyjongfast.bsky.social · 18/12/2025

We made a new episode of Project 2029: A Reimagining on how Antitrust & Regulation can help dems regain popularity with the brilliant @linamkhan.bsky.social @dohamekki.bsky.social A@bedoyausa.bsky.social @elizabethwwilkins.bsky.social youtu.be/TNhOwwPXFF8

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Why Regulation Will Make Democrats Popular Again // Project 2029: A Reimagining

YouTube video by Fast Politics w/ Molly Jong-Fast

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Jason O. Gilbert @gilbertjasono.bsky.social · 29/05/2025

Changing the stickers I put on Teslas from “Elon Musk is a Nazi” to “This is the car Chris Cillizza drives”

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Jesse Cannon @jessecannon.bsky.social · 30/04/2025

Fan and Influence accounts are major labels new secret weapon to blowing up music artists so o went in and discussed this horrible dystopia and how even the smallest musicians can do it youtu.be/jEBoZLZw5io?...

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The LIES Major Label Artists Are Using To Get Fans // FAN ACCOUNTS & ASTROTURFING

YouTube video by Musformation // Jesse Cannon

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Jesse Cannon @jessecannon.bsky.social · 10/04/2025

I wrote about three of the best tools for making better videos for your music. If you are tired of mid results this is what the people who blow up use. musicmarketingtrends.beehiiv.com/p/what-major...

musicmarketingtrends.beehiiv.com

What Major Label Artists Know About Social Media That You Don’t

How to steal major label strategies as an independent artist

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Blythe Renay @blytherenay.com · 15/02/2025

Had 2 really good sessions with completely different coaches today. @jessecannon.bsky.social is the GOAT for music marketing help! And there's no better voice over cheerleader than @juneyoon.actor! Now let's play some music.

A brunette woman with a rainbow eyeshadow makeup look has her head tied up and mouth slightly open, as she looks down a bit at the camera. She's sitting in a green room for a music venue, and wearing a patterned black top with a light gray sweater over the top.

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Jesse Cannon @jessecannon.bsky.social · 04/02/2025

Chappel Roan raised a discussion we need to have but the stupidest posts get boosted instead. Let’s fix that since this is a time of momentum we can use to help musicians live better. I wrote how musicmarketingtrends.beehiiv.com/p/chappel-ro...

musicmarketingtrends.beehiiv.com

Chappel Roan & How Mu-Anon Hurts Musicians

Let's stop focusing on distractions and focus on what really matters

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Asawin Suebsaeng @swin24.bsky.social · 31/01/2025

I miss doing Fever Dreams pod with @willsommer.bsky.social and @kellyweill.bsky.social and producer @jessecannon.bsky.social not because of the content but because of the money and power it afford for me to crush my many enemies who now remain free and clear

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Molly Jong-Fast @mollyjongfast.bsky.social · 20/01/2025

This summer @jessecannon.bsky.social and I did this YouTube series on project 2025, we learned a lot of stuff. You can watch the doc here youtu.be/yUJSEvYIiy8?...

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Project 2025: Trump’s Second Term Not-So-Secret Plan

YouTube video by iHeartRadio

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Jesse Cannon @jessecannon.bsky.social · 31/12/2024

My music trends forecast for 2025

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Jesse Cannon @jessecannon.bsky.social · 17/12/2024

So a bunch of things changed for music marketing this year. Previously I made a video on How To Go From 0 - One Million Fans and I took what changed in it and outlined it in my newsletter this week. Get in; it's a quick, effective read! musicmarketingtrends.beehiiv.com/p/what-chang...

musicmarketingtrends.beehiiv.com

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Jesse Cannon @jessecannon.bsky.social · 14/12/2024

I went to 3 concerts this week. In between most silences it used to be yells of “free Palestine” this week was all “Free Luigi” or “Free Saint Luigi”. Hell of a vibe shift

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Jesse Cannon @jessecannon.bsky.social · 10/12/2024

My annual video on how to go from zero to a million fans and what changed in music marketing is here! Dive in and get the baseline of what you need to know. youtu.be/ToQKJRERXcc

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How Musicians Go From 0 To 1,000,000 Fans In 2025

YouTube video by Musformation // Jesse Cannon

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Sarah’s Balcony @sarahsbalcony.bsky.social · 09/12/2024

Thank you to all the new followers this week, great to meet u all! If you have a couple minutes to fill out this survey @jessecannon.bsky.social is conducting, pls do This will help us all gauge how music is consumed today so we can more effectively market our music and build our communities

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Jesse Cannon @jessecannon.bsky.social · 05/12/2024

Every week I study the musicians who are going from a few fans to millions of streams. I made a video about a pattern I see in most of them. The things they are doing are actually simple any artist can do but are hidden and smart youtu.be/vqVc5VAB5Q8

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2024's Most Viral Musicians All Do These 3 Things

YouTube video by Musformation // Jesse Cannon

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Jesse Cannon @jessecannon.bsky.social · 03/12/2024

How to promote your music for 60 days to get it heard changed in the last 18 months since I last published on it. I wrote about it for those of you want to catch up and I think a lot of the mutations of how people are consuming music will shock you. musicmarketingtrends.beehiiv.com/p/how-to-pro...

musicmarketingtrends.beehiiv.com

How To Promote A Single In 2025 (THE 60-DAY PLAN)

My 60-Day Plan For Promoting Your Music Using Spotify, TikTok, Instagram, YouTube, Facebook & More

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Jesse Cannon @jessecannon.bsky.social · 25/11/2024

I have a new 60-Day Plan for promoting your music, updated with tons of new information and strategies from experiments and our music listening survey so that you can more effectively get fans. You can watch it now! youtu.be/1UCFlBR4dwc

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How To Promote A Single In 2025 (THE 60-DAY PLAN)

YouTube video by Musformation // Jesse Cannon

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Kevin Rothrock @kevinrothrock.me · 23/11/2024

hard to exaggerate how nuts the engagement is on Bluesky compared to 𝕏. a vastly smaller user base (at least officially), but just look at these stats for one of the biggest newspapers on Earth. Musk has absolutely trashed the platform. folks, you are not locked in on 𝕏. not even a little.

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Jesse Cannon @jessecannon.bsky.social · 20/11/2024

Reading data from THE BIGGEST MUSIC LISTENING SURVEY OF THE YEAR. A thing I have seen for years is that the less technology based the music is the less the listener uses technology. Americana listeners are polar opposites to IDM listeners. ALSO TAKE THE SURVEY!!! SPREAD THE WORD!!

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Jesse Cannon @jessecannon.bsky.social · 18/11/2024

So I used to not care about pre saves that much but that really has changed with some new tools. I covered the new pre save tools and how to use them since there's a new app that is a game changer here. 👇

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andy™ @andylevy.net · 15/11/2024

jesse produces the new abnormal and is also a music producer/jack of all trades who does a lot of great work with artists including trying to steer them away from bad marketing ideas/scams. this is a cool survey that takes abt 5 mins to fill out, if ur interested (sadly i was not paid for this post)

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Jesse Cannon @jessecannon.bsky.social · 14/11/2024

So previously there’d be tons of studies each year on how we listen to music but they have largely been defunded. I am changing that and conducting the largest music listening survey of the year. Please fill this out and help send it around! forms.gle/QBGySx4D5tg7...

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How We Consume Music In 2024 (4 Minutes To Complete)

Music Marketing Trends is conducting a survey to identify how we consume music. One of the saddest things about the music business is no one can afford studies of music listeners anymore, so I want to...

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Jesse Cannon @jessecannon.bsky.social · 12/10/2024

It’s really interesting that @charli_xcx “Brat and it’s completely different” is being discussed as a remix album but as far as the tagging in Spotify goes it’s really a collaboration album. But if it is a remix album it may be the best to ever do it.

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