YouTube TV started as a few channels of live television, captured via an antenna bolted to the roof of the company’s San Bruno, Calif., office.
11 years later, YouTube TV has surpassed 10 million subscribers, breathing new life into the bundle.
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Sports Television Is Fragmenting. Can YouTube TV Keep It Together?
YouTube TV executives share the product pivots, partner agreements and marketing campaigns that have helped it reportedly surpass 10 million users.