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Erica

@ericabouyouris.bsky.social
1.2K followers 101 following 40 posts

Basement Dweller, Geek, Game Designer (Design Lead) at Spin Master Games, Co-host of the Ludology Podcast. I ❤️ board games and video games.

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Erica @ericabouyouris.bsky.social · 28/07/2025
Beat the Parents "Let's Roll" is hitting shelves in North America and Europe! The learning experience designing this device was intense but incredible. We had to design everything from the games, appearance, timing, sound effects and even the voice lines for this cube-shaped gaming compendium.
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Erica @ericabouyouris.bsky.social · 15/07/2025
I'm putting back on my teaching cap as part of the GenCon's Game Design Academy on Wednesday, July 30th in Indianapolis. I'll be running a session called "Thinking of Your Game as a Product". Tickets are FREE! but limited so please sign up soon if interested.
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Ludology Podcast @ludologypod.bsky.social · 16/06/2025
🎲✂️ *New Episode* @senfoonglim.bsky.social and @ericabouyouris.bsky.social talk to Simon Ennis, filmmaker and avid boardgamer, about his most recent release, "The Hobby: Tales from the Tabletop", that features game designers, reviewers, and community members. ludology.libsyn.com/ludology-342...
ludology.libsyn.com
Ludology: Ludology 342 Games on the Big Screen
This episode, Sen and Erica talk to Simon Ennis, professional filmmaker and avid boardgamer, about his most recent release, "The Hobby: Tales from the Tabletop", that features game designers, reviewer...
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Erica @ericabouyouris.bsky.social · 14/06/2025
An incredibly cool gift arrived at my house this week! Not only was it a complete surprise, but this is my first Sideshow Collectibles piece and it's a childhood fav. The detailing on this thing is INSANE and the box is shaped like a VHS sleeve. Again, incredible. And very grateful, thank you💕
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Ludology Podcast @ludologypod.bsky.social · 02/06/2025
🎲✂️ *New Episode* @ericabouyouris.bsky.social and @senfoonglim.bsky.social talk to Helaina Cappel of @burntislandgames.bsky.social / @kidstablebg.bsky.social and @danielhkwan.itch.io live at @breakoutcon.bsky.social 2025 about the Canadian tabletop industry. ludology.libsyn.com/ludology-342...
ludology.libsyn.com
Ludology: Ludology 342 Oh Canada!
Erica and Sen recorded this episode live in March 2025 at BreakoutCon in Toronto, ON, Canada. They spoke with guests Helaina Cappel (Publisher, Kids Table Board Games and Burnt Island Games) and Danie...
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Ludology Podcast @ludologypod.bsky.social · 18/05/2025
🎲✂️ *New Episode* @ericabouyouris.bsky.social and @senfoonglim.bsky.social welcome Dekan Wheeler to the show to talk about his past work at @ultraprointl.bsky.social making accessories for many of the hobby's most beloved games. ludology.libsyn.com/ludology-341...
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Ludology: Ludology 341 Accesorize Your Games
Erica and Sen welcome Dekan Wheeler to the show to talk about his work at UltraPro, making accessories for many of the hobby's most beloved games. We discuss card sleeves, digital calipers, bead tower...
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Ludology Podcast @ludologypod.bsky.social · 06/05/2025
🎲✂️ *New Episode* @senfoonglim.bsky.social and @ericabouyouris.bsky.social talk with @thedarkimp.bsky.social about her work in making corporate games. Ellie describes her process when designing games for corporate training or to improve brand recognition. ludology.libsyn.com/ludology-340...
ludology.libsyn.com
Ludology
Welcome to Ludology, an analytical discussion of the how’s and why’s of the world of board games. Rather than news and reviews, Ludology explores a variety of topics about games from a wider lens, as ...
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Erica @ericabouyouris.bsky.social · 29/04/2025
Got some pretty fun news today. I'm a finalist for Game Designer of the Year for IP/License, along with some other awesome friends of mine.
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Ludology Podcast @ludologypod.bsky.social · 14/04/2025
🎲✂️ *New Episode* @ericabouyouris.bsky.social, @senfoonglim.bsky.social, and @mattleacock.bsky.social discuss the decade and a half history, nay legacy, of Pandemic from ideation to iteration, from our Earth to Middle Earth. ludology.libsyn.com/ludology-339...
ludology.libsyn.com
Ludology
Welcome to Ludology, an analytical discussion of the how’s and why’s of the world of board games. Rather than news and reviews, Ludology explores a variety of topics about games from a wider lens, as ...
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FOBoardGame @foboardgame.bsky.social · 06/04/2025
This is sassy, moody, middle school teen approved! 🥳 She even played the song that I didn’t know existed. Thanks @ericabouyouris.bsky.social for making something that tricked my kid into having fun with old mom.
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Ludology Podcast @ludologypod.bsky.social · 29/03/2025
🎲✂️ *New Episode* @ericabouyouris.bsky.social and @senfoonglim.bsky.social talk to @mattgubser.bsky.social about his work in the tabletop industry and the transition from traditional to digital modeling tools. ludology.libsyn.com/ludology-338...
ludology.libsyn.com
Ludology
Welcome to Ludology, an analytical discussion of the how’s and why’s of the world of board games. Rather than news and reviews, Ludology explores a variety of topics about games from a wider lens, as ...
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Erica @ericabouyouris.bsky.social · 17/03/2025
Sometimes when I design a game, I know all the right elements are there but they're not working together the way they should. It's amazing that reworking the same components can create so many different play experiences and the goal is to find the right one AND the optimum way the parts interact.
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Ludology Podcast @ludologypod.bsky.social · 13/03/2025
Hey Ludologists! @ericabouyouris.bsky.social and @senfoonglim.bsky.social are recording a live AMA at @breakoutcon.bsky.social (Toronto, Saturday, 11:00 AM ET (UTC -5) in the Elgin room). If you can't ask us questions at the con, drop a question here and we'll try to get it asked and answered!
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Ludology Podcast @ludologypod.bsky.social · 11/03/2025
*New Episode* @senfoonglim.bsky.social and @ericabouyouris.bsky.social welcome Evan Derrick from @vanrydergames.bsky.social to talk about the past, present, and future of the hit solo horror game, Final Girl (co-designed with AJ Porfirio). ludology.libsyn.com/ludology-337...
ludology.libsyn.com
Ludology
Welcome to Ludology, an analytical discussion of the how’s and why’s of the world of board games. Rather than news and reviews, Ludology explores a variety of topics about games from a wider lens, as ...
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Erica @ericabouyouris.bsky.social · 18/02/2025
NYTF is in less than 2 weeks and will be my first time travelling in 2025. Who else will be at New York Toy Fair this year?
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Ludology Podcast @ludologypod.bsky.social · 09/02/2025
*NEW EPISODE* @senfoonglim.bsky.social and @ericabouyouris.bsky.social welcome @czamboni.bsky.social, the co-editor of Roll for Learning - a collection of 51 microRPGs for teaching STEM, SEL, and the Humanities.  Free download playstorypress.org/books/roll-f... ludology.libsyn.com/ludology-336...
ludology.libsyn.com
Ludology
Welcome to Ludology, an analytical discussion of the how’s and why’s of the world of board games. Rather than news and reviews, Ludology explores a variety of topics about games from a wider lens, as ...
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Ludology Podcast @ludologypod.bsky.social · 26/01/2025
*New Episode* In this Host Roundtable, @ericabouyouris.bsky.social and @senfoonglim.bsky.social talk about how knowing the key characteristics and desires of your audience can help you make games that satisfy your core consumers by design. ludology.libsyn.com/webpage/ludo...
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Ludology: Ludology 335 Who's This For?
In this Host Roundtable, Erica and Sen talk about the importance of understanding who the audience for a specific game is during the design, development, and publication process. They discuss some of ...
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Ludology Podcast @ludologypod.bsky.social · 21/01/2025
*New Episode* @senfoonglim.bsky.social and @ericabouyouris.bsky.social welcome special guest host, Sarah Shipp who dissects bluffing and gives her thoughts on why it's more that merely mechanical on her monthly segment, Thinking Beyond Mechanisms. ludology.libsyn.com/thinking-bey...
ludology.libsyn.com
Ludology
Welcome to Ludology, an analytical discussion of the how’s and why’s of the world of board games. Rather than news and reviews, Ludology explores a variety of topics about games from a wider lens, as ...
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Erica @ericabouyouris.bsky.social · 09/01/2025
This one came out so fun! I got to work on the Arizona Iced Tea game and it comes in an Arizona Iced Tea can. Excited that it's starting to hit shelves. a.co/d/2EVKmvf
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Ludology Podcast @ludologypod.bsky.social · 18/12/2024
*New Episode* @ericabouyouris.bsky.social and @senfoonglim.bsky.social talk to Jay Cormier of @offthepagegames.bsky.social about the intersection of puzzley games and the Spade player type and how those express themselves in the games he loves to design. ludology.libsyn.com/ludology-334...
ludology.libsyn.com
Ludology
Welcome to Ludology, an analytical discussion of the how’s and why’s of the world of board games. Rather than news and reviews, Ludology explores a variety of topics about games from a wider lens, as ...
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Erica @ericabouyouris.bsky.social · 15/12/2024
My last new game release of 2024 comes out in just a few days. I had so much fun getting to work on a Bluey Beat the Parents game. Every card is based on some kind of imaginative, creative, or silly thing from the show.
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Ludology Podcast @ludologypod.bsky.social · 13/12/2024
🎲✂️ Please follow for our podcast announcements! @senfoonglim.bsky.social and @ericabouyouris.bsky.social love discussing any and all aspects of gaming, from the tabletop to the computer screen. What’s a fascinating topic you’d love for us to in 2025?
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Ludology Podcast @ludologypod.bsky.social · 10/12/2024
*New Episode!* In this installment of Thinking Beyond Mechanisms, @ericabouyouris.bsky.social and @senfoonglim.bsky.social welcome guest host Sarah Shipp to talk about failure and how loss can drive gameplay. ludology.libsyn.com/thinking-bey...
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Ludology: Thinking Beyond Mechanisms Ep 14
In this installment of Thinking Beyond Mechanisms, Erica and Sen welcome host Sarah Shipp to talk about failure and how loss can drive gameplay.
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Erica @ericabouyouris.bsky.social · 05/12/2024
Got to see the Wicked movie in NYC at the Angelika Theatre, such the perfect place to go see it. Very fun movie, exactly what you’d expect if you saw the play.
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Erica @ericabouyouris.bsky.social · 01/12/2024
6K copies sold on Amazon?!?! In the past month?!? I’m so incredibly blown away with how well this game has been received by families and Wicked fans. Thank you everyone who gave it a chance so far 💕
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Ludology Podcast @ludologypod.bsky.social · 01/12/2024
*New Episode!* @ericabouyouris.bsky.social and @senfoonglim.bsky.social welcome Caleb Wunderlich, Assistant Manager at @millenniumgames.bsky.social - the largest game store in the US - to talk about customers, community, and events! #PlaySomethingNew ludology.libsyn.com/ludology-333...
ludology.libsyn.com
Ludology: Ludology 333 Bigger Than A Breadbox
Have you ever wondered what it takes to keep a FLGS afloat in this age of online retailers and Amazon Prime? Sen and Erica welcome Caleb Wunderlich, Assistant Manager at Millennium Games in Rochester,...
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Erica @ericabouyouris.bsky.social · 25/11/2024
Hi everyone, I'm Erica. 🎲🍁I'm a full-time game designer out of Canada. 🛍️I work in both the Mass Market & Hobby games space. 🎞️I make stuff for movies, shows, comics & brands. 🧸I also sometimes work on toys. 🎧I co-host a pretty cool podcast called The Ludology Podcast Nice to meet you!
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Erica @ericabouyouris.bsky.social · 22/11/2024
I got a copy of a new game I’m working on and it looks so much like the real product it’s mimicking that no one in my house believed it was a game until I opened it lol. This should be so much fun when it’s on shelf. (Gotta be a bit vague still 😶)
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Ludology Podcast @ludologypod.bsky.social · 20/11/2024
*New Episode* @ericabouyouris.bsky.social and @senfoonglim.bsky.social welcome @scottrogers.bsky.social back to the show after a lengthy hiatus to talk about his recent book, "Your Turn: The Guide to Great Tabletop Game Design," and his recent exploits! ludology.libsyn.com/ludology-332...
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Ludology: Ludology 332 The Oldest Trick in the Book
Sen and Erica welcome former host Scott Rogers back to the show to dive into his latest book, "Your Turn: The Guide to Great Tabletop Game Design" and tell us what he's been up to as of late. 
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Erica @ericabouyouris.bsky.social · 18/11/2024
I don't think I shared this picture here yet! My Wicked game is on shelves and it's in a whole Wicked section AND it's on the end cap! AND it's next to Cynthia Erivo! I can't wait to go see this movie when it's out🍿
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Erica @ericabouyouris.bsky.social · 18/11/2024
Who would you love to see write a book about board game design?
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Ludology Podcast @ludologypod.bsky.social · 03/11/2024
*New Episode!* @senfoonglim.bsky.social and @ericabouyouris.bsky.social welcome Theresa Duringer of Temple Gates Games to discuss what all goes into getting a game off the table and into your mobile phone, VR headset, or Steamdeck. ludology.libsyn.com/ludology-331...
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Ludology: Ludology 331Pixelate Those Pieces
Erica and Sen welcome Theresa Duringer to talk about her role as a tabletop game app developer at Temple Gates Games. They discuss what it takes to make an app translation of a tabletop hit, what some...
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Ludology Podcast @ludologypod.bsky.social · 27/10/2024
*New Episode* Drops at 6:00 PM ET today! @senfoonglim.bsky.social and @ericabouyouris.bsky.social talk with Dr. Mary Flanagan and Max Seidman of @resonym.bsky.social about the success behind Phantom Ink, design, localization, caffeine, and the afterlife. ludology.libsyn.com/ludology-330
ludology.libsyn.com
Ludology
Welcome to Ludology, an analytical discussion of the how’s and why’s of the world of board games. Rather than news and reviews, Ludology explores a variety of topics about games from a wider lens, as ...
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Ludology Podcast @ludologypod.bsky.social · 15/09/2024
*New Episode* @senfoonglim.bsky.social and @ericabouyouris.bsky.social welcome Sarah Shipp back for her segment, Thinking Beyond Mechanisms. In this episode, Sarah talks about the concept of perception and how designers can hone this skill through playtesting. ludology.libsyn.com/webpage/thin...
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Ludology: Thinking Beyond Mechanisms 11
Erica and Sen welcome special guest (and new mom!), Sarah Shipp, back to her role on the Ludology Network as the host of Thinking Beyond Mechanisms. In this episode, Sarah talks about the concept of p...
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Ludology Podcast @ludologypod.bsky.social · 08/09/2024
*New Episode* We're back from summer vacation! @ericabouyouris.bsky.social and @senfoonglim.bsky.social talk to Michael Orion of Rolling Wizards about Vietnam's developing game design scene and more broadly, the tabletop scene across South East Asia. ludology.libsyn.com/webpage/ludo...
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Ludology: Ludology 327 Game On in Vietnam
Erica and Sen talk to Michael Orion of about his recent move to Vietnam and his thoughts on the country's developing game design scene and, more broadly, the tabletop scene across South East Asia.
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Erica @ericabouyouris.bsky.social · 10/09/2024
It's so exciting to see this for pre-order. We have been working on this one for a while! I have many stories about what this license was like to work on lol, but the end product is absolutely gorgeous and I am hoping families and fans truly enjoy it. Can't wait until October 🫧
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Ludology Podcast @ludologypod.bsky.social · 21/07/2024
*New Episode drops July 21, 2024 at noon (EDT)* @senfoonglim.bsky.social and @ericabouyouris.bsky.social chat with @lincodega.bsky.social and @chasecarter.bsky.social about @rascalnews.bsky.social, an independent TTRPG news outlet Subscribe at www.rascal.news ludology.libsyn.com/ludology-326...
rascal.news
Rascal News
Rascal is a tabletop roleplaying game and culture outlet striving to sustainably publish voicey journalism that is compelling, deeply-reported, and fearlessly honest. We’re also a little cheeky.
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Erica @ericabouyouris.bsky.social · 16/07/2024
I didn't think this was coming out until Fall but it's already up on Amazon. Wednesday is a clever (if I do say so myself) and simple bluffing game. First review is up and it's 5/5! This game came out so beautiful💕
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Erica @ericabouyouris.bsky.social · 16/07/2024
Jumanji Stampede is starting to hit shelves. I just got a copy and it’s so amazing to see this become real. This is the type of game that would have had a commercial back in the day. Fingers crossed this one does really well. We worked so hard on it. #jumanji
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Ludology Podcast @ludologypod.bsky.social · 29/04/2024
🎲✂️ New Episode! @ericabouyouris.bsky.social and @senfoonglim.bsky.social speak with Rita Orlov of Postcurious about her line of puzzletale games which feature expertly executed puzzlecrafting wrapped within captivating narratives. ludology.libsyn.com/ludology-321...
ludology.libsyn.com
Ludology
Welcome to Ludology, an analytical discussion of the how’s and why’s of the world of board games. Rather than news and reviews, Ludology explores a variety of topics about games from a wider lens, as ...
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Erica @ericabouyouris.bsky.social · 22/01/2024
How cool! I just found out that I am featured in the Mojo Nation 100: 2024 Edition. I also saw some awesome friends featured as well!
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Unpub @unpub.org · 18/01/2024
It's time to announce our Special Guests for Unpub '24! We're bringing @senfoonglim.bsky.social and @ericabouyouris.bsky.social to Unpub! unpub.net/unpub-24-upd...
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Erica @ericabouyouris.bsky.social · 19/12/2023
Always fun finding my games in the wild. This one found at GameStop.
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Erica @ericabouyouris.bsky.social · 31/10/2023
This seems like the perfect day to get to post about this - I got to work on a Goosebumps game! To align with the books used on the new Disney series, take on the monsters from Say Cheese and Die, The Haunted Mask, The Girl Who Cried Monster, Cuckoo Clock of Doom and Go Eat Worms. Coming soon ☠️
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Erica @ericabouyouris.bsky.social · 04/10/2023
I got a pretty cool email this morning from Mojo - I'm in a thing! I'm one of the 100 people featured in the BRANDS UNTAPPED 100: 2023 book, for my work on licensed games.
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Erica @ericabouyouris.bsky.social · 21/08/2023
WHHHAATTTT?!??! Dumb Ways to Die is a Finalist for Toy of the Year!!!! It's up for Best Grown-Up Toy of the Year 2023. This is so exciting!
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Erica @ericabouyouris.bsky.social · 17/08/2023
"Harry Potter Hogwarts Magical Mayhem" is up on Amazon now and should be hitting shelves by next week! Took a lot to make this game a reality✨ I’m so happy with how it turned out.
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Erica @ericabouyouris.bsky.social · 01/08/2023
I was lucky enough to get to retheme CMON’s amazing Sheriff of Nottingham to Disney’s Sheriff of Nottingham! Be the hero and use your lying and stealing for a good cause, to save the poor villagers! Coming out next week. Just saw the first review already posted to Amazon 💕
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