Carl Hendy @carlhendy.com · 10/12/2025Hat-trick of official Google responses on SEO and GEO. July 2025: Gary Illyes, Analyst on the Google Search team. September 2025: Danny Sullivan (former Google Search Liaison). December 2025: John Mueller, Google Search Relations. 000
Carl Hendy @carlhendy.com · 08/12/2025The year is 2028. We now have more LLM prompt-tracking platforms than actual prompts to check. 050
Reposted by Carl HendyKelvin Newman @kelvinnewman.bsky.social · 20/11/2025⏰ It’s that time again… Your friendly neighbourhood Kelvin here, once again shilling to convince you to sign up for the #brightonSEO & #HeroConf ballot. forms.gle/HMnSVmmWy4fm...forms.glebrightonSEO & Hero Conf UK: Spring 2026 Free Ticket BallotWant a free ticket to brightonSEO and Hero Conf UK in April 2026? Then you're in the right place. brightonSEO and Hero Conf are the world’s biggest get-togethers for search marketing and PPC pros. In ... 193
Carl Hendy @carlhendy.com · 12/11/2025Feels refreshing to see creativity in ecommerce that’s actually built for conversion. And not a single mention of AI. Website: In Common With 000
Reposted by Carl HendyMark Williams-Cook @markwilliamscook.com · 27/10/2025We're hiring for a Digital PR specialist at @withcandour.co.uk. It's hybrid, you'll get a profit share in the agency, private health care, a ton of benefits, as well as *gasps* being treated like an adult 😄 withcandour.co.uk/about/news/d...withcandour.co.ukDigital PR Specialist job at Candour (Hybrid/Remote, UK)We’re seeking a confident digital PR professional who has experience creating and pitching campaigns for clients across a range of different sectors. 1113
Reposted by Carl HendyDrew Harwell @drewharwell.com · 20/10/2025An OpenAI executive said GPT-5 found solutions to 10 "previously unsolved" math problems when in reality all it did was find online references to places where people had already solved them techcrunch.com/2025/10/19/o...techcrunch.comOpenAI’s ‘embarrassing’ math | TechCrunchNo, GPT-5 did not solve a bunch of previously unsolved math problems. 902925841
Carl Hendy @carlhendy.com · 20/10/2025Pretty cool to see Audits.com referenced on the Wikipedia Search Engine Optimization page. 020
Carl Hendy @carlhendy.com · 09/10/2025There’s been a lot of false claims about the Spy Dogs website and schools emailing parents. The site wasn’t hacked, and neither was Penguin - the domain simply expired and was re-registered. Here’s what actually happened: 140
Carl Hendy @carlhendy.com · 24/09/2025My first public “vibe-coded” idea-to-product: storeratings.co Building this was fun but definitely tested my patience. A combination of Vercel, GitHub, and Cursor, I got there in the end. I am not a developer or designer, go easy. 183
Reposted by Carl HendyAleyda Solis @aleyda.bsky.social · 23/09/2025Easily Compare any site Google Store Ratings for Free with a new tool by @carlhendy.com 👇 Benchmark your store rating against competitors: * Top Quality Store * Shipping (quality) * Returns (quality) * Competitive pricing * Website quality * Rating * Reviews * More! Check it out: storeratings(.)co 1121
Reposted by Carl HendyAleyda Solis @aleyda.bsky.social · 05/08/2025👀 Perplexity’s 59 Ranking Patterns and Secret Browser Architecture Revealed by Metehan Yesilyurt 👏 Including Factors like New Post Performance, Topic Classification, Time Decay, Semantic Relevance, User Engagement, and more. Check it out: metehan.ai/blog/perplex... 087
Carl Hendy @carlhendy.com · 01/08/2025BigCommerce announced their new parent company name yesterday: commerce·com, reportedly acquired for $2.2m. In 2021, domain broker Evergreen listed ecommerce·com for $35m. It’s unclear if it was purchased or leased in 2024, possibly under the ‘Perfect Checkout’ brand. 020
Carl Hendy @carlhendy.com · 27/07/2025I believe I’ve just spotted HMAS Sydney (DDG 42) passing through the Gold Coast. 010
Reposted by Carl HendyGisele Navarro @ichbingisele.bsky.social · 08/07/2025Are Google AI Overviews leading you to the best results on the web? Or is this just a new prime spot for selling you products you will regret buying? Well, it turns out this rabbit hole is a deep one. housefresh.com/beware-of-th...housefresh.comBeware of the Google AI salesman and its croniesExposing the overly salesy AI Overviews that will push you to buy bad products and exploring the system making it possible. 1148
Reposted by Carl HendyScreaming Frog @screamingfrog.co.uk · 07/07/2025How To Use Vector Embeddings for Redirect Mapping - www.screamingfrog.co.uk/seo-spider/t...screamingfrog.co.ukHow To Use Vector Embeddings for Redirect Mapping - Screaming FrogWhile not purpose-built for this task, find out how to use embeddings to identify the closest matching neighbour to utilise for redirect mapping. 192
Carl Hendy @carlhendy.com · 03/07/2025Every two weeks, this happens in the first aisle, just past the overpriced fruits and vegetables. Does this work in retail? 🤕 000
Carl Hendy @carlhendy.com · 01/07/2025Google has just released its June/July 2025 Core algorithm update. Fluctuations in visibility, clicks and impressions may not be a result of this update but rather the ongoing turbulence caused by Google AI Mode, LLMs and changes in the search‐results presentation. 210
Reposted by Carl HendyHouseFresh.com @housefresh.bsky.social · 27/06/2025Running HouseFresh has been an uphill battle. First, we had to fight for independent websites like ours to still show up on Google. Then, we had to fight for our critical product reviews to stay online. In this video, we share the full story: youtu.be/RNonfByE9xcyoutu.beCompanies are Suing Honest Reviewers and it’s Going to Get UGLY.YouTube video by Linus Tech Tips 273
Reposted by Carl HendyMark Williams-Cook @markwilliamscook.com · 23/06/2025I have this 16 hour on-demand SEO course. You can have it for free. I am sending out 1,000 coupons in the coreupdates.com newsletter in 1 hour. Have a nice week. 073
Reposted by Carl HendyLily Ray 😏 @lilyray.nyc · 19/06/2025There was a SpaceX explosion within the past hour or two. There’s news all over social media. And Perplexity got the information right. Meanwhile, Google AI Overviews makes up info (Tuesday?) (Super Booster?) and pulls in a video from 3 months ago. 0234
Carl Hendy @carlhendy.com · 16/06/2025Spent the weekend using AI to plan a family holiday. Ended up with phantom direct flights, a kids club that didn’t exist, and points redeemable on a website that also didn’t exist. Happy travels! 120
Carl Hendy @carlhendy.com · 16/06/2025I preferred the discussions on subdomains versus subfolders. 230
Reposted by Carl HendyMark Williams-Cook @markwilliamscook.com · 15/06/2025You can get good SEO results and not care about embeddings. It’s an interesting lens to see your content through, but it’s not some magic bullet future of SEO thing. The industry likes talking about it so much because it makes us seem very clever and technical. 6291
