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Buttondown

@buttondown.com
2.7K followers 49 following 1.2K posts

Newsletter software for people like you. buttondown.com

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Reposted by Buttondown
Buttondown @buttondown.com · 16/09/2026
We redesigned email analytics. buttondown.com/blog/email-a...
buttondown.com
https://buttondown.com/blog/email-analytics
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Reposted by Buttondown
Buttondown @buttondown.com · 25/09/2026
A chance to create offline relationships, hone your craft, and eat your bodyweight in envelope glue. 💌 buttondown.com/blog/snail-m...
buttondown.com
The joy and agony of a snail mail newsletter
A chance to create offline relationships, hone your craft, and eat your bodyweight in envelope glue
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Buttondown @buttondown.com · 09/10/2026
You should start a newsletter. buttondown.com/blog/everyon...
buttondown.com
Everyone should start a newsletter
Shape your thinking, and the thinking of others, with consistent writing in public.
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Buttondown @buttondown.com · 08/10/2026
Yay! So happy you like it!💙
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Buttondown @buttondown.com · 07/10/2026
Struggling with writers block? We've added a cute little feature to get the wheels turning—writing prompts! You can toggle it on in the editor to get a boost of inspiration for your next newsletter topic. buttondown.com/blog/writing...
buttondown.com
Writing prompts
A little list of writing prompts you can toggle on when you're staring at an empty email.
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Buttondown @buttondown.com · 06/10/2026
Two small ways we're tidying up the settings page. buttondown.com/blog/setting...
buttondown.com
Two bits of settings cleanup
The Tracking page is gone, and so is the Design folder in the sidebar.
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Buttondown @buttondown.com · 02/10/2026
What we lost when we lost comments buttondown.com/blog/why-ena...
buttondown.com
What we lost when we lost comments
Comments require commitment, but they’re worth it.
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Buttondown @buttondown.com · 01/10/2026
September was full of exciting new ships, like: - Itemized event exports - AI and search crawl settings - Email analytics redesign Learn more about these ships and how they can improve your newsletter experience!💙 buttondown.com/blog?categor...
buttondown.com
Buttondown Blog
Buttondown's engineers, writers, and biggest fans write about the whole thing: engineering challenges, useful tips and tricks, new features, and more.
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Buttondown @buttondown.com · 30/09/2026
Did Google flag a link in your newsletter as "suspicious?" Don't panic—here's how to fix it. docs.buttondown.com/gmail-suspic...
docs.buttondown.com
Fixing a "suspicious link" warning in Gmail | Buttondown Docs
You can appeal to Google when your website is flagged as a "suspicious link" in Gmail.
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Reposted by Buttondown
Buttondown @buttondown.com · 20/08/2026
We've got a new launch for ya—Forms! Now you have an easy way to add standalone pages (aka landing pages) to your newsletter whose whole job is to get you new subscribers. Learn more about this useful feature: buttondown.com/blog/introdu...
buttondown.com
Introducing forms
Standalone pages dedicated to growing your newsletter.
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Buttondown @buttondown.com · 25/09/2026
A chance to create offline relationships, hone your craft, and eat your bodyweight in envelope glue. 💌 buttondown.com/blog/snail-m...
buttondown.com
The joy and agony of a snail mail newsletter
A chance to create offline relationships, hone your craft, and eat your bodyweight in envelope glue
021
Buttondown @buttondown.com · 25/09/2026
Hi there! The feature you're referring to is our Bluesky enhanced link cards. To turn it on, head to Settings → Integrations, open the Bluesky integration, and click Create publication under "Enhanced link cards." 🙂💙 buttondown.com/blog/bluesky...
buttondown.com
Enhanced link cards on Bluesky
Your newsletter's archive links can now share as rich, branded cards on Bluesky.
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Reposted by Buttondown
Buttondown @buttondown.com · 09/09/2026
New ship—itemized export for analytics!🚀 Now when you go to your analytics, you have the option to download an itemized export: every specific event that rolls up into your analytics numbers. buttondown.com/blog/itemize...
buttondown.com
Itemized event exports
Export not just an email's aggregate numbers, but every individual event and timestamp behind them.
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Reposted by Buttondown
Buttondown @buttondown.com · 05/09/2026
Email is the second-oldest software interface, after the Terminal. buttondown.com/blog/softwar...
buttondown.com
Email should be the universal interface for software
Email is the second-oldest software interface, after the Terminal.
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Reposted by Buttondown
Buttondown @buttondown.com · 11/08/2026
Introducing segments 🎉 We've launched the ability to save and reuse custom segments. Now, you can build a set of filters once, name it, and reuse it as a one-click audience on every future email. buttondown.com/blog/saved-s...
buttondown.com
Introducing segments
Build a set of filters once, name it, and reuse it as a one-click audience on every future email.
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Buttondown @buttondown.com · 19/09/2026
The question is only who pays for it, and how. buttondown.com/blog/metered...
buttondown.com
Email has never been free
The question is only who pays for it, and how.
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Buttondown @buttondown.com · 18/09/2026
Our public postmortem for the incident on September 9th, 2026. buttondown.com/blog/inciden...
buttondown.com
Web app and email delays
Our public postmortem for the incident on September 9th, 2026.
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Buttondown @buttondown.com · 18/09/2026
Yes! Do it!! 😆💌
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Buttondown @buttondown.com · 17/09/2026
That's good feedback, and we just pushed an update! You can get the new file here: buttondown.com/book
buttondown.com
The Newsletter Book
Learn from newsletter creators to understand what they tried, what works, and what you can do to make your own newsletter a success.
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Buttondown @buttondown.com · 16/09/2026
We redesigned email analytics. buttondown.com/blog/email-a...
buttondown.com
https://buttondown.com/blog/email-analytics
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Buttondown @buttondown.com · 15/09/2026
New ship—crawling setting!🚀 Folks asked for crawler blocking for their newsletter pages, so we added it. Now you can turn on or keep off archive crawling, blocking AI agents, SEO, & other crawlers—available for all plans!💙 Read the full run down of this launch: buttondown.com/blog/crawlin...
buttondown.com
Crawling settings
One add-on that decides whether search engines, AI crawlers, and everything else may crawl your archive, separate from who can read it.
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Buttondown @buttondown.com · 15/09/2026
Hi there, thanks for informing us about this issue. So sorry this is happening! Please reach out to our support team at support@buttondown.com with what you're seeing in detail— they will resolve this issue for you. 💙
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Buttondown @buttondown.com · 14/09/2026
Happy to help! ✉️
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Buttondown @buttondown.com · 14/09/2026
Hey Cap! It looks like we had a couple bounces on your email in spring, so we stopped delivering to be safe. But we've reactivated so you're on the list for next week! ✅
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Reposted by Buttondown
Buttondown @buttondown.com · 29/08/2026
Can you use web fonts in email? buttondown.com/blog/newslet...
buttondown.com
Ask a Nerd: Can you use web fonts in email?
Yes. But you really shouldn’t.
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Buttondown @buttondown.com · 14/09/2026
Apologies! We're looking into this. @cassidoo.co
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Buttondown @buttondown.com · 12/09/2026
We gave up some of email’s ideals to wrangle spam, for now. buttondown.com/blog/deliver...
buttondown.com
Email isn’t decentralized, and that’s fine
We gave up some of email’s ideals to wrangle spam, for now.
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Buttondown @buttondown.com · 11/09/2026
adorable! (no problem💙)
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Buttondown @buttondown.com · 11/09/2026
We're so happy to have you onboard, Indi! 💙
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Buttondown @buttondown.com · 11/09/2026
Grab your copy here ⚔️ bookshop.org/p/books/the-...
bookshop.org
The Everlasting
DELUXE EDITION—a beautiful hardcover edition featuring dark teal sprayed edges, a foil stamp on the casing, and full-page illustrations!Instant New York Times bestseller • USA Today bestseller • Nat...
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Buttondown @buttondown.com · 11/09/2026
Congrats @alixeharrow.bsky.social on winning the Hugo's Best Novel award for The Everlasting, as well as its Netflix acquisition! Both are well deserved💙🎉
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Buttondown @buttondown.com · 11/09/2026
We just couldn't handle how cute Birdy is! 😍 (sorry again for the disruption!)
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Buttondown @buttondown.com · 11/09/2026
How we did some magic by deleting the three largest tables in our database. buttondown.com/blog/the-gre...
buttondown.com
The Great Pruning
How we did some magic by deleting the three largest tables in our database
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Reposted by Buttondown
Buttondown @buttondown.com · 21/08/2026
Convert the cruft of your creations into the content your biggest fans treasure most. buttondown.com/blog/sending...
buttondown.com
Newsletters should be the director’s commentary of every creator
Convert the cruft of your creations into the content your biggest fans treasure most.
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Buttondown @buttondown.com · 09/09/2026
New ship—itemized export for analytics!🚀 Now when you go to your analytics, you have the option to download an itemized export: every specific event that rolls up into your analytics numbers. buttondown.com/blog/itemize...
buttondown.com
Itemized event exports
Export not just an email's aggregate numbers, but every individual event and timestamp behind them.
001
Reposted by Buttondown
Buttondown @buttondown.com · 22/08/2026
Small analytics update–we consolidated two overlapping analytics pipelines into a single, well-documented events log. Learn more about this change: buttondown.com/blog/2026-08...
buttondown.com
One source of truth for analytics
We consolidated two overlapping analytics pipelines into a single, well-documented events log.
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Reposted by Buttondown
Buttondown @buttondown.com · 04/09/2026
Big news—we wrote a book!🎉 📘 We're often asked, "What goes into making a newsletter?" So, we wrote a book about it! "The Newsletter Book" delves into the what you need to create a newsletter, what other creators have tried, & how to make yours a success.💙 Take a read here: buttondown.com/book
buttondown.com
The Newsletter Book
Learn from newsletter creators to understand what they tried, what works, and what you can do to make your own newsletter a success.
1122
Buttondown @buttondown.com · 05/09/2026
Email is the second-oldest software interface, after the Terminal. buttondown.com/blog/softwar...
buttondown.com
Email should be the universal interface for software
Email is the second-oldest software interface, after the Terminal.
031
Buttondown @buttondown.com · 04/09/2026
Big news—we wrote a book!🎉 📘 We're often asked, "What goes into making a newsletter?" So, we wrote a book about it! "The Newsletter Book" delves into the what you need to create a newsletter, what other creators have tried, & how to make yours a success.💙 Take a read here: buttondown.com/book
buttondown.com
The Newsletter Book
Learn from newsletter creators to understand what they tried, what works, and what you can do to make your own newsletter a success.
1122
Buttondown @buttondown.com · 03/09/2026
Our public postmortem for the incident on September 1st, 2026. buttondown.com/blog/inciden...
buttondown.com
Dashboard and Archives downtime
Our public postmortem for the incident on September 1st, 2026.
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Reposted by Buttondown
Buttondown @buttondown.com · 31/07/2026
New ship—Filtered blocks!🚀 Now, you have the option to make sections of your email visible to specific audiences. Filtered blocks are available for 4 groups: email, web, subscribers, or paid. Learn more about this game changing feature: buttondown.com/blog/filtere...
buttondown.com
Filtered blocks
Show a section of your email to just one type of audience (email, web, subscribers, or paid)
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Reposted by Buttondown
Buttondown @buttondown.com · 01/08/2026
We've enhanced Bluesky link cards! Now when you share your newsletter's archive links on Bluesky they appear as rich, branded cards.💙 🦋 buttondown.com/blog/bluesky...
buttondown.com
Enhanced link cards on Bluesky
Your newsletter's archive links can now share as rich, branded cards on Bluesky.
1959162
Buttondown @buttondown.com · 01/09/2026
Just gonna leave this here... buttondown.com/blog/the-e-c...
buttondown.com
E-COM: The $40 million USPS project to send email on paper
The USPS offered to print your email for you. Only spammers said yes.
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Buttondown @buttondown.com · 31/08/2026
August has been fun & full of super useful ships!🚀💙 Some of the new features we've launched this month are: - Forms - Send RSS digest on any day - Segments - Dig - Analytics consolidation Read up on these features & others you might have missed on our blog! buttondown.com/blog
buttondown.com
Buttondown Blog
Buttondown's engineers, writers, and biggest fans write about the whole thing: engineering challenges, useful tips and tricks, new features, and more.
041
Buttondown @buttondown.com · 29/08/2026
Can you use web fonts in email? buttondown.com/blog/newslet...
buttondown.com
Ask a Nerd: Can you use web fonts in email?
Yes. But you really shouldn’t.
021
Buttondown @buttondown.com · 28/08/2026
DjangoCon US 2026 in Chicago has been such a blast!💙 We are so proud to have been a sponsor of @djangocon.us, supporting them with their mission to create an inclusive space where developers can learn, share ideas, and build lasting connections.
Photo of a Chicago themed post card in front of a Chicago skyline.DjangoCon US banner.
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Reposted by Buttondown
Buttondown @buttondown.com · 14/08/2026
"Can emails include dark and light mode themes?" buttondown.com/blog/dark-mo...
buttondown.com
Ask a Nerd: Can emails include dark and light mode themes?
You can ensure that your emails show up dark. You can’t completely control how.
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Buttondown @buttondown.com · 26/08/2026
Will do!💙😉
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Buttondown @buttondown.com · 26/08/2026
Happy National Dog Day from the doggos of Buttondown!💙 🐶
A photo of a black and white begale mix dog named Basil sitting next to a cream color lab mixed dog named Parmesan. Parm is laying belly up looking like an adorable dog with one brain cell.A photo of an adorable corgi named Telly sitting on a couch with his head laying on a brown crochet blanket.
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Reposted by Buttondown
steph m. @stephmoney.bsky.social · 26/08/2026
If you’re at #djangocon tomorrow, be sure to swing by to say hello and get a postcard! We’ll even mail it for you! 💙😉
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