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@brightlocal.com
634 followers 80 following 138 posts

Local SEO 💚 News | Research | Webinars | Podcasts | BrightLocal Academy Posts by Jenny. www.brightlocal.com

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Andrew Optimisey @optimisey.com · 04/08/2026
My free course on schema mark-up for local SEO with @brightlocal.com just dropped: academy.brightlocal.com/course/how-t...
academy.brightlocal.com
How to Use Local Schema to Help You Get Found
Step-by-step local schema training—from basics to advanced tips—with quizzes to cement your skills.
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BrightLocal @brightlocal.com · 09/04/2026
Introducing AI Insights. 🎉 It turns your data into clear recommendations, so you know what’s working, where to focus, and what to do next. This is more than a feature. It’s a smarter, faster way to do local SEO. 🚀 Ready to see what’s possible? 👇 www.brightlocal.com/blog/introdu...
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Joy Hawkins @joyhawkins.bsky.social · 27/02/2026
It's no secret that more reviews is better than no reviews, nor not very many... Greg and Elizabeth are going to help business owners develop a review strategy on March 10th.  Register for free!  www.brightlocal.com/webinars/review…
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Celeste Gonzalez | Your Fav SEO @yourfavoriteseo.bsky.social · 16/02/2026
74% of consumers only trust reviews from the last 3 months according to @brightlocal’s 2026 Local Consumer Review. If you do local SEO, that number should change how you’re analyzing review data. I built a free Chrome extension for this and just shipped v3. Here’s what’s new
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BrightLocal @brightlocal.com · 09/01/2026
It’s that time of year again. 🔮 We asked leading experts what the year ahead could hold, and how those working in local search can stay one step ahead. Dive in to see what to leave behind, and where to focus your efforts in 2026. ⬇️ www.brightlocal.com/blog/experts...
brightlocal.com
Experts' Predictions for Local Marketing in 2026 - BrightLocal
Discover expert local SEO predictions for 2026. Learn why the "customer experience is the new algorithm" and how to prepare for AI agents, and the shift toward authentic community engagement.
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Search Engine Roundtable @seroundtable.bsky.social · 15/12/2025
Google Maps drops the Q&A feature for the AI-powered Ask feature www.seroundtable.com/google-maps-...
seroundtable.com
Google Changing Q&A Feature In Google Maps For Ask
Google confirmed it is essentially removing the Q&A feature within Google Maps, and instead, searchers can use the new AI-powered Ask button on a Google Business Profile to get the answers they are lo...
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Reposted by BrightLocal
Search Engine Roundtable @seroundtable.bsky.social · 15/12/2025
Google with real estate listings - full property sales listings in the search results www.seroundtable.com/google-searc...
seroundtable.com
Google Search Testing Property Listings In Results
Google is testing showing full detailed property sale listings within the Google Search results. This is getting a lot of interest from those in the real estate business.
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BrightLocal @brightlocal.com · 09/12/2025
If you’ve set up a Google Business Profile, you know the basics. But are you confident handling the complex stuff? 🤔 We've teamed up with Stefan Somborac for a new Academy course to help you resolve challenges and keep your profiles compliant. 🎓 Enroll for free: www.brightlocal.com/blog/new-aca...
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BrightLocal @brightlocal.com · 25/11/2025
PSA to update your business hours this week! 🚨
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Darren Shaw @whitespark.ca · 06/11/2025
🚨 The 2026 Local Search Ranking Factors are OUT NOW! Read the full report and my analysis on the Whitespark website. Watch my new video on YouTube: www.youtube.com/watch?v=mDeA...
youtube.com
OFFICIAL Whitespark 2026 Local Search Ranking Factors: What Really Matters (Full Breakdown)
YouTube video by Whitespark
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Celeste Gonzalez | Your Fav SEO @yourfavoriteseo.bsky.social · 06/11/2025
Your brand reputation isn't built on stars alone. It's built on tone & that tone shows up everywhere! In reviews, content, & how people talk about you online It shapes trust, conversions, rankings, and even how LLMs interpret your brand. Here’s why it matters more than ever👇
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Barry Schwartz @rustybrick.com · 10/10/2025
Google Business Profiles review extortion scams are a big deal and it is great to see Google just added a new help document on how to handle and report these scams www.seroundtable.com/google-busin... #googlebusinessprofiles #googlelocal #reviews #googlereviews #google #scam #extortion
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BrightLocal @brightlocal.com · 10/10/2025
Curious where LLMs get their info? 🤖 Our latest research reveals that Yelp shows up in over a 1/3 of AI searches. Don’t underestimate Yelp’s influence. It’s still a powerhouse! Read the full report: www.brightlocal.com/blog/ai-sear...
brightlocal.com
AI Search Makes Local Listings More Important Than Ever - BrightLocal
Uncover how AI search platforms like ChatGPT and Google are using local listings & citations. Learn to optimize your Google Business Profile, website, and directories for AI visibility.
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Celeste Gonzalez | Your Fav SEO @yourfavoriteseo.bsky.social · 08/10/2025
📍Local SEOs, if you’re not paying attention to TikTok’s Local Explorer Program, it’s time to start. TikTok has been building local discovery features, and this program shows the platform is serious about local search
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BrightLocal @brightlocal.com · 16/09/2025
🚨 Google has removed the “100 results per page” option, impacting many rank trackers. We’ve already updated our Local Rank tracker with a temporary fix, so your data stays accurate and reliable. Read the full article: www.brightlocal.com/blog/google-...
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BrightLocal @brightlocal.com · 10/09/2025
Thank you for being a part of something incredibly special. 💚 Local SEO for Good 2025 was a huge success, and it wouldn’t have been possible without you. Together, we've raised $53,450. Watch the replay by registering at: www.brightlocal.com/local-seo-fo...
A black background with white text that says "thank you". It features brightly coloured stickers that include a thumbs up, a pair of hands clapping, the words '2025' and 'yay'
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BrightLocal @brightlocal.com · 09/09/2025
Tired of using the same generic audit for every client? It's time to build something that truly wows them. In our new course, the brilliant @greggifford.bsky.social will guide you in creating powerful, custom local SEO audits. 🎓 Enrol in the course today. www.brightlocal.com/blog/new-aca...
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BrightLocal @brightlocal.com · 04/09/2025
Day 2 of Local SEO for Good starts SOON! 💚 Join us from 8 a.m. PT / 11 a.m. ET / 4 p.m. BST, and we can't wait. See you there! 🎟️ www.brightlocal.com/local-seo-fo...
brightlocal.com
Local SEO for Good 2025
Join us for a two-day virtual local SEO conference, raising money for charities nominated by our speakers.
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BrightLocal @brightlocal.com · 03/09/2025
Today! 💚 Local SEO for Good kicks off at 8 a.m. PT / 11 a.m. ET / 4 p.m. BST, and we can't wait. See you there? 🎟️ www.brightlocal.com/local-seo-fo...
brightlocal.com
Local SEO for Good 2025
Join us for a two-day virtual local SEO conference, raising money for charities nominated by our speakers.
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BrightLocal @brightlocal.com · 02/09/2025
Local SEO for Good kicks off tomorrow! Talk topics include: Google Business Profile AI Content Marketing Technical SEO Marketing Strategy Customer Reputation and Feedback ... and so much more. ✨ Get your FREE ticket: www.brightlocal.com/local-seo-fo...
brightlocal.com
Local SEO for Good 2025
Join us for a two-day virtual local SEO conference, raising money for charities nominated by our speakers.
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BrightLocal @brightlocal.com · 28/08/2025
In just one week, Local SEO for Good kicks off, and yes, it really does live up to the hype. 🚀 It’s packed with expert insights, driven by purpose, and best of all, completely free. 💚 🎫 Get your FREE ticket today to avoid missing out. www.brightlocal.com/local-seo-fo...
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Reposted by BrightLocal
Joy Hawkins @joyhawkins.bsky.social · 26/08/2025
Review volume has become a ranking factor - Elizabeth and I explained what WE are seeing during our LIVE webinar on August 20th. Rewatch here: www.youtube.com/live/QJU3-nCUbvQ
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Melissa Popp ✊ @melissapopp.com · 26/08/2025
You want to adapt your local content for every platform? I've got you. You want your learning to matter? Let's raise some money for good causes. #LocalSEOForGood is where we do both. I'm Team @hrc.org. Join me! Get your free ticket here: buff.ly/0hHBJo5
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Melissa Popp ✊ @melissapopp.com · 21/08/2025
Let's make local marketing do more than fill report columns. Let's use it to fuel real change. Join @brightlocal.com for #LocalSEOForGood, learn from an awesome lineup, and raise money for causes that matter. Did you get your free ticket, yet? buff.ly/0hHBJo5
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BrightLocal @brightlocal.com · 11/08/2025
Are SMBs choosing followers over foot traffic? Our latest data tells us that SMBs are more likely to have a social media presence than a website or a Google Business Profile. ‼️ Read on to learn what small businesses can do to improve their presence. www.brightlocal.com/research/smb...
brightlocal.com
SMB Marketing Report 2025 - BrightLocal
This research explores how small to medium businesses (SMB) are approaching marketing and uncovers significant knowledge gaps in SEO.
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gsterling @gsterling.bsky.social · 10/08/2025
Local Pack with ad, which duplicates the organic listing immediately above it. Also: bottom ad placement (vs. top where most Pack ads have been historically).
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Joy Hawkins @joyhawkins.bsky.social · 11/08/2025
Spotted by Bill Hartzer... "Have AI Call" button spotted in the wild....  Has anyone else seen this?
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Melissa Popp ✊ @melissapopp.com · 08/08/2025
This isn't your usual local SEO shindig. I'm teaming up with @brightlocal.com raising real money for real causes. I'm in, flying the flag for @hrc.org. Come learn and walk away from my session with content repurposing tactics you can use on Google Maps to TikTok and more. Get your free ticket below!
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BrightLocal @brightlocal.com · 08/08/2025
Our new research shows 🔹 Only 40% SMBs have a dedicated website. 🔹 A shocking 35% have claimed their Google Business Profile. Find out why this is happening and how SMBs can implement some valuable tactics. Read the full report 👉 www.brightlocal.com/research/smb...
brightlocal.com
SMB Marketing Report 2025 - BrightLocal
This research explores how small to medium businesses (SMB) are approaching marketing and uncovers significant knowledge gaps in SEO.
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BrightLocal @brightlocal.com · 05/08/2025
Perplexity has introduced the functionality to make a reservation through OpenTable. 👀 www.perplexity.ai/hub/blog/boo...
perplexity.ai
Book a Table with Perplexity and OpenTable
Book your next dining experience effortlessly with Perplexity’s new OpenTable partnership.
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BrightLocal @brightlocal.com · 05/08/2025
It's not just about SEO. 💚 Instead of selling tickets to our two-day virtual event, Local SEO for Good, we’re donating to incredible charities on your behalf—each one picked by our speakers. Help us create a better future. Get your ticket today. www.brightlocal.com/local-seo-fo...
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BrightLocal @brightlocal.com · 30/07/2025
Here's what to expect at Local SEO for Good: 📺 A high-energy livestream packed with ideas you’ll want to steal 💬 A lively chat where insights, emojis, & hot takes fly 🎤 Q&As 💚 and more! Bonus: You don’t need to wear shoes. Or leave your house! www.brightlocal.com/local-seo-fo...
A black banner with bright coloured star and floral shaped stickers. It says Local SEO for Good. September 3 - September 4 8am PT - 11am ET - 4pm BST 

It says "WHAT TO EXPECT" as the main header.
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Joy Hawkins @joyhawkins.bsky.social · 24/07/2025
Is your GBP verified, but you're getting messages saying your listing isn't live?  Your listing may actually BE live.  Google has flagged this as a known issue Read more 👉 support.google.com/business/thread/…
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gsterling @gsterling.bsky.social · 24/07/2025
Google Web Guide/AI Organized SERPs looks like a potentially better blending of AI and traditional link-based SERPs.
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BrightLocal @brightlocal.com · 24/07/2025
The agenda for Local SEO for Good is top-notch! Dive into sessions on AI, GBP, user behavior, TikTok, technical SEO, and more—delivered by 16 expert speakers over two unforgettable days. 🧠 🎟️ www.brightlocal.com/local-seo-fo... 🎟️
eu1.hubs.ly
Local SEO for Good 2025
Join us for a two-day virtual local SEO conference, raising money for charities nominated by our speakers.
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Reposted by BrightLocal
Melissa Popp ✊ @melissapopp.com · 17/07/2025
I'm excited to be speaking at Local SEO for Good, and I'm also stoked to be raising money for @hrc.org. Get your free ticket here: www.brightlocal.com/local-seo-fo...
brightlocal.com
Local SEO for Good 2025
Join us for a two-day virtual local SEO conference, raising money for charities nominated by our speakers.
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BrightLocal @brightlocal.com · 17/07/2025
Local SEO for Good is back and better than ever! 💚 🎉 Get expert local SEO tips and strategies in just two action-packed days—don’t miss out! 🧠 📅 September 3-4 💻 Streaming virtually 🎟️ 100% FREE Register now (and tell your friends!) www.brightlocal.com/local-seo-fo...
brightlocal.com
Local SEO for Good 2025
Join us for a two-day virtual local SEO conference, raising money for charities nominated by our speakers.
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BrightLocal @brightlocal.com · 09/07/2025
Back to your desk after a summer vacation? 🏄‍♂️ 🎆 You won't need to go far to find out the latest goings on. We've gathered everything you should catch up on right here. 👇
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BrightLocal @brightlocal.com · 24/06/2025
Service-area businesses face unique challenges when it comes to ranking in local search. 🤯 That's why we've teamed up with @amandajordan.bsky.social for our new course: Get Found Online: Local SEO for Service-area Businesses. Enroll for free today! 🎓 academy.brightlocal.com/course/local...
academy.brightlocal.com
BrightLocal Academy - Get Found Online: Local SEO for Service-area Businesses
This course teaches you how to optimize your service-area business, rank higher, and attract more customers—no storefront needed!
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Melissa Popp ✊ @melissapopp.com · 18/06/2025
Everyone's obsessing over keywords and rankings. Here's what they're missing: creative content is what gets clicked, shared, and remembered. You can have perfect SEO, but if your content's boring? Good luck.
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BrightLocal @brightlocal.com · 04/06/2025
Looking to set up your own local SEO agency and need to know where to start? 🚀 The Agency Growth Handbook details how, with guides written by agency folks—aka, those who have been there, done that, got the t-shirt, and are ready to share their advice. ✨ www.brightlocal.com/agency-growt...
Agency growth handbook is titled, with a blue and purple background. There are hands holding green and purple blocks as if they are playing the game jenga. Pulling out each piece to showcase the offering in the handbook.
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BrightLocal @brightlocal.com · 02/06/2025
How many GBP categories should you have? 🤔 Back in 2023, we studied the local rankings of 1,050 business locations to answer the age-old question. ⬇️ www.brightlocal.com/research/stu...
brightlocal.com
Study: Do Additional GBP Categories Boost Local Rankings? - BrightLocal
Everyone wants to know: how many categories should you add to your Google Business Profile? We conducted a study to find out.
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BrightLocal @brightlocal.com · 30/05/2025
Tracking your local rankings is useful for a number of reasons, and our latest guide shows you exactly how. From choosing the right tools to spotting where you’re slipping, we’ve got everything you need to monitor and improve your local search performance. www.brightlocal.com/learn/local-...
brightlocal.com
A Guide to Rank Tracking for Local Keywords - BrightLocal
Learn how to track and monitor local rankings effectively. Use BrightLocal's Local Rank Tracker to improve your Google local rankings and local SEO strategy.
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BrightLocal @brightlocal.com · 28/05/2025
Your Google Business Profile is one of the fastest ways to put your business on the map (literally!) For anyone new to local SEO, we've created a free online course on managing and optimising your GBP. ⬇️ academy.brightlocal.com/course/googl...
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BrightLocal @brightlocal.com · 22/05/2025
At Google I/O this week, we learned more about Google’s vision for AI search. The direction is clear. Google is doubling down on AI and trying to improve the user experience of search, including local. 🗞️ www.brightlocal.com/blog/google-...
brightlocal.com
Google I/O 2025, the Future of AI Search and New Google Business Profile Features - BrightLocal
Google I/O 2025 introduced us to more ways to search with AI. What does that mean for local businesses? Plus new Events GBP Features.
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BrightLocal @brightlocal.com · 20/05/2025
We're often asked who you need to follow to stay up to date with local SEO. 🔎 The answer is a marvelous community of experts who share their findings and insights on social media.🧠 Check out the full list: www.brightlocal.com/learn/top-lo...
brightlocal.com
Top Local SEO Experts and Newsletters to Follow - BrightLocal
Discover the top local SEO experts, active communities, and must-read newsletters to stay ahead in the ever-changing world of local search.
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Joy Hawkins @joyhawkins.bsky.social · 19/05/2025
Volatility in the SERPs started on Friday, but Local SEO seems pretty quiet today, according to the Local Rank Flux tool from BrightLocal.  What are you seeing? 👉 www.seroundtable.com/google-search-…
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BrightLocal @brightlocal.com · 14/05/2025
NEW: Google has released a "What's Happening" feature for GBPs, allowing food and drinks businesses to display timely updates, like "Today's Special" or "Live Music on Saturday," front and center. You can use it through Google Posts or your social media accounts. www.linkedin.com/feed/update/...
linkedin.com
#googlebusinessprofile #newfeature | Lisa Landsman | 30 comments
[𝗡𝗘𝗪] "𝗪𝗵𝗮𝘁'𝘀 𝗛𝗮𝗽𝗽𝗲𝗻𝗶𝗻𝗴" 𝗙𝗲𝗮𝘁𝘂𝗿𝗲 (𝗙𝗼𝗿 𝗥𝗲𝘀𝘁𝗮𝘂𝗿𝗮𝗻𝘁𝘀!) 🚀 We're excited to announce a new way for restaurants and bars to highlight events, deals, and specials prominently at the top of...
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BrightLocal @brightlocal.com · 07/05/2025
How does local search behavior change between generations? ➡️ 10% of Gen Z use TikTok ➡️ 5% of Millennials and Gen X use YouTube ➡️ 4% of Boomers use DuckDuckGo With this, we're starting to understand where else your customers might be searching. www.brightlocal.com/research/con...
brightlocal.com
Consumer Search Behavior - Research | BrightLocal
This consumer research report analyzes search behavior to understand how consumers approach local search and business discovery.
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Claudia Tomina @claudiatomina.bsky.social · 05/05/2025
The Complete Guide to Google Business Profile Video Verification 🎥 If you manage GBP listings, bookmark this. It’s the guide you’ll want to reference again. Read it here: reputationarm.com/the-complete...
reputationarm.com
The Complete Guide to Google Business Profile Video Verification - ReputationArm
Learn how to complete video verification for your Google Business Profile with this step-by-step FAQ. Includes tips and troubleshooting help.
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