DraftKings used AI to target problem gamblers, and suppressed internal efforts to use the same technology to protect people with addiction
By strict financial logic, “the best investment would be a problem gambler.”
www.nytimes.com/2026/09/19/b...
nytimes.com
How DraftKings Uses A.I. to Target the Gamblers Likeliest to Lose (Gift Article)
Data science helps determine who receives betting incentives, but the company has resisted using similar technology to protect gamblers at risk of addiction.