iiinova — where your digital self keeps evolving

Daithí Rooney @automotricity.bsky.social · 13/07/2026

An easy way to figure out how Marxist and meat-ban loving we are is to read our forthcoming book “Soy Boy Beta Cuck: Primal Rhetoric and the Rise of Right-Wing Carnivorism” (Feb ‘27) which you can now preorder www.upress.state.ms.us/Books/S/Soy-...

upress.state.ms.us

Soy Boy Beta Cuck

Recently, certain questions about meat and its direct correlation to “manhood” have proliferated internet spaces in America. Is eating meat inherently “manly”? Is avoiding it a sign of being “beta”? A...

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Technical Communication & Social Justice Journal @techcommsj.bsky.social · 19/09/2025

We’re thrilled to share our next article: S. Marek Muller and David Rooney’s "Culture(d) Wars: Reciprocal Permission Structures in Cultured Meat Bans,” available here: techcommsocialjustice.org/index.php/tc...

techcommsocialjustice.org

Culture(d) Wars: Reciprocal Permission Structures in Cultured Meat Bans | Technical Communication and Social Justice

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Daithí Rooney @automotricity.bsky.social · 13/07/2026

Great feedback on our new article!High compliments from Bubba here. I thought we kept it fairly straightforward but he saw our true intentions. Thanks for reading! theconversation.com/republicans-...

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Daithí Rooney @automotricity.bsky.social · 28/02/2025

Very happy this piece on the Green New Deal, Necropolitics and hamburgers is out at Environmental Communication! Very thankful to excellent reviewers and editor who really improved this piece and allowed me put in my silly epigraphs (Link in next post)

Title page of an article in the journal Environmental Communication

RESEARCH ARTICLE
"They Want to Kill Our Cows. That Means You're Next:" White Masculine Victimhood and the Green New Deal's War on Hamburgers
David Rooney
Moody Department of Communication, University of Texas-Austin, Austin, TX, USA

ABSTRACT
This article examines the conspiratorial and unfounded belief - promoted by right-wing figures, including Donald Trump - that the 2019 Green New Deal resolution sought to criminalize hamburger consumption. While previous environmental communication scholarship has suggested a disconnect between media representations of meat consumption and environmental harm, I argue that this connection has, in fact, persisted through a hamburger-synecdoche where performances of hamburger consumption act as a stand in for white masculine domination over the environment. Incorporating Mbembe's necropolitics alongside Johnson and Kelly's accounts of white masculine victimhood, I show how the hamburger-synecdoche doesn't reject or deny the ecological costs of meat but reframes those critiques as existential threats to white masculinity itself. As a result, even unsound claims to injury like hamburger criminalization are articulated as a coherent response to broader environmental crisis - but one which draws upon a long history of rationalizing dominion over nature through gendered and raced terms.

They want to take away your hamburgers. This is what Stalin dreamt about but never achieved. (Sebastian Gorka)

i have eaten up to 97 burger's a month no for me, i will eat what and how much i want. (Randy Lynn, 2021, @RandyLy32921892, in reply to Donald Trump Jr.)
At

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steven monacelli @stevanzetti.bsky.social · 04/12/2024

NEW: X has become a hotbed of neo-Nazi content under Elon Musk. We identified the operators of four anonymous accounts that share racist, antisemitic, and neo-Nazi content. Three live in Texas. Musk has replied to two of them. One works for the Navy. www.texasobserver.org/revealed-ope...

texasobserver.org

Revealed: the Operators Behind Four Major Neo-Nazi X Accounts

Anonymity has long been a tactic used by extremists to spread their ideology while avoiding social consequences, from Klansmen hoods to online pseudonyms.

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Petra Molnar @petramolnar.com · 03/12/2024

Carceral immigration tech is on the rise - like ankle monitors, facial recognition apps, and surveillance watches. Now, investors "openly salivate[] over the potential profits they could see from a Trump immigration regime" -@katyaschwenk.bsky.social @levernews.com www.levernews.com/inside-the-p...

levernews.com

Inside The Plan To Let Trump Track Millions of Immigrants

The private prison lobby has been quietly pushing a drastic expansion of ICE’s surveillance apparatus. Trump’s reelection may be the final step.

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Amy @lolennui.bsky.social · 03/12/2024

For those confused about South Korea, an “opposition party” is a political party that actively opposes the one in power.

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Tim Shorrock @timshorrock.bsky.social · 03/12/2024

... equivalent to wartime or a similar crisis, necessitating the use of military forces to maintain order. Almost no one in our society believes we are in such a situation." TS: Will Biden and Blinken support their close ally? Or wash their hands of him? That's the question I have right now.

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pixelatedboat aka “mr bluesky” @pixelatedboat.bsky.social · 28/11/2024

Big news, friends. I loaned my beloved pet elephant Topsy to Thomas Edison, he’s going to make a movie about her! She’s going to be a star! 🤩

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Sam Scarpino @scarpino.bsky.social · 26/11/2024

1/ Influenza wastewater activity levels are currently low across the US, aside from conspicuous areas in CA where #H5N1 is spreading in dairy cows. A deeper dive into the Wastewater Scan data paints a very concerning picture and should add to our sense of urgency.

Map shows the location of wastewater sampling locations around the US. Most of the sites indicate low levels and are colored blue. However, there are a number of sites in CA with high levels and few other scattered sites around the US with medium/high levels and are colored in orange/red

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Daithí Rooney @automotricity.bsky.social · 24/11/2024

Very happy that our article won the 2024 #NCA Christine L. Oravec Research Award in Environmental Communication! If you've seen an uptick in shirtless white guys eating raw meat on social media, check out our article on how deep the rabbit hole goes into white nationalism!

Image of a plaque that reads “Christine L. Oravec Journal article award in environmental communication to S. marek Muller, David Rooney, and Cecilia Cerja for “Long Live the Liver King: Right-wing Carnivorism and the Digital Dissemination of Primal Rhetoric”

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Heba Gowayed هبة جويد @hebagowayed.bsky.social · 19/11/2024

I was massively attacked when I last said this (including on instagram and linked in because some folks are batshit) so naturally I say it again: the word “terrorist” is a racialized slur that people of conscience should stop using all together.

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Daithí Rooney @automotricity.bsky.social · 20/11/2024

Increasingly think Ireland is a key place to understand the recent growth of the far-right. Traditional assumption in far-right studies was that Ireland was unique; no far right because nationalism is channeled into left-wing Republican parties (Sinn Féin). But the far-right is yet on the rise-Why?

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Daithí Rooney @automotricity.bsky.social · 20/11/2024

Blue Sky desperately needs a “bookmark” feature, which is far and away one of the best things Twitter has!

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