Will Humphrey @willhumphrey.bsky.social · 02/10/2026Workshop done. Everybody happy. Review committee mostly done, everybody happy. 010
Will Humphrey @willhumphrey.bsky.social · 02/10/2026Workshop in the morning, five hours of review calls in the afternoon. Happy Friday. 210
Will Humphrey @willhumphrey.bsky.social · 01/10/2026"Be who you are and do it for clicks" - something Dolly Parton was gearing up to say. Imagine listing 'creator' as your job title. It makes 'creative' look positively humble. Mind you, if we were honest about job titles, 'emailer' would be 80% of most people's. 100
Will Humphrey @willhumphrey.bsky.social · 01/10/2026This is the internet’s business model. HELLO INFLUENCERS. HELLO COACHING. 000
Will Humphrey @willhumphrey.bsky.social · 01/10/2026HUEL: Lean into the overlap between your product and digital slop by partnering with one of the big AI giants. 010
Will Humphrey @willhumphrey.bsky.social · 01/10/2026Ask yourself; when people say 'the job's changing faster than ever', who does it serve? Does it serve them? I bet it does. 'Job changing faster than ever, says AI course supplier'. 000
Will Humphrey @willhumphrey.bsky.social · 01/10/2026Review committees today and tomorrow. We like assessing people, oh yes we do. (Contrast this with communications, where you had to be holding payroll hostage to get anything like a rise). 100
Will Humphrey @willhumphrey.bsky.social · 30/09/2026"I am here for you" says former manager, refusing to acknowledge the £900m worth of transfer doping. 000
Reposted by Will Humphreyautumn coded @hoovybaby.bsky.social · 29/09/2026Just talk to another human already jesus fucking christ 1233857754
Will Humphrey @willhumphrey.bsky.social · 29/09/2026We have just put up a shed (sadly not the £30k virtual driving range I wanted, bloody family needs). Very much mindful of not upsetting the neighbours, per this article. I know too many people who've fallen out with neighbours by not giving them a heads up. www.theguardian.com/lifeandstyle...theguardian.com‘Just look at this monstrosity!’ Inside Britain’s bilious back yard shed warsThe number of luxury sheds and garden rooms has rocketed since the pandemic – fuelled by those wanting an office, a gym or extra living space. Meanwhile, the resentment between neighbours has been ris... 100
Will Humphrey @willhumphrey.bsky.social · 28/09/2026I have never met him, but when a pal and I went to our various Oxford interviews, he met Euan Blair. Described him as an utter prick (Euan did not get in to Oxford; my pal did). I am wholly unsurprised to hear that his AI 'education' company is basically teacher surveillance. 000
Will Humphrey @willhumphrey.bsky.social · 28/09/2026Wild scenes on the school run this morning, where the teenage perm appears to be making a comeback. 100
Will Humphrey @willhumphrey.bsky.social · 27/09/2026Honestly, the shift in kids being taught to swim by raging middle aged people to the current ‘get the grammar school kids to do it’ approach has hugely slowed up how they learn. It is absolutely painful watching a feckless teen teach as part of a company dedicated to extracting money above all. 100
Will Humphrey @willhumphrey.bsky.social · 26/09/2026My God, the plastic media Citeh fans are out in force at the Guardian. I remember when the side was crap; we both went down to League 1/Div 2 together. Not sure proper fans will have any issue ‘knowing how to feel’. I know how I’d feel. Like it was all a strange fever dream. 200
Will Humphrey @willhumphrey.bsky.social · 25/09/2026If Citeh are fully guilty (looks like it), then we won the FA Cup in 2011. #goarnstoke 211
Will Humphrey @willhumphrey.bsky.social · 25/09/2026Ball & Biscuit - White Stripes My Father My King - Mogwai United States - Smashing Pumpkins God Is In The Radio - QOTSA Nobody Loves Me & Neither Do I - Them Crooked Vultures Toys Toys Toys Choke Toys - Biffy Clyro Stockholm Syndrome - Muse One from the 90s: Heard You Looking - Yo La Tengo 000
Reposted by Will HumphreyNeil Norman And His Cosmic Orchestra @fubsyshabaroon.bsky.social · 25/09/2026Every day, we move further from God’s light. 11478
Reposted by Will HumphreySarah O'Connor @sarahoconnorft.ft.com · 24/09/2026Please excuse me while I scream into a cushion at the thought of ALL the articles I had to write on the "UK productivity puzzle" in the 2010s www.ft.com/content/c819... 39619137
Will Humphrey @willhumphrey.bsky.social · 24/09/2026Gazing into the slop bucket of the business cosplay site. One word equity is apparently back. TURN IT OFF AND ON AGAIN. 050
Will Humphrey @willhumphrey.bsky.social · 24/09/2026The greatest repositioning i've read (at least this year), from @soverybritish.bsky.social. 150
Will Humphrey @willhumphrey.bsky.social · 24/09/2026Commuters! Laptop warriors! People who have to travel with a rucksack for more than 90m! My rucksack (Stubble, so so quality) is dying/would not buy again. What should I get to replace it? Points for good straps. 400
Will Humphrey @willhumphrey.bsky.social · 24/09/2026Wearing red trousers whilst listening to Jagged Little Pill, because I contain multitudes. 110
Will Humphrey @willhumphrey.bsky.social · 23/09/2026My current employer, as a Grown Up Place, checked my work history. About three quarters of the agencies i've worked for either don't exist or have been renamed. 310
Will Humphrey @willhumphrey.bsky.social · 23/09/2026All primary school: 1) Our head teacher brandishing a toilet seat to encourage more hygenic toilet use. 2) Someone fainted (standard). 3) Our class being forced to perform a environmental 'dance' to 'Heal the World' by Michael Jackson. I made an excellent tree. 2191
Will Humphrey @willhumphrey.bsky.social · 22/09/2026This afternoon's lunchtime musing: Surely every pet is an emotional support pet? 180
Will Humphrey @willhumphrey.bsky.social · 22/09/2026I don't want to go on the jabs, I don't want to outsource my thinking to AI, I don't want AI recommendations, I don't want endless franchise reboots. Yes, I am having a grumpy middle aged man morning, why do you ask? 100
Reposted by Will HumphreyAnti-Reform @antireform.bsky.social · 21/09/2026"Fantastic news Latest records show that RNLI donations have increased by 5000% over the past couple of weeks after far-right backlash. The RNLI is on track to record its highest annual fundraising total in its almost 200-year history" via Daniel Lismore Donate here rnli.org/support-us/g...rnli.orgDonate to the RNLI and help save lives at seaYour donations really make a difference. We depend on your generosity to educate people to stay safe and prevent tragedies on and offshore. Donate here. 11759336
Will Humphrey @willhumphrey.bsky.social · 22/09/2026So, i've had my wisdom teeth out. Fine at the time, ate quite a bit of icecream. What they didn't adequately warn about was the days with a dull, annoying ache in the jaw. Feels like someone's been punching me in the face overnight. 200
Reposted by Will HumphreyChris Heilmann @codepo8.bsky.social · 21/09/2026Reminder about chromosomes: XY: Male XX: Female YYY: Delilah 052
Will Humphrey @willhumphrey.bsky.social · 19/09/2026Come on Stoke. A quick fire double here would be great to get the most unpleasant manager in the Championship the sack. #wilder 110
Will Humphrey @willhumphrey.bsky.social · 19/09/2026Call it out. It’s domestic terrorism. This, and the RNLI shit. 030
Will Humphrey @willhumphrey.bsky.social · 19/09/2026The internet’s ads are convinced I’m either trying to regrow hair (nul points), lose weight (nul points) or play golf (si). I’m a middle aged man based in Surrey. One out of three ain’t bad, as Meatloaf almost sang. 100
Will Humphrey @willhumphrey.bsky.social · 19/09/2026St Dominic’s Preview may well be the ultimate Saturday morning holding a coffee tune. I will not be taking questions at this time. 110
Will Humphrey @willhumphrey.bsky.social · 18/09/2026Wisdom teeth out. All four of them. I will be on the sofa eating icecream for the foreseeable. Any movie recommendations while I convalesce? 100
Will Humphrey @willhumphrey.bsky.social · 18/09/2026A proper government would directly challenge this and be honest about domestic terrorism. 110
Will Humphrey @willhumphrey.bsky.social · 18/09/2026Two pieces of copy that are both fairly insane / quite funny. At least Gail’s knows what it’s selling. 020
Reposted by Will HumphreyOdd This Day @oddthisday.bsky.social · 17/09/2026HELLO, ARE YOU THE MEDIA? WE’VE HELD A VILLAGE REFERENDUM 514012
Will Humphrey @willhumphrey.bsky.social · 17/09/2026What this should read is 'We needed a paycheck, so we changed industry'. Also, as someone who did this, terrifyingly, 16 years ago, PR is not any less snooty than advertising. Just much less direct. 100
Will Humphrey @willhumphrey.bsky.social · 17/09/2026<deep breath> WHAT BUSINESS LEADERS OR CELEBRITIES SAY TO THE MARKET OR JOURNALISTS IS SIGNALLING, PEOPLE. SIGNALLING DESIGNED TO BOOST THE SHARE PRICE / THEIR OWN POSITION. LOOK AT WHAT THEY STAND TO BENEFIT FROM. THIS STUFF ISN'T HARD; IT JUST NEEDS A MODICUM OF CRITICAL THINKING. <exhale> 120
Reposted by Will HumphreyBethany Black @bethanyblack.bsky.social · 17/09/2026I really need journalists to learn that every time OpenAI or Anthropic or xAI says that their model has broken containment and could destroy humanity that it’s a marketing pitch by companies running out of cash with high overheads and no profitable business model wanting more investment. 1852276
Will Humphrey @willhumphrey.bsky.social · 17/09/2026I sometimes think marketing is doomed to forever rediscover the same principles from the 1960s. Bright young people come in Discover principles Trumpet them Get disillusioned, don't pass them on Rinse and repeat. 110
Will Humphrey @willhumphrey.bsky.social · 17/09/2026'Fandoms' and 'tribes' are classic marketing hyperbole. For most people, whatever it is is a hobby. That better reflects how people interact with things. Yes, there's always some obsessive fans, but they are the 0.5%, not the mass. As a discipline, marketing loves to pander to the edge case. 100
Will Humphrey @willhumphrey.bsky.social · 17/09/2026What an exasperating piece. The issues are real, outlined, but the pearl clutching is not helpful. How would you create better conditions? How would you offer hope? www.theguardian.com/lifeandstyle...theguardian.comSpermageddon, ‘greedy jobs’ and abject fear: why birth rates are plummeting – and why it mattersThe author of Generation Maybe, Camilla Cavendish, explains the many reasons people are having fewer children, from dating apps to unaffordable housing and the climate crisis 000
Will Humphrey @willhumphrey.bsky.social · 17/09/2026I have just had a Belgian Bun for breakfast. A+++ would recommend (once a year) 000
Reposted by Will HumphreyNick Pettigrew @nick-pettigrew.bsky.social · 16/09/2026Anyone brown or with an overseas accent living nearby should organise to visit Piddington by the busload so they can be excessively polite at the locals while they have a picnic listening to bhangra music and eating pierogi on the village green. 2324
Reposted by Will HumphreyMark Hebden @unionlib.bsky.social · 16/09/2026Scotland: We want to leave the UK BBC: Huh? Wales: We want to leave the UK BBC: What? Northern Ireland: We want to leave the UK BBC: Lolz Some shithole in Oxfordshire: We want to leave the UK because racism BBC: REPORT THE HELL OUT OF THIS #Piddington 7233441002