iiinova — where your digital self keeps evolving

Sophie @wickedgeekie.bsky.social · 06/10/2025

Last week I worked on identifying systemic issues with a process, and at the same time on figuring out how to render cultural tropes impacting the experience of the process into tangible data points. Now to simplify it all into an algorithm ready for devs, which is not a simple thing to do at all…

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Sophie @wickedgeekie.bsky.social · 20/09/2025

Attended Amazon Cloud Day this week, interesting and informative. It left me feeling I somehow missed the AI transformation boat 2 years ago, and now everyone is adding AI to their work but on their own, by asking ChatGPT, and don’t want to bring in specialists.

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Sophie @wickedgeekie.bsky.social · 18/09/2025

Soent the day at #AWSCloudDay and I feel inspired and antsy to get playing with some of the tools I saw. I’d love to join a team that is doing some serious implementation of AI agents…

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Reposted by Sophie

Prof Sam Illingworth @samillingworth.com · 14/09/2025

💻 Hate speech detection gaps A study comparing 7 major LLM systems shows the same content can be flagged as hate speech by one model but not another, raising fairness concerns. 🔗 aclanthology.org/2025.finding... #SciComm #GenAI #AI 🧪

aclanthology.org

Model-Dependent Moderation: Inconsistencies in Hate Speech Detection Across LLM-based Systems

Neil Fasching, Yphtach Lelkes. Findings of the Association for Computational Linguistics: ACL 2025. 2025.

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Sophie @wickedgeekie.bsky.social · 07/09/2025

Someone is trying to convince me to sign up for something by showing me only things that are not part of the package on offer, and not even open to discussion. Spoiler alert, it’s not working, but I deeply admire their confidence while respecting the delusion.

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Sophie @wickedgeekie.bsky.social · 04/09/2025

Team uses WhatsApp extensively "because that way people see messages" - but it's a mess, things get repeated and forgotten, there's no knowledge repository, and people treat it casually. Any advice on splitting comms across Slack (for structure) and WA (for reminders to check Slack)?

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Sophie @wickedgeekie.bsky.social · 03/09/2025

I’m seeing everywhere this lesson begging to be learned: exiting a toxic situation is always an acceptable solution.

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Sophie @wickedgeekie.bsky.social · 01/09/2025

Seems like 1st September is like January 1st, and all my bad habits will miraculously get under control starting today but it’s not true so am trying to rein it all in and instead do small yet sustainable tweaks. Anyone else?

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Sophie @wickedgeekie.bsky.social · 01/09/2025

Take 4"30 to slow down and watch this gorgeous short film on life through the eyes of 93 year old Irishman Owney McGoldrick. Frances Maguire — Echoes of an Irish Lifetime (2025) www.youtube.com/watch?v=kwjR...

youtube.com

Frances Maguire — Echoes of an Irish Lifetime (2025)

YouTube video by Film at ATU Donegal

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Sophie @wickedgeekie.bsky.social · 22/08/2025

Interesting how @linkedin.com think users come to its platform, as revealed in this interception user survey I took today. Clearly I’m a naive flower to think LI is meant for sharing and learning. Also « feel connected with my network » feels… wrong - or is it just me?

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Sophie @wickedgeekie.bsky.social · 02/08/2025

It's Saturday, a great day to link in to a webinar on building AI Agents. Anything to avoid having to do the house chores I actually lined up.

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Sophie @wickedgeekie.bsky.social · 29/07/2025

So I learned that the request was actually to turn off “reply to all” only, and that subtle difference got lost at the first relay point. Which tells me there is an information stability problem in that organisation and I’m not surprised as they exchange primarily through WhatsApp audio messages.

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Sophie @wickedgeekie.bsky.social · 29/07/2025

Give me good reasons why a business should turn *off* their out-of-hours email auto response. Serious ask. Alternatively send me all your white papers and case studies on why such an automated response is best practice. Thanks.

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Sophie @wickedgeekie.bsky.social · 28/07/2025

Exercising is like doing the dishes. As you as you’re done, you have to do it again. Don’t do it for too long? Oh boy. Then, like a pot of boiling water on the stove, any fitness gain disappears if you don’t top it up consistently. It’s soul crushing to be honest. Why yes, I just finished a session.

media.tenor.com

a person is pushing a large rock up a hill

Alt: animated cartoon on a loop of a person pushing a very large rock up a very steep hill, as soon as they’ve made some gains they and the rock slide down to where they began.

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Reposted by Sophie

David Bisset @davidbisset.com · 24/07/2025

Why I 🧡 the web. drawafish.com Just draw the fish. Trust me. 🐟

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Sophie @wickedgeekie.bsky.social · 24/07/2025

In today’s #BalancedTeam meetup, the topic of behaviours resulting in performative outputs and low/no value outcomes came up. Discussion identified giving people a chance to understand how they come across, and making leadership clarify expectations in terms of results. It’s not easy but necessary.

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Sophie @wickedgeekie.bsky.social · 24/07/2025

Accountants doing manual journal moves of expenses from an account to another without visible sense, reason or notes piss me off like nothing else. Now somebody needs to explain why a hotel receipt is in "Software Expenses". I shouldn't have to go back through accounts with a fine toothed comb.

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Sophie @wickedgeekie.bsky.social · 22/07/2025

Trying to diplomatically teach a **much younger** colleague what Google is, and why it's better than emailing me when they want to find publicly available information. This is not the future I was expecting, to be honest.

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Sophie @wickedgeekie.bsky.social · 19/07/2025

I really wish Meta weren't such (pardon my french) asshats about WhatsApp's connection to other tools - WA is mostly the place where messages die without action, because it's near impossible to connect to a task management tool - unless yakshaving and using a Business account. Sigh.

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Sophie @wickedgeekie.bsky.social · 19/07/2025

I'm experimenting with improving my productivity using Sortd and HubSpot CRM - anyone has tips and tricks to share?

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Sophie @wickedgeekie.bsky.social · 16/07/2025

Managers who reserve negative feedback for official reviews, you’re not being professional nor responsible in your duty of care. Have the difficult conversation as soon as you spot the issue. Otherwise you’re personally enabling its continuation. #leadership #LineManagement #HR

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Sophie @wickedgeekie.bsky.social · 15/07/2025

I was wondering where I'd find a specific group of people to ask a n00bie question, and realised they'd be on Facebook. So I dusted off my old account, joined a group and asked my question. Now I'm sad that FB is still the only place for people who share hobbies to find one another and exchange.

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Reposted by Sophie

EZENKA Innovation Execution Partners @ezenka.bsky.social · 15/07/2025

There are more and more tools available to help with every part of a business, but the orchestration is still the weakest point. Too many tools get hyper specific, open an API and let end customers do the heavy lifting of customisation. Think holistically before committing! Ask us for advice...

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Sophie @wickedgeekie.bsky.social · 13/07/2025

I have decided to leave my Twitter account as it is and not delete it. I barely posted 10 messages on X but used to have fantastic conversations with good people before the switch, and I grieve those. It’ll give the AI some decent material to train off of, or at least I like to think so.

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Reposted by Sophie

Sam Ladner @sladner.bsky.social · 03/07/2025

Anthropic apparently let Claude run its internal snack store. Not only did it lose money but it also hallucinated it had a Venmo account, that it would deliver snacks in person wearing a suit and tie, and frantically began emailing security reporting a security breach www.pcgamer.com/software/ai/...

pcgamer.com

Anthropic tasked an AI with running a vending machine in its offices, and it not only sold some products at a big loss but it invented people, meetings, and experienced a bizarre identity crisis

It's all funny to watch an AI have an existential moment in a little experiment, but it's a stark reminder of the limitations that LLMs have.

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Sophie @wickedgeekie.bsky.social · 03/07/2025

My work in UX was to take care of the space in between: a click and what’s shown next, an expectation and reality, the business and its customers. Am now debating building software that’s in between a product and its users because so many platforms can’t be bothered to go the last inch. Thoughts?

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Sophie @wickedgeekie.bsky.social · 23/06/2025

#AI is such a steep endeavour that I'm seeing clients come with requests to build them external AI-powered orchestration layers connected via API to their existing tools, because the tool owners don't want to expand into orchestration in general and AI in particular. Let's rise to the challenge.🚀

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Sophie @wickedgeekie.bsky.social · 11/06/2025

Am at @vivatech.bsky.social today and the day started with crowds and a programme on the app that doesn’t match the room start time, meaning I could have attended other talks in the meantime. Not impressed.

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Sophie @wickedgeekie.bsky.social · 28/05/2025

Considering going to #VivaTech next month in Paris and catch up with all the vibes and trends. Any peeps going?

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Sophie @wickedgeekie.bsky.social · 21/05/2025

Why is French tech so 🤬? It took me 30+ mins and 2 phones to be able to buy a virtual metro ticket from Paris airport into town, to not have any work. #IDFMobilites iPhone app didn't show that ticket as available for purchase, the Android app did but wouldn't respond to the gate over NFC. Seriously.

media.tenor.com

a woman in a black dress is pulling her hair and twisting her minds as blades hit

Alt: A young womanwoman in a black dress is pulling her very long hair in a dramatic fashion with a horrified face. On the image, text reads. Pulling strings, twisting minds as blades hit

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Sophie @wickedgeekie.bsky.social · 11/05/2025

Good design is not moving around a key control that made perfect sense where it was and had been there decades. Bad designs moves things around for shits, giggles and manager bonus.

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Sophie @wickedgeekie.bsky.social · 01/05/2025

Everytime a first pass, first try, first version has to be perfect to anyone, then it is - 80% likely to never see the light of day - 20% likely to happen and cost a stupidly high amount of time and money - 0% likely to be a cheap and fast way of learning what’s enough #innovation

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Sophie @wickedgeekie.bsky.social · 24/04/2025

I’ve seen entire onboarding teams whose job is to explain around a design that simply wasn't designed to help the user build up their data into the product. That’s not a user problem. That’s a product design problem. Full post on linkedin: www.linkedin.com/posts/sophie...

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Sophie @wickedgeekie.bsky.social · 23/04/2025

Just noticed a very elegant way of managing deleted account login ID by #Eventbrite: As soon as you close the account, they prefix the login ID email address with "deleted-". This enables accurate record retention while immediately freeing the original email address for reuse. Very clever.

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Sophie @wickedgeekie.bsky.social · 18/04/2025

If your website regularly needs cookies and cache clearing to work correctly, then maybe your product should not be available via the browser. Just saying.

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Sophie @wickedgeekie.bsky.social · 16/04/2025

Deeply brilliant, pun intended.

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Sophie @wickedgeekie.bsky.social · 16/04/2025

Looking at buying #LinkedIn's eyewateringly expensive Premium, and got stumped by the call to action. It says "Reactivate now". Hang on now - this is a commitment. But what am I committing to? After checking with support, that CTA *starts* the renewal, it's just awfully worded. Don't be LinkedIn #UX

A screenshot of a marketing page for LinkedIn premium, with a repeated call to action "Reactivate now" next to "Pay as little as [start of text with strikethrough]€53.36[end of text with strikethrough] €25.91* / month (save 51%) when billed annually"

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Reposted by Sophie

Andy Budd @andybudd.bsky.social · 11/04/2025

A lot of first time founders put the bulk of their efforts into product development, under the mistaken belief that the best products automatically win. More experienced founders tend to focus on go-to-market, realising that having the best product doesn't matter if nobody knows about it.

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Sophie @wickedgeekie.bsky.social · 07/04/2025

My new project replaces critical excel spreadsheets painstakingly and manually updated with a *shiny new thing* that I don't yet know what it is, but i'm here for the ride. #ProductDesign #MakingLifeEasier #EdgeCasesFTW

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Sophie @wickedgeekie.bsky.social · 03/04/2025

Feeling like a winner. A basic winner, that is. This is a great example of why you don't EVER call any bottom rung on a Loyalty program "basic" or "entry", and instead scratch your head a little longer so it feels like something exclusive and worthwhile. #CX #CustomerExperience #LoyaltyPrograms

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Sophie @wickedgeekie.bsky.social · 02/04/2025

I'm fixing products on OTAs today. Viator, Get Your Guide, TripAdvisor weigh unhealthily in tourism operators business balance as tourists prefer them over getting overwhelmed when googling while "What to do in..." are written by AIs spewing hallucinations, so need to be fine tuned to perfection.

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Sophie @wickedgeekie.bsky.social · 27/03/2025

It's the final day of #AgileIndia2025. The keynote this morning was about AI and more of "get it in and learn about it", then I had breakfast and coffee so I should be clearer. Now it's scottwambler.bsky.social talking about "Data Cleansing and Beyond: How to Address Data Debt for AI" bit.ly/3FFSUhz

bit.ly

Data Cleansing and Beyond: How to Address Data Debt for AI - Agile India 2025

Organizations want to apply artificial intelligence (AI) to increase their business agility, but are struggling to do so. One of the fundamental challenges for AI development teams is data quality, or...

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Sophie @wickedgeekie.bsky.social · 26/03/2025

Evening conference shenanigans are on at #AgileIndia2025!

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Sophie @wickedgeekie.bsky.social · 26/03/2025

And am resuming (after a big interruption) sharing my notes from #AgileIndia2025 - I went walking to an imaginary temple this morning so missed a few sessions but let's start again with #KetanKulkarni www.linkedin.com/in/ketan-kul... and his session on confengine.com/conferences/...

confengine.com

Sentience Agility: Harmonizing AI Agile Intelligence - Agile India 2025

Imagine Agile as a ship navigating the vast and unpredictable business world. For years, the crew—the Agile team—has relied on their skills and intuition to adapt and stay resilient. Now, ...

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Sophie @wickedgeekie.bsky.social · 25/03/2025

Hello from #AgileIndia2025! I’ll be live tweeting (well…) here throughout the conference. Now it’s #OanaJuncu on “Power dynamics in group relations”

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Sophie @wickedgeekie.bsky.social · 21/03/2025

End of week and team successfully switched from gmail to an inbox management solution that after a very bumpy start is clearly helping succeed. Being there full time to help with anything, from configuring settings to signatures to field values was the secret sauce. Team is in a good place.

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Sophie @wickedgeekie.bsky.social · 20/03/2025

The support documentation: "Doing X will *always* result in Z" The software: "See over here, you did X all right, now over there, nah, won't do Z and won't even show you an error or anything" The support team: "Did you purchase a support pack ?" Me: "Seriously?!"

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Sophie @wickedgeekie.bsky.social · 16/03/2025

Turns out I had setup incorrectly #Freshdesk and it’s all repaired now and am on the ground this week, helping the team implement it “in flight” just as business ramps up from high to super high season - and the end of Ramadan. Not the best timing but better for business than waiting another month…

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