Reposted by Rory Van Loo
#BULawProf @vanloo.bsky.social discusses the use of AI shopping agents to combat manipulative advertising. “The frontier battle is going to be between these AI agents and the sellers who are going to try to undermine them,” he says.
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AI, E-Commerce Test Limits of the Reasonable Consumer Standard
The rise of e-commerce and data-driven digital advertising is chipping away at the reasonable consumer standard, a foundational legal concept historically used to determine whether business practices are deceptive, consumer law professionals warn.
