Welcome back to Leading the Way, the newsletter from the Wisconsin School of Business, which spotlights the research, expertise, and impact that shape business and society. This issue highlights facul...

Starbucks is just one corporate example moving from a merit-based system to an across-the-board 2% raise.

Expanding digital grocery benefits leads to a 7.1% jump in fresh food purchases, but looming cuts could push 22 million families off the program. Madison, WI — As policymakers debate…

YouTube video by Wisconsin School of Business at UW–Madison

UW–Madison is launching the new Wisconsin Entrepreneurship Hub aimed at strengthen entrepreneurial pathways across campus.

To figure out the right level of investment in different segments within the full customer portfolio, says leading marketing academic Michael Johnson, marketers need a systematic framework for managin...

It's the latest evidence of consolidation in health care.

This article discusses recent academic research that sheds light on the informativeness and usefulness of the expanded audit report when tax matters are being discussed.

Stav Atir, assistant professor of management and human resources at the Wisconsin School of Business, explains the phenomenon of “overclaiming,” which occurs when people claim knowledge of concepts, t...

Innovation results from deliberate effort, strategic investments and collaboration. For the past 100 years, WARF has fostered an environment that drives innovation forward. By turning groundbreaking r...

How employers respond to increasing health care costs, and how that ultimately impacts employees, is at the crux of Stuart Craig’s research. An assistant professor of risk and insurance, Craig explore...