iiinova — where your digital self keeps evolving

The Data City @thedatacity.bsky.social · 16/09/2026

Copywriting roles are disappearing from agency job ads, even as the wider market recovers. 1 in 6 agency vacancies in late 2025. Now 1 in 30. New in @thedrum.bsky.social, using research from Agency by Agency with data from The Data City and @lightcast.bsky.social: www.thedrum.com/news/as-writ...

thedrum.com

From 1 in 6 agency jobs to 1 in 30, what happened to copywriters?

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The Data City @thedatacity.bsky.social · 03/09/2026

One year on from the UK's Industrial Strategy, and Clean Energy still has no SIC coverage. 24th Sept, London: The Data City x ESRC on measuring the IS-8. Small session, invite-only. Working on industrial strategy data? Message us for an invite.

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The Data City @thedatacity.bsky.social · 27/08/2026

Can Leeds' workforce keep up with its tech growth? Join us Tuesday 22nd September with BHP and Alt Legal, 4-6pm at Platform, Leeds for a panel on the talent behind Leeds' tech growth. Register: www.eventbrite.co.uk/e/leeds-tech...

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The Data City @thedatacity.bsky.social · 26/08/2026

Where do your graduates actually go once they leave? Graduate Flows, a new UIIE feature, shows which companies employ them, in which sectors, and where. Read more: thedatacity.com/blog/see-whe...

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The Data City @thedatacity.bsky.social · 05/08/2026

How do you map a market that's changing before you can finish counting it? We helped PUBLIC build a live, exhaustive view of the UK EdTech market with our RTICs - surfacing gaps in investment for the DfE. Read more 👇 thedatacity.com/case-studies...

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The Data City @thedatacity.bsky.social · 30/07/2026

Where are Britain's defence suppliers actually located? SIC codes can't tell you - they miss the companies sitting adjacent to defence entirely. Our UK Defence RTIC, built with ADS, fixes that 👉 thedatacity.com/blog/finding...

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The Data City @thedatacity.bsky.social · 29/07/2026

How do you map a city's economy when the data isn't granular enough? Arup used us to cut through the noise, spot sectoral trends and build custom geographic boundaries for the City of London Corporation. Read the case study: thedatacity.com/case-studies...

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The Data City @thedatacity.bsky.social · 22/07/2026

That's a wrap on Farnborough Airshow 2026 ✅ Two days confirmed what we knew - plenty of UK defence activity (drones, cyber, next gen manufacturing) doesn't show up under standard SIC codes. Our UK Defence RTIC, built with ADS, maps who's really out there. 👉 thedatacity.com/contact-us/

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The Data City @thedatacity.bsky.social · 22/07/2026

How do you support a growing borough when data can't keep up? Our Industry Engine platform now powers Castle Point Borough Council's Economic Development Strategy and regeneration plans for sites like Charfleet. Read the case study 👇 thedatacity.com/case-studies...

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The Data City @thedatacity.bsky.social · 15/07/2026

Updated investment data is now live in Industry Engine. 📈 Daily updates, not monthly 🔌 Available via API for the first time 🆕 New types inc. Pre Seed & Equity Crowdfunding 🔍 Filter by acquirer or acquired, 26k+ acquisition events from both sides thedatacity.com/blog/updates...

thedatacity.com

Updates to company investment data - The Data City

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Reposted by The Data City

ESCoE @escoeorg.bsky.social · 14/07/2026

Interesting piece by @paulswinney.bsky.social @thedatacity.bsky.social. Hear more from Paul in this special session on navigating industry and regional classifications at ESCoE's recent conference: youtu.be/DW-GPnX_gTY

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The Data City @thedatacity.bsky.social · 13/07/2026

🎓 University spin outs make up just 1.6% of UK 'frontier' businesses but attract 10x more investment than comparable companies. Our Chief Economist, Paul breaks down 7 data-driven spin out facts. Read here 👇 thedatacity.com/blog/7-facts...

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The Data City @thedatacity.bsky.social · 01/07/2026

The @financialtimes.com is featuring our spinout data in their latest edition. Oxford & Cambridge produce ¼ of UK university spinouts but take 59% of all declared investment. The FT's latest piece digs into why: as.ft.com/r/ee6a5039-5...

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The Data City @thedatacity.bsky.social · 01/07/2026

How big is the UK defence sector? £15bn extra unlocked, defence spend hitting £80bn by 2029. Old SIC codes can't show who's behind it. Our Defence RTIC, built with ADS, maps the sector in real time. Find out more: thedatacity.com/blog/finding...

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The Data City @thedatacity.bsky.social · 29/06/2026

How do you identify companies in a sector that doesn't fit traditional industry classifications? That's the challenge Type Ventures and Mount Crescent Research faced when assessing the UK microsystems sector. Read the case study: thedatacity.com/case-studies...

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The Data City @thedatacity.bsky.social · 25/06/2026

Big cities are central to raising UK living standards. But many continue to underperform. If big city productivity matched the national average, the UK economy would be £34.7bn larger every year. Read the new report from @centreforcities.bsky.social centreforcities.org/publication/...

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The Data City @thedatacity.bsky.social · 25/06/2026

What a day at The Venn! Our CEO, Alex hosted the Hour of Awesome and a roundtable with Knowledge ExchangeUK on £100bn in university innovation investment. Read the key takeaways 👉 thedatacity.com/blog/from-im...

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The Data City @thedatacity.bsky.social · 23/06/2026

What if the UK's next Defence supplier is already out there, you just can't see it? Chief Economist Paul Swinney shows how better data reveals not just who they are, but where they are and if they can deliver. Read the blog: thedatacity.com/blog/finding...

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The Data City @thedatacity.bsky.social · 22/06/2026

What if a £74.5bn cluster was hiding in your data? University of West London's PRISM used the Industry Engine to find it: 🎬 6,842 screen companies 💰 £74.5bn turnover 🏙️ 34% of London's screen enterprises Read the case study: thedatacity.com/case-studies/prism/

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The Data City @thedatacity.bsky.social · 17/06/2026

One week until The Venn 📅 Our CEO, Alex is hosting the Hour of Awesome and we're running a roundtable with Knowledge Exchange UK on the £100bn university innovation challenge. Register today 👉 www.the-venn.co.uk

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The Data City @thedatacity.bsky.social · 15/06/2026

🤖 How can AI help solve supplier discovery challenges in manufacturing? That's exactly what AMRC North West explored using The Data City’s APIs and Industry Engine platform to develop an AI-powered supplier discovery prototype. Read more: thedatacity.com/case-studies...

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The Data City @thedatacity.bsky.social · 12/06/2026

Great evening at the Tussell Tech200 Meet & Greet in London yesterday. One key stat: 2 in 5 GovTech suppliers are classified as "other" by the government's own system. If you can't see what a company does, you can't buy from them properly. View the full list: tussell.com/tech200

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The Data City @thedatacity.bsky.social · 11/06/2026

What does the UIIE do in practice? University of East London found out. It surfaced businesses with real KTP potential and turned existing connections into warm leads that shaped their strategic direction. See the UIIE in action 👉 thedatacity.com/product-serv...

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The Data City @thedatacity.bsky.social · 10/06/2026

Is defence spending the answer for 'left behind' places? Our data says no - defence firms cluster in the UK's most productive areas, not struggling ones. Real answers start with real data. Read the analysis: thedatacity.com/blog/why-hig...

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Reposted by The Data City

Paul Connell @paulcconnell.bsky.social · 04/06/2026

Very proud that we @thedatacity.bsky.social are able to provide the data to support this really important work.

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The Data City @thedatacity.bsky.social · 04/06/2026

How many women lead UK defence companies? More than you'd think. 1,178 women directors. ~20% women-led. The UK Defence RTIC built with ADS, surfaces what traditional classification has missed. Book a 121 demo today: meetings.hubspot.com/eforber/defe...

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The Data City @thedatacity.bsky.social · 28/05/2026

Scotland's net zero economy supports £10.2 billion in GVA & over 105,000 jobs. New report from @cbieconomics.bsky.social & the ECIU maps the full scale & regional opportunity of Scotland's net zero economy. eciu.net/analysis/rep...

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The Data City @thedatacity.bsky.social · 27/05/2026

Could your company be in the UK defence supply chain without knowing it? The UK Defence RTIC, built with ADS, maps who's really in the picture. 84% have a manufacturing capability. Book a 121 demo call to find out more 👇 meetings.hubspot.com/eforber/defe...

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The Data City @thedatacity.bsky.social · 21/05/2026

UKREiiF 2026 ✅ Three years at UKREiiF. Every time it gets bigger, busier, and better. Thanks to everyone who stopped by for a demo or a chat. Always good to put faces to names, and to meet some new ones. Right, time to have a sit down and check our emails.

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The Data City @thedatacity.bsky.social · 20/05/2026

Understand the size, scale and contribution of the UK agency sector with the Agency by Agency Atlas 2026. Find out more about the state of the UK agency sector and read the full report today: agencybyagency.com/atlas/

agencybyagency.com

The Agency by Agency Atlas 2026

Nearly 25,000 active agencies. 194,000 people. £33 billion in turnover. £18 billion in gross value added. Close to a billion pounds in investment. These are the numbers of a sector that deserves to be...

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The Data City @thedatacity.bsky.social · 19/05/2026

Incredible first day at UKREiiF 2026 🎉 Thanks to everyone that stopped by. Interested in chatting more or seeing our platform in action (WiFi depending)? Stop by stand K30 in Royal Amouries Hall over the next few days. P.s. we have sweets.

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Reposted by The Data City

Paul Swinney @paulswinney.bsky.social · 19/05/2026

This is the geography of VC-backed businesses in the UK, from @thedatacity.bsky.social. Every dot is the operations of an existing business that has received VC at some point.

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Reposted by The Data City

Paul Connell @paulcconnell.bsky.social · 14/05/2026

And this is exactly why we are building @thedatacity.bsky.social

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The Data City @thedatacity.bsky.social · 13/05/2026

Join us tomorrow at 10am for ‘ADS & The Data City - Introducing the Defence Landscape’. With ADS, we’ll introduce the UK Defence RTIC and explore what the latest data reveals about the sector. Registration closes today at 3pm. share.hsforms.com/1fMwxMjAcQBO...

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The Data City @thedatacity.bsky.social · 08/05/2026

Frontier Friday 🚀 Join our webinar with ADS on 14th May to explore the UK Defence RTIC - a new, data-led view of defence activity across the UK economy. Register here: share.hsforms.com/1fMwxMjAcQBO...

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The Data City @thedatacity.bsky.social · 07/05/2026

Newcastle’s funding gap in focus with The Whole Point. 18.5% women-led firms receive just 6.7% of investment yet deliver 9.7% of GVA and 10.6% of jobs. Our data makes the gap clear. thewholepoint.co.uk

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The Data City @thedatacity.bsky.social · 06/05/2026

How well do you really understand the UK defence sector? With ADS, we’ve built a new Defence RTIC to map real-time activity. Over 2,100 companies are now identified in the ecosystem. Explore more 👇 www.adsgroup.org.uk/knowledge/de...

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The Data City @thedatacity.bsky.social · 30/04/2026

Liverpool’s funding gap in focus with The Whole Point. Nearly 1 in 5 businesses are women-led, yet receive less than 1% of investment. They deliver 13x more value relative to capital. Our data makes the imbalance clear. thewholepoint.co.uk

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The Data City @thedatacity.bsky.social · 27/04/2026

Join our webinar 'ADS & The Data City: Introducing the Defence Landscape' on the 14th May. With ADS, we’ll explore a new data-led view of the UK defence sector and introduce the Defence RTIC. Register your spot: share.hsforms.com/1fMwxMjAcQBO...

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The Data City @thedatacity.bsky.social · 24/04/2026

What is a company? Harder to answer than you'd think. In V6, we've introduced group structure and distinct brands, merging subsidiaries so your economic analysis is cleaner and easier than ever. Read the technical breakdown here 👇 thedatacity.com/blog/introdu...

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The Data City @thedatacity.bsky.social · 23/04/2026

V6 is our biggest update in years. Better website matching, clearer group structures, cleaner data. See companies clearly. Understand sectors properly. Make better decisions. Read the full technical lowdown from the team here: thedatacity.com/blog/industr...

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The Data City @thedatacity.bsky.social · 22/04/2026

IFGS 2026 - done ✅ A great day at the Guildhall talking to banks, FinTechs & RegTechs about the classification crisis and how real-time business data is changing how financial services firms onboard, comply, and grow. Want to know more? Get in touch at thedatacity.com

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The Data City @thedatacity.bsky.social · 21/04/2026

Leeds funding gap in focus with The Whole Point’s Regional Data Insight series. 📊 17.9% women-led 📈 28.7% GVA 💷 27.3% turnover 👥 31.6% employment Yet just 2.2% of investment. Our data helps highlight the gap. thewholepoint.co.uk

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The Data City @thedatacity.bsky.social · 21/04/2026

The Data City is live at @innovatefinance.bsky.social Global Summit today. We're set up in the Great Hall - come find us for a demo of how banks, FinTechs, and RegTechs are replacing SIC codes with real-time business classification for KYB, onboarding, and ongoing monitoring.

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The Data City @thedatacity.bsky.social · 20/04/2026

New case study with Optimat 👇 See how they use The Data City to map complex sectors, improve supply chain insight, and deliver higher-value work for public sector clients. Read more: thedatacity.com/case-studies...

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The Data City @thedatacity.bsky.social · 14/04/2026

Proud to support The Whole Point on their Data Insight into Edinburgh. 📊 11.1% women-led 💷 43.6% of turnover Yet just 1.3% of investment. Edinburgh shows the biggest gap between value and funding. Our data helps turn this into evidence for change. thewholepoint.co.uk

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The Data City @thedatacity.bsky.social · 13/04/2026

@hfcouncil.bsky.social is delivering an industrial strategy. They needed a clear view of their economy across Life Sciences, Digital and Climate Tech. Using The Data City, they now power their strategy and Upstream London with real data. thedatacity.com/case-studies...

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The Data City @thedatacity.bsky.social · 09/04/2026

What does it really take to deliver impactful projects in the public sector? We’re attending The GovTech Summit, where Paul Swinney will share a case study on working with the public sector, covering challenges, lessons and impact. Apply to attend 👉 www.govtechsummit.eu

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The Data City @thedatacity.bsky.social · 08/04/2026

Proud to support The Whole Point's Regional Data Insight Series. 📊 18.1% of Birmingham companies are women-led 💷 They generate 21.6% of turnover Yet receive just 0.5% of investment (<1p per £1). Our data helps make these gaps impossible to ignore. thewholepoint.co.uk

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The Data City @thedatacity.bsky.social · 07/04/2026

On 6th May, join The Data City, Metro Dynamics & Favier Ltd to see the University Industry Impact Explorer in action - spin-outs, collaborations, grant funding, alumni leadership, all mapped against the IS-8 in real time. www.eventbrite.co.uk/e/whats-your...

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