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Our website just got a fresh new look! If you’re on the hunt for a writing & narrative team with over 80 games under their belt, reach out and let’s talk! 💚 sweetbabyinc.com

sweetbabyinc.com

Sweet Baby Inc

Founded in 2018 and based in Montreal, Sweet Baby Inc is an award-winning team of game writers who specialize in narrative design, development, and consultation.

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Sweet Baby Inc @sweetbabyinc.com · 25/08/2026

I believe that Gamescom record sessions for attendees to watch on demand, but I’m not sure whether that applies to every talk!

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Sweet Baby Inc @sweetbabyinc.com · 25/08/2026

It’s really cool to hear how many people enjoyed the talk! Thanks to @gamescomdev.bsky.social for having us! ☺️

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Mel (she/her) @meltea.bsky.social · 25/08/2026

Factually correct. Thank you for your super inspiring talk, Kim Belair @sweetbabyinc.com 💜🙏😭 Our lives are ending one sprint at a time, make cool art, don't die, don't be afraid to tell your story.

Perspective and interpretation are crucial to art.

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Sweet Baby Inc @sweetbabyinc.com · 25/08/2026

Thanks for listening! ☺️

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SpeckObst @speckobst.bsky.social · 25/08/2026

The @sweetbabyinc.com gamescom dev talk is probably my favorite so far with a real important message for the industry.

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Kay-Lynne @kaylynne.bsky.social · 25/08/2026

Unreal talk, so good 🔥

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marentin @marentin.bsky.social · 25/08/2026

Absolutely fucking phenomenal. Best talk of the entire #gamescomdev hands down.

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Mistik Studios ✨ Wishlist Kitch Witch! @mistikstudios.bsky.social · 25/08/2026

Kim Belair from @sweetbabyinc.com is absolutely nailing it on these slides, absolutely chefs kiss 🤣🤌 #gamescomdev #gamescom #linkedin #gamedev

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Mitu Khandaker @mitukhandaker.com · 25/08/2026

Yesssss @sweetbabyinc.com at Gamescom is absolutely on fire!!! Cannot applaud hard enough. 🔥 🔥🔥🔥🔥🔥

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Sweet Baby Inc @sweetbabyinc.com · 10/07/2026

The sun is out and Sweet Baby Inc are heading to the beach! Grab your bucket and spade and catch us at Develop:Brighton on Tuesday and Wednesday next week! 💚 Want to talk narrative? Find us on MeetToMatch, or just fire over an email: we can’t wait to see everybody!

A purple-overlayed image of Brighton peer is the background to text that reads:
“Sweet Baby
will see you on the beach at
Develop:Brighton”

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Sweet Baby Inc @sweetbabyinc.com · 10/07/2026

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Sweet Baby Inc @sweetbabyinc.com · 27/05/2026

Catch us at @gamescomdev.bsky.social this August for Kim’s talk: “We Will All Be Dead Soon: Making Art In An Indifferent Industry” Want a chat, too? We’ll be around throughout gamescom this year - we’d love to see you there! 💚

A marketing image for gamescom dev 2026 which features a photo of Kim Belair captioned “Kim Belair, Co-Founder, Narrative Director, Sweet Baby Inc”

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Sweet Baby Inc @sweetbabyinc.com · 27/05/2026

This is about the separation of art and labour, the lies money tells, and the loss of talent and brilliance as a result of our industry's cruelty and indifference. It is a reminder that we will all be dead soon, and that even crushed between the gears, we should fight to make art that speaks." 3/3

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Sweet Baby Inc @sweetbabyinc.com · 27/05/2026

All around us, institutions are crumbling, talent is being abandoned, money is being taken by a lucky few at the top. This isn't a talk about how to fix it, but a call to action to say that we must, or else we must change the way we talk about our work. 2/3

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Sweet Baby Inc @sweetbabyinc.com · 27/05/2026

“WE WILL ALL BE DEAD SOON: Making Art in an Indifferent Industry” "What the hell are we doing? As designers, writers, artists, and developers, we're ostensibly here to make art and tell stories, but it feels as though we're regularly forced to do it in conditions antithetical to creativity. 1/3

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Sweet Baby Inc @sweetbabyinc.com · 27/05/2026

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Chillinglikeashilling @chillilikeashilli.bsky.social · 26/04/2026

Very well deserved!!

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Sweet Baby Inc @sweetbabyinc.com · 24/04/2026

We’re glad to hear that you enjoyed it!

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Wilhelm Scream Queen @chuckspear.blacksky.app · 23/04/2026

Oh, hey! Cool to see something I did some writing on get recognized like this.

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Sweet Baby Inc @sweetbabyinc.com · 24/04/2026

Just a week after winning a Bafta for Best New IP, South of Midnight has won a Peabody Award, honoring excellence in storytelling! We’re so proud of our work on the game’s story, writing, & cultural background, & of everybody who brought Hazel’s journey to life. Huge congrats to Compulsion! 🪾🧵🐟

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Boo-rad Shankar @bradshankar.bsky.social · 31/03/2026

The 2026 Canadian Game Awards nominees have been revealed. 🇨🇦 🎮 The GOTY nominees are: -Assassin’s Creed Shadows -Hell is Us -Lost Records: Bloom & Rage -South of Midnight -Wanderstop Other noms include Marvel Cosmic Invasion, Battlefield 6 & Ambrosia Sky. The full list on @mobilesyrup.com:

mobilesyrup.com

Here are the nominees for the 2026 Canadian Game Awards

Games like Assassin's Creed Shadows, Marvel Cosmic Invasion, South of Midnight and Lost Records: Bloom & Rage are up for awards.

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Xalavier Nelson Jr. @writnelson.bsky.social · 03/03/2026

So excited to announce that Strange Scaffold is sponsoring the Frosty Games showcases this year. The degree to which ANZ teams go above and beyond to not just contribute to the medium, but also better the ecosystem of making games, can't be overstated!

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meghna jayanth @meghna.bsky.social · 03/03/2026

BACK ALL WILL RISE on KICKSTARTER if you're into 💜 citizen sleeper x ace attorney 🔥 revenge against the epstein class 🤑 marxist-animist weirdness 🃏 card-based narrative 🇮🇳 set in alternate india ✨ dreams of dead gods 🍃 branching stories ✊ WE NEED YOUR SUPPORT www.kickstarter.com/projects/spe...

kickstarter.com

All Will Rise: a narrative courtroom deck-builder

A game about taking a billionaire to court for the murder of a river.

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inkle @inkle.co · 04/03/2026

📖 THE GAME NARRATIVE KALEIDOSCOPE ❄️ is out NOW! www.inklestudios.com/kaleidoscope 100+ essays on writing & narrative design, with articles from the writers of Baldur's Gate 3, Control, Call of Duty, Prince of Persia, Tomb Raider, Sam and Max... ALSO the Kaleidoscope Podcast with 2 full eps!

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GDC Festival of Gaming @officialgdc.bsky.social · 03/03/2026

South of Midnight is a masterpiece tbh. The game has a unique stop-motion animation style, but you can disable it if needed! The game is also Blind-accessible with menu narration, customizable volume, pace, and pitch — all introduced during the initial onboarding. How cool is that?!

Close-up cinematic screenshot from South of Midnight featuring the protagonist Hazel, a young woman with braided hair and a quiver on her back, seated atop a large creature in a misty, atmospheric landscape.

South of Midnight screenshot showing a mystical scene with a human figure emerging from the roots of a massive flowering tree, surrounded by pink wildflowers, with two robins perched on nearby rocks.

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Sweet Baby Inc @sweetbabyinc.com · 13/02/2026

Huh. It’s working okay for us, but you can definitely catch it on YouTube, too!

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Bryant Francis @bryantfrancis.me · 13/02/2026

REALLY passionate about this week’s podcast. I want to work in a game industry, not a game aristocracy. Smart co-dev setups can supercharge big games while preserving our profession. Even writers can benefit from this! @sweetbabyinc.com’s Kim Belair joined us to explain how:

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Sweet Baby Inc @sweetbabyinc.com · 13/02/2026

If you’re more of a watcher than a listener, you can also catch the episode on YouTube… where the eagle-eyed amongst you might spot our sleepiest teammate! ☺️🐾

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Sweet Baby Inc @sweetbabyinc.com · 13/02/2026

🍬✨WE’RE IN THIS ONE✨🍬 Our CEO Kim Belair sat down with Rory McGuire of Blackbird Interactive and Mitch Patterson of Wolfjaw Studios, to talk to @bryantfrancis.me about how our floating Writers’ Room works, and how co-development looks for our team and others! Give it a listen here! ⬇️⬇️⬇️

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Amy-Leigh Shaw @diveamydive.bsky.social · 12/12/2025

…MORE awards for us??? TWO (2) of the wonderful 2025 releases that the Sweet Baby Inc team worked on are nominated for the Indie Game Awards 🥲 Pikselnesia and Lululu, look at YOU!!! Superstars! 💫

A screenshot of the nominees for the 2025 Indie Game Awards’ Emotional Impact Award, showing them to be Afterlove EP, and Roger, Don’t Get Your Hopes Up, Henry Halfhead, Wanderstop, and Wednesdays.

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Sweet Baby Inc @sweetbabyinc.com · 12/12/2025

We’re so happy to see this well deserved award for the @compulsiongames.bsky.social team! 🎉Congratulations!🎉

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Junae Benne | Marketing Journalist 🎮 @junaebenne.bsky.social · 03/12/2025

Critique Boundaries and Hate Speech Gaming is built by people — and we’re amplifying their voices. From casual players to industry CEOs, this is Gaming for the Culture. 🎮 Who should we talk to next in the gaming space? 🔗 Full episode: youtu.be/M641x0WiscA

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Junae Benne | Marketing Journalist 🎮 @junaebenne.bsky.social · 04/12/2025

Entering gaming during the pandemic boom Gaming is built by people — and we’re amplifying their voices. From casual players to industry CEOs, this is Gaming for the Culture. 🎮 Who should we talk to next in the gaming space? 🔗 Full episode: youtu.be/M641x0WiscA

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Junae Benne | Marketing Journalist 🎮 @junaebenne.bsky.social · 05/12/2025

Harassment Fallout Gaming is built by people — and we’re amplifying their voices. From casual players to industry CEOs, this is Gaming for the Culture. 🎮 Who should we talk to next in the gaming space? 🔗 Full episode: youtu.be/M641x0WiscA

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Sweet Baby Inc @sweetbabyinc.com · 06/12/2025

You might recognise our charming, talented @somengomen.bsky.social on the most recent episode of @junaebenne.bsky.social’s Gaming For The Culture podcast! They’re talking all things Narrative Development & Games Production, and it’s well worth a listen! youtu.be/M641x0WiscA?...

An episode banner image for the Gaming For The Culture podcast, which depicts Junae Benne and Maria Beck alongside the title “The Producer Episode (ft. Sweet Baby Inc)”

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Noodlecake 🍜 Wishlist Tiebreakers on Steam! @noodlecake.bsky.social · 26/11/2025

Nominate Winter Burrow for the Sit Back and Relax Award in the #SteamAwards2025! 🧣🐭 If our cozy adventure brought you comfort this year, your vote means the world to us and @pinecreekgames.com. Make your nominations here: f.mtr.cool/eqohqgcuyq #gamedev

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Winter Burrow by Pine Creek Games @pinecreekgames.com · 26/11/2025

Fellow mice adventurers!! !🐭🧣 You can now nominate your favourite games for this year’s Steam Awards! 🏆 We would be so honored if you would cast a vote for Winter Burrow 💌 store.steampowered.com/steamawards/...

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Sweet Baby Inc @sweetbabyinc.com · 21/11/2025

Heading to #AdventureX2025 this weekend? We’ll be there on Sunday, to catch up with all our wonderful narrative friends & make some new ones, too! If you’d like to chat story structure, worldbuilding, character & more with an award-winning team that have worked on over 80 games… just let us know! 😉💚

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Sweet Baby Inc @sweetbabyinc.com · 12/11/2025

Hey, that’s OUR name! 🤩

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Damned Amrich @danamrich.bsky.social · 12/11/2025

when videogames speak truth

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Amy-Leigh Shaw @diveamydive.bsky.social · 23/10/2025

The 23rd of October??? Why, that’s today!

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AbleToPlay | Find Accessible Games! @abletoplay.com · 21/10/2025

Pssst! 👀 Are you a disabled content creator OR a creator passionate about accessibility? DM us! We’re working on something new and exciting at AbleToPlay to help inclusive creators grow their audiences and connect with game studios and publishers for sponsorships. Reposts appreciated!

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Sweet Baby Inc @sweetbabyinc.com · 18/10/2025

Hey, thank you very much! 🥰

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