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Sweet Baby Inc

@sweetbabyinc.com
1.2K followers 615 following 115 posts

Hey there! We’re a small narrative development studio, working on projects of all sizes and genres across the games industry! ✨ Find out more about what we do at sweetbabyinc.com!

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Sweet Baby Inc @sweetbabyinc.com · 25/08/2026
It’s really cool to hear how many people enjoyed the talk! Thanks to @gamescomdev.bsky.social for having us! ☺️
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Mel (she/her) @meltea.bsky.social · 25/08/2026
Factually correct. Thank you for your super inspiring talk, Kim Belair @sweetbabyinc.com 💜🙏😭 Our lives are ending one sprint at a time, make cool art, don't die, don't be afraid to tell your story.
Perspective and interpretation are crucial to art.
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SpeckObst @speckobst.bsky.social · 25/08/2026
The @sweetbabyinc.com gamescom dev talk is probably my favorite so far with a real important message for the industry.
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Kay-Lynne @kaylynne.bsky.social · 25/08/2026
Unreal talk, so good 🔥
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marentin @marentin.bsky.social · 25/08/2026
Absolutely fucking phenomenal. Best talk of the entire #gamescomdev hands down.
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Mistik Studios ✨ Wishlist Kitch Witch! @mistikstudios.bsky.social · 25/08/2026
Kim Belair from @sweetbabyinc.com is absolutely nailing it on these slides, absolutely chefs kiss 🤣🤌 #gamescomdev #gamescom #linkedin #gamedev
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Mitu Khandaker @mitukhandaker.com · 25/08/2026
Yesssss @sweetbabyinc.com at Gamescom is absolutely on fire!!! Cannot applaud hard enough. 🔥 🔥🔥🔥🔥🔥
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Sweet Baby Inc @sweetbabyinc.com · 10/07/2026
The sun is out and Sweet Baby Inc are heading to the beach! Grab your bucket and spade and catch us at Develop:Brighton on Tuesday and Wednesday next week! 💚 Want to talk narrative? Find us on MeetToMatch, or just fire over an email: we can’t wait to see everybody!
A purple-overlayed image of Brighton peer is the background to text that reads:
“Sweet Baby 
will see you on the beach at
Develop:Brighton”
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Sweet Baby Inc @sweetbabyinc.com · 10/07/2026
The sun is out and Sweet Baby Inc are heading to the beach! Grab your bucket and spade and catch us at Develop:Brighton on Tuesday and Wednesday next week! 💚 Want to talk narrative? Find us on MeetToMatch, or just fire over an email: we can’t wait to see everybody!
A purple-overlayed image of Brighton peer is the background to text that reads:
“Sweet Baby 
will see you on the beach at
Develop:Brighton”
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Sweet Baby Inc @sweetbabyinc.com · 27/05/2026
Catch us at @gamescomdev.bsky.social this August for Kim’s talk: “We Will All Be Dead Soon: Making Art In An Indifferent Industry” Want a chat, too? We’ll be around throughout gamescom this year - we’d love to see you there! 💚
A marketing image for gamescom dev 2026 which features a photo of Kim Belair captioned “Kim Belair, Co-Founder, Narrative Director, Sweet Baby Inc”
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Sweet Baby Inc @sweetbabyinc.com · 27/05/2026
Catch us at @gamescomdev.bsky.social this August for Kim’s talk: “We Will All Be Dead Soon: Making Art In An Indifferent Industry” Want a chat, too? We’ll be around throughout gamescom this year - we’d love to see you there! 💚
A marketing image for gamescom dev 2026 which features a photo of Kim Belair captioned “Kim Belair, Co-Founder, Narrative Director, Sweet Baby Inc”
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Chillinglikeashilling @chillilikeashilli.bsky.social · 26/04/2026
Very well deserved!!
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Ill_Advised_Gaming @thesocialjusticegm.bsky.social · 26/04/2026
Deserved!
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Kubrick Zirconia @chuckspear.blacksky.app · 23/04/2026
Oh, hey! Cool to see something I did some writing on get recognized like this.
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Sweet Baby Inc @sweetbabyinc.com · 24/04/2026
Just a week after winning a Bafta for Best New IP, South of Midnight has won a Peabody Award, honoring excellence in storytelling! We’re so proud of our work on the game’s story, writing, & cultural background, & of everybody who brought Hazel’s journey to life. Huge congrats to Compulsion! 🪾🧵🐟
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Brad Shankar @bradshankar.bsky.social · 31/03/2026
The 2026 Canadian Game Awards nominees have been revealed. 🇨🇦 🎮 The GOTY nominees are: -Assassin’s Creed Shadows -Hell is Us -Lost Records: Bloom & Rage -South of Midnight -Wanderstop Other noms include Marvel Cosmic Invasion, Battlefield 6 & Ambrosia Sky. The full list on @mobilesyrup.com:
mobilesyrup.com
Here are the nominees for the 2026 Canadian Game Awards
Games like Assassin's Creed Shadows, Marvel Cosmic Invasion, South of Midnight and Lost Records: Bloom & Rage are up for awards.
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Xalavier Nelson Jr. @writnelson.bsky.social · 03/03/2026
So excited to announce that Strange Scaffold is sponsoring the Frosty Games showcases this year. The degree to which ANZ teams go above and beyond to not just contribute to the medium, but also better the ecosystem of making games, can't be overstated!
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meghna jayanth @meghna.bsky.social · 03/03/2026
BACK ALL WILL RISE on KICKSTARTER if you're into 💜 citizen sleeper x ace attorney 🔥 revenge against the epstein class 🤑 marxist-animist weirdness 🃏 card-based narrative 🇮🇳 set in alternate india ✨ dreams of dead gods 🍃 branching stories ✊ WE NEED YOUR SUPPORT www.kickstarter.com/projects/spe...
kickstarter.com
All Will Rise: a narrative courtroom deck-builder
A game about taking a billionaire to court for the murder of a river.
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inkle @inkle.co · 04/03/2026
📖 THE GAME NARRATIVE KALEIDOSCOPE ❄️ is out NOW! www.inklestudios.com/kaleidoscope 100+ essays on writing & narrative design, with articles from the writers of Baldur's Gate 3, Control, Call of Duty, Prince of Persia, Tomb Raider, Sam and Max... ALSO the Kaleidoscope Podcast with 2 full eps!
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GDC Festival of Gaming @officialgdc.bsky.social · 03/03/2026
South of Midnight is a masterpiece tbh. The game has a unique stop-motion animation style, but you can disable it if needed! The game is also Blind-accessible with menu narration, customizable volume, pace, and pitch — all introduced during the initial onboarding. How cool is that?!
Close-up cinematic screenshot from South of Midnight featuring the protagonist Hazel, a young woman with braided hair and a quiver on her back, seated atop a large creature in a misty, atmospheric landscape.South of Midnight screenshot showing a mystical scene with a human figure emerging from the roots of a massive flowering tree, surrounded by pink wildflowers, with two robins perched on nearby rocks.
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Bryant Francis @bryantfrancis.me · 13/02/2026
REALLY passionate about this week’s podcast. I want to work in a game industry, not a game aristocracy. Smart co-dev setups can supercharge big games while preserving our profession. Even writers can benefit from this! @sweetbabyinc.com’s Kim Belair joined us to explain how:
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Sweet Baby Inc @sweetbabyinc.com · 13/02/2026
🍬✨WE’RE IN THIS ONE✨🍬 Our CEO Kim Belair sat down with Rory McGuire of Blackbird Interactive and Mitch Patterson of Wolfjaw Studios, to talk to @bryantfrancis.me about how our floating Writers’ Room works, and how co-development looks for our team and others! Give it a listen here! ⬇️⬇️⬇️
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Amy-Leigh Shaw @diveamydive.bsky.social · 12/12/2025
…MORE awards for us??? TWO (2) of the wonderful 2025 releases that the Sweet Baby Inc team worked on are nominated for the Indie Game Awards 🥲 Pikselnesia and Lululu, look at YOU!!! Superstars! 💫
A screenshot of the nominees for the 2025 Indie Game Awards’ Emotional Impact Award, showing them to be Afterlove EP, and Roger, Don’t Get Your Hopes Up, Henry Halfhead, Wanderstop, and Wednesdays.
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Sweet Baby Inc @sweetbabyinc.com · 12/12/2025
We’re so happy to see this well deserved award for the @compulsiongames.bsky.social team! 🎉Congratulations!🎉
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Junae Benne | Marketing Journalist 🎮 @junaebenne.bsky.social · 03/12/2025
Critique Boundaries and Hate Speech Gaming is built by people — and we’re amplifying their voices. From casual players to industry CEOs, this is Gaming for the Culture. 🎮 Who should we talk to next in the gaming space? 🔗 Full episode: youtu.be/M641x0WiscA
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Junae Benne | Marketing Journalist 🎮 @junaebenne.bsky.social · 04/12/2025
Entering gaming during the pandemic boom Gaming is built by people — and we’re amplifying their voices. From casual players to industry CEOs, this is Gaming for the Culture. 🎮 Who should we talk to next in the gaming space? 🔗 Full episode: youtu.be/M641x0WiscA
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Junae Benne | Marketing Journalist 🎮 @junaebenne.bsky.social · 05/12/2025
Harassment Fallout Gaming is built by people — and we’re amplifying their voices. From casual players to industry CEOs, this is Gaming for the Culture. 🎮 Who should we talk to next in the gaming space? 🔗 Full episode: youtu.be/M641x0WiscA
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Sweet Baby Inc @sweetbabyinc.com · 06/12/2025
You might recognise our charming, talented @somengomen.bsky.social on the most recent episode of @junaebenne.bsky.social’s Gaming For The Culture podcast! They’re talking all things Narrative Development & Games Production, and it’s well worth a listen! youtu.be/M641x0WiscA?...
An episode banner image for the Gaming For The Culture podcast, which depicts Junae Benne and Maria Beck alongside the title “The Producer Episode (ft. Sweet Baby Inc)”
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Noodlecake 🍜 Wishlist Tiebreakers on Steam! @noodlecake.bsky.social · 26/11/2025
Nominate Winter Burrow for the Sit Back and Relax Award in the #SteamAwards2025! 🧣🐭 If our cozy adventure brought you comfort this year, your vote means the world to us and @pinecreekgames.com. Make your nominations here: f.mtr.cool/eqohqgcuyq #gamedev
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Winter Burrow by Pine Creek Games @pinecreekgames.com · 26/11/2025
Fellow mice adventurers!! !🐭🧣 You can now nominate your favourite games for this year’s Steam Awards! 🏆 We would be so honored if you would cast a vote for Winter Burrow 💌 store.steampowered.com/steamawards/...
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Sweet Baby Inc @sweetbabyinc.com · 21/11/2025
Heading to #AdventureX2025 this weekend? We’ll be there on Sunday, to catch up with all our wonderful narrative friends & make some new ones, too! If you’d like to chat story structure, worldbuilding, character & more with an award-winning team that have worked on over 80 games… just let us know! 😉💚
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run DanAmrich.exe -verbose @danamrich.bsky.social · 12/11/2025
when videogames speak truth
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Amy-Leigh Shaw @diveamydive.bsky.social · 23/10/2025
The 23rd of October??? Why, that’s today!
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AbleToPlay | Find Accessible Games! @abletoplay.com · 21/10/2025
Pssst! 👀 Are you a disabled content creator OR a creator passionate about accessibility? DM us! We’re working on something new and exciting at AbleToPlay to help inclusive creators grow their audiences and connect with game studios and publishers for sponsorships. Reposts appreciated!
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Sweet Baby Inc @sweetbabyinc.com · 17/10/2025
🥹 Best Narrative 🥹 Congratulations to Fellow Traveller & the Pikselnesia team - we’re so proud of you (and a little proud of ourselves, too) 💚
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Aaron Makes Video Games (and a podcast) @nemo10.bsky.social · 16/10/2025
Episode 3 of Make Games, Drink Coffee is out today! This week's guest is @sahilbajaj.dev, a game writer and narrative designer. Sahil has worked on the Blackwood Charter Escape Room with Sweet Baby Inc and with Veritable Joy on ValiDate: Struggling Singles in Your Area, and more!
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Alex Kanaris-Sotiriou @kanaratron.bsky.social · 17/10/2025
I'm a BIG fan of physical media, so it's safe to say I'm SUPER STOKED that our multi-awarding winning indie game Mythwrecked will be getting a physical release!!! 🎉🎉🎉 Snag your copy below & signal boosts are most welcome folks. 🏝️ bit.ly/mythwrecked
A preview image of the Deluxe Edition of Mythwrecked for the PS5. It includes a slip cover and some bookmarks.
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Sweet Baby Inc @sweetbabyinc.com · 07/10/2025
It was such a pleasure to sit down a little while ago for the Hungama Game Changers: Leadership Series, and now it’s finally here! 💚 We hope you enjoy Kim’s chat with the incredible Raunaq Roy as much as we did. Check it out! 🥰🍬
open.spotify.com
Kim Belair
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Sweet Baby Inc @sweetbabyinc.com · 23/07/2025
Hey BlueSky! 👋 We’re Sweet Baby Inc. We’re a small, narrative-focused studio that has contributed to the story and writing of over 80 titles across the games industry! We’ve worked with wonderful teams of all shapes and sizes since 2018, helping to build worlds, journeys and characters! 💚
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Roosa Jokiaho @rjokami.bsky.social · 24/09/2025
Persevere against all odds in these tough times.
A lone sunflower blooming in a field of sunflowers.
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vibe-free lifestyle and smiling apple purveyor @ellaguro.bsky.social · 23/09/2025
Submissions to the Experimental Games Showcase at GDC are now OPEN through October 24, 2025! Please send us the weird shit you're working on! More info about the session and where to submit can be found on our NEW website here www.experimentalgamesshowcase.com
experimentalgamesshowcase.com
Experimental Games Showcase
SUBMIT YOUR GAME TO THE
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Game Devs of Color Expo @gdocexpo.com · 20/09/2025
That's right - Game Devs of Color Expo will return on September 22 - 25, 2026!🎉 Don't forget to embrace your community, take care of yourself to keep that creativity flowing, make games that you love, and play them too. Thank you everyone - we'll see you next year! 💚💙
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Game Devs of Color Expo @gdocexpo.com · 18/09/2025
Tristan talks decolonization & cozy games. What does safety mean for the audience we're trying to reach? What mechanics, rewards, cultural touchstones, & character archetypes will we implement that will resonate with them? Questions to consider when thinking about your game. #GDoCExpo2025 #gamedev

DECOLONIZATION AND DECOLONIALITY
DECOLONIZATION
Often framed as an undoing of colonial influences and structures, it is also a creative process of imagining what cultures would look like if not disrupted by the exploitation of colonialism.
DECOLONIALITY/DECOLONIALIDAD
The process/practice of rejecting Euro-centric ways of knowing and being. Coined by Aníbal Quijano, this concept acknowledges how different concepts of the cosmos influenced knowledge acquisition, information storage and transfer, and ideas of the self.
COLONIALSIM? IN COZY GAMES? WHERE?
• So Many White People
• The Outside Individual Who
Saves the Day
• The Land is There for the Taking
• Corn and Wheat Make Number
Go Up
• Nuclear Family/Two Gen Family
• Monochronic Structures, 4
Seasons, Gregorian Calendar
• Conveniently Ancient Civilizations
Spirituality is Silly 
Straight Up Racism

HOW CAN WE DECOLONIZE COZY GAMES
We can start the process of decolonizing and practicing decoloniality by questioning ourselves and those we trust around us. For example:
• What does safety mean for the audience we are trying to reach? • What mechanics, rewards, cultural touchstones, and character (archetypes) will we implement that will resonate with them? • What is the relationship of the player character to the NPC community and how can we handle this mechanically and narratively?
• How many generations of people are present at any time?
• How is time measured and how does this play out mechanically and narratively?Games to Check Out
Fields of Mistria
Saltsea Chronicles and Mutazione
Tales of the Shire
Wanderstop
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Game Devs of Color Expo @gdocexpo.com · 18/09/2025
Comedy comes in threes! 😆 Tanat shows off some hilarious moments from "Building Relationships" and shares insights into structuring humor in your game. #GDoCExpo2025 #gamedev
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Sweet Baby Inc @sweetbabyinc.com · 17/09/2025
It’s been incredible to see so much love for Henry Halfhead, and we’re really excited for the wonderful Lululu team! We feel so lucky to have helped them bring their vision - and their Henry - to life! And if you’re looking for something sweet and creative and full of heart to play this weekend…
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Sweet Baby Inc @sweetbabyinc.com · 18/09/2025
Just over 30 minutes to go!
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kv @trepegroupie1.bsky.social · 17/09/2025
my review of Henry Halfhead is that you should stop what you're doing and play Henry Halfhead
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Sweet Baby Inc @sweetbabyinc.com · 17/09/2025
Has everybody been enjoying @gdocexpo.com so far? If you haven’t: get in now, there’s still time!!! 💚 Pop by tomorrow and you might even get the chance to hear the incredible Tristan J Tarwater, as they explore the Decolonisation of Cosy Games! Prepare to get *even cozier*!!! 🥰
Screenshot from the GDoC site reads:

“Talk:

Decolonizing Cozy Games 
Tristan J. Tarwater (They/Them)

What's so cozy about doing chores when you're at the center of the universe? Tristan J. Tarwater will delve into cozy games and how they uphold values of colonialism in their mechanics and narrative. More than just being about "vibes," cozy games project an idea of what is safe and rewarding for players and often promote values of capitalism by rewarding individualism and consumption.
What makes them satisfying for many can also makes things uncomfortable for marginalized people. By exploring and questioning the definitions and values of cozy games and colonialism, we can make cozy games even cozier!”
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Jeff Grubb @grubb.wtf · 17/09/2025
I really like Henry Halfhead. A big reason is that I could hand the controller to my kids when it got a bit too lackadaisical for me. And then they show me what it's like to just play and make your own rules and tell stories. It's fantastic.
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The Indie Informer @theindieinformer.bsky.social · 17/09/2025
Henry Halfhead squeezed my heart then expanded it. And its ending is worth going through everything to experience. Join me!
the-indie-in-former.com
Henry Halfhead Full Playthrough
Roller coaster of the heart.
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