iiinova — where your digital self keeps evolving

Marek Sotak

@sotak.com

338 followers 357 following 111 posts

Product - PLG - gamification, AI, UI, UX, Code. Remote and calm company - InlineManual.com - EngageKit.com

Posts Replies Media

Marek Sotak @sotak.com · 28/02/2025

Meanwhile…

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Marek Sotak @sotak.com · 24/02/2025

From time to time, I work on my time-tracking app. This time, I added a TimeBar - a visual indicator that shows the time I've worked, the time left in my day, and even sunrise and sunset times. It also integrates habit tracking, like water intake, to keep me mindful of my daily goals.

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Marek Sotak @sotak.com · 10/12/2024

Most users don’t ignore your new features 👉 they just don’t see them. This is inattentional blindness: users focus on the familiar and miss the changes. OpenAI handles this well with in-app marketing, showcasing updates where users are already engaged.

A screenshot of chatgpt interface with a popover pointing at their new feature.

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Marek Sotak @sotak.com · 30/11/2024

I've always believed that exceptional customer support (esp. in B2B) begins long before you need it. Here is a concept of Sign Up flow that I am working on. Personal touch right from the start—matching each prospect with their dedicated CSM, just like booking an Uber ride. #wip

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Marek Sotak @sotak.com · 30/11/2024

But in all that time, we got so caught up in putting our customers first (as we should!) that we should have looked at our product well. And let’s say it’s not exactly making the best first impression right now. Example: 👇 Pretty bad Sign Up form.

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Marek Sotak @sotak.com · 29/11/2024

Kairo, a little cute time and habit tracker. ☺️

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Marek Sotak @sotak.com · 26/11/2024

Gamification in B2B SaaS does not have to be fun to work. We have tested many different approaches, and one that stood out is the sense of collaboration.

Gamified task list within an app built with EngageKit.com

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Marek Sotak @sotak.com · 24/11/2024

Weekend experiment I have built a little CLI AI Agent that does the coding for me. It can write new files and update existing ones based on a simple prompt "Build feature X" or "Fix Y" - it maintains the context. It writes its tests, fixes code based on it, and installs new dependencies if needed.

A snake game preview developed by AI agent.

A set of prompts from the command line showing the build feature command.

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Marek Sotak @sotak.com · 21/11/2024

We've also implemented similar behavior in EngageKit's onboarding task list. When users claim a reward (extra days on trial), we show exactly where their claimed days are added, ensuring transparency and a rewarding experience.

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Marek Sotak @sotak.com · 21/11/2024

I have used (still use) this approach in Kairo time tracker in various interactions few years ago and users loved it.

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Marek Sotak @sotak.com · 21/11/2024

Users love clarity in interactions with product, and LinkedIn nailed it with their latest UX update. When you click a reaction, it animates, showing its impact and seamlessly exposing the comment field. A touch of game-like design making the action clear and engaging.

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