Last week I delivered a talk at Boston World Tour: 3 Use Cases For Getting Started with Agentforce. During conversations before and after, a common theme came up: lots of Salesforce professionals feel...

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Cassidy securely integrates with your tools, leveraging company knowledge to automate tasks with assistants and workflow automations.

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Anti-goals (aka NOKRs) explicitly state what you aren't trying to do. They help set expectations and clarify your strategy. A good exercise for setting anti-goals is to ask, "What might someone reason...

The TrailblazerDX 2025 Call for Participation is now open. Complete the submission process by Friday, November 22, 2024, 5:00 p.m. PT.

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Jason Cohen: I built a few companies, two of which are now unicorns, both bootstrapped and VC-funded, bought and sold a few, invested in dozens, and wrote about everything I know.