iiinova — where your digital self keeps evolving

Reposted by Robert West

Human Behaviour Change - APRICOT @hbcproject.bsky.social · 16/09/2026

@robertjwest.bsky.social, the founder of the PAT, will take participants through the improved user interface and enhanced functionality.

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Robert West @robertjwest.bsky.social · 26/07/2026

The word 'may' does a lot of heavy lifting when reporting study findings. Taken literally it makes no substantive claim so can be defended as not overselling, but of course taken literally it carries no meaning either! It's all in the conversational implications.

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Robert West @robertjwest.bsky.social · 08/07/2026

Anyone who dresses like a cross between the Monty Python knight who wouldn't give up and the drummer from Angine de Poitrine gets my vote.

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Robert West @robertjwest.bsky.social · 08/07/2026

Sensible policies for a happier Clacton. Never voted before? Now's your chance to make a difference. All the main parties have stood aside to avoid splitting the Binface vote 😜. Don't make them regret it.

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Robert West @robertjwest.bsky.social · 07/07/2026

Come on the people of Clacton. This is your chance to make a joke out of the bad joke that is Farage, and make history. Vote Count Binface.

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Otto English @ottoenglish.bsky.social · 07/07/2026

Only someone with a heart of stone wouldn't laugh at the demise of Jenrick's political gambit... playing out here in real time

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Paul Bernal @paulbernal.bsky.social · 07/07/2026

It’s not a ‘difficult decision’. It’s a barbaric decision. A *wrong* decision.

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UCL Centre for Behaviour Change @ucl-cbc.bsky.social · 03/05/2026

The 2026 Behaviour Change Conference Programme is live! 🎉 There are still in-person and online places available, so do join us if you haven’t already registered: 👉 www.ucl.ac.uk/behaviour-ch... Workshop registrations will be closing soon - book by 8 May: 👉 www.ucl.ac.uk/behaviour-ch... #BCConf2026

ucl.ac.uk

Behaviour Change Conference 2026

Our annual conferences bring together industry, academia, government and NGOs to discuss cutting-edge developments in the science and application of behaviour change to a range global challenges.

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Robert West @robertjwest.bsky.social · 04/05/2026

I mostly don't post about politics (or at least party politics) here but this video from DoubleDown News is so shocking I thought I should try and get it out. For full disclosure, Paul Holden is part of my wider family. A very brave and incisive journalist. youtu.be/_nQeCCW7vHc?...

youtu.be

UNCOVERED: The SECRET Plot To DESTROY Zack Polanski

YouTube video by Double Down News

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Prof Christina Pagel @chrischirp.bsky.social · 10/01/2026

This is an important and sobering read about a 1943 American pamphlet warning citizens what fascism in America would look like. Every bit of it is happening now open.substack.com/pub/heatherc...

open.substack.com

January 9, 2026

Beginning in 1943, the War Department published a series of pamphlets for U.S.

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Peter @notalawyer.bsky.social · 09/01/2026

the ICE officer calling a woman he just murdered a “fucking bitch” is visceral, but imo the most material new information in the latest video is that she very clearly turns the wheel away from the officer right before it happens

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Aaron Rupar @atrupar.com · 08/01/2026

Walz: "I couldn't help but think, and it scares me a bit -- 'The party told you to reject the evidence of your eyes and ears. It was their final, most important directive.' It certainly feels like that in this moment."

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Jay Van Bavel, PhD @jayvanbavel.bsky.social · 09/01/2026

Large Language models pose an existential threat to online survey research www.pnas.org/doi/10.1073/... An AI can now evade a comprehensive suite of data quality checks, achieving a 99.8% pass rate on 6,000 trials of standard attention checks.

pnas.org

PNAS

Proceedings of the National Academy of Sciences (PNAS), a peer reviewed journal of the National Academy of Sciences (NAS) - an authoritative source of high-impact, original research that broadly spans...

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Reposted by Robert West

Prof Christina Pagel @chrischirp.bsky.social · 09/01/2026

very disappointing. There is a code of conduct for Royal Society fellows - it's not a value judgement to say that Musk has contravened it! see relevant bits of code and the Royal Society stated values below.

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Eliot Higgins @eliothiggins.bsky.social · 08/01/2026

For those keeping score, Bellingcat, The New York Times Visual Investigation Team, & Washington Post's Visual Forensic team have all published analysis showing the ICE shooter wasn't in the path of Renee Nicole Good’s vehicle when he shot her, contradicting statements by the President & his cronies

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MS NOW @ms.now · 08/01/2026

BREAKING: The Hennepin County District Attorney's office says they have jurisdiction to charge the ICE agent involved in the fatal Minneapolis shooting.

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Robert West @robertjwest.bsky.social · 20/12/2025

The US Government has set out very clearly its plans for the US oligarchs (not its people) to dominate the world. They are not hiding it and have thrown out a challenge to countries such as the UK: The US does not see us as an ally but as a vassal state. youtu.be/idkurWogst8?...

youtu.be

This is Trump's new plan for US global dominance

YouTube video by Geopolitical Economy Report

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Reposted by Robert West

ncsct.bsky.social @ncsct.bsky.social · 06/12/2025

We now offer an FAQs page on our website that answers the most common technical and training questions that you may have. You can access it here: www.ncsct.co.uk/publications.... You can also ask questions via enquiries@ncsct.co.uk Please note: our new enquiries number is 01747 441648.

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Robert West @robertjwest.bsky.social · 24/11/2025

You may be interested in this preprint that Sarah Jackson, Linda Ng Fat and I have just published on improved mental wellbeing following health-behaviour changes. If you have any comments or suggestions please let us know. www.qeios.com/read/NY0ZS1

qeios.com

Benefits to Mental Wellbeing from Making Positive Changes in Health-Related Behaviours: An Ultra-Rapid Review

BACKGROUND AND AIMS. Changes in health-related behaviours that have a longer-term impact on physical health have also been found in many studies to lead to relatively rapid improvements in mental well...

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Reposted by Robert West

UCL Centre for Behaviour Change @ucl-cbc.bsky.social · 04/11/2025

📢 Submissions are open for the 2026 Behaviour Change Conference! A fantastic opportunity to share your work & connect with delegates worldwide - all working toward a healthier, sustainable world 🌍 🗓 Deadline: 15 Dec 2025 👉 ucl.ac.uk/behaviour-change/conference #BCConf2026 @be-change.bsky.social

Behaviour Change Conference 2026 - call for abstracts now open, submit by 15 December 2025. Image of conference venue.

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Robert West @robertjwest.bsky.social · 22/10/2025

I've just heard what may be the funniest line ever in a detective story. It's in the brilliant Anthony Horowitz' novel 'Close to Death' whose audiobook is brightening up my gym experience. It is 'There was so much blood, even the police dog threw up.'

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Reposted by Robert West

Joe Gitchell @jgitchell.bsky.social · 07/10/2025

Bigly recommend listening to the Unlocking Behaviour Change 'cast from #JamieWest (not sure of his blewski handle) and @robertjwest.bsky.social. Lots of info and insight, entertainingly and efficiently conveyed. #ChickenSexing youtu.be/J0y2Bo4glfk?...

youtu.be

Unlocking Behaviour Change Podcast Episode 20: Notice the difference!

YouTube video by Unlocking Behaviour Change

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Daniel Kotz @danielkotz.bsky.social · 11/09/2025

Robert West explaining the use of ontologies to support research on #nicotine and #tobacco use at the SRNT-E conference addictovocab.org @robertjwest.bsky.social

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Shayoni Lynn @shayonislynn.bsky.social · 03/08/2025

#BehaviouralScience is not always about nudging. The authors @susanmichie.bsky.social @robertjwest.bsky.social argue "tackling the challenges facing humanity requires a collective, capacity-building approach" that boosts competences, opportunities, & motivations for individuals to act together.

cambridge.org

Moving from nudging to boosting: empowering behaviour change to address global challenges | Behavioural Public Policy | Cambridge Core

Moving from nudging to boosting: empowering behaviour change to address global challenges

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Reposted by Robert West

Sarah Jackson @drsarahejackson.bsky.social · 18/07/2025

Our new paper provides up-to-date evidence on cigarette consumption across Great Britain. 🟡~28.6 billion cigarettes are smoked each year. 🟡There are persistent disparities across socioeconomic groups, regions, and nations. academic.oup.com/ntr/advance-... @ntrjournal.bsky.social

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Robert West @robertjwest.bsky.social · 24/06/2025

Just released a new episode of the Unlocking Behaviour Change podcast. This series is tackling decision-making and this episode is all about the importance of the way that decisions are 'framed' (e.g., Shall I do X or not? which of X, Y or Z shall I choose?) www.podbean.com/ep/pb-rdhpx-...

podbean.com

Understanding decision ‘framing’: asking the right question

Where’s the best place to go on holiday? What should I do with my life? Why is the way we frame decisions so vital? In this episode, we continue unpacking the FACET framework, focusing on F: Frame. We...

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Robert West @robertjwest.bsky.social · 17/06/2025

I've just launched the latest episode in the Unlocking Behaviour Change podcast series, and it is the very first public airing of a new general framework for understanding and analysing real-world decisions - called FACET. So do check it out and leave comments. www.podbean.com/ep/pb-tgudh-...

podbean.com

Introducing FACET: A framework for understanding and analysing real-world decision-making

This episode introduces a new framework for understanding and analysing decision-making. It is the first public airing of this framework - so quite a big deal!! FACET stands for Frame (the way we appr...

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Robert West @robertjwest.bsky.social · 15/06/2025

The Human Behaviour Change Project 'Prediction Tool' has just had a revamp. It uses interpretable machine learning applied to rich ontologised data extracted from ~500 RCTs to predict smoking cessation outcomes in novel scenarios. Here's a link to a video about the tool youtu.be/fUvfXmeZhnM

youtu.be

Instructions on how to use the HBCP Prediction Tool

YouTube video by Human Behaviour Change Project

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Reposted by Robert West

Human Behaviour Change - APRICOT @hbcproject.bsky.social · 11/06/2025

Can't wait for the launch of APRICOT? 🍑 We got you covered: Here, Robert West is introducing himself and giving you a small peak into what he will be speaking about at the launch. Don't forget to register: 🗓️ 17 June 2025 ⏰ 3:30 PM (UK Time) 🎥 Online 👉 Register now: ucl.zoom.us/webinar/regi...

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Robert West @robertjwest.bsky.social · 10/06/2025

Just posted the 3rd podcast in the Unlocking Behaviour Change series. This first series of podcasts is being done while Jamie West and I finalise our new book on decision making, so comments are very welcome ... here's a link to the podcast www.podbean.com/ep/pb-yavwn-...

podbean.com

Hot and cool decisions & much more!

What are hot and cold decisions? How important is it to appreciate when decisions are reversible? In an uncertain world, sometimes we have to get on and make a decision and then make it work. Join Rob...

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Reposted by Robert West

UCL Centre for Behaviour Change @ucl-cbc.bsky.social · 03/06/2025

🧠 Bonus for early birds! Register early for the BCTO training and get first access to a free workshop with Prof @robertjwest.bsky.social on the CACTISS Tool - a practical, step-by-step method to identify aspects of capability, opportunity & motivation to target - and how to use it to select BCTs.

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Reposted by Robert West

UCL Centre for Behaviour Change @ucl-cbc.bsky.social · 03/06/2025

We also have the last few places remaining on our Principles & Practice of Systems Mapping course on 3 July! 🔗https://www.ucl.ac.uk/behaviour-change/advanced-modules-behaviour-change @viviantonop.bsky.social @robertjwest.bsky.social

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Reposted by Robert West

UCL Centre for Behaviour Change @ucl-cbc.bsky.social · 03/06/2025

Looking for other advanced training? On 1 July join Prof @robertjwest.bsky.social for an in-depth guide to decision-making and motivation, with plenty of time for discussion and interactivity. 🔗https://www.ucl.ac.uk/behaviour-change/advanced-modules-behaviour-change

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UCL Centre for Behaviour Change @ucl-cbc.bsky.social · 23/04/2025

🚨 New article on 'Moving from nudging to boosting: empowering behaviour change to address global challenges' by Ralph Hertwig, @susanmichie.bsky.social, @robertjwest.bsky.social & Stephen Reicher. 🔗You can read it here: www.cambridge.org/core/journal...

Quote from article: "the widely adopted 'nudge' approach epitomizes an individualistic, deficit model of human cognition and motivation...we argue that tackling the challenges facing humanity requires a collective, capacity-building approach – one that boosts the competences, opportunities, and motivations of individuals to act together.

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Robert West @robertjwest.bsky.social · 15/03/2025

Here is a short video about Long COVID - something we all need to be aware of as it is devasting people's lives and is a very good reason why we should normalise perfectly reasonable precautions against airborne viruses. youtu.be/mqIxyammvXE?...

youtu.be

LONG COVID 'HIJACK' DAY 2024

YouTube video by Grant Wakefield

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Reposted by Robert West

Addiction journal @addictionjournal.bsky.social · 07/03/2025

New Addiction Audio: Communicating public health research with @drsarahejackson.bsky.social, Martin Jarvis and @robertjwest.bsky.social. Elle Wadsworth talks to 3 generations of tobacco/nicotine researchers about their recent editorial ‘The price of a cigarette: 20 minutes of life?’

buff.ly

Communicating public health research with Sarah Jackson, Martin Jarvis and Robert West | Addiction Audio

The podcast from the journal Addiction

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Robert West @robertjwest.bsky.social · 05/03/2025

Finally, we have a published version of the paper describing the ontology for capturing information about recipients of interventions. It's out for peer review but open to comments from all interested parties so do have a look and stress test it! wellcomeopenresearch.org/articles/10-...

wellcomeopenresearch.org

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Robert West @robertjwest.bsky.social · 05/03/2025

We're going to be focusing on using ML to predict intervention outcomes - something that we don't do enough but should be core business for behavioural scientists.

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Behavioural Research UK (BR-UK) @behaviourresuk.bsky.social · 05/03/2025

We are a week away from the second webinar in our AI in behavioural research series, focusing on Analytical AI, covering its use in classifying knowledge, reasoning, and making predictions from data. 📅 11:30am, 12 March 2025. Sign up below: us02web.zoom.us/webinar/regi...

A blue and grey slide with the text 'Using Analytic AI to improve Behavioural Research'. Dr Janna Hastings Universities of St. Gallen and Zurich. Professor Susan Michie, University College London and Professor Robert West, University College London' What you'll learn: What analytical AI is
How it can classify knowledge, undertake reasoning and make predictions from data
Understand how ontologies and machine learning can build tools to identify studies relevant to a research question, capture key information, and to use those data to make predictions of outcomes in novel intervention scenarios

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