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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 30/09/2026

🚨 NEW REPORT Meta says it restricts child monetization. Why did we find thousands of child-related accounts seemingly accessing monetization products across #Facebook and #Instagram? Read the full report: www.whattofix.tech/publications...

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 28/09/2026

Meta paid $3 billion to content creators in 2025. Do they... ❓ have an adequate understanding of the risks and risk mitigations? ❓ diligently enforce their monetization terms? ❓ provide reporting mechanisms enabling user to escalate violations? ❓ offer enough transparency to allow oversight?

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Victoire Rio @riovictoire.bsky.social · 22/09/2026

In a fascinating move, X is suing content creators for taking advantage of its monetization program and * defrauding * the company of $277,000. It may just be me, but the kind of activity described in this case was entirely predictable. Shouldn't it be X's responsibility to mitigate such risks?

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 21/09/2026

Facebook paid $ 3 billion dollars to creators through its creator monetization programs in 2025. Our concern: #Meta may be facilitating payments worth billions while lacking reliable systems to enforce its #monetization rules and process user reports of potentially illegal monetization

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 21/09/2026

📣 BIG NEWS: We have filed a #DSA complaint against #Meta with the Netherlands Authority for Consumers and Markets (ACM) for potential non-compliance with Articles 12, 14, 16 and 20 of the DSA.

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Reposted by Victoire Rio

Rafiq @rafiqcopeland.bsky.social · 10/08/2026

Australia’s Royal Commission on Antisemitism is ongoing, and it needs to call Meta back to explain why they are actively bankrolling neo-Nazi hate speech. Vital work Lucy Carter and ABC News Verify, with help from @whattofix.tech and @riovictoire.bsky.social.

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Reposted by Victoire Rio

Who Targets Me @whotargets.me · 06/08/2026

Investigation from Australia on Meta paying far-right content creators, despite them likely breaking Meta's criteria for monetisation (in one case, even X has banned the account). More excellent work from @whattofix.tech. www.abc.net.au/news/2026-08...

abc.net.au

Facebook pays controversial creators to produce rage-bait content

An ABC NEWS Verify investigation reveals Facebook is directly funding some controversial Australian content creators including a white nationalist and an anti-vaxxer influencer.

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 06/08/2026

Monetization is not passive. When Meta pays creators, it is not merely “hosting speech.” It's entering into a commercial relationship, deciding who can earn, and shaping the market for content. Have a look at the data for yourself: monetization.wtf

monetization.wtf

Who Makes Money From Social Media?

Investigate platforms' revenue redistribution schemes.

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 06/08/2026

Meta says it does not “police offensiveness.” This isn't about policing, though. It's about who Meta pays. ABC NEWS Verify used WHAT TO FIX's Meta #MonetizationArchive to investigate these accounts' monetization history. www.abc.net.au/news/2026-08...

abc.net.au

Facebook pays controversial creators to produce rage-bait content

An ABC NEWS Verify investigation reveals Facebook is directly funding some controversial Australian content creators including a white nationalist and an anti-vaxxer influencer.

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 23/07/2026

We published 3 investigations. Emailed Meta's executives. Sent press inquiries. Submitted countless on-platform reports. Filed 4 #DSA Art. 16 notices. Went to a dispute settlement body... And still…

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 08/07/2026

Are platforms' monetization policies and their enforcement covered under the #DSA? The Board of Digital Services says YES ✅ The Board's latest report under Article 35(2) DSA recognizes #monetization policies and enforcement as a risk factor. 🧵 digital-strategy.ec.europa.eu/en/library/s...

digital-strategy.ec.europa.eu

Second report on systemic risks on very large online platforms and search engines under the Digital Services Act

Every year, the Board for Digital Services and the European Commission publish a report on the landscape of prominent and recurrent risks on very large online platforms (VLOPs) and search engines (VLO...

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 22/06/2026

#Meta has been notoriously bad at enforcing its content monetization policies, even when onboarding much smaller batches... Our concern: How will it ensure that it doesn't onboard actors engaged in inauthentic or harmful activities? www.whattofix.tech/publications...

whattofix.tech

Who Makes Money From Facebook

Take a look at who makes money from Facebook.

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 22/06/2026

#Facebook 's monetization programs have seen +850% growth over the last 2 years. How many more accounts do you think will get onboarded through this challenge?

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 22/06/2026

#Facebook has just launched a new 'monetization challenge', drastically reducing the entry requirement for its content monetization program. This is how creators get paid content royalties by #Meta.

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Victoire Rio @riovictoire.bsky.social · 15/06/2026

We took a closer look at what the demonetization of disinformation really looks like on #Meta. Spoiler alert: It isn't great 🫣

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Victoire Rio @riovictoire.bsky.social · 11/06/2026

To those of you that have been asking where you can find data on monetization and how to interpret it, this is your chance :) The form only takes a minute, and will help us validate the demand and figure out the logistics!

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Reposted by Victoire Rio

Signal @signal.org · 08/06/2026

Our statement on the UK gov't's demand that all content on all devices sold or used in the UK be scanned, on the presumption of nudity, using a dystopian combination of age verification & content scanning. This proposal will not safeguard children. It endangers us all. signal.org/blog/pdfs/20...

signal.org

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 29/04/2026

🚨 EU-Sanctioned Entities Monetizing on #Facebook, #YouTube, #TikTok and #X WHAT TO FIX's latest research reveals how major social platforms enabled monetization services for accounts linked to individuals under #EU #sanctions and entities under their control 📚 www.whattofix.tech/publications...

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Victoire Rio @riovictoire.bsky.social · 26/03/2026

⏰ If you haven't yet, there is still (!) time to register for #PDAF 2026, taking place on Monday-Tuesday next week. Register here 👉 pdaf.net

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 18/03/2026

🚨🚨 Social media monetisation is a risky business. In our latest report, we take a look at platforms’ latest #DSA risk assessment report and their coverage of the risks stemming from their monetisation activities. 📚 www.whattofix.tech/publications...

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Victoire Rio @riovictoire.bsky.social · 08/03/2026

5 yrs ago today, I watched as the #Myanmar police ran into my street. They may look like boyscouts with their little red scarves, but make no mistake: that's their license to shoot and kill. They fired three shots into my street that day and have killed and arrested countless innocent people since.

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 03/02/2026

More evidence from The @economist.com of the impact of the the reckless rollout of social media #monetization on the proliferation of harmful content. It's time regulators get a hang of this and stop platforms from incentivizing -- and financing -- the abuse of their services.

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Reposted by Victoire Rio

Justice For Myanmar @justiceformyanmar.org · 31/01/2026

📣 Five years of resistance show Myanmar people’s resolve to dismantle the Myanmar military cartel As the resistance enters its sixth year, the world must stand in solidarity with Myanmar ppl's efforts to dismantle the military cartel and build a federal democratic future. More 👉🏽 buff.ly/3wLxuZA

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Victoire Rio @riovictoire.bsky.social · 01/02/2026

🇲🇲 It's been 5 years since the Myanmar military coup. 5 years of horror, displacement and resistance. I miss this street I lived on for years. Here is to Myanmar finally getting the federal democracy it so deeply deserves.

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Victoire Rio @riovictoire.bsky.social · 21/12/2025

In case you're still wondering why I'm so concerned about the reckless rollout of social media monetization programs... Platforms don't just fail to address harmful content. They're behind the money 💸 that incentivize a ton of it.

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Victoire Rio @riovictoire.bsky.social · 15/12/2025

New year, new job? Come work with me ❤️

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 28/11/2025

🚨 NEW INVESTIGATION - How Facebook Offers Monetization Services to Political Parties Our new research looks at how political parties are turning to social media #monetization as a new source of revenue and financial contributions - and explores implications for #BrandSafety and #Election integrity

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 24/11/2025

Here is what it takes to make money 💸 from X : ♦️ A premium account (Blue check) ♦️ A lot of engagement from other premium account Could X be *paying* accounts engaged in inauthentic activity? Could these payouts be the reason these accounts exist in the first place? www.monetization.wtf/p/x/

monetization.wtf

WHAT TO FIX - X Monetization Governance

Explore X monetization programs, policies and enforcement.

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 24/11/2025

X just unveiled a new feature, letting users know which country an account is being managed from. Unsurprisingly, many large accounts (MAGA or otherwise) don't appear to match their self-description 🤔

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Reposted by Victoire Rio

People Vs Big Tech @peoplevsbigtech.eurosky.social · 19/11/2025

🚨 Brussels, today 🚨Ursula! Stand up for Europe – not for Trump’s tech bros! As the EU unveils its “Digital Omnibus” today, we're rolling out billboards calling on @vonderleyen.ec.europa.eu to stop bending to US and Big Tech pressure and enforce our digital laws #StandUpUrsula✊

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Victoire Rio @riovictoire.bsky.social · 09/11/2025

Immensely difficult yet critical viewing for anyone looking to understand what #Myanmar has been living through over the last 4 years: www.youtube.com/watch?v=MC5_... #WhatsHappeningInMyanmar #JusticeForMyanmar

youtube.com

Exposing the hidden horrors on Myanmar’s battlefields I Al Jazeera Investigations

YouTube video by Al Jazeera English

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 07/11/2025

"Ms Murphy Madia’s intervention pushed the debate into the transparency of monetised content." Nice write-up of WTF Policy Lead @sarahmurphymadia.bsky.social's intervention at the European Parliament's @euds.europarl.europa.eu. Monetization CAN be a boon to info integrity. But not w/o big fixes.

euperspectives.eu

Social media money machines kill online integrity. What can Europe do? - EU Perspectives

MEPs debate how EU rules can bring transparency to social media monetisation plans, warning of hidden influence behind online payouts.

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Victoire Rio @riovictoire.bsky.social · 07/11/2025

I'm seeing a lot of commentary on how this is all #Russian state-backed #propaganda. While it might well be, we're seeing a lot of this type of content being incentivized by #money more than #politics. #Platforms' revenue redistribution programs can be a source of financing : monetization.wtf

monetization.wtf

Who Makes Money From Social Media?

Investigate platforms' revenue redistribution schemes.

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Victoire Rio @riovictoire.bsky.social · 06/11/2025

MUST READ from @jeffhorwitz.bsky.social on #Meta 's SCAM problem. The NUMBERS are just 🤯 ♦️ $ 16 billion in annually ad revenue from scam ♦️ 15 billion scam ads / day (+22 billion organic scam post) ♦️ Some ad accounts w/ >500 strikes remaining up www.reuters.com/investigatio...

reuters.com

Meta is earning a fortune on a deluge of fraudulent ads, documents show

Meta projected 10% of its 2024 revenue would come from ads for scams and banned goods, and it internally estimates that its platforms show users 15 billion scam ads a day, company documents show.

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Victoire Rio @riovictoire.bsky.social · 20/10/2025

#Meta pulls back from being subject to annual #BrandSafety audits by the Media Rating Council. While not especially reassuring -- it's worth noting that the company used to be #MRC certified in spite of what appearsto be widespread (and fairly obvious) violations of its own monetization policies.

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 06/10/2025

For the last few years, #Meta has said that Political Actors are NOT authorized to use its #Monetization services .. and yet Using our Meta #MonetizationArchive, we find that #Facebook has been granting access to political actors across the world. Take a read 👉 www.whattofix.tech/publications...

whattofix.tech

How Facebook Monetizes Politicians and Political Candidates

WHAT TO FIX’s Meta Monetization Archive reveals how numerous pages affiliated with politicians and political candidates have been —and in some cases continue to be— accessing Facebook's monetization s...

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 06/10/2025

It's official - Today, #Meta says it will officially stop serving Political, Electoral and Social Issue Ads on its platforms in the #EU.

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Reposted by Victoire Rio

Who Targets Me @whotargets.me · 06/10/2025

Meta ends (at least for now) political ads in the EU today. Per their ad library data, they've run nearly 11,000,000 different political, social and issue ads in the EU since 2018 and made around €800m from them.

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Reposted by Victoire Rio

Who Targets Me @whotargets.me · 30/09/2025

Google just wiped EU data from its political ad library. Meta’s ban on political ads in the EU starts soon and we're worried they might do the same. We need a backup of the EU Meta Ad Library now. If you have data (2018–present) or skills to help, let us know: ir96l7a6vsf.typeform.com/to/fIk9XMZT

ir96l7a6vsf.typeform.com

Save the EU Ad Libraries

Meta may soon switch off ad libraries in the EU and remove data going back to 2018. Help ensure this data is archived for research.

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Victoire Rio @riovictoire.bsky.social · 30/09/2025

From Nigel Farage to hundreds of BJP officials and candidates, our Meta #MonetizationArchive reveals numerous politicians who successfully enrolled for #Facebook monetization services. The rules are straightforward. The enforcement... not so much. 👉 www.whattofix.tech/publications...

whattofix.tech

How Facebook Monetizes Politicians and Political Candidates

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Victoire Rio @riovictoire.bsky.social · 26/09/2025

WTF is up with #Facebook recommendations? I was just recommended Laura Loomer as "people you may know" 👀 Note the absence of mutual friends. Puzzling 🤔

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Victoire Rio @riovictoire.bsky.social · 25/09/2025

Looking forward to this lively discussion on Big Tech and the misinformation crisis in #Asia

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Victoire Rio @riovictoire.bsky.social · 18/09/2025

We really ought to start asking more questions about #WhoMakesMoneyFromFacebook 👀

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 17/09/2025

#WhoMakesMoneyFromFacebook? SANCTIONED ENTITIES. We’re kicking off this series with a closer look at how #Facebook appears to provide monetization services to entities on both EU and US sanctions lists. www.whattofix.tech/publications...

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Victoire Rio @riovictoire.bsky.social · 16/09/2025

💥 Super excited to bring the world's first Social Media Monetization Archive prototype into the world! If you ever wondered #WhoMakesMoneyFromFacebook, this is your chance at a sneak peak 👉 www.monetization.wtf

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 04/09/2025

#Facebook monetization is booming - with nearly 8 million accounts registered for payment (up from 2.5 million at the start of the year 📈). Over the next few weeks, we'll be sharing more on #WhoMakesMoneyFromFacebook.

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Reposted by Victoire Rio

WHAT TO FIX @whattofix.tech · 11/08/2025

Could #Facebook have been channeling money to a Mexican drug cartel? The El Makabelico Facebook page (825k+) was registered to get royalties from FB until the introduction of #OFAC #sanctions on the rapper on 6Aug for sending royalties to Cartel del Noreste 👉 home.treasury.gov/news/press-r...

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