iiinova — where your digital self keeps evolving

Marc Auerbach @pugetopia.bsky.social · 07/10/2026

Starbucks never gave a fuck and neither did any of the giant corporations that postured about "corporate social responsibility." You can put a bow on a turd but it's still a turd. www.seattletimes.com/business/sta...

Starbucks has downplayed references to
social justice and sustainability in its
latest global impact report.

The newest edition iS missing terms like
BIPOC (Black, Indigenous and people of
color), LGBTQIA2+ and pay equity, and it
does not provide racial or gender
statistics for the company's workforce.

170

Marc Auerbach @pugetopia.bsky.social · 30/09/2026

Pretty sure he's going for late (and THE late) Christopher Hitchens and he doesn't grasp the distinction between studied writerly dishevelment and greaseball slovenly.

The late Islamophobic warmongerer Christopher Hitchens.

181

Marc Auerbach @pugetopia.bsky.social · 28/09/2026

For as long as I can remember, people have been telling me to stop talking about politics. Turns out they may have had a point.

Front cover of the book
DONT TALK ABOUT POLITICS
How to Change 21st-Century Minds
By Sarah Stein Lubrano

010

Marc Auerbach @pugetopia.bsky.social · 22/09/2026

What a joke! The absentee Chief didn't even know who was in charge in his absence. Cops on sight responded quickly to the shooting. Everything else is about the leadership void at SPD and the establishment's abuse of a tragic shooting to score points against a a new Mayor they hate.

Screenshot of Seattle Times headline: "SPD blames budget, 'distractions' in Bite of Seattle shooting response". Photo of Interim Seattle Police chief Andre Sayles.

2367

Marc Auerbach @pugetopia.bsky.social · 11/09/2026

Giving True Blood. Reminds me of a vampire that Eric Northman would kill to protect Sookie.

Donald Trump Jr speaking to the Republican convention in Texas. His mouth and eyes look kind of contorted in this clip from the video, partly because he's having to look up and from side to side to read a teleprompter.

020

Marc Auerbach @pugetopia.bsky.social · 30/08/2026

Why would somebody put an onion in a fish tank?

010

Marc Auerbach @pugetopia.bsky.social · 03/05/2026

Three things that rule! 1. Red Rocks 2. Gillian Welch and Dave Rawlings 3. Jason Isbell and the 400 Unit

At the Red Rocks Ampitheatre in Morrison, CO. Photo of a dramatic, reddish and angular rock formation lit up at dusk, with a crowd of concert goers in the foreground and a deep blue sky in the background.

030

Marc Auerbach @pugetopia.bsky.social · 02/05/2026

I know Sherman was a horrible guy, but he was on the right side in the Civil War and this was a banger.

"The young bloods of the South: sons of planters, lawyers about towns, good billiard-players and sportsmen, men who never did any work and never will... They are splendid riders, first-rate shots and utterly reckless. These men must all be killed or employed by us before we can hope for peace."

- William Tecumseh Sherman

000

Marc Auerbach @pugetopia.bsky.social · 10/04/2026

There are two kinds of people in the Puget Sound region. The kind who catch a good view of Mount Rainier and think, "Damn! That's a fucking mountain." And the kind who catch a good view of Mount Rainier and think, "That fucking mountain's gonna kill us all one day."

030

Marc Auerbach @pugetopia.bsky.social · 18/03/2026

Team USA came into the #WBC embracing the very worst version of us. Paul Skenes: "We're America, we've got to assert our dominance over everybody else. That's what we do." Fuck that. And give me Geno Suarez' pure baseball spirit over your militaristic macho imperial bullshit any day!

Screenshot from an ESPN article quoting Team USA pitcher Paul Skenes...

National League Cy Young Award winner Paul Skenes has all the motivation he needs heading into the World Baseball Classic, courtesy of Team USA's success at the Winter Olympics.
"Winning gold is the biggest thing," the Pittsburgh Pirates' ace told reporters after his first spring training start Wednesday in North Port. Florida. "Yeah, men's hockey, women's hockey, all the other golds that we won in the Olympics. We're America, we've got to assert our dominance over everybody else. That's what we do. It's going to be fun.
"USA wins, it's what we do. Got to keep it going."
https://www.espn.com/mlb/story/_/id/48036553/pirates-paul-skenes-had-golden-motivation-team-usa-wbc

281

Marc Auerbach @pugetopia.bsky.social · 13/03/2026

Israel didn't make the U.S. go to war. This claim recycles the classic anti-Jewish fantasy of all powerful scheming Jews causing the world's woes. The ridiculous claim that Israel controls the U.S. govt makes no sense outside of this antisemitic frame.

Screenshot of text from the Jerusalem Declaration in Antisemitism.

"What is particular in classic antisemitism is the idea that Jews are linked to the forces of evil. This stands at the core of many anti-Jewish fantasies, such as the idea of a Jewish conspiracy in which "the Jews' possess hidden power that they use to promote their own collective agenda at the expense of other people."

Source: https://jerusalemdeclaration.org/

000

Marc Auerbach @pugetopia.bsky.social · 12/03/2026

Pains me to say it, but the world should definitely boycott the World Cup. Would be great if U.S. soccer players and institutions took the lead in calling for this. #BoycottWorldCup

Trump post on Truth Social:

The Iran National Soccer Team is
welcome to The World Cup, but 1really
don't believe it is appropriate that they
be there, for their own life and safety.
Thank you for your attention to this
matter! President DONALD J. TRUMP

641 ReTruths 2.59k Likes

3/12/26, 8:00 AM

1338982

Marc Auerbach @pugetopia.bsky.social · 06/03/2026

“No, but you … you … you’re thinking of this place all wrong! As if I had the money back in a safe. The money’s not here.”

Still photo from the scene in “It’s a Wonderful Life” (1946).

Depositors crowd the community bank, demanding their money after they lose confidence in the bank's health.

Banker George Bailey (played by Jimmy Stewart) is saying to them, “No, but you … you … you’re thinking of this place all wrong! As if I had the money back in a safe. The money’s not here.”

000

Marc Auerbach @pugetopia.bsky.social · 16/02/2026

At the Northgate Target in Seattle today. We assembled in solidarity with our immigrant neighbors and the people of Minnesota to demand that Target stop collaborating with the Trump regime and its ICE terror squads. #ICEOutMN #ICEOut #BoycottTarget #AbolishICE #SURJ

0155

Marc Auerbach @pugetopia.bsky.social · 14/02/2026

Well, I did recently receive some lovely Facebook messages from a grade school/junior high friend after I posted about Israel acknowledging the actual casualty figures for it's war on Gaza.

My old friend's message after I posted a Haaretz story about the Israeli military adopting Gaza casualty numbers that match the official death toll Israel has long claimed is fake --

"You're a dumb fking asshole Where's your posts about the children that were murdered and women that were raped
and elderlv that were brutally murdered by sick terrorists because they want to kill
Jews. You're a self depreciating Jew. Shame on you. You were always a pussy,
Now I know for sure. Go live in Gaza. They'd be happy to rapeand kill you and your wife you useful idiot."

000

Marc Auerbach @pugetopia.bsky.social · 14/02/2026

PRESIDENT: We will shoot you in broad daylight on 5th Avenue and nobody will care. [Shoots people] OPPOSITION LEADER: Let's put on a show!

Meme of Mickey Rooney and Judy Garland from the 1939 movie Babes in Arms. The text says, "HEY KIDS LET'S PUT ON A SHOW!"

000

Marc Auerbach @pugetopia.bsky.social · 14/02/2026

Better yet, let's put on a show!

000

Marc Auerbach @pugetopia.bsky.social · 30/01/2026

#ICEOut Downtown Seattle targeting Target for their complicity with the mass abduction of our neighbors and the occupation of our cities.

040

Marc Auerbach @pugetopia.bsky.social · 06/01/2026

What Stephen Miller wishes he could see when he looks in the mirror.

Kevin Costner as John Dutton from the TV series Yellowstone.

010

Marc Auerbach @pugetopia.bsky.social · 04/11/2025

"...there are things we know we know. We also know there are known unknowns; that is to say we know there are some things we do not know. But there are also unknown unknowns—the ones we don't know we don't know." - Donald Runsfeld, 2002 "I don't know the details about that." - Mike Johnson, 2025

Screenshot from a video of Republican House Speaker Mike Johnson giving a press conference, standing at a podium with two colleagues standing behind him on either side. The close caption reads. "I don't know the details about that."

021

Marc Auerbach @pugetopia.bsky.social · 02/11/2025

Here's to all the folks knocking doors today. Lets do this!

Marc (the poster), holding a clipboard with a half-sheet flyer reading, "KATIE WILSON: MAKE SEATTLE AFFORDABLE." A small apartment building is in the background.

170

Marc Auerbach @pugetopia.bsky.social · 02/11/2025

Is it wrong to be in love with your own chili?

View of a large blue Dutch oven filled almost to the brim with meat chili.

040

Marc Auerbach @pugetopia.bsky.social · 01/11/2025

Wind & rain--who cares? @margaretshield.bsky.social running a big ol canvass for @wilsonforseattle.bsky.social this morning. There's still time for you to walk or phone for Katie before Tuesday. www.mobilize.us/wilsonforsea...

0191

Marc Auerbach @pugetopia.bsky.social · 19/10/2025

"No hate! No fear! Immigrants are welcome here!" Massive turnout and high spirits at #Seattle #NoKings march.

041

Marc Auerbach @pugetopia.bsky.social · 16/10/2025

Setting my alarm for 5AM so I can go for a run before work tomorrow.

White text on Grey background that reads

You've been kidnapped

Your kidnappers allow you to keep posting on social media to pretend everything is alright. What would you post that would alarm your followers, without the kidnappers knowing you're asking for help?

051

Marc Auerbach @pugetopia.bsky.social · 09/10/2025

Went to see @imwithherband.bsky.social last night. They put on a breathtakingly beautiful show. And then Brandi Carlile came out and sang two encores with them. If you have a chance, GO SEE THEM. Recordings don't, and couldn't possibly, do them justice.

000

Marc Auerbach @pugetopia.bsky.social · 10/09/2025

Me and my homies walking into fifth grade.

A group of heavily armed people kitted out with military style clothing, gear, and automatic rifles.

010

Marc Auerbach @pugetopia.bsky.social · 19/08/2025

I knew this would come in handy when I visited New Orleans a couple weeks ago.

Picture of the author (well, the author's arm) wearing a black t-shirt and flipping off the U.S. Court of Appeals, Fifth Circuit building in New Orleans.

020

Marc Auerbach @pugetopia.bsky.social · 07/08/2025

Seattle voters gave more than 50% of their primary votes to challenger Dionne Foster, signalling intent to BLOCK re-election of Council President Sara Nelson.

Photo of a row of cement "eco blocks" placed on a Seattle street, likely to prevent people from parking RVs they live in. Photo from Steve Ringman, Seattle Times

1227

Marc Auerbach @pugetopia.bsky.social · 25/06/2025

Hey Seattle labor movement, check out all these unions that endorsed Andrew Cuomo. Pretty embarrassing, huh? #IYKYK

Unions
1199SEIU
32BJ SEIU
Amalgamated Transit Union (ATU)
Building and Construction Trades Council
District Council 9 of the International Union of Painters and Allied Trades
Hotel and Gaming Trades Council (HTC)
LIUNA NY
Local Union No. 3, International Brotherhood of Electrical Workers
NYC FDNY EMS Unions Local 2507 & Local 3621
New York City Coalition of the International Union of the Operating Engineers

New York City Sheriffs’ Benevolent Association
New York City and Vicinity District Council of Carpenters
Retail, Wholesale and Department Store Union (RWDSU)
New York State Iron Workers
Teamsters Joint Council 16
Teamsters Local 202
Teamsters Local 237
Uniformed Fire Alarm Dispatchers Benevolent Association
Uniformed Firefighters Association & United Fire Officers Association
United Food and Commercial Workers International Union (UFCW) Local 1500
Utility Workers Union of America, Local 1-2

070

Marc Auerbach @pugetopia.bsky.social · 14/06/2025

So far, couldn't get on two packed trains at Roosevelt Light Rail Station in Seattle. #NoKings

050