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Peter Springett

@peterspringett.bsky.social
37 followers 18 following 19 posts

Intrigued by AI. Writer, journalist, photographer. #COYI

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Peter Springett @peterspringett.bsky.social · 23/10/2025
👄 Putting my money where my mouth is. Here's episode 2 of 'Stop the Slop', where we cut through the noise and discuss how businesses can make their websites AI ready, while raising the quality *and* cutting the cost of content.
open.spotify.com
Ep. 2 - From AI guesswork to growth
Stop the Slop with Peter and Vanessa · Episode
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Peter Springett @peterspringett.bsky.social · 22/10/2025
AI actors. Hollywood isn’t in danger. But maybe Netflix is. Listen the latest episode of Stope the Slop, the top-rated content marketing podcast to find out why. #StopTheSlop #AIMarketing #contentmarketing #TillyNorwood
open.spotify.com
Ep. 4 - Green Intelligence & AI Takes to the Stage!
Stop the Slop with Peter and Vanessa · Episode
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Peter Springett @peterspringett.bsky.social · 22/10/2025
I tried using ChatGPT to buy a pair of running shoes. The results were amazing. #Running #TrailRunning #ecommerce #ChatGPT
artificialintelligencer.substack.com
I tried using ChatGPT to buy a pair of running shoes and the results were amazing
There's still life in retail websites, but they need to adapt fast.
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Peter Springett @peterspringett.bsky.social · 21/10/2025
I’ve spoken to dozens of CTOs this year. Here’s what they’re telling me about AI. #CTO #GenerativeAI #RAG open.substack.com/pub/artifici...
open.substack.com
The five things CTOs tell me about AI
This year I’ve interviewed dozens of CTOs in my role as an AI content strategist for clients from global tech brands to fresh-faced start-ups. Here's what they say about AI and what you can learn.
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Peter Springett @peterspringett.bsky.social · 21/10/2025
This year I’ve interviewed dozens of CTOs for my clients in AI tech. Here's what they say about AI - and what you can learn. #CTO #GenerativeAI #RAG
open.substack.com
The five things CTOs tell me about AI
This year I’ve interviewed dozens of CTOs in my role as an AI content strategist for clients from global tech brands to fresh-faced start-ups. Here's what they say about AI and what you can learn.
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Peter Springett @peterspringett.bsky.social · 17/10/2025
Spoiler alert. Your employees are already using ChatGPT, but they haven’t told you yet. In the latest episode of Stop the Slop we tackle the tricky subject of shadow AI and how to make the most of AI-savvy employees. open.spotify.com/episode/6Uf8... #StopTheSlop #AIMarketing #ChatGPT #ShadowAI
open.spotify.com
Ep. 1 - Bringing AI out of the shadows
Stop the Slop with Peter and Vanessa · Episode
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Peter Springett @peterspringett.bsky.social · 16/10/2025
Websites will survive (including retail). But with ChatGPT upstaging Google and probably your own domain, you need to move fast. More tips and advice in my latest article. #Running #TrailRunning #ecommerce #ChatGPT
artificialintelligencer.substack.com
I tried using ChatGPT to buy a pair of running shoes and the results were amazing
There's still life in retail websites, but they need to adapt fast.
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Peter Springett @peterspringett.bsky.social · 16/10/2025
How can your website survive? Check out Stop the Slop, my new podcast where we talk about content marketing, SEO and social media in the age of AI. creators.spotify.com/pod/profile/... #AISlop #ContentMarketing #SEO #GXO
creators.spotify.com
Stop the Slop with Peter and Vanessa • A podcast on Spotify for Creators
🎙️ Welcome to Stop the Slop — the podcast where we cut through the noise on AI in content and marketing. We’re Peter Springett of Bright Content, working with brands like Adobe and Google, and…
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Peter Springett @peterspringett.bsky.social · 14/02/2025
Question isn't just 'is Europe confused?' but also, 'is Putin confused'. Trump isn't playing 5D chess. He's the proverbial pigeon that knocks the pieces to the ground and then sh*ts on the board. A nightmare for all players, including his team.
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Peter Springett @peterspringett.bsky.social · 12/02/2025
With me always banging on about how #AI is going to transform the way that we work and live, here's something that your business can do about it. Sign up for this session from Changentum and discover how to stay ahead of the wave that's about to hit. #ChangeManagement maven.com/p/a5da95/you...
maven.com
Your Change Leadership Journey: Not a Walk in the Park
When managing change, leaders and teams must navigate shifting priorities, stakeholder resistance, and unforeseen road-blocks. Without a clear plan, momentum and motivation breaks down. Using the Ch...
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Peter Springett @peterspringett.bsky.social · 10/01/2025
Anyone who has trodden on a piece of lego knows that you march on Copenhagen at your peril.
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Peter Springett @peterspringett.bsky.social · 06/01/2025
Levels of 'shadow AI in the workplace are staggering: - 28% of workers use generative AI at work - 50% are doing so without their employer's permission !! 55% have used unapproved gen AI tools at work!! !! 40% of workplace generative AI users have used banned tools at work!!
buff.ly
More than Half of Global Generative AI Adopters Use Unapproved Tools at Work
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Peter Springett @peterspringett.bsky.social · 12/12/2024
At last. Beginning of the end of smartphone-app paradigm. @karaswisher.bsky.social Know this is close to your heart! TLDR: "If an AI assistant can access whatever functionality you need to complete a task, you would open fewer apps and tap into fewer digital services." www.ft.com/content/a0e5...
ft.com
The AI agents are coming
A new layer of digital plumbing between apps could bring important changes to how people use technology
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Peter Springett @peterspringett.bsky.social · 28/11/2024
I asked ChatGPT to consider Macbeth from a story editor's perspective. The results were enlightening and excruciating in equal measure. open.substack.com/pub/artifici... #Shakespeare #ChatGPT #AI #ArtificialIntelligence #StoryTelling
open.substack.com
Mr Shakespeare, I have notes
I asked ChatGPT to consider Macbeth from a story editor's perspective. The results were enlightening and excruciating in equal measure.
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Peter Springett @peterspringett.bsky.social · 15/11/2024
Ready to roll on Blue Sky, thanks for the nudge @timothyhughes.bsky.social In the spirit of getting things moving, here are some photo spreads for a new project that I'm publishing at the end of this month. #Berlin #PrenzlauerBerg #Photography
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