iiinova — where your digital self keeps evolving

Patrick O’Keefe @patrickokeefe.bsky.social · 08/10/2026

Boone just had to give Grisham more ABs than Rice. Just had to do it. #Yankees

Patrick O’Keefe @patrickokeefe.bsky.social · 07/10/2026

The #2 movie on Netflix's Global Top 10 for September 28-October 4 is The Widower: 'Til Death Do Us Part, which was a top 10 film in 59 countries for the week. Congrats to everyone who worked on the film, including @blammoair.bsky.social.

Netflix Top 10 graphic for English films ranking #2. The graphic features a vintage photo of an older man with long white-blond hair in a suit and a smiling woman with short curly hair in a white top. Below the photo, white text reads "THE WIDOWER" with the subtitle "'TIL DEATH DO US PART". The bottom left corner lists "GLOBAL MOVIES | ENGLISH" and the date range "9/28/26 - 10/4/26".

000

Patrick O’Keefe @patrickokeefe.bsky.social · 07/10/2026

"He was a world-class comedian — and that's not even what he did best. Discover Martin Mull's lifelong artistic passion in this star-studded documentary." Who Is Martin Mull?, directed by Bob Saget and Neil Berkeley, is out now on Netflix, via the doc team @blammoair.bsky.social is on.

Black and white promotional poster for a Netflix documentary. Comedian Martin Mull stands with one foot propped on a dark wooden chair, wearing a patterned suit and tie featuring a basset hound face. The title text in the center reads "WHO IS Martin Mull?" in stylized red and yellow lettering. Additional text at the top reads "A NETFLIX DOCUMENTARY," and text at the bottom reads "ONLY ON NETFLIX OCTOBER 7".

100

Patrick O’Keefe @patrickokeefe.bsky.social · 06/10/2026

I guess I should get my ballot in early.

000

Reposted by Patrick O’Keefe

Richard J Torres @rjkeats98.bsky.social · 03/10/2026

watched the documentary, "The Widower: 'Til Death Do Us Part" on Netflix. fascinating and infuriating look at a narcissistic murderer who inexplicably avoided punishment for way too long.

131

Patrick O’Keefe @patrickokeefe.bsky.social · 02/10/2026

The Widower: 'Til Death Do Us Part is the #1 film on Netflix in the United States, plus 7 other countries. Congrats to everyone who worked on the film, including the Netflix doc team and @blammoair.bsky.social.

A promotional graphic titled "Top 10 Movies in the U.S. Today" against a dark background. In the center, a poster for "The Widower: 'Til Death Do Us Part" is displayed in front of a large outlined number "1", flanked by a large number "2" on the right. The movie poster features several photos pinned to a board connected by red strings, with a "Recently Added" badge in red at the bottom.

100

Patrick O’Keefe @patrickokeefe.bsky.social · 01/10/2026

The #2 film on Netflix in the U.S. is The Widower: 'Til Death Do Us Part. It's also top 10 in at least 72 countries, with four #1s. Congrats to everyone who was involved in the film, including the Netflix doc team and @blammoair.bsky.social.

Screenshot of a Netflix interface showing "Top 10 Movies in the U.S. Today" at the top. A large outline of the number 2 sits behind a vertical movie poster for "The Widower: 'Til Death Do Us Part," which features a vintage-style photo of a smiling woman and a man with a mustache sitting indoors against patterned wallpaper. A red "Recently Added" badge is displayed at the bottom of the poster.

100

Patrick O’Keefe @patrickokeefe.bsky.social · 30/09/2026

"A journalist and a detective uncover the truth about a killer whose charm masked a trail of failed marriages and suspicious deaths." The Widower: ‘Til Death Do Us Part is out today on Netflix, care of the doc team, including @blammoair.bsky.social.

Promotional poster for the Netflix documentary "The Widower: 'Til Death Do Us Part". The poster features an older couple smiling side by side outdoors at night. A man with long, wavy gray-white hair and a dark suit with a red tie stands on the left, and a woman with curly blondish-brown hair and a light-colored top stands on the right. Bold white text reads "THE WIDOWER" with "'TIL DEATH DO US PART" underneath, and the bottom reads "ONLY ON NETFLIX SEPTEMBER 30".

112

Reposted by Patrick O’Keefe

Philip Bump @pbump.com · 23/09/2026

I wrote about how Trump is treating presidential power like it's his own possession and using it to punish blue states — but also about how at least he's promised lots of cash for all of us. www.ctinsider.com/columnist/ar...

552967771

Patrick O’Keefe @patrickokeefe.bsky.social · 19/09/2026

Trump yesterday referred to North Carolina cities as "blood-soaked killing fields." I hadn't yet heard this when someone asked me today what my favorite state that I've lived in was, after California. North Carolina was my answer. Visit BloodSoakedKillingFields.com.

bloodsoakedkillingfields.com

Visit North Carolina | Official NC Travel & Tourism Website

Welcome to NC’s official travel-planning destination. Explore things to do, browse maps and places to stay, and discover ideas for your next vacation.

000

Patrick O’Keefe @patrickokeefe.bsky.social · 16/09/2026

"A journalist and a detective uncover the truth about a killer whose charm masked a trail of failed marriages and suspicious deaths." The Widower: ‘Til Death Do Us Part. Netflix. September 30. From the doc team, including @blammoair.bsky.social.

youtube.com

The Widower: ‘Til Death Do Us Part | Official Trailer | Netflix

YouTube video by Netflix

000

Patrick O’Keefe @patrickokeefe.bsky.social · 01/09/2026

They were generating revenue for Proud Boy's co-founder Gavin McInnes for quite a while, ignoring complaints. One day, I posted a Twitter thread that got some traction, in the aftermath of January 6, and they finally kicked him off. That's how much it took to get them to act. January 6.

x.com

Patrick O'Keefe (@patrickokeefe) on X

If you'd like to support the Proud Boys, you can buy a shout-out from group founder Gavin McInnes on @BookCameo. You can even pay in 4 easy installments, thanks to @Affirm. Is domestic terrorism real...

000

Patrick O’Keefe @patrickokeefe.bsky.social · 01/09/2026

The Cameo profile for Donald Trump Jr. used to claim that the proceeds went to a charity, but we'll never know, because for years, Cameo never actually verified money went to charity. It was on the person behind the profile to donate the money. Cameo was not part of that transaction.

110

Patrick O’Keefe @patrickokeefe.bsky.social · 01/09/2026

Laura Loomer's racist comments about @angieforfl.bsky.social give me a chance to once again point out that Loomer has had an active account on Cameo forever, and Cameo is one of the ways that racist bigots like Loomer generate revenue. Cameo knows this and happily shares in the profits.

110

Patrick O’Keefe @patrickokeefe.bsky.social · 31/08/2026

Because that's the connection I am always chasing.

000

Patrick O’Keefe @patrickokeefe.bsky.social · 31/08/2026

Whenever I'm talking about this work, in and out of corporate jobs, it always goes back to the foundational skills I built in this little community that you've never heard of, that most folks would disregard, where people are friendly and look out for one another.

100

Patrick O’Keefe @patrickokeefe.bsky.social · 31/08/2026

We all talk about how important it is to take a long term approach to community building, and for good reason. But we are not usually in full control of that destiny. When you have your own thing, you are (for better or worse), and you can build skills with longevity in mind.

100

Patrick O’Keefe @patrickokeefe.bsky.social · 31/08/2026

But having a community that I am responsible for, where no one else can decide to shut it down, has been such a great skill builder.

100

Patrick O’Keefe @patrickokeefe.bsky.social · 31/08/2026

No matter where I've been since May 21, 2001, this community has been a part of it, where I give it the time I have to give, and it's been very rewarding. How long does this go? 26 years? 30 years? 50 years? I'm not real sure. I do have some things in place to protect it into the future.

100

Patrick O’Keefe @patrickokeefe.bsky.social · 31/08/2026

In that time span, I graduated high school, continuing to build my career in community, moderation, trust, safety, and product. I've moved more than a dozen times, living in four different U.S. states on two coasts. I met someone, got married, and have a kid that is now in pre-K.

100

Patrick O’Keefe @patrickokeefe.bsky.social · 31/08/2026

We talked about how, even though we have a good group of long time members, the community had avoided becoming cliquish. During the monthlong celebration, we had visits from members who had joined in 15 different years, from 2001 to 2026.

100

Patrick O’Keefe @patrickokeefe.bsky.social · 31/08/2026

We celebrated by honoring and interviewing members, sharing stories, reflecting on data from the community's history, and launching features. We talked about how the community activity had shifted over the years, and why being smaller isn't necessarily a bad thing.

100

Patrick O’Keefe @patrickokeefe.bsky.social · 31/08/2026

In May, a community that I created celebrated 25 years online. I've managed it for the entire time. It's a funny thing to say out loud. You have an idea, you work at it, and then, somehow, 25 years goes by.

110

Reposted by Patrick O’Keefe

the babahuck @tylerhuckabee.bsky.social · 29/08/2026

most embarrassing guy of all time

37693591031

Patrick O’Keefe @patrickokeefe.bsky.social · 26/08/2026

"I wasn't really a fan of Dolly Parton, but..."

010

Patrick O’Keefe @patrickokeefe.bsky.social · 26/08/2026

Dolly Parton's star on the Hollywood Walk of Fame.

010

Patrick O’Keefe @patrickokeefe.bsky.social · 26/08/2026

Marquee at The Fonda Theatre in Hollywood: "If you want the rainbow, you gotta put up with the rain. Dolly forever."

Here is the alt text for the image file PXL_20260826_161631213.jpg:

A daytime exterior photo of The Fonda Theatre under a clear blue sky. The building features a dark gray corrugated metal facade. The main marquee displays "THE FONDA THEATRE" in yellow lettering. Below the name, the white reader board displays black text across several sections:

The far-left section partially reads "THE RINGER FANTASY FOOTBALL SHOW PRESENTED BY VERIZON".

The center-left section reads "DOLLY FOREVER".

The center-right section reads "IF YOU WANT THE RAINBOW YOU GOTTA PUT UP WITH THE RAIN".

The far-right section lists upcoming September dates, including "9 17+18" and "9 24".

Below the marquee, the theater's entrance is closed off by black metal security gates. To the right of the entrance, a display case holds a teal poster that reads "FONDA THEATRE Celebrating 100 Years". In the foreground, Hollywood Walk of Fame stars are visible on the sidewalk next to a parking meter and an ornate black streetlamp displaying various parking restriction signs.

020

Patrick O’Keefe @patrickokeefe.bsky.social · 25/08/2026

I look back on that interview as one of the best produced by that product.

000

Patrick O’Keefe @patrickokeefe.bsky.social · 25/08/2026

It was an easy pattern to spot and, ultimately, with the right autonomy, an easy decision for me to make: Reject the questions as they were off-topic, not allow the moderators or our members to be used in this way, and starve bad faith individuals of attention they so desperately seek.

110

Patrick O’Keefe @patrickokeefe.bsky.social · 25/08/2026

I also don't have to allow the communities I am responsible for to become pawns in that game, and to waste their collective energy in doing so.

100

Patrick O’Keefe @patrickokeefe.bsky.social · 25/08/2026

I can't stop people from being that way. But I don't have to participate in it, and I don't have to pretend to engage them like I would someone who actually cares about the subject at-hand.

100

Patrick O’Keefe @patrickokeefe.bsky.social · 25/08/2026

Similarly, I don't believe these former NBA players have any interest in the WNBA, women's sports, the safety of women, etc. This is just the latest tool of a wider grift, a desperate reach for adulation from groups that might not otherwise give them a second thought.

110

Patrick O’Keefe @patrickokeefe.bsky.social · 25/08/2026

They were not genuinely interested in the wider issue that Dr. Fauci was discussing; they simply wished to use him to score some weird points with groups more interested in harming folks and wasting moderator time than engaging honestly.

100

Patrick O’Keefe @patrickokeefe.bsky.social · 25/08/2026

In observing the pattern of questions, what became clear to me was that these folks were not participating in good faith.

100

Patrick O’Keefe @patrickokeefe.bsky.social · 25/08/2026

Dr. Fauci was not on our program to define gender. He was on our program to discuss specific subjects, and he was actually a wonderful guest. He remembered the names of community members and repeated them back when answering their questions.

100

Patrick O’Keefe @patrickokeefe.bsky.social · 25/08/2026

They would couch it in something reasonable, and then they would tie it to gender, and ask him to define it. For example, something like: "COVID data shows that women are affected by X at a higher rate than men are. How do you define woman in this instance?"

100

Patrick O’Keefe @patrickokeefe.bsky.social · 25/08/2026

Dr. Fauci was followed around online by weirdos and hounded, much like he is today, and the interview got on the radar of some random group, and they were signing up for free trials of CNN+ in order to ask the same question, in different ways.

100

Patrick O’Keefe @patrickokeefe.bsky.social · 25/08/2026

For a product called Interview Club, my team owned the approval of community-submitted questions, that would then be upvoted and potentially asked by a CNN personality to a celebrity or newsmaker. One such episode was Dr. Sanjay Gupta asking questions to Dr. Anthony Fauci.

100

Patrick O’Keefe @patrickokeefe.bsky.social · 25/08/2026

The story of two former NBA players declaring themselves eligible for the WNBA, in an effort to get the league to define gender, reminds me of a moderation situation that popped up while I was working at CNN.

"A screenshot of a CNN+ 'Interview Club' webpage featuring a split-screen video interview between Dr. Sanjay Gupta, CNN Chief Medical Correspondent, and Dr. Anthony Fauci, Chief Medical Advisor to President Biden. The interview is titled 'Has the Worst of the Covid-19 Pandemic Passed?'. The right side of the screen displays a vertical feed of user-submitted questions regarding COVID-19 topics such as mask mandates, vaccine boosters, and pandemic fatigue."

100

Patrick O’Keefe @patrickokeefe.bsky.social · 24/08/2026

All The News That's Fit for Natalie to Print. I just thought of that one myself. Thank you, thank you.

000