Othersfield Sustainable Communications @othersfieldpr.bsky.social · 08/10/2026There was a Reform councillor at the screening I went to, so yes. Still, I think the target for this campaign is the majority of people who recognise the problem, but maybe don’t appreciate the urgency of the crisis, or are distracted by more immediate issues and problems. 020
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 18/08/2026It would be useful to know exactly what is meant by 'AI' here. Odds on it's nothing to do with the generative stuff - more likely it's good old machine-learning and optimisation. 030
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 04/08/2026Based on the expected emissions from the two projects, and the estimated mortality cost of carbon*, they'll be responsible for c61,000 additional deaths globally. Based on population and ignoring other factors, 520 of those extra deaths would be in the UK. * - www.nature.com/articles/s41... 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 28/07/2026We all celebrated World Bog Day at the weekend, right? Our peatland bogs are worth celebrating, especially at this time of extreme heat and wildfires. Thoughts and pics from a walk round Marsden Moor with @nationaltrust.org.uk & @moorsforthefuture.bsky.social - othersfield.com/comment/worl... 011
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 17/07/2026Fingers crossed! Though the beauty of Objective One was that it effectively doubled anything that could be raised nationally. On a related note, it's be interesting to know how South Yorks rates now on the specific metric used to award Ob One status - per capita GDP relative to the EU average. 120
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 17/07/2026Good piece, but worth remembering that one vital element for the development of AMP and the AMRC was the availability of European Objective One and ERDF money. There's little sign of that being replicated any time soon. 150
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 15/07/2026Very well deserved - congrats to the team! 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 10/07/2026From a few governments earlier, I've heard Lord Deben (John Gummer as was) accuse her of "talking guff". 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 01/07/2026I thought this was a very interesting slide from the Energy Institute's event yesterday to launch the latest Statistical Review of World Energy. It shows the amount of energy that's wasted, mostly from burning fossil fuels - which isn't just lethally polluting, it's really bloody inefficient. 011
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 26/06/2026It was too darn hot to go to London Climate Action Week, so here's my lessons learned from staying in the garden and reading the @thecccuk.bsky.social's annual report to Parliament instead. othersfield.com/comment/clim... 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 22/06/2026Congratulations to @cipr.co.uk on hitting the milestone of 1,000 Chartered PR Practitioners. I took that step two years ago, to the month, and definitely recommend it. As well as being an important step in your own continuing development, it's a hallmark of professionalism and expertise. 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 22/06/2026I've cancelled the trip, largely due to the worsening heat forecasts and the sake of my own wellbeing. Stay safe and hydrated, folks. 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 21/06/2026Call me a delicate northerner, but I'm rethinking my plans to head down for the big conference. Even if the venue aircon holds up, the travel could be the killer. 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 19/06/2026I don't think I'll be taking a jacket to Reset Connect London next week - maybe a fan... If you're there and happen to see a large bearded Yorkshireman struggling with the heat, do say hello! 100
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 11/06/2026Not much to be upbeat about here, but worth noting that emissions aren't increasing as rapidly as they have been in recent decades. There's still a lot of work to get that curve heading downwards, before the rising temperature curve might even start to flatten. 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 01/06/2026It's not easy to write engagingly and clearly about energy technologies and sustainability, and we like to celebrate when it's done well! Power Up is a very readable introduction to all parts of the energy transition. Here's our review - othersfield.com/review/power...othersfield.comPower Up review - OthersfieldBook review of Power Up by Yasmin Ali - review written by low-carbon technology PR specialist Tim Chapman. 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 29/05/2026Very interesting analysis of how nuclear can bring additional benefits to the UK energy mix, including flexibility to support variable renewables - nuclear has previously been seen as relatively inflexible baseload. 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 20/04/2026The optimistic view on the IEA's latest Global Energy Report would be that the metaphorical oil tanker of woe is starting to turn around. Or we’re heading in the wrong direction less fast than before. There's some interesting numbers, at least. Our thoughts - othersfield.com/comment/glob...othersfield.comUps and downs of global energy - OthersfieldThoughts on the International Energy Agency's Global Energy Report 2026, by sustainability PR specialist Tim Chapman. 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 23/03/2026From the report: 🥵 The past 3 years were the 3 warmest since 1850. 🥵 Ocean heat content is the highest on record. 🥵 Mean sea levels are the highest on record. 🥵 CO2 levels are at their highest for 2 million years. 🤬 CO2 increase in 2024 was the largest recorded. library.wmo.int/records/item...library.wmo.intWMO e-Library 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 23/03/2026An essential message for World Meteorological Day: "Climate stress is also exposing another truth: our addiction to fossil fuels is destabilizing both the climate and global security. Today’s report should come with a warning label: climate chaos is accelerating and delay is deadly.” 100
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 20/03/2026Despite what some parties want you to believe, most people in the UK do support climate action. Some thoughts on the new report from @ippr.org, politics, media, language, and why businesses need to tell better stories than the blockers. othersfield.com/comment/apat...othersfield.comOvercoming the apathy and opposition - OthersfieldDiscussion of the IPPR report, Apathy and opposition: Understanding the real threats to net zero, by sustainability PR specialist Tim Chapman. 011
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 20/03/2026Most people in the UK support climate action, not that you'd know that from most news channels or political rhetoric. That's part of the reason why businesses need to speak up about why doing the right thing on climate is easier and more economically rewarding than it’s often portrayed. 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 06/03/2026Do we need to reset the way we talk about climate change and sustainability? That was a common question across a lot of the discussions at this week's Reset Connect North event. Here's some thoughts from the conference floor - othersfield.com/comment/rese...othersfield.comResetting the language of climate action - OthersfieldCommentary on communication issues discussed at the Reset Connect North conference, by sustainability PR specialist Tim Chapman 010
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 04/03/2026Important message for "the orange elephant in the room" from Prof Piers Forster of @thecccuk.bsky.social, speaking at Reset Connect North this morning. 011
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 26/02/2026The regular Innovating to Net Zero reports from @energysyscat.bsky.social are always an interesting read. Here's our thoughts on what the 2026 edition says about: 🤜 Renewables and nuclear 🤜 Carbon capture 🤜 Hydrogen 🤜 EVs and flexibility 🤜 AI 🤜 Technology mapping othersfield.com/comment/inno...othersfield.comInnovating to net zero - OthersfieldThoughts on the Energy Systems Catapult's Innovative to Net Zero 2026 report, by low-carbon tech PR specialist Tim Chapman. 010
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 12/02/2026Reasons to be (mildly) cheerful, part 3 - 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 30/01/2026Is coal the biggest contributor to climate change? I wondered that at a recent meeting about the legacy of the UK coal industry. No one in the meeting could say for sure, and web searches didn’t turn up anything definitive. So I crunched some numbers myself. othersfield.com/comment/coal...othersfield.comCoal's legacy of emissions - OthersfieldAre coal emissions the biggest driver of climate change? Analysis of historic data by sustainable communications specialist Tim Chapman. 010
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 16/01/2026Great to speak at today's Green Economy event in Huddersfield to discuss what greenwash means, and how companies can best avoid making misleading claims about the environmental credentials of their goods. Here's the accompanying blog, with extra info and links - othersfield.com/comment/avoi...othersfield.comHow to avoid greenwashing - OthersfieldGood practice for avoiding greenwashing, drawing on recent rulings from UK regulators, written by sustainability PR specialist Tim Chapman. 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 06/01/2026Not long to go, and registration is still open - www.eventbrite.co.uk/e/green-econ... 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 17/12/2025The free networking brunch is at Cedar Court Hotel Huddersfield on Friday 16 January 2026. Registration link - www.eventbrite.co.uk/e/green-econ...eventbrite.co.ukGreen Economy Networking Brunch (Kirklees)Join us for our Green Economy Networking Brunch! 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 17/12/2025Make 2026 the year that you get to grips with greenwashing risks. Our Tim Chapman will be speaking at the first Green Economy event of 2026 to discuss greenwashing regulation, recent rulings, and what you can do to make sure your marketing communications are sustainable in every sense of the word. 100
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 11/12/2025Link to the @neso-energy.bsky.social release and full docs - www.neso.energy/news/neso-pu...neso.energyNESO publishes cost analysis of decarbonisation pathways | National Energy System OperatorOur analysis of the Future Energy Scenarios 2025 (FES 2025) looks at the costs of three ways to m 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 11/12/2025NESO's “holistic transition” scenario would have the lowest cost over the next 25 years, saving £36bn a year. In simple terms, investing to cut emissions is a lot cheaper than not doing so. That's not a surprising conclusion, but it's not as commonly known as it should be. 100
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 09/12/2025One of the recurring messages from #ISEPConnect2025 is the key role of communication and story-telling skills in the effective delivery of sustainability projects. If you need expert comms support, drop us a line! 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 03/12/2025Big clothing brands are getting slapped down for misleading claims about their products' sustainability. Good. Greenwashing is bad business, in more ways than one. If you need support in making sure that your comms are sustainable, get in touch. www.theguardian.com/media/2025/d...theguardian.comNike, Superdry and Lacoste ads banned in UK over ‘misleading’ green claimsAdvertising watchdog says all three firms misled shoppers by using term ‘sustainable’ in paid-for Google adverts 010
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 27/11/2025Great overview of the energy and environmental bits of yesterday's budget statement. No real delights, but no real horrors either. 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 23/11/2025Subsidising the cost of getting an EV, then gradually reclaiming that through running costs, actually seems like a decent and fair idea. www.theguardian.com/uk-news/2025...theguardian.comReeves to announce £1.5bn boost in EV subsidies amid pay-per-mile concernsIndustry experts welcome extra incentives but fear a consultation on a mileage tax sends mixed messages 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 14/11/2025B Corp status can be a clear marketing win for a company, but the process can also unlock other benefits for effective and meaningful communications. Some thoughts following last night's Yorkshire B Local network event celebrating 10 years of the movement in the UK. othersfield.com/comment/b-co...othersfield.comA decade of UK B Corps - OthersfieldThoughts on a decade of the B Corp movement in the UK, by business sustainability PR specialist Tim Chapman. 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 13/11/2025Confirmation that the UK's first small modular reactors will be built on Ynys Mon by the mid-2030s - 10 years to the month after the then-government first announced its SMR competition to identify the best-value technology for deployment in the 2020s. www.gov.uk/government/n...gov.ukNorth Wales to pioneer UK’s first small modular reactorsAnglesey set for thousands of new jobs as Prime Minister confirms Wylfa will host UK's first small modular nuclear reactors. 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 11/11/2025Reasons to be cheerful(ish) - 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 30/10/2025Is the UK government greenhushing its flagship energy policy? It’d be easy to miss the release of the latest Carbon Budget and Growth Delivery Plan. It’s an ambitious but, I think, realistic plan to rewire and reenergise the national economy. othersfield.com/comment/grow...othersfield.comLet's not greenhush growth - OthersfieldThoughts on the UK government's growth delivery plan and other recent clean energy measures, by sustainability PR specialist Tim Chapman. 010
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 28/10/2025“This study demonstrates why we should reframe our understanding of green investment from costly environmental subsidy to a high-return national investment.” 👍 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 27/10/2025Some thoughts and photos from a holiday in the Camargue. It’s a unique landscape, with the highest point just a few metres above sea level. That makes it extremely vulnerable to climate change. The flamingos will survive, but it could be bad news for people. othersfield.com/photo/camarg...othersfield.comPostcard from the Camargue - OthersfieldPhotos and thoughts on preserving the Camargue's unique landscape, from sustainability PR specialist Tim Chapman. 001
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 03/10/2025A nice example of how to demolish lies about energy and emissions reduction - www.theguardian.com/environment/...theguardian.comAs Tories vow to scrap ‘failed targets’, how do their climate claims stack up?We fact check Kemi Badenoch and her party after she promised to repeal Climate Change Act if they win power 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 02/10/2025Get your teeth into Doughnut 3.0! But while it's a brilliant tool for understanding the physical boundaries of a closed economic system, I do wish it had a better name - ideally something that wasn't also a colloquial insult. 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 30/09/202587 hours over nine months might not seem that much, but this is a big deal - 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 20/08/2025How do you create a compelling story from a corporate case study? Here's some basic advice, distilled from many years' experience - othersfield.com/comment/case...othersfield.comStory-telling for case studies - OthersfieldAdvice on turning case studies into compelling stories, by sustainability-focused PR specialist Tim Chapman. 010
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 04/08/2025Also worth noting that there's been a lot of detailed modelling of potential energy systems for the UK, and there's not many that don't have a big chunk of nuclear in their optimal mix. Big nuclear does have huge upfront costs, but it does have a very long life and reliably steady outputs. 000
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 04/08/2025You might be able to retrofit every suitable home for that sum, but making a functional grid out of it would be the big challenge. I suspect the politics and logistics would also be a lot more difficult than one would hope. 100
Othersfield Sustainable Communications @othersfieldpr.bsky.social · 01/08/2025Happy Yorkshire Day to everyone working towards a green and prosperous future for the region. We can help you take a plain-speaking no-nonsense approach to the most complex topics in low-carbon tech, energy and sustainability. Here's the view from t'other side of the hill. Proper Yorkshire. 040