iiinova — where your digital self keeps evolving

Nick Swan @nickswan.bsky.social · 18/03/2025

Happy to announce a new forecasting feature within SEOTesting that we've beta launched to all customers and users today. It allows you to forecast overall site performance using either: - Facebook Prophet forecasting model - SSA forecasting

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Nick Swan @nickswan.bsky.social · 28/02/2025

Can’t wait to build this! F1 became pretty boring after…

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Nick Swan @nickswan.bsky.social · 28/02/2025

If you want to feel better about yourself at the end of a working day, consider maintaining a Done List as well as a ToDo list.

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Nick Swan @nickswan.bsky.social · 24/02/2025

Is a flat search console graph the new SEO flex? 💪 I seem to see fewer click graphs being shared that show hockey stick growth. These days, just maintaining organic SEO traffic from Google is a good result.

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Nick Swan @nickswan.bsky.social · 21/02/2025

For every suggestion around meta titles and descriptions I can show you test results that show a positive, negative, and neutral outcome.

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Nick Swan @nickswan.bsky.social · 20/02/2025

One for UK based digital agencies, The British Council has a £600k SEO tender opportunity out at the moment. Requirements include:

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Nick Swan @nickswan.bsky.social · 19/02/2025

Since the start of the year I've accidentally become a cold water swimmer! It all started in January when asking a friend for lunch - the reply was, "Only if we do a width of the sea pool first."

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Nick Swan @nickswan.bsky.social · 18/02/2025

The SEOTesting Chrome Extension is one of the hidden gems of our toolset. Here are 7 things it can help you with (the first two everyone can use - not just customers): 1. Quickly check page meta element values, including canonical and robots

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Nick Swan @nickswan.bsky.social · 17/02/2025

The number one reason why digital agencies lose SEO clients? Lack of communication. But what do you mean? We produce these long end of month reports for all our clients. We pour hours of work extracting data and producing key takeaways in the conclusions.

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Nick Swan @nickswan.bsky.social · 29/12/2024

Been playing around with Python the last few days. Any books for experienced programmers (20 or so years with c#) to help with transition to a new language?

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Reposted by Nick Swan

Aleyda Solis @aleyda.bsky.social · 20/12/2024

🔮 SEO Wish for 2025: That more SEOs start paying attention to their sites ranked queries CTRs curves to drive a more cost-effective SEO process: 1. Opportunities to update outdated / not so attractive/useful content 2. Potential intent mismatches and need to create new / different content ....

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Nick Swan @nickswan.bsky.social · 10/12/2024

Upgraded Content Decay Report in SEOTesting 1. Switch between clicks and impressions 2. Switch between months and weeks 3. When viewing months, switch between 12, 9, 6 and 3 months of data. Shorter time periods will remove seasonality for a site and help show true content decay.

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Reposted by Nick Swan

Rob Walling @robwalling.com · 06/12/2024

I’m recording a @microconf.com @YouTube.com video next week filled with SaaS/micro-SaaS ideas. Any B2B SaaS add-ons or ideas you would like to exist in the world? I’ll mention you in the video if we use one you suggest 😉

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Nick Swan @nickswan.bsky.social · 26/11/2024

Want a quick way to go from Search Console query data to AlsoAsked? Check out this blog post on how you can set the Custom Action link in SEOTesting so you can quickly transition from Search Console data (in SEOTesting) to the PAA data in @alsoasked.com seotesting.com/blog/alsoask...

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Nick Swan @nickswan.bsky.social · 25/11/2024

Want to download a list of URLs from an XML sitemap file? We've got a free tool for that... 😀 seotesting.com/sitemap-url-...

seotesting.com

Free Sitemap URL Extractor

Extract and download all the URLs in an XML Sitemap file or Sitemap Index file.

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Nick Swan @nickswan.bsky.social · 21/11/2024

Read the full SEOTesting case study with Josh here: seotesting.com/customers/#j... We've shared some big brand case studies recently, so it's nice to show how consultants and freelancers are also getting value from the tool.

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Nick Swan @nickswan.bsky.social · 15/11/2024

Beautiful day in North Cornwall

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Nick Swan @nickswan.bsky.social · 08/11/2024

Very lucky to have a group of amazing customers at SEOTesting 😍

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Nick Swan @nickswan.bsky.social · 05/11/2024

Our tool does quite a few interesting things with XML sitemaps, so we are always needing to debug them when they do not validate. So we build a Sitemap Validator that works in both strict and non-strict mode: seotesting.com/xml-sitemap-...

seotesting.com

XML Sitemap Generator

Generate an XML sitemap file with our free sitemap generator. Simply copy and paste a list of URLs in, click generate, and voila! An XML Sitemap generated for you.

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Nick Swan @nickswan.bsky.social · 02/11/2024

Enjoyable half term week with the family. Lots of walks, exploring, and fossil hunting!

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Nick Swan @nickswan.bsky.social · 02/11/2024

Booked a last minute week off for half term at Lulworth Cove with the family. Re-read The SaaS Playbook and going home with some good ideas for the rest of 2024 saasplaybook.com

saasplaybook.com

The SaaS Playbook

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Nick Swan @nickswan.bsky.social · 01/11/2024

This looks a lot like Twitter. Probably not the first person to post that 😂

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