iiinova — where your digital self keeps evolving

Nedra Weinreich @nedra.bsky.social · 01/10/2026

Autumn leaves show us there can be beauty in decay. It's part of the natural order of things. The colorful leaves on the ground turn into mulch that feeds new life. And eventually it will be summer again.

Ink and watercolor painting of a multicolored pile of autumn leaves on the wet pavement is covered with glistening water droplets left after a rain shower. The Fall leaves display various shades of red, orange, and yellow, along with some dark spots starting the natural process of decay.

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Nedra Weinreich @nedra.bsky.social · 28/09/2026

This artwork is available in my shop, so you too can imagine yourself sitting in the forest surrounded by trees and birds, whenever you need a break from your computer. https:/nedraweinreich.com/featured/the-call-of-the-forest-nedra-weinreich.html

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Nedra Weinreich @nedra.bsky.social · 28/09/2026

I painted this while sitting at a picnic table in our campground at Big Bear Lake years ago. It was late afternoon, the day was cooling, I could hear the birds in the forest, and the kids playing together. This painting hangs over my desk in my office, and brings me right back to that peaceful day.

This watercolor painting depicts a tranquil forest scene with tall trees and dappled sunlight. Shadows play across the earthen ground, hinting at a gentle breeze. A blue Stellar Jay sits on the branch of the nearest tree.

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Nedra Weinreich @nedra.bsky.social · 22/09/2026

I created an ink drawing of black lace that's perfect on fabric items like a throw pillow, tote bag, duvet cover, shower curtain or t-shirts. Take a look here: nedraweinreich.com/featured/bla...

throw pillow with an ink-drawn black lace pattern and a white background

tote bag with an ink-drawn black lace pattern and a white background

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Nedra Weinreich @nedra.bsky.social · 20/09/2026

To my Jewish friends: I wish you a meaningful Yom Kippur, in which you are able to truly examine what's important in your life and what you need to change. Have an easy fast. G'mar chatima tova - may you be sealed in the Book of Life. Do not hide who you are. Do not let others define you. #JewSky

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Nedra Weinreich @nedra.bsky.social · 09/09/2026

Honey cake fresh out of the oven!

Two loaves of golden honey cake still in the pans

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Nedra Weinreich @nedra.bsky.social · 09/09/2026

Rosh Hashanah (the Jewish New Year) starts on Friday night. It's been quite a year. I'm hoping that 5787 will be a year of joy, life, health, abundance and only good things for all of us. Enjoy my favorite honey cake recipe for a sweet new year. L'shana tova u'metuka! #RoshHashana #RoshHashanah

Ink and watercolor card with a recipe for honey cake

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Nedra Weinreich @nedra.bsky.social · 31/08/2026

Here's something I've been up to — I painted an ink and watercolor depiction of the Hebrew calendar cycle. Each month features the Jewish holidays, symbols, or seasons related to that month. You can find this and my other artwork at nedraweinreich.com. #Art #Jewish #JewishHolidays #JewSky

Ink and watercolor painting. A circular diagram illustrates the Hebrew calendar with months labeled in Hebrew and English. Each segment depicts Jewish holidays or symbols associated with each month, as well as scenes of seasons in the Land of Israel. The title says in Hebrew "Ma'agal Hashana" (The Cycle of the Year) and at the bottom in English, "The Hebrew Calendar Cycle." In the center is a golden star of David on a royal blue background, surrounded by 4 phases of the moon (on which the months are based). Golden arrows show the direction to follow for the correct order of the months.

The circle is divided into 12 segments, with the months' names in Hebrew on the outside of the circle, and the names transliterated into English on the inner circle.

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Nedra Weinreich @nedra.bsky.social · 31/08/2026

Hello old friends! It's been a while since I've been on this site. None of the social media sites are very satisfying, and I miss my old Twitter professional community. Everyone scattered in the past few years, and the platforms all have gotten worse and worse. Are any of you still here?

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Nedra Weinreich @nedra.bsky.social · 13/05/2025

Join me tomorrow (Wed 5/14) for a webinar on using storytelling for behavior change sponsored by the Social Marketing Association of North America! Register here: www.eventbrite.com/e/smana-webi... #Storytelling #SocMar #SocialMarketing #BehSci 🛟

eventbrite.com

SMANA Webinar: The Art of Social Marketing Part 2

Join us for upcoming webinar! The Art of Social Marketing Part 2: Storytelling

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Reposted by Nedra Weinreich

MJ of Everything is Public Health Production @everythingisph.bsky.social · 03/03/2025

Ohhhhh we have reached a new peak of anti government thinking Public health is rolling in their grave

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Nedra Weinreich @nedra.bsky.social · 24/02/2025

It's been hard to believe, but I've encountered a few people like that as well. Including an online therapist based in the UK I spoke with a couple weeks after Oct 7th while trying to deal with the trauma. Some people are in their own world and don't look much beyond it.

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Reposted by Nedra Weinreich

L.D. Burnett @ldburnett.bsky.social · 09/02/2025

for pity’s sake, I am BEGGING university leaders to stop framing this issue in terms of what this will cost the university. people dont care! EXPLAIN WHAT THIS WILL COST THE PUBLIC: closed hospitals and clinics, skipped treatments, loss of access to experimental drugs, unemployment, recession

sreenshot from the new york times reporting that Stanford University’s provost is talking about how the loss of funding from national institutes of health funding will cost the university $160 million. that’s not the way to get this changed — the people think “stanford is rich; no big deal.” leaders need to talk about what this will cost the public

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Nedra Weinreich @nedra.bsky.social · 06/02/2025

Or...maybe it was just a regular bird. 🤷‍♀️

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Reposted by Nedra Weinreich

Parmijohn (B.Eng) @parmijohn.bsky.social · 02/02/2025

"The Internet Archive has to date downloaded 500 terabytes of US government websites, which it crawls at the end of every presidential term The whole archive is fully searchable This effort's housed by a donation-funded nonprofit, not a branch of the US government" blog.archive.org/2024/05/08/e...

blog.archive.org

End of Term Web Archive – Preserving the Transition of a Nation | Internet Archive Blogs

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Nedra Weinreich @nedra.bsky.social · 29/01/2025

Be aware that there is someone on here who is pretending to be an artist (with a real person's stolen pics) and offering via DM to paint your portrait. They'll even pay you to be their muse. "She" got hilariously huffy when I expressed skepticism. You're welcome to paint me for free if you'd like!😆

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Nedra Weinreich @nedra.bsky.social · 22/01/2025

Prevention - if it works, nothing happens. Hard for some to understand things they can't see.

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Nedra Weinreich @nedra.bsky.social · 22/01/2025

This is extremely concerning (and not just because these are my clients). Cutting off potentially life-saving communications for political reasons is not how you improve the wellbeing of Americans.

washingtonpost.com

Trump officials pause health agencies’ communications, citing review

The agencies are charged with making decisions that touch the lives of every American and are the source of crucial information to health-care providers.

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Nedra Weinreich @nedra.bsky.social · 21/01/2025

Want to learn how to apply marketing tools and behavioral science to creating social impact and improving public health? Check out my free eBook for an intro to social marketing, including a strategy worksheet and resource guide. #socmar #behsci #behavior #behaviour #npsky #socialimpact

social-marketing.com

Supercharge Your Social Impact eBook | Social-Marketing.com

Free ebook on social marketing - Supercharge your Social Impact: Using Social Marketing for Behavior Change by Nedra Kline Weinreich

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Nedra Weinreich @nedra.bsky.social · 30/12/2024

I love this - data-driven mapping for outreach and cultural reframing of recovery services. #socmar 🛟

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Nedra Weinreich @nedra.bsky.social · 29/12/2024

The shoemaker's children finally have nice new shoes! It's been way too long since I updated my website. I've been lucky that clients have kept me so busy that I didn't have time to bother with it. But it was embarrassing. Take a look and please let me know what you think! social-marketing.com

social-marketing.com

Home | Weinreich Communications | Social Marketing Consulting

Weinreich Communications helps public and nonprofit sector organizations create health and social impact driven by behavioral science insights

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Nedra Weinreich @nedra.bsky.social · 25/12/2024

First night of Hanukkah! May this holiday that celebrates miracles that happened long ago spark miracles today that bring the hostages home. !חג חנוכה שמח

Two silver chanukiot each with candles lit for the first night

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Nedra Weinreich @nedra.bsky.social · 23/12/2024

They should be able to. That some of the public health agencies are no longer trustworthy is a travesty.

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Nedra Weinreich @nedra.bsky.social · 16/12/2024

How awful! I'm so sorry for your huge, huge loss.

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Nedra Weinreich @nedra.bsky.social · 16/12/2024

This resonates with me. My previously thriving online community has scattered to different platforms, which nearly all look and feel the same. The experience continues to degrade.

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Reposted by Nedra Weinreich

Julie Ayre @julieayre.bsky.social · 16/12/2024

Looking for tools to help write health information more simply? Try the Health Literacy Editor. Our trial showed it helps people: ✔️ Lower the grade reading level ✔️ Use less jargon & passive voice ✔️ Score higher on expert health literacy ratings www.sydneyhealthliteracylab.org.au/health-liter...

sydneyhealthliteracylab.org.au

Health Literacy Editor — Sydney Health Literacy Lab

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Nedra Weinreich @nedra.bsky.social · 16/12/2024

This is a great tool! Thanks!

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Nedra Weinreich @nedra.bsky.social · 12/12/2024

The article I co-authored on our social marketing program in Afghanistan just came out! It's a case study of how we developed both the supply side of the soy industry and spurred demand on the consumer side. And how the campaign balanced the commercial and public health objectives. #socmar

tandfonline.com

Integrating supply and demand in social marketing programs: the Nosh-e-Jaan campaign to promote nutrition in Afghanistan

This case study describes a successful nutrition social marketing program in Afghanistan. By building up the domestic soy industry and supply chain, while creating consumer demand for high-protein ...

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Nedra Weinreich @nedra.bsky.social · 12/12/2024

@darcylaine.bsky.social Hi Darcy! Glad to see you here. I've added you to my social marketing starter list. go.bsky.app/KLa4jn5

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Nedra Weinreich @nedra.bsky.social · 08/12/2024

So glad you were able to go and have that experience!

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Nedra Weinreich @nedra.bsky.social · 08/12/2024

I'd have to fly to a different country. I'm not big enough of a fan to go to those lengths. 🤷‍♀️

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Reposted by Nedra Weinreich

Rudi "Cooler Weather = Better" Riet @randomduck.bsky.social · 24/11/2024

Excellent thread of how PR is used to push specific coroprate agendae that often work against the public good - e.g. promoting cars, wide streets, and fast speeds as "good for everyone" rather than as the public health menace they really are.

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Nedra Weinreich @nedra.bsky.social · 08/12/2024

One of my great regrets is that when I used to work for the campus performing arts venues in college, I was scheduled to work at the Paul McCartney concert (~30 years ago). I made it to the amphitheater, but had such a horrible eye infection I couldn't stay to work. Missed the whole thing.

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Nedra Weinreich @nedra.bsky.social · 08/12/2024

I couldn't help but hear this in Cookie Monster's voice. Me love her. But me want cookie more!!!!

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Nedra Weinreich @nedra.bsky.social · 07/12/2024

The scope of the topics is really fantastic. I also haven't looked in a while to see what's there.

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Nedra Weinreich @nedra.bsky.social · 06/12/2024

I always wait for Brian's poems with baited breath. For all intensive purposes, they always peak my interest. Case and point:

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Nedra Weinreich @nedra.bsky.social · 05/12/2024

I've actually heard The Horse Podcast being recorded live. But I don't speak Horse, so I have no idea what they were saying.

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Reposted by Nedra Weinreich

ImpactWales @impactwales.bsky.social · 05/12/2024

What are the 3 most effective & useful learning strategies supported by research? 🧠Retrieval practice or quizzing 📅Spaced practice ✏️Combining visuals & language Get in touch if you would like to know more about professional learning informed by research enquiries@impact.wales

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Nedra Weinreich @nedra.bsky.social · 05/12/2024

Nice! I only had 3 citations but it's good to know they may have had a policy impact.

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Nedra Weinreich @nedra.bsky.social · 05/12/2024

In Biblical Hebrew (from the Book of Ruth), we get the name "Plony Almony," which is still often used to refer to a nameless so-and-so.

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Nedra Weinreich @nedra.bsky.social · 04/12/2024

Just saw mine, and much of it seemed off to me. So much just depends on what Spotify happens to play, rather than what I choose.

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Nedra Weinreich @nedra.bsky.social · 04/12/2024

Hi Susan, I think I'd asked a couple weeks ago to be added to the list, but must have gotten buried in the requests. Would love to be included. Thanks!

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Nedra Weinreich @nedra.bsky.social · 03/12/2024

Haven't seen any discussion of Trump's plan to launch a large-scale ad campaign on fentanyl. I've been concerned about how funding for social marketing might be affected by the election, so hopefully this would be more than a "just say no" style campaign, and actually evidence based. #socmar

thehill.com

Trump says he’s planning ‘large-scale’ ad campaign on fentanyl crisis

President-elect Trump announced plans to launch a “large-scale” ad campaign on Wednesday with the goal of educating Americans on the effects of fentanyl. “I will be working on a large scale United …

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