In this paper, we explore and extend the work of Daniel Pick. Pick articulates the ways in which the political and intellectual atmosphere shapes how we understand human thought. As a case in point...

Subscription and open access journals from Sage, the world's leading independent academic publisher.

Subscription and open access journals from Sage, the world's leading independent academic publisher.

In this paper, we trace the thinking around atmospheres and atmospherics. Initially our focus is upon Franz Anton Mesmer. We next examine atmosphere construction in retailing during the nineteenth ...

This book reimagines what it means to craft a self in contemporary life. Russ Belk's classic work on the extended self which shows how possessions and relationships form part of identity, along with h...

This book reimagines what it means to craft a self in contemporary life. Russ Belk's classic work on the extended self which shows how possessions and relationships form part of identity, along with h...

The Routledge Companion to Critical Marketing curates cutting-edge research in Critical Marketing Studies into a single authoritative volume. Bringing together leading scholars and emerging voices, it...

Some of the biggest tech companies in the world served ads on a website featuring images of child abuse, helping to fund its operations.

Ad tech vendors were seen serving ads on a website known to host child sexual abuse material

Despite platform’s limits on adult content, study finds it not only accessible but often suggested

Deceptive content on social media is being monetised by digital platforms, advertisers, and influencers

JMM Special Issue: Doing Impactful Marketing and Consumer Research. Guest Editors: Chloe Steadman, Laura Reynolds & Nikos Ntounis

JMM Special Issue: Reimagining Marketing in a World of Limits: Anti-consumption, Responsible Consumption, and Sufficiency. Guest Editors: Hélène Cherrier, Amélie Guèvremont, Julien Troiville &…

JMM Special Issue: Harnessing the Power of Imagination for Good: Marketing Spells, Consumers’ Fantasies and Dreams of a Better World. Guest Editors: Teresa Pereira Heath & Elizabeth Nixon

YouTube video by New Thinking Allowed with Jeffrey Mishlove

JMM Special Issue: Model Selection in Marketing Research. Guest Editors: Marko Sarstedt, Francesca Magno, Vasilica-Maria Margalina, Fabio Cassia and Christian M. Ringle

YouTube video by A History of Marketing

Doing Good Social Science takes readers on a personal and thought-provoking journey and empowers readers to become unshakeable, free-thinking scholars. Drawing from nearly two decades of experience in...

YouTube video by A History of Marketing

In this paper, we trace the thinking around atmospheres and atmospherics. Initially our focus is upon Franz Anton Mesmer. We next examine atmosphere construction in retailing during the nineteenth ...

YouTube video by Democracy Now!

YouTube video by A History of Marketing

The Menopause Transition, Market Representations and the New ‘Meno Awareness’. Volume 41, Issue 3-4 of Journal of Marketing Management

Learn from legends. Explore the strategies and stories behind marketing's defining moments. Click to read A History of Marketing, by Andrew Mitrak, a Substack publication with hundreds of subscribers.

We present an interview with Kate Muir, a UK-based women’s health activist, documentary maker and author of books on the menopause and the contraceptive pill. In this exchange, we talk about her me...

Our study delves into the growing market around menopause. Using netnography on Instagram and 11 in-depth interviews with Brazilian healthcare influencers and their followers, we examine how social...

This study investigates the challenges faced by researchers focusing on marginalised conditions or locations. Drawing upon 26 in-depth interviews, we identify four key tensions: identity, goal, ins...

Survey of 1,000 students shows ‘explosive increase’ in use of generative AI in particular over past 12 months

JMM is an international, peer-reviewed journal which publishes high quality, original research contributions to scientific knowledge.

Editorial: The government should not stand aloof as a crisis unfolds in our universities. A new settlement is needed

The Editorial Board of the Journal of Marketing Management, an international peer-reviewed journal publishing original & thought-provoking research.

This volume provides an in-depth examination of the role of sexuality in consumers’ life course and in the marketing of products and services. Leading scholars