This special issue of JMM explores the contributions that literature can make to marketing and consumer research.

This special issue of JMM invites research investigating how disability changes the way we understand markets and consumption

This special issue of JMM examines the role of human judgement, interpretation and intervention in AI-assisted knowledge production in marketing.

This special issue of JMM calls for papers which explore how political forces enter the marketplace, how they shape consumer responses, and how marketers navigate the opportunities and hazards that fo...

This Special Issue reflects on brand activism, exploring new forces shaping its trajectory and rethinking the role brands can and should play in contemporary society.

This special issue researches the issue of online disinformation, seeking solutions that can inform public policy, change managerial practice, and enhance social resilience.

JMM Special Issue: Model Selection in Marketing Research. Guest Editors: Marko Sarstedt, Francesca Magno, Vasilica-Maria Margalina, Fabio Cassia and Christian M. Ringle

JMM Special Issue: Blending New and Old Frontiers in Luxury Branding: Managing Trends, Heritage, Tradition, and Hype. Guest Editors: Camila Lee Park & Hyunju Shin

JMM Special Issue: Do Stakeholders Trust Nonprofits to Address Change? Guest Editors: Sarah-Louise Mitchell, Haseeb Shabbir, Matthew Higgins & Fran Hyde

Thomas, Hancock and Boardman explore brides' attitudes to buying and wearing a pre-loved wedding dress.

JMM Special Issue: Reimagining Marketing in a World of Limits: Anti-consumption, Responsible Consumption, and Sufficiency. Guest Editors: Hélène Cherrier, Amélie Guèvremont, Julien Troiville &…

JMM Special Issue: Marketer Behaviour: New Directions for a Socially Real Field of Research. Guest Editors: Aron Darmody, Alex Hiller & Richard Howarth

JMM Special Issue: Doing Impactful Marketing and Consumer Research. Guest Editors: Chloe Steadman, Laura Reynolds & Nikos Ntounis

JMM Special Issue: Harnessing the Power of Imagination for Good: Marketing Spells, Consumers’ Fantasies and Dreams of a Better World. Guest Editors: Teresa Pereira Heath & Elizabeth Nixon

JMM Special Issue: Reimagining Marketing in a World of Limits: Anti-consumption, Responsible Consumption, and Sufficiency. Guest Editors: Hélène Cherrier, Amélie Guèvremont, Julien Troiville &…

JMM Special Issue: Doing Impactful Marketing and Consumer Research. Guest Editors: Chloe Steadman, Laura Reynolds & Nikos Ntounis

JMM Special Issue: Harnessing the Power of Imagination for Good: Marketing Spells, Consumers’ Fantasies and Dreams of a Better World. Guest Editors: Teresa Pereira Heath & Elizabeth Nixon

Perspectives on drinking, manufacture and drinking spaces and places. Volume 41, Issue 7-8 of Journal of Marketing Management

JMM Special Issue: Do Stakeholders Trust Nonprofits to Address Change? Guest Editors: Sarah-Louise Mitchell, Haseeb Shabbir, Matthew Higgins & Fran Hyde

JMM Special Issue: Marketer Behaviour: New Directions for a Socially Real Field of Research. Guest Editors: Aron Darmody, Alex Hiller & Richard Howarth

JMM Special Issue: Perspectives on drinking, manufacture and drinking spaces and places. Guest Editors: Victoria Wells, Nadine Waehning & Robert Bowen

JMM Special Issue: Blending New and Old Frontiers in Luxury Branding: Managing Trends, Heritage, Tradition, and Hype. Guest Editors: Camila Lee Park & Hyunju Shin