Sign in

Moss Appeal

@mossappeal.bsky.social
54 followers 71 following 102 posts

Writer, podcaster ("Insider Interviews: with Media & Marketing Experts"; "It's Quite a Living"), marketer, photographer ("Trashed Dolls") and swing dancer! bit.ly/m/MossAppeal

PostsRepliesMedia
Moss Appeal @mossappeal.bsky.social · 14/09/2026
This is beyond the pale. At a time when weather is more extreme AND we are fighting about fossil fuels. Why would they want to destroy the planet? Who gains?! “E.P.A. Expected to Erase Limits on Climate Pollution From Power Plants” www.nytimes.com/2026/09/13/c...
nytimes.com
E.P.A. Will Erase Limits on Climate Pollution From Power Plants
Generation of electricity is the second largest source of carbon dioxide and other planet-warming gases in the United States.
000
Moss Appeal @mossappeal.bsky.social · 09/09/2026
steady.substack.com/p/a-trump-co...
steady.substack.com
A Trump Con-vention
But many Republicans are opting out
000
Moss Appeal @mossappeal.bsky.social · 20/08/2026
This. Makes. No. Sense. Why try to become MORE oil dependent with even HOTTER weather NOW?! “How trmp Is Trying to Crush California’s Environmental Policies” www.nytimes.com/2026/08/20/c...
nytimes.com
How Trump Is Trying to Crush California’s Climate Policies
At least a half-dozen federal agencies have taken action against the state that has led the nation in environmental protections.
000
Moss Appeal @mossappeal.bsky.social · 25/06/2026
open.substack.com/pub/steady/p...
open.substack.com
The War on Women
Trump and MAGA strike again
000
Moss Appeal @mossappeal.bsky.social · 25/06/2026
This news is not fit to print. Bad day for the USA.
000
Moss Appeal @mossappeal.bsky.social · 13/06/2026
Quel suprise: Justice Dept. Clears Way for Paramount-Warner Bros. Merger www.nytimes.com/2026/06/12/b...
nytimes.com
Justice Dept. Clears Way for Paramount-Warner Bros. Merger
000
Moss Appeal @mossappeal.bsky.social · 01/06/2026
“And enjoy the bagels…”
000
Moss Appeal @mossappeal.bsky.social · 01/06/2026
open.substack.com/pub/paulkrug...
open.substack.com
Pogroms, American Style
The Trump administration’s attack on immigrants isn’t about rule of law, crime or jobs. It’s racism and sadism all the way down
000
Moss Appeal @mossappeal.bsky.social · 22/05/2026
My article about my podcast episode about being HUMAN in a bot-filled advertising world! www.mediavillage.com/article/the-...
mediavillage.com
The Human Approach to Marketing in a Bot-Flooded World
As AI agents, crawlers, and automated traffic surge online, marketers are confronting a more complicated question than simple fraud detection: who...or what...is actually interacting with their brand?
000
Moss Appeal @mossappeal.bsky.social · 08/05/2026
Read, watch or listen to learn about what's "COOL" in #media and marketing today, thanks to the full stack ad tech solution from #TheCoolCompany. #InsiderInterviews epi 52 www.mediavillage.com/article/from...
mediavillage.com
From Fragmentation to Flow
What’s Actually Cool About Marketing Right Now
000
Moss Appeal @mossappeal.bsky.social · 23/04/2026
Read and / or watch my episode of #InsiderInterviews with #AtmosphereTV CRO Ryan Spicer about how their "CTV IRL" is grabbing attention and eyes even in noisy OOH environments. The data (described here in my companion article on MediaVillage) supports it! www.mediavillage.com/article/tv-i...
mediavillage.com
TV in a Different Environment Plays by Different Rules
Connected TV is usually thought of as what happens on the biggest screen in the home. But a growing share of viewing now happens elsewhere, “off the couch.”
000
Moss Appeal @mossappeal.bsky.social · 02/04/2026
Buh bye Bondi. Between that and public broadcasting retaining funding there may be light at the end of the tunnel.
000
Moss Appeal @mossappeal.bsky.social · 26/03/2026
My latest for MediaVillage -- about the, well, media village! Insights from the IAB #NewFronts and smart media strategies for today's meandering consumer journey: www.mediavillage.com/article/the-...
mediavillage.com
Screens Everywhere. How Strategy Catches Up IRL.
It’s NewFronts timing, the IAB showcase week when all eyes (and ears) are turned to digital platforms competing for dollars. And these days, what doesn’t have a digital component?
000
Moss Appeal @mossappeal.bsky.social · 13/02/2026
Two good friends tried their hand at Dinner Dates With A.I. www.nytimes.com/2026/02/13/d... OMG. @robingelfenbien.bsky.social @dberkowitz.bsky.social @nytimes.com
nytimes.com
My Dinner Date With A.I.
021
Moss Appeal @mossappeal.bsky.social · 07/02/2026
Every time you think about record, low temperatures or boiling, hot summers, think about burning more fossil fuels. #climatechange. We were warned. Now we’re warmed.
010
Moss Appeal @mossappeal.bsky.social · 06/02/2026
This is important for anyone who touches digital media or marketing -- from the CMO to the CTO and beyond. www.mediavillage.com/article/priv...
mediavillage.com
Privacy Compliance Isn’t a Legal Checkbox -- It’s Marketing Infrastructure
Privacy is one of those topics everyone knows they should understand better -- right up until it becomes urgent. And right now, it’s urgent.
000
Moss Appeal @mossappeal.bsky.social · 03/02/2026
Want to know the origin story of this? Do yourself a favor and listen to #Ambie "Best Podcast"-nominated "The Last Invention", Episode "Speedrun". Wow. podcasts.apple.com/us/podcast/s...
podcasts.apple.com
The Last Invention
Technology Podcast · Semiweekly Series · The AI revolution has begun – the product of a seventy-year quest by scientists, mathematicians, and visionaries who set out to build machines that could think...
000
Moss Appeal @mossappeal.bsky.social · 03/02/2026
You thought #AI was creepy BEFORE?....
000
Moss Appeal @mossappeal.bsky.social · 25/01/2026
An America with Pretti/Good is better than a Great one without them.
000
Moss Appeal @mossappeal.bsky.social · 24/12/2025
substack.com/@mossappeal/...
substack.com
E. B. Moss (@mossappeal)
SO fortunate to have access to so many media & marketing pros…especially when they share their wisdom on my podcast or Substack! Here are some of their gems from this past year. And here’s to a 2026 f...
000
Moss Appeal @mossappeal.bsky.social · 23/12/2025
It’s a Christmas miracle: Supreme Court Refuses to Allow National Guard Deployment in Chicago www.nytimes.com/live/2025/12...
nytimes.com
Trump Administration Live Updates: Supreme Court Refuses to Allow National Guard Deployment in Chicago
000
Moss Appeal @mossappeal.bsky.social · 23/12/2025
Just. Wow. Shades of "Leave the World Behind."
000
Moss Appeal @mossappeal.bsky.social · 23/12/2025
My friend Ed Martin does not disappoint with TV show advice: www.mediavillage.com/article/ed-m...
mediavillage.com
Ed Martin's Top TV of the Year: 25 for '25
Ed Martin's Top 25 Programs of 2025
000
Moss Appeal @mossappeal.bsky.social · 18/12/2025
Read the Fact-Checking of the president's Prime-Time Address on the Economy www.nytimes.com/2025/12/17/u...
000
Moss Appeal @mossappeal.bsky.social · 16/12/2025
Thrilled to share my article from a super-informative interview w/ Premion's Peter Jones, about how SMBs can score with #CTV advertising! And thanks to @MediaVillage you can watch the full epi right in the story, too. Or listen anywhere you get b2b podcasts. www.mediavillage.com/article/loca...
mediavillage.com
Local Advertisers are Competing with National Brands...and Winning (Video)
The question is whether those small and mid-size businesses (SMBs), the vendors, and the agencies serving them, know how to apply those rules and win.
000
Moss Appeal @mossappeal.bsky.social · 11/12/2025
Wow. Disney Agrees to Bring Its Characters to OpenAI’s Sora Videos www.nytimes.com/2025/12/11/b...
nytimes.com
Disney Agrees to Bring Its Characters to OpenAI’s Sora Videos
000
Moss Appeal @mossappeal.bsky.social · 12/11/2025
How Podcasters are getting on MrBeast’s kind of wild ride and winning over brands open.substack.com/pub/mossappe... #substack subscribe! #MossHysteria
open.substack.com
MrBeast's Wild Ride and Other Creator Adventures
Beyond Social and Beyond Podcasting... Creators Morphing into Everywhere Brands
000
Moss Appeal @mossappeal.bsky.social · 10/10/2025
ICYMI - Read my post about The Art (and Heart) of #AI: Creativity, Tech, and Trust> And when you upgrade to be a paid subscribers you'll receive CREDITS to experience the AI studio of Freepik, too! open.substack.com/pub/mossappe...
open.substack.com
The Art (and Heart) of AI: Talking Creativity, Tech, and Trust
How AI is Helping Redefine Art & Advertising
000
Moss Appeal @mossappeal.bsky.social · 01/10/2025
Great POV/suggestion by Ed Martin on broadcast lessons ...and potential. But maybe in another galaxy far far away... Sigh. www.mediavillage.com/article/broa...
mediavillage.com
Broadcast Lessons from Kimmel and Colbert: Power. Passion. Pride.
It's nice to know that we aren't all as jaded and brainless as is often assumed in an era when we are continuously encouraged to let our phone do the thinking for us.
000
Moss Appeal @mossappeal.bsky.social · 29/09/2025
Winning the News Creator Revolution with... "Influencers"? My latest, covering a power panel with #creators from across the divide, coming together to advise on tackling #news consumption, authenticity and staying open! #MossHysteria open.substack.com/pub/mossappe...
open.substack.com
Winning the News Creator Revolution with... "Influencers"?
How Creators Are Influencing News and Politics: Panelists at Paley Center on Crossing the Divide
000
Moss Appeal @mossappeal.bsky.social · 04/08/2025
Such an important post: www.mediavillage.com/article/the-...
mediavillage.com
The Day Public Media Died: Share Your Opinion on America Without PBS
SHARE YOUR OPINION! Your voice matters for the future of public media. PBS and NPR are trusted platforms that deliver unique value to advertisers and audiences alike...
000
Moss Appeal @mossappeal.bsky.social · 10/07/2025
#nvidia. Just wow. $4T
001
Moss Appeal @mossappeal.bsky.social · 09/07/2025
But what will he do without RED M&Ms?! Kennedy’s Battle Against Food Dyes Hits a Roadblock: M&M’s www.nytimes.com/2025/07/07/u...
nytimes.com
Kennedy’s Battle Against Food Dyes Hits a Roadblock: M&M’s
000
Moss Appeal @mossappeal.bsky.social · 02/07/2025
I won! woo hoo! Thank you #PopCon for naming my "Insider Interviews: With Media & Marketing Experts" the top Indie Podcast in the business category! Watch on YouTube/Listen everywhere. mediamarketingpodcast.com
000
Moss Appeal @mossappeal.bsky.social · 02/07/2025
Wisconsin Supreme Court Strikes Down 1849 Abortion Ban www.nytimes.com/2025/07/02/u...
nytimes.com
Wisconsin Supreme Court Strikes Down 1849 Abortion Ban
010
Reposted by Moss Appeal
Katelyn Burns @katelynburns.com · 28/05/2025
For my @msnbc.com column this week, I wrote about exactly what the Republican anti-trans budget bill would do to trans people on Medicaid. www.msnbc.com/opinion/msnb...
msnbc.com
Opinion | Trump's message to trans people is clear: Detransition, or potentially die
My question to everyone reading this is: When is enough enough?
311049479
Moss Appeal @mossappeal.bsky.social · 15/05/2025
Catch up on what's up in #media and #marketing via #InsiderInterviews #podcast! My recent episodes feature @rishadt.bsky.social #WendyLund, @mackmckelvey.bsky.social #PeterJones #SheilaMarmon #LouPaskalis and more! Listen on any audio platform or watch at: bit.ly/InsiderInter...
Montage of recent guests on B2B podcast, "Insider Interviews: With Media & Marketing Experts" including Rishad Tobaccowala, Lou Paskalis, David Sable and more
141
Moss Appeal @mossappeal.bsky.social · 03/05/2025
Love this story. Reminds us of the old days of honor and integrity: www.nytimes.com/2025/04/28/u... #supremecourt
nytimes.com
A ‘Citizen Lawyer’ Gets a Standing Ovation at the Supreme Court
In a remarkable scene, the justices applauded Edwin S. Kneedler, a government lawyer with a reputation for candor, care and integrity.
000
Moss Appeal @mossappeal.bsky.social · 30/04/2025
Yes, she said this: "Use #Grok, you won't go back." #LindaYaccarino at #Possible2025
000
Moss Appeal @mossappeal.bsky.social · 23/04/2025
Just for something pleasant: there’s a reason it’s called the Westside COMMUNITY garden. Love this. #cometogether
010
Moss Appeal @mossappeal.bsky.social · 23/04/2025
Poor Mr. FruitLoops: first no dye, then no sugar? (But, Mr. Measles is still happy. ) "Kennedy Declares ‘Sugar Is Poison’ While Announcing Ban on Food Dyes" www.nytimes.com/2025/04/22/u...
nytimes.com
RFK Jr. Announces Ban on Food Dyes and Says ‘Sugar Is Poison’
The health secretary is ratcheting up his campaign against the food industry.
100
Reposted by Moss Appeal
The Washington Post @washingtonpost.com · 23/04/2025
Studies suggest that across America’s cities, trees prevent several hundred heat deaths per year while reducing the need for air conditioning and providing psychological benefits. So how tree-friendly is your city? Use our tool to find out:
washingtonpost.com
Which cities have the most trees? See how yours stacks up.
Why some U.S. cities are so much greener than others
1819363
Moss Appeal @mossappeal.bsky.social · 21/04/2025
Remains of the day. #centralpark picnic
000
Moss Appeal @mossappeal.bsky.social · 21/04/2025
Where was Hegseth when this happened? www.nytimes.com/2025/04/21/u...
nytimes.com
Kristi Noem’s Bag, With Security Badge and $3,000, Is Stolen
The homeland security secretary was dining at a Washington, D.C., restaurant. She also lost her passport and keys.
000
Moss Appeal @mossappeal.bsky.social · 20/04/2025
Actual future-is-here-and-it-sounds-like-a-sci-fi-movie news arstechnica.com/ai/2025/04/c...
arstechnica.com
Company apologizes after AI support agent invents policy that causes user uproar
Frustrated software developer believed AI-generated message came from human support rep.
000
Moss Appeal @mossappeal.bsky.social · 17/04/2025
Catch one minute of @rishadt.bsky.social, Author, Chief Strategist for Publicis Media for 35+ years, and Futurist, about the future of work and #Leadership and you'll want to hear the other 47 minutes in this episode of #InsiderInterviews bit.ly/Insider-Rishad-YT
011
Moss Appeal @mossappeal.bsky.social · 15/04/2025
From September 2017 - Sometimes when someone shows you who they are... believe it:
000
Moss Appeal @mossappeal.bsky.social · 04/04/2025
When things are looking bleak with the world there’s always #chucklorre Oh wait… now I’m depressed that I can relate!
000
Moss Appeal @mossappeal.bsky.social · 30/03/2025
Um, ICYMI - a strong read. And that’s ICYM ANYTHING that’s been happening - www.nytimes.com/2025/03/28/o...
nytimes.com
Opinion | Hillary Clinton: How Much Dumber Will This Get?
The Signal group chat is only the latest in a string of self-inflicted wounds by the new administration.
000
Moss Appeal @mossappeal.bsky.social · 27/03/2025
Do you have a mom? Kidding. A sister or daughter? ALL need well-tested INFORMATION about women's health. And learn how businesses thrive when women thrive. Catch Wendy Lund, CCO, #Health@WPP on how to create a win-win. #InsiderInterviews #podcast Listen anywhere + YouTube bit.ly/Insider-WPP-Lund-YT
000