iiinova — where your digital self keeps evolving

Michelle Goodall @michellegoodall.co.uk · 09/06/2025

Community and comms legend @andypiper.me joined me to chat about community strategy and community building. He also gives us a tasty primer on the Fediverse and Mastodon - and how to find communities or build them there. #Community #CMGR www.michellegoodall.co.uk/insights/mee...

Andy Piper and Michelle Goodall on Zoom chatting about community building and lessons learned.

031 3

Michelle Goodall @michellegoodall.co.uk · 15/04/2025

Last chance to sign up for this free @csofutures.com webinar. A discussion about the negative climate impact of our current use of data and AI and how we can rebalance to achieve climate benefits. Such an important and interesting topic. #AI #Sustainability zoom.us/webinar/regi...

Webinar card showing speakers for the 'How can AI and sustainability co-exist'

010 1

Michelle Goodall @michellegoodall.co.uk · 20/03/2025

Last chance to sign up for this free @csofutures.com webinar. A provocative title for sure, but an important consideration. Can growth and sustainability ever be compatible? #Marketing #Sustainability zoom.us/webinar/regi...

Webinar card containing speaker headshots. It's titled "can marketing save the planet?" How sustainability leaders can leverage the superpower of marketing.

021 2

Michelle Goodall @michellegoodall.co.uk · 18/03/2025

Most marketers do their bit to support #sustainability and #ESG initiatives. Most understand the need to align purpose and the planet alongside profitability. But can marketing really save the planet? 🌎 Sign up for this free event by @csofutures.com zoom.us/webinar/regi...

020 2

Michelle Goodall @michellegoodall.co.uk · 26/02/2025

I expect a very interesting discussion. How can marketing and sustainability professionals work together to drive both sustainability and profit? Free event. Register now. zoom.us/webinar/regi...

A webinar card for CSO Futures featuring Eva Linderborg director Institute for Real Growth, Luciano Pirovano Chief Sustainability Officer for Bolton Food and Tri Marine and Nicolas Lambert, author of Can marketing save the world?

122 2

Michelle Goodall @michellegoodall.co.uk · 17/02/2025

A bunch of spring flowers for whoever needs some cheer today! 😘🌷

A bunch of yellow daffodils, red and purple tulips in a small French pottery jug on a table.

010 1

Michelle Goodall @michellegoodall.co.uk · 23/01/2025

The very best meetings are brunch meetings. Now do I have the Shakshuka or Okonomiyaki?

Picture of a bright and airy modern cafe in Walthamstow, London.

010 1

Michelle Goodall @michellegoodall.co.uk · 21/01/2025

Discussing #idioms, #aphorisms and #proverbs in a #community today. Reminded of so many idioms to thank #Shakespeare for: "Green-eyed monster" "break the ice" "faint hearted" etc. What idioms have come from our digital, memetic culture? Or is language now just too ephemeral. Paging @susiedent.com 📲

A word cloud of things we say today which we owe to Shakespeare, including: knock knock, who's there. In a pickle. Heart of gold. A sorry sight. Naked truth. Laughing stock. Lie low. Full circle and many more.

020 2

Michelle Goodall @michellegoodall.co.uk · 21/01/2025

Caption competition: What's Head of Community for Persona Ed Giansante saying to make me giggle? Find out and learn from him in this new 'Meet The Community Builders' interview. #Community #CommunityLedGrowth #CommunityBuilding #CommunityManager www.michellegoodall.co.uk/insights/mee...

Ed Giansante and Michelle Goodall laughing together on a webinar.

020 2

Michelle Goodall @michellegoodall.co.uk · 20/01/2025

Brené Brown on Integrity: “choosing courage over comfort, choosing what is right over what is fun, fast or easy, and choosing to practice our values rather than simply professing them.”

A illustration of a brain and a heart about to be plugged in.

030 3

Michelle Goodall @michellegoodall.co.uk · 20/01/2025

“Real integrity is doing the right thing, knowing that nobody's going to know whether you did it or not.” Oprah Winfrey

161 6

Michelle Goodall @michellegoodall.co.uk · 17/01/2025

Goodbye to one of the greatest surrealists of all time #DavidLynch

David Lynch in a suit and tie with colored lights framing his face.

000 0

Michelle Goodall @michellegoodall.co.uk · 19/12/2024

Raising money for St Mungos homeless charity at Kings Cross Station with @tlittleton.bsky.social and the fabulous Natural Voices choir. #Fundraising #ChoirLife

Michelle dressed up as a Christmas tree bedecked in coloured lights standing next to a smiling Tamara with bright stripy scarf.

A smiling choir leader with a collection bucket dancing in front of a group of festively dressed Carol singers taking the stuffiness out of choir singing.

040 4

Michelle Goodall @michellegoodall.co.uk · 13/12/2024

Oh look mum! I got an AIO in Google! 😎 AIO is a search feature from Google that provides AI-generated answers and topic summaries in search results. Google's AI Overviews is now available in six countries. SEO is increasingly focused on optimising websites for AI Overviews. #SEO #Community #AIO

An AIO example from the search query 'what are community rituals?'. Google has shown an AI generated summary using a an article from my website called 'What are community rituals and why are they important in community building'.

130 3

Michelle Goodall @michellegoodall.co.uk · 02/12/2024

My new favourite @bsky.app tool is Fallingposts.com Watch posts in realtime, hover on words for context, click through to original post and broaden your network by following interesting people. #BlueskyTips

A computer screenshot of Fallingposts.com a Bluesky tool showing hundreds of falling words from top to bottom on a blue background.

3116 11

Michelle Goodall @michellegoodall.co.uk · 02/12/2024

Nothing makes me happier than a party and drinking beer out of a tiny boot #BeerBoot 🍺

Michelle Goodall smiling and holding a small glass boot filled with delicious cold beer.

090 9

Michelle Goodall @michellegoodall.co.uk · 27/11/2024

Felt so good to finish with a 'connect with me' slide at the end of a presentation that didn't feature X / Twitter, only Bluesky, LinkedIn and Threads. Sad to not include Guild though 😭.

290 9

Michelle Goodall @michellegoodall.co.uk · 26/11/2024

Delighted to guest lecture at @leedsbeckett.bsky.social thanks to @teeclayts.bsky.social and the marketing and PR students who came to learn about #CommunityBasedMarketing and #community building today.

Michelle Goodall and Teela Clayton in a lecture room at Leeds Beckett University.

Michelle Goodall lecturing in front of a big screen at Leeds Beckett University.

2110 11

Michelle Goodall @michellegoodall.co.uk · 26/11/2024

Track your @bsky.app followers with this neat counter blueskycounter.com #BlueskyTips #Tools

Line graph showing Michelle Goodall's follower numbers on Bluesky over 12 months.

262 6

Michelle Goodall @michellegoodall.co.uk · 26/11/2024

So proud of my firefighter husband who was awarded a long service and good conduct medal yesterday. Thanks for all you and your colleagues do to keep London safe. Day and night. 🏅@londonfire.bsky.social #Firefighter

Assistant Commissioner Tom Goodall receives a medal from commissioner Andy Roe under a large gold gilt framed painting and next to the london fire brigade insignia in a grand ceremonial room at London’s Fishmongers Hall.

Michelle Goodall and her husband in undress firefighter uniform smiling proudly and standing under a large gold gilt framed painting in Fishmongers Hall, London.

4200 20

Michelle Goodall @michellegoodall.co.uk · 21/11/2024

Brilliant #SEO in LLM primer by the lovely Crystal Carter. Learn how to get your brand to feature in #ChatGPT, #Gemini and other LLM results. #BrandAwareness #Reputation www.wix.com/seo/learn/re...

020 2

Michelle Goodall @michellegoodall.co.uk · 21/11/2024

'Bluesky Ats' are the new 'Twitter Eggs'. Please, please, please add some bio info so we know what you care about, who you are and we all have context for connection. 🙏 #BlueskyAt #TwitterEgg

A redacted image of a Bluesky account with the @ symbol in an orange icon and no bio information.

1104 10

Michelle Goodall @michellegoodall.co.uk · 20/11/2024

Love watching the ‘emotional pulse’ of Bluesky on Skymood. 😎🥰 skymood.skorfmann.com #HappyPlace

A screengrab of skymood showing a live feed of emojis used on Bluesky every few seconds. The dominant emojis are crying with laughter, hearts and sparkles.

142 4

Michelle Goodall @michellegoodall.co.uk · 20/11/2024

Today I learned that the UK is not only a world leader when it comes to crisps (potato chips for our 🇺🇸 friends), but also climate performance. Feeling happy that I live here. 🌎 🌳https://ccpi.org/

The Climate Change Performance Index ranking table showing Denmark, Netherlands and UK as top 3 ranked countries and another 22 countries are shown listed.

030 3

Michelle Goodall @michellegoodall.co.uk · 20/11/2024

One problem with Starter Packs is the 150 member limitation. Want to see if your UK MP is on @bsky.app then go to @politicshome.bsky.social and check their list.

Politics Home's list of UK MPs who have Blueskay accounts.

110 1

Michelle Goodall @michellegoodall.co.uk · 20/11/2024

Bluesky is hiring a Community Marketing Manager 🦋 #MarketingJobs #Community jobs.gem.com/bluesky/am9i...

The start of Bluesky's Community Marketing Manager job description. For full text click on the link in this post.

0166 16

Michelle Goodall @michellegoodall.co.uk · 20/11/2024

Remember how annoying the Twitter Egg was? If you're new to @bsky.app please complete your Bio to help people on here understand who you are, what you care about and why it's good to connect up with you. It also helps to keep the spambots out. 🙏 #TwitterEgg #RIP2017

A Twitter account showing the twitter egg icon and lacking any bio information. This was the default account icon when people joined Twitter until 2017.

0252 25

Michelle Goodall @michellegoodall.co.uk · 16/11/2024

Trying to persuade national treasure Pam Ayres to move over here. I persuaded her to join Twitter many years ago. I’ll report back when she joins. 🦋

A photo of a significantly younger Michelle Goodall standing next to a significantly taller, supremely talented wordsmith, author, poet and national treasure Pam Ayres.

370 7

Michelle Goodall @michellegoodall.co.uk · 15/11/2024

Time to down tools and drink this Negroni. Cheers! Happy weekend y’all. Loving @bsky.app Feels like the other place when it was a kinder space. Thank you 🙏

A negroni cocktail with ice nestled in a hand. The drinker is wearing a blue woolly jumper and dark blue spotty wool trousers because it’s autumnal in london.

010 1

Michelle Goodall @michellegoodall.co.uk · 15/11/2024

Best sandwich in the world is the La Favalosa at All’Antico Vinaio in Florence 🇮🇹🤤

The la Favalosa sandwich and a bottle of Italian beer. A beautiful artisanal sandwich made with the finest ingredients of smoky aubergine runny pecorino cheese, artichoke puree and a fennel salami.

130 3

Michelle Goodall @michellegoodall.co.uk · 15/11/2024

Tip: Want to see which Bluesky lists you (or others) are on? clearsky.app/greenwellys.... Simply replace my account name with your Bluesky account name. Et Voila! #BlueskyTips

A screenshot of the ClearSky app showing the lists that Michelle Goodall has been added to and by which Bluesky users.

030 3

Michelle Goodall @michellegoodall.co.uk · 13/11/2024

I'm waiting for @bsky.app's very own #EdBalls moment, so the UK can add another great 'National Day' to our calendars.

Image of old tweet from Ed Balls UK MP's twitter account on April 28 2011 tweeting the immortal words "Ed Balls". We celebrate this as national #EdBalls day in the UK.

050 5