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Media, Culture & Society Journal

@mcsjournal.bsky.social
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An international forum for research and discussion on the media, including the newer information and communication technologies. mcs.sagepub.com

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Media, Culture & Society Journal @mcsjournal.bsky.social · 05/01/2026
How are #Indigenous screen industries reshaping global cinema? Anders Grønlund & Stine Agnete Sand examine Arctic collaboration in Sápmi & Kalaallit Nunaat, highlighting Indigenous-led screen sectors as models for ultrasmall industries globally. #OnlineFirst journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 05/01/2026
How are parents navigating screen-time advice amid conflicting guidelines and moral panic? Stephanie C Milford calls for reframing digital parenting as a relational practice embedded in sociotechnical systems and collective care. #DigitalParenting #OnlineFirst journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 05/01/2026
How do Muslim podcasts create digital counterpublics in the Anglosphere? Shaheen Amid Whyte uses digital ethnography to examine how Muslim-owned platforms reclaim self-agency and construct online publics across the UK, US & Australia. #Islam #OnlineFirst journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 05/01/2026
What’s driving the politics of social media #tradwives? Meaghan Furlano argues that tradwife critiques of feminism misdiagnose structural discontent, redirecting attention away from monopoly capitalism. #Gender #DigitalCulture #AntiFeminism #OnlineFirst journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 21/11/2025
How do streaming platforms imagine the #SouthAsian diaspora? Anirban K. Baishya & Darshana S. Mini show how services like Sling TV & ZEE5 Global construct “South Asia” as both a territorial brand & a lucrative diasporic market. #OnlineFirst journals.sagepub.com/doi/abs/10.1177/01634437251382020
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Media, Culture & Society Journal @mcsjournal.bsky.social · 29/10/2025
How can media foster accountability in environmental justice? Nduka N. Nwankpa, Leton C. Kuru & Ngozi A. Onwuka analyse #Nigeria’s #Ogoniland clean-up. They reveal gaps between rhetoric & action, and urging stronger media advocacy. #OnlineFirst journals.sagepub.com/doi/abs/10.1177/01634437251382016
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Media, Culture & Society Journal @mcsjournal.bsky.social · 29/10/2025
What defines media production in the platform era? @drtvlotz.bsky.social introduces the idea of “hosted media” & “simple-professional” creation to trace how social video transform creative autonomy & capitalist constraints. #OnlineFirst journals.sagepub.com/doi/abs/10.1177/01634437251382012
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Media, Culture & Society Journal @mcsjournal.bsky.social · 28/10/2025
How does TikTok reshape feminist responses to sexualized violence? Annabella Backes, @mluenenborg.bsky.social & Kerstin Schankweiler analyse activism around the #Mazan rape cases, showing how affective media practices shift shame & build solidarity. #OnlineFirst journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 23/10/2025
How does #CriticalAIStudies travel across cultures? From an East Asian standpoint, Hiu-Fung Chung introduces “tangle, transplant & transmute” to trace how local histories, imaginaries & ethics reshape global critique of AI. #OnlineFirst journals.sagepub.com/doi/full/10....
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Travelling with(in) critical AI studies: An east Asian standpoint - Hiu-Fung Chung, 2025
How does critical AI studies itself travel, and what happens when it arrives elsewhere? This commentary reflects on the global circulation of critique from the ...
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Media, Culture & Society Journal @mcsjournal.bsky.social · 13/10/2025
In this new #OnlineFirst article, @elenaescalanteb.bsky.social & @jblockx.mastodon.social.ap.brid.gy show how EU outlets amplified institutional voices, serving as both tools for policy legitimation & arenas for elite influence. journals.sagepub.com/doi/abs/10.1177/01634437251382000
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Media, Culture & Society Journal @mcsjournal.bsky.social · 13/10/2025
How does #CommunityRadio shape rural identities & participation? Aniruddha Jena & @mphayward.bsky.social examine Radio Dhimsa in Eastern India, showing how broadcasting in the Desia dialect fosters belonging, preserves culture & amplifies marginalised voices. journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 08/10/2025
Why is the everyday crucial for understanding online contention in China? Jeroen de Kloet & Thomas Poell show how WeChat users weave sensitive issues into daily talk, negotiating censorship & surveillance while remaining exposed to repression. journals.sagepub.com/doi/abs/10.1177/01634437251381988
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Gabriele Balbi @gabrielebalbi.bsky.social · 03/10/2025
"Toward a media maintenance approach (MEMA): Maintenance as a theoretical tool for media studies” written by @riccardoferrigato.bsky.social and myself Maintenance is not (only) about technology and can be helpulf to different media scholars. Agree? journals.sagepub.com/doi/10.1177/...
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Toward a media maintenance approach (MEMA): Maintenance as a theoretical tool for media studies - Riccardo Ferrigato, Gabriele Balbi, 2025
This paper introduces and discusses a theoretical approach for media scholars: the media maintenance approach (MEMA). Maintenance is not a new subject of study ...
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Media, Culture & Society Journal @mcsjournal.bsky.social · 28/09/2025
How is ‘antisemitism’ invoked in The Jewish Chronicle? @gordonneve.bsky.social shows how the paper has exaggerated & instrumentalised the term, fueling moral panic & legitimising racial governance especially around Oct 7, 2023. #OnlineFirst journals.sagepub.com/doi/abs/10.1177/01634437251380153
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Media, Culture & Society Journal @mcsjournal.bsky.social · 28/09/2025
What role did loudspeakers play in Shanghai’s #COVID19 emergency? Qiuxin Chen, Yuanyuan Shi & Yeheng Pan show how this traditional medium shifted from authority & coercion to fostering emotion, cultural connection & cooperation. #OnlineFirst journals.sagepub.com/doi/abs/10.1...
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Adjustments in sociotechnical imaginaries: The role of loudspeakers in China’s public health emergencies - Qiuxin Chen, Yuanyuan Shi, Yeheng Pan, 2025
Focusing on the use of the loudspeaker during the COVID-19 emergency in Shanghai in 2022, this study explores the evolving roles and sociotechnical imaginaries ...
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Media, Culture & Society Journal @mcsjournal.bsky.social · 17/09/2025
Why do #TV workers stay in a precarious industry? @ninawillment.bsky.social & Jack Newsinger argue that sunk cost fallacy—linked to cultural, social & symbolic capital—keeps professionals in UK television production. #OnlineFirst journals.sagepub.com/doi/abs/10.1...
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Media, Culture & Society Journal @mcsjournal.bsky.social · 04/09/2025
How did #COVID19 reshape the #DigitalDivide? Deqiang Ji & Haodong She explore digital inequality through a scoping review (2020–2022), revealing how the pandemic intensified exclusion & calling for strategies that address deeper social structures. #OnlineFirst journals.sagepub.com/doi/abs/10.1...
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Digital divide revisited during and beyond COVID-19 - Deqiang Ji, Haodong She, 2025
The COVID-19 pandemic has underscored the significance of the “digital divide”; however, its research terminology remains inconsistent, and the intersection of ...
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Media, Culture & Society Journal @mcsjournal.bsky.social · 04/09/2025
How equal is sports journalism in Spain? Nahuel Ivan Faedo, Xavier Ginesta & Montse Corrius explore the experiences of women journalists in Spain. Despite some advances, gendered barriers & limited participation in content production persist. #OnlineFirst journals.sagepub.com/doi/abs/10.1...
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Female voices in Spanish sports media: The case of Marca and Mundo Deportivo - Nahuel Ivan Faedo, Xavier Ginesta, Montse Corrius, 2025
This research aims to examine, from a gender perspective, female journalists’ perceptions of their roles and their evolution in the Spanish sports press, focusi...
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Media, Culture & Society Journal @mcsjournal.bsky.social · 26/08/2025
How do social media platforms shape labour in the #CreatorEconomy? Afshin Omidi applies labour process theory to show how #algorithms control productivity, redefine creative skills, & erode creators’ autonomy—benefiting platforms above all. #OnlineFirst journals.sagepub.com/doi/abs/10.1...
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Rethinking work in the creator economy: Insights from labor process theory - Afshin Omidi, 2025
While previous research has empirically examined the factors that shape and characterize the social relations in and around work among content creators, a compr...
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Media, Culture & Society Journal @mcsjournal.bsky.social · 04/08/2025
How can we better understand the structure of social media feeds? Christoph Bareither and Sabine Wirth introduce the feed-as-assemblage framework to explore how algorithms, interfaces and practices curate value across Instagram and TikTok. journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 04/08/2025
How does illicit media influence the decision to leave North Korea? Youna Kim draws on interviews with North Koreans to show how underground cultural flows enable mediated migration & disrupt state control in one of the world’s most closed societies #OnlineFirst journals.sagepub.com/doi/abs/10.1...
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Media, Culture & Society Journal @mcsjournal.bsky.social · 04/08/2025
How do journalists sustain democracy under autocratization? Gary Tang and colleagues explore how Hong Kong’s online journalists continue their work post-NSL, navigating risk and resisting democratic backsliding through everyday practice. #OnlineFirst journals.sagepub.com/doi/abs/10.1...
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Media, Culture & Society Journal @mcsjournal.bsky.social · 04/08/2025
What does #decolonization really mean in media studies? Tanja Bosch insists it must be rooted in anti-capitalist praxis and citation politics, challenging extractive academic hierarchies and advocating for insurgent, relational scholarship. #OnlineFirst journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 04/08/2025
How is influencer culture reshaping the sport–media landscape? Fujak, Evens & McLeod show how Gen Z and Alpha audiences are driving a shift from elite performance to personality-led content & algorithmic entertainment in global sport #OnlineFirst journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 04/08/2025
What does it cost to speak out as a feminist in Pakistan’s digital public sphere? Muhammad Ahsan & Farahat Ali reveal how activists face gendered online abuse & real-world threats, yet continue resisting through care, strategy and collective strength #OnlineFirst journals.sagepub.com/doi/abs/10.1...
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Media, Culture & Society Journal @mcsjournal.bsky.social · 04/08/2025
Jiayi Chen & Chang Shi analyse how official administrators on Chinese social media platforms construct governance legitimacy through boundary discourse. #OnlineFirst journals.sagepub.com/doi/abs/10.1...
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Media, Culture & Society Journal @mcsjournal.bsky.social · 04/08/2025
How do #AI systems reinforce global power imbalances in language? FengYi Yin applies Hall’s encoding/decoding model to reveal how generative AI privileges dominant ideologies while marginalising African languages. Can critical user agency resist this trend? journals.sagepub.com/doi/abs/10.1...
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Encoding/decoding in artificial intelligence: Global AI and local languages - FengYi Yin, 2025
Amid artificial intelligence rapidly transforming our social life, this article uses Stuart Hall’s encoding/decoding model to critically assess the design and u...
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Media, Culture & Society Journal @mcsjournal.bsky.social · 24/07/2025
What does it mean to be held in trust across cultures? @kprmendoza.bsky.social draws from Filipino and Māori concepts to propose relational sovereignties—affective, situated forms of trust, care & belonging in communication. journals.sagepub.com/doi/abs/10.1...
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Held in trust: Relational sovereignties and the affective life of communication - Karl Patrick R Mendoza, 2025
This essay reflects on how trust is lived, performed, and morally negotiated in public life, drawing on the author’s experience as a Filipino scholar trained in...
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Damien O'Meara (he/him) @djomeara.bsky.social · 19/07/2025
#NewPublication (Media, Culture & Society): ‘Interviewing out lesbian, gay and bisexual creatives and executives about getting queer stories in mainstream Australian scripted television’. A huge thank you to all the Aus television creatives and executives who took part. doi.org/10.1177/0163...
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Media, Culture & Society Journal @mcsjournal.bsky.social · 23/07/2025
How does diplomacy shape cultural production? Taeyoung Kim’s study on China’s Korean Limitation Order shows how political tensions disrupted South Korean TV projects and exposed the fragile ties between diplomacy and media industries. #OnlineFirst journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 23/07/2025
How do anonymous platforms like Queering the Map & PostSecret create intimate publics? Olivia Sutherland & @megansharp.bsky.social show how anonymity and ephemeral connections reveal new forms of digital intimacy. #OnlineFirst journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 23/07/2025
How do balloons & rural base stations shape Africa’s internet future? Miao Lu uses a volumetric lens to analyze Google Loon & Huawei RuralStar’s competing infrastructures—highlighting new socio-technical imaginaries of connection. #OnlineFirst journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 23/07/2025
Can liberal democracies regulate the attention economy? Gunn Enli finds major obstacles—public scepticism, limited trust, and weak policy instruments. A call to rethink digital regulation strategies. #OnlineFirst journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 23/07/2025
What makes queer studies in #Indonesia distinct? Hendri Yulius Wijaya offers internationalist localism as a method—bridging global & local knowledge while spotlighting precarity and resistance beyond institutions. #OnlineFirst #QueerAsia journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 23/07/2025
Can queer language challenge both colonial pasts & neoliberal presents? Kaustav Bakshi explores how India’s #hijra/ #kothi lexicon & radical poetic forms unsettle global sexual identity norms. #OnlineFirst #QueerAsia journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 23/07/2025
What happens when queerness is tied to entrepreneurial success? Ling Tang’s burnout queerness shows how queer female entrepreneurs in urban China navigate unstable homonormativity under post-socialist neoliberalism. #OnlineFirst #QueerAsia journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 23/07/2025
What are we really doing when we say Queer Asia as Method? Song Hwee Lim critiques celebratory discourses of Asia & calls for deeper reflection on theory, bias, and the stakes of queering knowledge. #OnlineFirst #QueerAsia journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 23/07/2025
What if we read Mr. Robot & Uterus Man through a queer techno-Asian lens? @ianliujiatian.bsky.social proposes queer techno-orientalism as method to imagine reparative tech futures for Chinese queer/trans bodies. #OnlineFirst #QueerAsia #TechnoOrientalism journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 23/07/2025
What happens when we centre ‘Asias’ in queer critique? The Queer Asia as Method editorial introduces a powerful framework to decolonise queer studies. #OnlineFirst @liangge11.bsky.social @jdanielluther.bsky.social @evacyli.bsky.social journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 23/07/2025
What is extractive journalism? Cristina Mislán, Damilola Oduolowu & Isabella Zielinski use interviews with local reporters & Black residents to expose how climate journalism can reproduce racial & class injustices—even at the local level. #OnlineFirst journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 23/07/2025
How do diasporic archivists preserve endangered South Asian media? Hassan Asif examines Discostan & Hamnawa as community-driven digital archives challenging Western frameworks. #OnlineFirst journals.sagepub.com/doi/full/10....
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Discostan and Hamnawa: Between erasure and preservation in South Asian digital diasporic archives - Hassan Asif, 2025
This essay examines how South Asian archivists in the North American diaspora engage with endangered and lost media, constructing informal, vernacular archives ...
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Media, Culture & Society Journal @mcsjournal.bsky.social · 03/07/2025
What keeps community radio alive? Bridget Backhaus & @ass-prof-ando.bsky.social show how the affective labour of volunteers is the heart of community radio, weaving people and voices together to sustain diverse media spaces. #OnlineFirst journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 03/07/2025
How does extreme heat reshape city life and media? Ayesha Omer reveals #Karachi’s 2015 #heatwave as a “thermal ecology” where citizen activism, data-driven governance, & visual art respond to urban heat’s violent impacts. #OnlineFirst journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 03/07/2025
Hi Mama, bye privacy? Jessica Baldwin-Philippi & @mogprof.bsky.social study 5 major US daycare apps to reveal how tech is reshaping parenting & care work—reinforcing gendered norms and ideals of “intensive parenting.” #OnlineFirst journals.sagepub.com/doi/abs/10.1...
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Media, Culture & Society Journal @mcsjournal.bsky.social · 03/07/2025
What drives people to watch Basque public TV? Over a decade of data shows it’s not just language or age—but #Basque national identity & party affiliation. Doménech-Beltrán & Valera-Ordaz reveal how Basque public television sits between culture & nation building journals.sagepub.com/doi/abs/10.1...
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Between cultural promotion and nation building: Analysing the drivers of Basque public television consumption over a decade - Jaume Doménech-Beltrán, Lidia Valera-Ordaz, 2025
Public broadcasting systems are tasked with providing citizens with high-quality information and exposing them to diversity, based on professional autonomy and ...
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Media, Culture & Society Journal @mcsjournal.bsky.social · 03/07/2025
What if Big Tech’s power is built on narrative? @pettertornberg.com argues that hype in #surveillancecapitalism isn’t just noise—it drives investment & creates self-fulfilling prophecies. A cultural turn in political economy. ‪#OnlineFirst journals.sagepub.com/doi/full/10....
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Hype, financial narratives, and self-fulfilling prophecies in surveillance capitalism - Petter Törnberg, 2025
The rise of platforms has transformed our understanding of contemporary capitalism, with the critical literature describing how these firms leverage unprecedent...
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Media, Culture & Society Journal @mcsjournal.bsky.social · 27/05/2025
How do family photos shape memory of Han migration to Xinjiang? Jin Dai examines how images preserve personal stories while intersecting with official nation-building narratives. #OnlineFirst @lborouniversity.bsky.social journals.sagepub.com/doi/full/10....
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Family photographs at the intersection of vernacular and official memories: Remembering Han migration to Xinjiang - Jin Dai, 2025
This study investigates the photographic memory of governmental-led Han migration from central China to Xinjiang since the 1950s. Going beyond the state-driven ...
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Media, Culture & Society Journal @mcsjournal.bsky.social · 22/05/2025
What happens when music royalties become investment assets? D. Bondy Valdovinos Kaye shows how the assetization of copyright—via royalty-sharing marketplaces—creates new legal pressures & worsens inequality for musicians. #OnlineFirst journals.sagepub.com/doi/full/10....
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Media, Culture & Society Journal @mcsjournal.bsky.social · 22/05/2025
How are #LGBTQ book bans framed in the media? Laura H. Marshall & Steve Bien-Aimé find that UK, US & Irish newspapers often position bans as “parents’ rights” debates—while rarely including the voices of queer authors themselves. #OnlineFirst journals.sagepub.com/doi/abs/10.1...
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Media, Culture & Society Journal @mcsjournal.bsky.social · 22/05/2025
Can global #AI ethics & policy account for local lives? Payal Arora & @snatale.bsky.social call for grounding AI debates in everyday cultures. By contextualising tech through media & cultural studies, they rethink AI’s role in global-local dynamics. #OnlineFirst journals.sagepub.com/doi/full/10....
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