Julia Linehan, CEO and Founder of leading UK-based B2B PR and Communications agency, The Digital Voice, talks to us from Cannes Lions 2025.

The Digital Voice believes it is time to move beyond talking about genre equality. It is time to accelerate action.

Get the lowdown on Cannes 2025 | Sign up for events, create your timetable, download the 2025 Cannes Calendar, and read our blog for tips.

As ad revenue becomes more important for streaming services, those that can focus on the quality of the ad experience will see better results for their advertisers and maintain the loyalty of their su...

Consumers are not shy about signaling to brand marketers that their messages are no longer ruling how products are perceived.

Google, Meta, ByteDance, Amazon and Alibaba expected to earn more than half the annual total

A deal would create the world’s largest advertising company, with net revenue of more than $20 billion, topping WPP’s $15.1 billion.

As the battered and bruised door begins to close on 2024, we want to know what predictions for 2025 are on the minds of our industry experts.

Consumer tolerance of ads varies by age, channel, content genre and even whether it is viewed with others.

Beyoncé is headed to Netflix. The singer will perform live during the halftime show during the Houston Texans vs. Baltimore Ravens Christmas Day game, which is set to be streamed on the as part of its newly minuted three-year deal with the NFL.  “Your…

As the curation debate rages on, Fern Potter and Rob Webster give their thoughts on what curation really offers