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Ipsos in Scotland

@ipsosinscotland.bsky.social
249 followers 4 following 107 posts

Social researchers with a passion for understanding the world. Part of the @ipsosgroup.bsky.social based in Scotland.

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Ipsos in Scotland @ipsosinscotland.bsky.social · 07/08/2026
Are you 18+ and living in one of Scotland’s island communities? Ipsos Scotland is looking for participants for a 1-hour online interview to help improve future surveys and research. Interested? More info here: www.linkedin.com/posts/imchri... #ScotlandsIslands #Research #Scotland
linkedin.com
Could you spare an hour to help improve research in Scotland's island communities? Ipsos Scotland is looking for people aged 18 and over from Scotland's islands to take part in a virtual inte...
Could you spare an hour to help improve research in Scotland's island communities? Ipsos Scotland is looking for people aged 18 and over from Scotland's islands to take part in a virtual interview to...
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Ipsos in Scotland @ipsosinscotland.bsky.social · 23/06/2026
What do people in Scotland make of Andy Burnham? Findings from our May @ipsosinscotland.bsky.social poll show around 1/4 have a favourable view of him, around a 1/3 unfavourable, and 4/10 neutral or unsure.
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Ipsos in Scotland @ipsosinscotland.bsky.social · 09/06/2026
What do people in Scotland make of the politicians mentioned as future Labour leadership hopefuls? New @ipsosinscotland.bsky.social polling suggests they have yet to impress the Scottish public. www.ipsos.com/en-uk/labour...
ipsos.com
Labour leadership hopefuls fail to impress Scottish public
Ipsos’ latest Scottish polling finds a majority of the Scottish public think Keir Starmer should go before the next General Election, but none of his current Labour rivals receives a net positive rati...
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Ipsos in Scotland @ipsosinscotland.bsky.social · 04/06/2026
New @ipsosinscotland.bsky.social polling out today, finds many Scots unenthused by the election results, with 'disappointed' and 'frustrated' the most common words to describe how they feel about it. www.ipsos.com/en-uk/ipsos-...
Chart showing which words best describe how people feel about the election result - top 5 are 'disappointed', 'frustrated', 'hopeful', 'indifferent' and 'sad'.
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Ipsos in Scotland @ipsosinscotland.bsky.social · 02/06/2026
Analysis of our post-election poll and lessons for the opposition parties, from @rachelormston.bsky.social for @heraldscotland.bsky.social 👇
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Ipsos in Scotland @ipsosinscotland.bsky.social · 28/05/2026
New @ipsosinscotland.bsky.social post-election poll findings, out today, show a third of Scottish voters only made their minds up in the final week of the campaign, with 1 in 10 deciding on polling day itself. For more findings, see bit.ly/4wUkv4J
bit.ly
A third of voters in Holyrood election only made their minds up in the last week
Ipsos’ post-Holyrood poll shows that a third (32%) of voters only made their minds up about how they would vote within the last week of the campaign, with 1 in 10 (11%) deciding on polling day itself.
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Ipsos in Scotland @ipsosinscotland.bsky.social · 08/05/2026
"Reform UK's support actually looks the firmest of any of the parties in Scotland." Managing Director Emily Gray breaks down Holyrood's landscape as the counting begins👇
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Ipsos in Scotland @ipsosinscotland.bsky.social · 06/05/2026
NEW Holyrood voting intention from Ipsos Scotland and STV news 🟡The SNP are comfortably ahead on 35%, -4 from 26-31 March 🔴Second place is too close to call: Labour on 20% (+5), Reform UK close behind on 18% (+3) while Conservatives trail on 11% (N/C) tied with Lib Dems (+1)
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Ipsos in Scotland @ipsosinscotland.bsky.social · 29/04/2026
Does Scottish independence still matter to voters? Find out on Thursday🗓️ Ipsos experts @markmcgeoghegan.bsky.social and @rachelormston.bsky.social will join @profnicolamcewen.bsky.social and @kezdugdale.bsky.social for the @uofgpolicy.bsky.social webinar. Register here 👉 bit.ly/4vUjfON
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Ipsos in Scotland @ipsosinscotland.bsky.social · 29/04/2026
53% of Scots support new oil and gas drilling licences, while 51% want energy powers devolved. Sally Abernethy explains the latest data🎤
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Reposted by Ipsos in Scotland
UofG Centre for Public Policy @uofgpolicy.bsky.social · 24/04/2026
Election webinar: Does Scottish independence still matter to voters?📮💻 🗓️ Thursday 30 April, 12pm-1pm @profnicolamcewen.bsky.social @kezdugdale.bsky.social @markmcgeoghegan.bsky.social @rachelormston.bsky.social Join us and @ipsosinscotland.bsky.social. 🔗 www.eventbrite.co.uk/e/does-scott...
Election webinar series: Does Scottish independence still matter to voters? From the Centre for Public Policy and Ipsos. Thursday 30 April, 12pm - 1pm. University of Glasgow
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Ipsos in Scotland @ipsosinscotland.bsky.social · 24/04/2026
The SNP appear most in tune with electorate - 32% of Scots consider their plans for Scotland to be ‘about right’. Views on Scottish Labour’s plans are more evenly split, whereas Reform UK’s plans are most likely to be considered too radical.
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Ipsos in Scotland @ipsosinscotland.bsky.social · 24/04/2026
The SNP are the only party whose campaign receives an overall ‘net’ positive rating. Reform UK & the Scottish Conservatives seen as having had the worst campaigns so far. But, many of the public are uncertain/indifferent about how well the parties’ campaigns are going.
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Ipsos in Scotland @ipsosinscotland.bsky.social · 23/04/2026
April leaderboard 📊 🟡The SNP and John Swinney remain the most highly rated of the Scottish parties and leaders 🔵While most Scottish party leaders have seen their ratings improve slightly over the campaign period, Reform UK’s Malcolm Offord has seen a dip in ratings
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Ipsos in Scotland @ipsosinscotland.bsky.social · 10/04/2026
Healthcare and the NHS remains the top issue helping the Scottish public decide which party to vote for (56%, unchanged since Feb). Energy policy appears for the first time in the top 5 issues for the public (27%). Full findings 👉 bit.ly/4viUyLk
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Reposted by Ipsos in Scotland
Mark McGeoghegan @markmcgeoghegan.bsky.social · 08/04/2026
I spoke to @holyroodsources.bsky.social about our @ipsosinscotland.bsky.social poll out today, touching on the possibility of an SNP majority, the uncertainty surrounding Scottish marginals (and their vital importance), and the rising salience of energy costs given events in Iran:
open.spotify.com
SNP Leads Labour in 2026 Poll: Is a majority within their reach?
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Ipsos in Scotland @ipsosinscotland.bsky.social · 08/04/2026
NEW Scottish Political Monitor with STV News 🟡SNP remain ahead on Scottish Parliament voting intention, with 39% of the constituency vote share, +3 from Ipsos’ poll taken 19 – 25 February. 🔴Scottish Labour fall to 15%, (-5). 🔵Reform UK are at 15%, (-1).
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Ipsos in Scotland @ipsosinscotland.bsky.social · 30/03/2026
We're 6 weeks out from the Scottish Parliament election. Here's what you need to know 👇
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Ipsos in Scotland @ipsosinscotland.bsky.social · 27/03/2026
New article from Emily Gray in @heraldscotland.bsky.social using @ipsosinscotland.bsky.social data to reflect on Reform UK prospects for Holyrood 2026 (and beyond). www.heraldscotland.com/politics/vie...
heraldscotland.com
For Reform UK, this Scottish election is all about Westminster not Holyrood
Polling indicates that Reform UK is on course to return a significant number of MSPs to Holyrood at these elections... but is support in Scotland on…
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Ipsos in Scotland @ipsosinscotland.bsky.social · 20/03/2026
We are proud to that our evaluation for @scotgov on the impact of MCR Pathways SMLP mentoring programme was published yesterday. 📢 It shows that the programme has a significant positive impact on the educational and post-school outcomes of care experienced young people across Scotland…
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Ipsos in Scotland @ipsosinscotland.bsky.social · 19/03/2026
March leaderboard 📊 We asked the public 'to what extent, if at all, do you have a favourable or unfavourable opinion of the following politicians and political parties?’.
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Ipsos in Scotland @ipsosinscotland.bsky.social · 19/03/2026
Desire for change in Scotland 🔵64% of the Scottish public agree that Scotland needs a fresh team of leaders, 🔵 and, 46% disagree that the current Scottish Government deserves to be re-elected. But, Scots don’t see a better alternative...
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Ipsos in Scotland @ipsosinscotland.bsky.social · 19/03/2026
The latest Scottish Crime and Justice Survey report was published on Tues by @scottishgovernment.bsky.social. The SCJS captures people's experience and perceptions of crime. We're really proud to be part of the team. Here are a few of the key findings…
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Ipsos in Scotland @ipsosinscotland.bsky.social · 19/03/2026
Swinney has a clear lead over Sarwar and Offord on most key leadership traits. For more 👉 www.ipsos.com/en-uk/favour...
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Ipsos in Scotland @ipsosinscotland.bsky.social · 12/03/2026
💧Update reports now out from #deliberative research with water consumers for @consumerscotland.bsky.social. We've been engaging with 100 water consumers since early last year to inform the water sector's future plans for the next 6 years. Findings so far: tinyurl.com/8ncth7c4. Research is ongoing.
tinyurl.com
Consumer research on water charges
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Ipsos in Scotland @ipsosinscotland.bsky.social · 04/03/2026
The Scottish public remain divided on Scottish independence with 51% likely to vote yes in an immediate referendum, and 49% saying they would vote no.
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Ipsos in Scotland @ipsosinscotland.bsky.social · 04/03/2026
NEW Scottish Political Monitor from @IpsosScotland and @STVnews 🟡SNP continue to lead on Scottish Parliament voting intention, with 36% of the constituency vote share,⬆️1 from Ipsos' previous poll in December. 🔴Scottish Labour rises to 20%, ⬆️4. 🔵Reform UK are at 16%, ⬇️2.
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Ipsos in Scotland @ipsosinscotland.bsky.social · 04/03/2026
NEW Holyrood voting intention 📊SNP maintain comfortable lead over Labour 📊4-point rise for Labour since Dec 2025 📊Reform UK’s share has fallen to 16%, down 2 points since Dec 2025 ➡️ bit.ly/4rICate
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Ipsos in Scotland @ipsosinscotland.bsky.social · 15/01/2026
Nigel Farage is in Edinburgh today to announce Reform UK’s leader in Scotland. · Farage’s own ratings with the Scottish public (61% dissatisfied with him and 24% satisfied – a ‘net’ of -37) are better than those of Keir Starmer (-63), but worse than John Swinney (-14) or Anas Sarwar (-28).
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Ipsos in Scotland @ipsosinscotland.bsky.social · 13/01/2026
With the Scottish Government announcing the Budget today, we revisited our latest polling on taxation and spending: • The Scottish public show a preference for increased spending on public services, even if that means higher taxes (51% Statement A), rather than cutting taxes (26% Statement B).
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Ipsos in the UK @ipsosintheuk.bsky.social · 10/12/2025
NEW Holyrood voting intention 📊SNP lead with 35% of the constituency vote share 📊Reform UK’s vote share has risen to 18%, up 4 points since June 📊Scottish Labour’s share has fallen to 16%, down 7 points since June For more Scotland polls, make sure you’re following @ipsosinscotland.bsky.social
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Reposted by Ipsos in Scotland
Mark McGeoghegan @markmcgeoghegan.bsky.social · 10/12/2025
New @ipsosinscotland.bsky.social poll published by STV, finding that Reform now lead Labour on the constituency vote as immigration becomes a top 3 issue for Scottish voters for the first time.
news.stv.tv
Reform surges behind SNP as Labour support falls, poll shows
Ipsos Scotland Political Pulse survey gives John Swinney's party a 17-point lead over Reform UK ahead of next year's Scottish Parliament election.
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Ipsos in Scotland @ipsosinscotland.bsky.social · 10/12/2025
NEW Scottish Political Monitor from @ipsosinscotland.bsky.social 🟡SNP continue to lead on Scottish Parliament voting intention, with 35% of the constituency vote share,⬆️1 since June. 🔵Reform UK stand at 18%,⬆️4 since June. 🔴Scottish Labour’s share falls to 16%, ⬇️7 since June.
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Ipsos in Scotland @ipsosinscotland.bsky.social · 11/11/2025
Our work on 'Understanding survey nonresponse' for @scottishgov.bsky.social is published today! See below for link and very brief summary.
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Reposted by Ipsos in Scotland
Ipsos in the UK @ipsosintheuk.bsky.social · 30/10/2025
To celebrate Ipsos in Scotland turning 30, we asked the Scottish public to cast their minds back… 🏆 Nicola Sturgeon tops the list as Scotland’s best politician of the past 30 years — chosen by 1 in 5 Scots. 🥈Sturgeon is followed by Brown, Salmond and Dewar – all on 8%.
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Ipsos in Scotland @ipsosinscotland.bsky.social · 03/10/2025
Ipsos recently worked with Research Data Scotland to explore public opinions on data access for research. The new report brings together findings from deliberative workshops where members of the public had the chance to learn, discuss & reach conclusions. Key findings 👇
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Ipsos in Scotland @ipsosinscotland.bsky.social · 03/07/2025
We're pleased to share that the first stage of the Scottish Rural Communities Policy Review has been published. Follow the link to see the theory of change diagrams, which show how current funding and support is expected to empower rural communities 🏡 shorturl.at/seHpl
shorturl.at
Scottish Rural Communities Policy Review: stage 1 - theories of change
Stage 1 of the Scottish Rural Communities Policy Review. It sets out four interim theory of change models and an overarching theory of change for the initiatives under review. These models will act as...
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Reposted by Ipsos in Scotland
Ipsos in the UK @ipsosintheuk.bsky.social · 01/07/2025
NEW Scottish Political Monitor from @ipsosinscotland.bsky.social & STV News SNP lead on General Election voting intention on 31%, followed by Labour on 22% (-13 points since the 2024 General Election). Reform take 3rd place on 16%, ahead of the Conservatives on 10%.
General Election voting intention: June 2025
Scotland
SNP 31%
Labour 22%
Reform UK 16%
Conservatives 10%
Green Party 10%
Lib Dems 9%
Other 1%
SNP lead = +9
Base: 1,064 Scottish adults 18+, 12 – 18 June 2025; Headline Voting Intention: all expressing a voting intention and at least 9/10 likely to vote and usually/always vote/it depends (747). All expressing a voting intention (915). Margin of error is displayed at +/- 4% All polls are subject to a wide range of potential sources of error. On the basis of the historical record of the polls at recent general elections, there is a 9 in 10 chance that the true value of a party’s support lies within 4 points of the estimates provided by this poll, and a 2 in 3 chance that they lie within 2 points. This is especially important to keep in mind when calculating party lead figures.
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Ipsos in Scotland @ipsosinscotland.bsky.social · 01/07/2025
NEW @ipsosinscotland.bsky.social Scotland Scottish Political Monitor for STV news.🗳️ Poll conducted 12th – 18th June among 1,066 Scottish adults. Key findings below, with full write-up here: www.ipsos.com/en-uk/snp-ou...
ipsos.com
SNP out in front in Scotland as Starmer’s satisfaction ratings fall
New Ipsos polling for STV News shows the SNP on a 31% share of General Election voting intention, nine points ahead of the Labour Party.
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Ipsos in Scotland @ipsosinscotland.bsky.social · 25/06/2025
1/9 Our recent evaluation of the Scottish Government’s Child Poverty Pathfinder projects has been published. This report shares valuable insight into person-centred approaches to mitigating child poverty – read on for some key take aways #ChildPoverty #Scotland #Evaluation
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Ipsos in Scotland @ipsosinscotland.bsky.social · 09/06/2025
Listen below to hear Ipsos Scotland Managing Director Emily Gray on BBC Radio Scotland, sharing her take on what's next for Reform UK following last week's by-election. #scottishpolitics
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Ipsos in Scotland @ipsosinscotland.bsky.social · 13/05/2025
Our Scotland Managing Director Emily Gray spoke with BBC Radio Scotland about where Scotland's parties stand in the latest polling and what matters to voters (spoiler: health, economy, public services - while independence is lower down the public's agenda, for now at least...) #scottishpolitics
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Ipsos in Scotland @ipsosinscotland.bsky.social · 23/04/2025
New report on our @ipsosinscotland.bsky.social climate survey for @scottishgov.bsky.social released on #Earthday2025 yesterday. Explores Scots' climate attitudes, understandings and behaviours, providing important evidence for implementing & monitoring net zero policies bit.ly/4jtcQDG
bit.ly
Scottish Climate Survey: main findings
Main findings from Scottish Climate Survey.
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Ipsos in Scotland @ipsosinscotland.bsky.social · 31/03/2025
Our NEW #UnderstandingSociety article on Scotland, devolution and public services is out 👉 bit.ly/4kZRr63 Take a look at this thread for the key takeaways:
bit.ly
Scotland - Public Services 2025
Discover how the UK government can address geographical inequality, deprivation, and public perception to deliver meaningful improvements to public services. Learn more!
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Ipsos in Scotland @ipsosinscotland.bsky.social · 24/03/2025
How to engage the public on climate change? 🌎Pleased to share our research with CAST for @climatexchange.bsky.social reviewing effective public engagement on #netzero. Findings will help inform future approaches to engagement by @scottishgov.bsky.social Read more: tinyurl.com/ycym554t
tinyurl.com
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Ipsos in Scotland @ipsosinscotland.bsky.social · 24/03/2025
Just out! Our research for the Carnegie Trust for the Universities of Scotland finds that almost half of Scottish adults (48%) would support the idea of charging university tuition fees based on ability to pay, with funding focused on those who need it the most: www.ipsos.com/en-uk/nearly...
ipsos.com
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Ipsos in Scotland @ipsosinscotland.bsky.social · 11/03/2025
Can Reform UK capitalise on its current support in the polls and convert public dissatisfaction into votes at the ballot box next May? – Read Emily Gray's article in The Herald today👉 www.heraldscotland.com/politics/vie...
heraldscotland.com
Tories and Labour should be concerned about Reform UK in Scotland
Polling evidence indicates that there is now little in it between Reform UK and the Conservatives as to which party takes third place behind the SNP…
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Ipsos in Scotland @ipsosinscotland.bsky.social · 06/03/2025
🆕report from our survey of rural Scottish businesses for Highlands and Islands Enterprise and South of Scotland Enterprise. Businesses were surveyed in Nov/Dec 2024, including 1,013 businesses across the Highlands and Islands and 601 across the South of Scotland. Read on for 3 key findings👇 1/5
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Ipsos in Scotland @ipsosinscotland.bsky.social · 05/03/2025
NEW @ipsosinscotland.bsky.social Scotland Political Pulse: 🔴 Scottish Labour ‘Net’ favourability -20, a -3.5 swing since Sept 24. 🟡SNP ‘Net’ favourability unchanged since Sept 24 ('Net' = -12) 🔵Reform UK are viewed less unfavourably than the Scottish Conservatives ('Net' = -38 vs. 'Net' = -42)
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Ipsos in Scotland @ipsosinscotland.bsky.social · 04/03/2025
NEW from @ipsosinscotland.bsky.social: 7 in 10 Scots hold unfavourable opinion of Donald Trump and Elon Musk. t.co/zJADcRTfTQ
Favourability ratings for Donald Trump and Elon Musk in Scotland. Trump is 71% unfavourable, 18% favourable (8% neither). Musk is 70% unfavourable, 12% favourable (12% neither).
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