iiinova — where your digital self keeps evolving

Reposted by Irina Nazarova

Andrew Mason @andrewm.codes · 08/08/2026

New Remote Ruby is out. @inazarova.bsky.social and @palkan.bsky.social join us to talk SF Ruby 2026, what they learned from year one, building startups with Rails, open source, AI, and the Ruby companies quietly doing interesting work. www.buzzsprout.com/2260490/epis...

buzzsprout.com

SF Ruby 2026 with Irina and Vladimir - Remote Ruby

Irina Nazarova and Vladimir Dementyev from Evil Martians return to preview the second annual SF Ruby Startup Conference and share what they learned from bringing the event to life for the first time. ...

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Evil Martians @evilmartians.com · 24/06/2026

We compared five ways to run WebSocket servers for Node.js: Socket.io, uWebSockets.js, and AnyCable (OSS and Pro). Here’s how @inazarova.bsky.social caught our own load generator lying, and how to keep your WebSocket benchmark numbers honest. evilmartians.com/chronicles/c...

evilmartians.com

Choose your fighter: benchmarking 5 WebSocket servers for Node.js—Martian Chronicles, Evil Martians’ team blog

Evil Martians benchmarked five WebSocket servers for Node.js: Socket.io, uWebSockets.js, and AnyCable (OSS and Pro). How we caught our own load generator lying, and how to make WebSocket benchmark num...

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Ben Curtis @bencurtis.com · 13/06/2026

Woot! It was so good last year!

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Blastoff Rails @blastoffrails.bsky.social · 19/05/2026

@inazarova.bsky.social is the Rails community's resident startup whisperer and her keynote talk at Blastoff Rails this year will be the 3rd installment of her Startups on Rails report!

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Andrey Sitnik @en.sitnik.es · 20/05/2026

Supply chain attacks can’t be solved with one silver bullet. They need a systemic approach. For every dev layer (not just npm, but CI, Docker, and your editor) ask 4 questions: 1. How can we reduce dependencies? 2. Isolation 3. Update control 4. Review Thread ↓

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Evil Martians @evilmartians.com · 10/04/2026

Using Claude Code to build apps is fun until real people start using them, making feature requests, and reporting bugs. Suddenly, you and Claude aren’t enough to keep up. From Mars to Brazil, @inazarova.bsky.social took over the Tropical on Rails stage for 5 minutes to address this. 🧵

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Evil Martians @evilmartians.com · 23/03/2026

No one could actually explain what PMF is or how to find it... until @inazarova.bsky.social conducted thesis-grade research on 35+ successful devtool companies. She built a PMF compass that tells you exactly what to do next based on where you are.

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Evil Martians @evilmartians.com · 19/03/2026

We work with ~40 early-stage startups a year. Most founders confuse product-market fit with signups, but these are a vanity metric. We recently studied 25+ successful devtool businesses and found exactly what they're missing to get PMF. We're ready to share findings with you. March 23rd. 👀

evilmartians.com

Evil Martians design and develop high performance developer tools that scale

Evil Martians is a developer tools consultancy that transforms growth-stage startups into unicorns, builds developer tools, and creates open source products

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Blastoff Rails @blastoffrails.bsky.social · 03/03/2026

Just updated the final speaker lineup on our site. This conference is taking off!

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Irina Nazarova @inazarova.bsky.social · 04/02/2026

Discovering Hong Kong or taking photos of my new fit from rubytshirts.com? Gimme both! #_why

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travis-code.bsky.social @travis-code.bsky.social · 27/01/2026

@inazarova.bsky.social and I had a chat about the @sfruby.com! We go deep into venues, marketing, and so many more conference details. Check it out! rubyconferenceproject.com/2026-01-27-i...

rubyconferenceproject.com

Interview: Irina Nazarova (Organizer)

CEO of Evil Martians and Organizer of SF Ruby Conference

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Irina Nazarova @inazarova.bsky.social · 22/01/2026

Hey there, the next #SFRuby meetup is *today*, hosted by Persona 💙 Here’s the plan: 5:00 pm doors open, refreshments, and the latest ~rumors~ news.

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Evil Martians @evilmartians.com · 12/01/2026

The second batch of talks from the 2025 SF Ruby Conference is now live on YouTube. This features demos and presentations from the Black Box Theatre stage, with @indirect.io, @inazarova.bsky.social & Albert Pai, @bensheldon.bsky.social, and more. Watch them in order: www.youtube.com/playlist?lis...

youtube.com

San Francisco Ruby Conference 2025 - Black Box Theater Stage - YouTube

List of talks from SF Ruby Conference 2025. Day 1 and Day 2 from the Black Box Theatre. #webdevelopmentskills #fullstack #ruby #rails #rubyonrails

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Irina Nazarova @inazarova.bsky.social · 07/01/2026

Friends, we're meeting on January 22 for the next #SFRuby meetup at Persona HQ! I hope to see you there! We're looking for talk proposals! We are doing 10/20/30 minute presentations. Our preference: 1. demos of new and ambitious Ruby startups (just tell us what you're building with Ruby!)

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Irina Nazarova @inazarova.bsky.social · 27/12/2025

My favorite talk!! @jpcamara.com used Yjs and @anycable.io to build a collaborative text editor in a Rails app, and it was super fun trying it out live with other folks during his talk.

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Evil Martians @evilmartians.com · 26/12/2025

To celebrate the 30th anniversary of Ruby and the release of Ruby 4.0, the first 32 talks from the SF Ruby Conference main stage are now live on YouTube! This includes keynotes from @marcoroth.dev, @palkan.bsky.social, and @paolino.me. We’re working on uploading the rest next week.

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Anton Tkachov @antontkachov.bsky.social · 17/12/2025

@sfruby.com (#sfruby) was a huge success 🔥 Huge thanks to @inazarova.bsky.social for bringing the community together and to @evilmartians.com for supporting this initiative from day one. Grateful to every coordinator and to the volunteers who supported this event from behind the curtains.

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Irina Nazarova @inazarova.bsky.social · 20/12/2025

Friends, the recording of the #SFRuby meetup in October at AngelList is live! Inside are talks on Zaxcel (Ruby DSL for Excel files), writing Rust extensions for Ruby, secret management with dotenvx, LiveComponent, and AI-backed domain logic in Foobara.

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Irina Nazarova @inazarova.bsky.social · 16/12/2025

The next SF Ruby is this Thursday, hosted by our friends from Intercom, and we'll talk about Ruby 4.0 (of course!), one yummy JS runtime i(n a gem), and the ideas on building AI libraries for Rails. Join in! luma.com/sfruby

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Evil Martians @evilmartians.com · 10/12/2025

“The promise of Rails is being fulfilled. People just haven’t caught up with this reality yet,” says @inazarova.bsky.social. We wrote about SF Ruby and reveal the real reason we decided to host the conference. Find it here: evilmartians.com/chronicles/w...

evilmartians.com

Why Evil Martians hosted a Ruby conference in San Francisco—Martian Chronicles, Evil Martians’ team blog

Here's why we scaled up our San Francisco Ruby meetups to SF Ruby Conf with 400+ Ruby engineers for three days of technical talks and startup demos.

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Irina Nazarova @inazarova.bsky.social · 09/12/2025

Hey friends, our next #SFRuby meetup is on December 18, at Intercom! It is a Holiday Edition: bring vibes, home-cooked sweets, and your Xmas (and cold :🥶)-inspired talks! Sign up at luma.com/sfruby Submit a talk at forms.gle/C9HQzaT5jvwA...

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Evil Martians @evilmartians.com · 05/12/2025

We see a surge of leads looking for "vibe code cleanup". So, at this point, we're out to make vibe coding more efficient! @inazarova.bsky.social experimented with vibe coding while building a feature for @sfruby.com’s website, but it wasn't perfect.

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Anton Tkachov @antontkachov.bsky.social · 05/12/2025

@sfruby.com Day 3 was the perfect community break! Started with a Lucasfilm museum walk (thank you, @inazarova.bsky.social), then joined the Golden Gate Bridge bike tour with @kanejamison.com, @jpcamara.com, @jeremysmith.co, @adarsh.ruby.social.ap.brid.gy and so many amazing Rubyists.

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Irina Nazarova @inazarova.bsky.social · 29/11/2025

Such a great post about @sfruby.com from the brilliant @chael.codes !!! Got to admit, my mind was all over the place as we ran the conference for the first time ever-I was worried if everyone felt good. I'm so happy to read all the feedback and posts!

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tapster @mileswoodroffe.com · 25/11/2025

Back home from a fantastic @sfruby.com conference and 10 days in San Francisco. A packed schedule of talks, hack day at #angellist and many great conversations. The #ruby community really still is something special. Thanks @inazarova.bsky.social and team who put in so much in to make this happen.

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Adrian Marin @adrianthedev.com · 22/11/2025

And thanks @paul_ionut_bob and @paolino for a cool day.

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Adrian Marin @adrianthedev.com · 22/11/2025

Thank you, Ruby ✌️

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Andrew Mason @andrewm.codes · 22/11/2025

SF was a blast. 🌁

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Rachael Wright-Munn @chael.codes · 24/11/2025

There was a fun surprise after the closing keynote, a Rails X cake!! #sfruby

Vladimir on stage next to the opening slide which says "Rails" and then has a big X railroad crossing.

Brittany Martin, Amanda Kinney, Gary Tou, and Irina Nazarova standing behind a half-eaten cake that's half-vanilla and half-chocolate.

A cake with railroad tracks and a fondant train on it in the entrance.

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Rachael Wright-Munn @chael.codes · 24/11/2025

I really loved this one!! @palkan.bsky.social painted a picture of a future ideal Rails X version. My favorite ideas: * onboarding vibe-coders * maintainable at all scales * Rails is a messy quilt, not just rails/rails I also loved how he wove in other talks for the closing keynote.

Vladimir on stage, looking up at the future.

Vladimir gestures to a list of things Rails should reconsider based on a survey he did. The slide looks like a family feud list.

RECONSIDER
JS/CSS MGMT (42)
CALLBACKS (29)
ACTIVE RECORD (21)
ACTION MAILBOX (17)
IVARS IN VIEWS (11)
ACTION TEXT (9)
ACTION PATTERN (CONTROLLERS) (4)

Vladimir next to slide:

Predictions
DX is more important than ever
AI-readiness is the must
Hotwire hits its limits

Vladimir looks at a slide describing...

Rails X
Beginner-friendly
Docs, starter-kits, UI kits, vibe-boarding
Developer-friendly
LSPs, guardrails, linters
AI-native
AI concepts, augmentation
Ready to scale
Maintainable architecture, performance-oriented extensions

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Rachael Wright-Munn @chael.codes · 19/11/2025

Let's go to @sfruby.com !! This time I'm trying something new and all talks and posts will be replies to this post.

A view of the bay flying into SF. The sun is shining. The water glitters. Clouds hover delicately over the horizon.

No trip to SF is complete without In-N-Out! Me and Max Tiu with burgers and fries.

A view of the water from the walk to the venue. A gnarled tree overhangs the sidewalk.

A view of the venue, the bay, and the bridge. The venue is a low, industrial building that sits on a pier above the water. A sign - San Francisco Ruby Conference - hangs over the door.

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Adrian Marin @adrianthedev.com · 24/11/2025

After 24 hours we made it home. Me at least. Paul still has a bit of travel tomorrow. Thanks @sfrubyconf.com and everyone for the fantastic time 🙌

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Marco Roth @marcoroth.dev · 22/11/2025

The San Francisco Ruby Conference (@sfruby.com) just concluded and I'm incredibly honored and grateful to have been part of it. The conversations, ideas, and encouragement over the past few days were a reminder of how special the energy of the Ruby community really is! ♥️ #sfruby #sfruby2025

Rubyists in front on the Fort Mason Gateway Pavilion, with the "San Francisco Ruby Conference" banner in the background.

Credit: Brad Gessler

Rubyists in the entrance hallway, with a big "Building the Future with Ruby" banner above the people

A view of the main stage audience during the closing words.

Marco on stage. The slide "Herb to ReActionView: A New Foundation for the View Layer"

Credit: Rachael Wright-Munn

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Blastoff Rails @blastoffrails.bsky.social · 21/11/2025

Got to see both our keynote speakers together at @sfruby.com @inazarova.bsky.social and Kieran Klaassen!

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Marco Roth @marcoroth.dev · 22/11/2025

A really big thank you to @inazarova.bsky.social , Amanda Kinney, and the whole @evilmartians.com crew for putting on such an incredible event. And thanks to @bradgessler.com and @chael.codes for the pics. Let's build the future with Ruby!

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Rachael Wright-Munn @chael.codes · 20/11/2025

To start off the conference @inazarova.bsky.social thanked everyone who was involved in making this conference happen and reminded us why we're here–to learn how to build the future in Ruby!

Irina speaking on stage, gesturing with a serious expression in an iconic orange vinyl off-shoulder dress with a white mesh long sleeve shirt under it.

Irina on stage flanked by a slide that says "How to build the future in Ruby".

Irina smiling mischievously as she prepares to announce the mystery host of the conference.

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Adrian Marin @adrianthedev.com · 18/11/2025

Guess who just landed? @sfrubyconf here we come 🙌

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Robby Russell @robbyonrails.com · 17/11/2025

Heading to SF this week for @sfruby.com. Who is going? Anyone want to grab dinner with me on Tuesday night?

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Jeremy Smith @jeremysmith.co · 18/11/2025

Me? I just always travel with both my passports.

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Irina Nazarova @inazarova.bsky.social · 10/11/2025

Reminder: this is still the best social feed on the Internet! clouds.sfruby.com/clouds/justi...

clouds.sfruby.com

Join Justin Aiken at the SF Ruby Conference on Nov 19-20

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JP Camara @jpcamara.com · 10/11/2025

If you are anywhere near SF Ruby Conf and haven't bought a ticket yet, the time is now! This conf is gonna be 🔥🔥🔥

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Irina Nazarova @inazarova.bsky.social · 09/11/2025

🪩⚠️ Alert: @sfruby.com is in 10 days ! ! ! What's inside: 💎 two dozen new and hot Ruby startups like @bolt.new 💎 authors of RubyLLM, Herb, Active Agent, Inertia Rails, ZJIT, and more 💎engineers scaling Ruby and Rails at Chime, Cisco, Intercom, Shopify 💎afterparty by GitButler 🪩 (see part 2)

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Irina Nazarova @inazarova.bsky.social · 07/11/2025

It started when I interviewed 20 Ruby startup founders last year. Gave a keynote (!) at RailsConf. Launched SF Ruby meetup. Now it's coming together: the missing open source (AI, frontend), Ruby startups, Ruby devs. Learning from each other. Building the future. Together. In Ruby. At @sfruby.com

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Adrian Marin @adrianthedev.com · 06/11/2025

It's so nice to see open Avo apps. I love how @palkan_tula implemented the filter and actions inline with the resource. Also cool to watch @paolino's RubyLLM in the wild too. github.com/evilmartian... github.com/evilmartian...

github.com

sfruby-clouds/app/models/cloud/card_generator.rb at main · evilmartians/sfruby-clouds

SF Ruby Clouds Generator 😶‍🌫️. Contribute to evilmartians/sfruby-clouds development by creating an account on GitHub.

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Irina Nazarova @inazarova.bsky.social · 03/11/2025

Events should be fun to promote! That's what I thought when we started what became SF Ruby Clouds: cute personal invites for every conference attendee to have fun sharing them and spreading the word about the event. We're open-sourcing this project today! github.com/evilmartians...

github.com

GitHub - evilmartians/sfruby-clouds: SF Ruby Clouds Generator 😶‍🌫️

SF Ruby Clouds Generator 😶‍🌫️. Contribute to evilmartians/sfruby-clouds development by creating an account on GitHub.

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Anton Tkachov @antontkachov.bsky.social · 29/10/2025

Huge thanks to the @evilmartians.com team and @inazarova.bsky.social in particular for organizing the SF Ruby Conf. Kudos to the sponsors: Chime, @bolt.new, Cisco, gusto, @temporal.io, @scoutmonitoring.bsky.social, @planetargon.com, @hackclub.com, @gitbutler.com, and others. sfruby.com.

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