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Gianluca Campo

@giancampo.com
252 followers 260 following 167 posts

skeets: 📊 💻 🇺🇦 🏀 work: Data & Measurement Lead @ Ciaodino supports: #MeasureCamp website: www.giancampo.com country: Italy recommended Analytics Starter Pack: go.bsky.app/Huxv35J

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Gianluca Campo @giancampo.com · 25/01/2026
digitalanalyticspills.substack.com/p/dap-030-ne... #GoogleAnalytics #Measure #Analytics #WebAnalytics
digitalanalyticspills.substack.com
DAP #030 - New GA4 Update Enhances Cross-Channel Budgeting, Update to Shopify App Pixels, GA360 Fresh Event Export Discrepancies, Google's Prompting Guide 101, and LTV/CAC ratio
Here is the top content I’ve read in the last few days.
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Gianluca Campo @giancampo.com · 11/01/2026
digitalanalyticspills.substack.com/p/dap-028-go... #GoogleAnalytics #Measure #Analytics #WebAnalytics
digitalanalyticspills.substack.com
DAP #028 - Google Tag Gateway GCP Integration Launch, BigQuery's New Scheduling Tab, GTM API for LLMs Explained, Analytics Advisor Video Review
Here is the top content I’ve read in the last few days.
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Gianluca Campo @giancampo.com · 03/01/2026
gosh, quite obvious why the Russian counterpart has never been an enemy but more like a friend
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Gianluca Campo @giancampo.com · 04/12/2025
digitalanalyticspills.substack.com/p/dap-026-ga... #DigitalAnalytics #Measure #GoogleAnalytics
digitalanalyticspills.substack.com
DAP #026 - GA4 Remarketing Simplified, Cross-Channel Budgeting in Beta, BigQuery Performance Tools Unveiled, Dynamic Remarketing Cautions and EU GDPR Updates
This - delayed - edition of DAP is full of news from the last couple of weeks.
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Gianluca Campo @giancampo.com · 16/11/2025
Another logo similar to the hundreds of Google logos that look all the same :)
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Gianluca Campo @giancampo.com · 16/11/2025
digitalanalyticspills.substack.com/p/dap-025-go... #DigitalAnalytics #WebAnalytics
digitalanalyticspills.substack.com
DAP #025 - Google Ads & Analytics Advisors Launch, BigQuery AI Anomaly Detection, GTM Consent Checks Reminder, Marketing Analytics Resource Recommendations
Here is the top content I’ve read in the last few days.
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Gianluca Campo @giancampo.com · 09/11/2025
digitalanalyticspills.substack.com/p/dap-024-da... #DigitalAnalytics #WebAnalytics #Measure #GoogleAnalytics
digitalanalyticspills.substack.com
DAP #024 - Data Engineering Agent Preview Launch, New GA4 Reporting Playbook, GA4 User-Provided Data Chaos & Advanced Bidding Manager Tool Unveiled
Here is the top content I’ve read in the last few days.
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Gianluca Campo @giancampo.com · 02/11/2025
digitalanalyticspills.substack.com/p/dap-023-ne... #DigitalAnalytics #WebAnalytics
digitalanalyticspills.substack.com
DAP #023 - New Query Groups in Search Console Insights, AI-Enhanced SQL Functions in BigQuery, Boosting Google Analytics Consent Rates, Tackling ChatGPT Privacy Concerns
Here is the top content I’ve read in the last few days.
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Gianluca Campo @giancampo.com · 26/10/2025
digitalanalyticspills.substack.com/p/dap-022-ga... #measure #DigitalAnalytics #WebAnalytics #Analytics
digitalanalyticspills.substack.com
DAP #022 - GA4 Traffic Insights from Atlas Browser, Enhanced BigQuery Data Transfers for GA4 & Facebook Ads, GA4 Server-Side Tagging Metric Issue, GTM Debugging Tip for Preview Mode
Here is the top content I’ve read in the last few days.
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Gianluca Campo @giancampo.com · 20/10/2025
digitalanalyticspills.substack.com/p/dap-021-op... #measure #DigitalAnalytics #WebAnalytics #Analytics
digitalanalyticspills.substack.com
DAP #021 - Open Source Google Ads MCP Server Launch, Interactive GA4 AI Dashboard Unveiled, Google Discontinues Privacy Sandbox, MeasureCamp London 2025 Insights
Here is the top content I’ve read in the last couple of weeks.
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Gianluca Campo @giancampo.com · 05/10/2025
The 20th edition of #DigitalAnalyticsPills is out! 🤖 The big news is, from DAP #018 I'm using CrewAI to automate the boring part and publish it a bit faster than before. digitalanalyticspills.substack.com/p/dap-020-me... #DigitalAnalytics #WebAnalytics #GoogleAnalytics #GA4
digitalanalyticspills.substack.com
DAP #020 - Meta & TikTok Ads Integrations in GA4, Places Insights Launches in BigQuery, Chrome DevTools MCP, Anomaly Detection in GA4 BigQuery data, PyMC vs Meridian
Here is the top content I’ve read in the last couple of weeks.
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Gianluca Campo @giancampo.com · 08/09/2025
digitalanalyticspills.substack.com/p/dap-018-io...
digitalanalyticspills.substack.com
DAP #018 - iOS 26 Tracking Insights, Microsoft Clarity Consent Mode Update, Google Analytics MCP Installer, Google Scripts Loading in sGTM Explained
Here is the top content I’ve read in the last few days.
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Gianluca Campo @giancampo.com · 27/07/2025
digitalanalyticspills.substack.com/p/dap-016-go...
digitalanalyticspills.substack.com
DAP #016 - Google Trends API Launch, Reddit Spend in GA, MCPs Explained, BigQuery Origins
Here is the top content I’ve read in the last few days.
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Gianluca Campo @giancampo.com · 29/06/2025
digitalanalyticspills.substack.com/p/dap-013-ne...
digitalanalyticspills.substack.com
DAP #013 - New Google Analytics Cost Data Imports, Visual Updates in GA4, Expert Tagging Tips, and a New Marketing Podcast
Here is the top content I’ve read in the last few days.
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Gianluca Campo @giancampo.com · 22/06/2025
digitalanalyticspills.substack.com/p/dap-012-ga...
digitalanalyticspills.substack.com
DAP #012 - GA4 Data Transfer, Piwik PRO Ends Free Plan, Meta & Yandex Tracking Hack, Click Identifiers Tips
Here is the top content I’ve read in the last few days.
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David Vallejo @thyng.bsky.social · 13/05/2025
Heading to Analytics Debugger Meetup 2025 or @measurecampmad.bsky.social next week? Be among the first to grab our brand-new #DebugEmAll silver and black stickers! 😍
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Tim Wilson @tgwilson.bsky.social · 14/04/2025
Who's going to explain to the Executive Leadership Team that we're going to modern data stack our way from being ETL-oriented to being ELT-oriented? The thought is triggering light trauma from when CRM team introduced Sales Qualified Leads and wanted queries written to support SQL reporting.
media.tenor.com
a cat is being held in someone 's lap and the words wait what are visible
ALT: a cat is being held in someone 's lap and the words wait what are visible
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Gianluca Campo @giancampo.com · 13/04/2025
I wasn't there, I hope next year will be the right one :)
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Gianluca Campo @giancampo.com · 06/04/2025
Thanks for sharing!
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Fosca @foscafox.bsky.social · 08/03/2025
The perfect ending❤️ @measurecamp-italy.bsky.social #measurecampitaly #analytics
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Fosca @foscafox.bsky.social · 07/03/2025
Measure camp Italy organisers getting ready to rock 😎 @measurecamp-italy.bsky.social #measurecampitaly #mcitaly #organisers
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Gianluca Campo @giancampo.com · 06/03/2025
gosh, this sounds against human rights...
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Jules @zjuul.net · 06/03/2025
Quite a comprehensive guide on setting permissions when using Big Query - by James Cottril on the @analytics-ninja.com blog
analytics-ninja.com
BigQuery - What permissions do I need? - Analytics Ninja
BigQuery permissions can be complicated, we're breaking down what the roles do, what users need to have and how to secure your project with IAM.
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Reposted by Gianluca Campo
measurecamp-italy.bsky.social @measurecamp-italy.bsky.social · 03/03/2025
Ciao folks! Anybody here coming to Measurecamp Bologna this Saturday? It's going to be a blast! And if you're coming... don't just attend: host a session, share your knowledge! Are you presenting? Do you have a title already? Let us know in the comments! #data #analytics #measurecamp
media.tenor.com
a man in a suit and tie is pointing at something with the words powerpoint on the bottom
ALT: a man in a suit and tie is pointing at something with the words powerpoint on the bottom
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Gianluca Campo @giancampo.com · 03/03/2025
There you are :D
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Jon Cooper @joncooper-us.bsky.social · 28/02/2025
Pass it on. #StandWithUkraine
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Gianluca Campo @giancampo.com · 01/03/2025
🤢
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Gianluca Campo @giancampo.com · 01/03/2025
Can't believe this is real, no words...
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Gianluca Campo @giancampo.com · 24/02/2025
media.tenor.com
a close up of a brown surface with the words `` you ok '' and a heart .
ALT: a close up of a brown surface with the words `` you ok '' and a heart .
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Gianluca Campo @giancampo.com · 21/02/2025
If you even know Raffaella Carrà that's why you can't miss #MeasureCampItaly @measurecamp-italy.bsky.social XD
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Marek Lecián @mareklecian.bsky.social · 17/02/2025
#GA4 New Beta feature, change alerts integrated directly into the chart and table interface. When clicked, this will create a segment with a slice of the data. This alert on is not in "Insights". So far, it found that I published an article :) .
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Gianluca Campo @giancampo.com · 17/02/2025
media.tenor.com
a poster of a fire with the words `` fire walk on '' on it .
ALT: a poster of a fire with the words `` fire walk on '' on it .
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Gianluca Campo @giancampo.com · 13/02/2025
No, I explain them thoroughly during meetings. Why do you do that? What's the client's need you think you're matching?
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Simo Ahava @simoahava.bsky.social · 11/02/2025
New blog post! 📣 Server-side GTM now fetches GA4 configs automatically when you override the Measurement ID. No more manual enrichment—key settings like conversions are applied automatically! Splitting those data streams without losing critical details. 👉 www.simoahava.com/gtmtips/sgtm...
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Gianluca Campo @giancampo.com · 11/02/2025
media.tenor.com
a baby in a white dress is covering his face with his hands with the letter i in the corner
ALT: a baby in a white dress is covering his face with his hands with the letter i in the corner
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MeasureCamp Chicago @measurecampchi.bsky.social · 08/02/2025
Save the date! MeasureCamp Chicago is returning September 13. #measurecamp #measurecampchicago #digitalanalytics #chicago #dataanalytics #analytics #ai #dataconference
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Gianluca Campo @giancampo.com · 08/02/2025
media.tenor.com
a man in a black hoodie is sitting in the stands during a basketball game and says lets gooooo .
ALT: a man in a black hoodie is sitting in the stands during a basketball game and says lets gooooo .
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Gianluca Campo @giancampo.com · 02/02/2025
media.tenor.com
a sign that says " on fire " with a fire coming out of the top
ALT: a sign that says " on fire " with a fire coming out of the top
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Gianluca Campo @giancampo.com · 02/02/2025
media.tenor.com
a man is saying very smart move in a making the cut video
ALT: a man is saying very smart move in a making the cut video
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Gianluca Campo @giancampo.com · 01/02/2025
Thanks for sharing the link!
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Superweek Analytics Summit @superweek.bsky.social · 31/01/2025
AND IT'S A WRAP! 2025 was hands down one of our best editions EVAR! (see what we did there @jennkunz.bsky.social ?) Stay tuned for photos, Superweek TV on YT AND MOAR! superweek.hu See you all in 2026! 🫶🏼🇭🇺 #spwk #superweek
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Superweek Analytics Summit @superweek.bsky.social · 30/01/2025
Congrats to Siavash who wins this year's Golden Punchcard Prize 🏆 with his Sherlock solution! Runner-ups Vlad and Matthew win silver and bronze 🥈 🥉 #spwk #superweek
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Gianluca Campo @giancampo.com · 30/01/2025
media.tenor.com
a picture of a cartoon character with the words shelly orb on the bottom right
ALT: a picture of a cartoon character with the words shelly orb on the bottom right
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Gianluca Campo @giancampo.com · 29/01/2025
I've seen the interview with @rickdronkers.bsky.social on #spwktv and it was excellent. I guess the speech was at least at the same level!
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Superweek Analytics Summit @superweek.bsky.social · 29/01/2025
It's Steen so you know it's going to be awesome #spwk #superweek
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Gianluca Campo @giancampo.com · 29/01/2025
Thanks for sharing. I'm curious, what's the market penetration Amplitude was looking for? I actually see them growing in visibility based on people who talk about them but yeah I don't know their target. Let me add to this convo @timodechau.bsky.social because of his knowledge on the matter.
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Gianluca Campo @giancampo.com · 28/01/2025
Oh yes Taneli is excellent! Met him at @measurecamp.bsky.social Stochkolm some months ago!
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Gianluca Campo @giancampo.com · 28/01/2025
let me also add @superweek.bsky.social to share the news ;) #spwk #superweek
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François @fjoly.bsky.social · 27/01/2025
The New Google MMM project, Meridian, is now public 🎈 github.com/google/merid...
github.com
GitHub - google/meridian: Meridian is an MMM framework that enables advertisers to set up and run their own in-house models.
Meridian is an MMM framework that enables advertisers to set up and run their own in-house models. - google/meridian
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Gianluca Campo @giancampo.com · 28/01/2025
Oh cool, now publicly available with tons of documentation and even a demo Colab!
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